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Bright Mountain Media, Inc. - Annual Report: 2020 (Form 10-K)

 

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

FORM 10-K

 

(MARK ONE)

 

ANNUAL REORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 

FOR THE FISCAL YEAR ENDED DECEMBER 31, 2020

 

OR

 

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 

FOR THE TRANSITION PERIOD FROM __TO__

 

COMMISSION FILE NUMBER: 000-54887

 

 

BRIGHT MOUNTAIN MEDIA, INC.

(Exact name of registrant as specified in its charter)

 

Florida   27-2977890

(State or other jurisdiction of

incorporation or organization)

 

(I.R.S. Employer

Identification No.)

 

6400 Congress Avenue, Suite 2050, Boca Raton, Florida 33487

(Address of principal executive offices)(Zip Code)

 

Registrant’s telephone number, including area code: 561-998-2440

 

Securities registered pursuant to Section 12(b) of the Act:

 

Title of each class   Name of each exchange on which registered
None   Not applicable

 

Securities registered under Section 12(g) of the Act:

 

Common stock, par value $0.01 per share

(Title of class)

 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. ☐ Yes ☒ No

 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. ☐ Yes ☒ No

 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. ☐ Yes ☒ No

 

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.4.05 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). ☐ Yes ☒ No

 

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not (§229.405 of this chapter) contained herein, and will not be contained, to the best of the registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K ☐

 

Indicate by check mark whether the registrant is a large - accelerated filer, an accelerated filer, a non-accelerated filer, smaller reporting company, or an emerging growth company. See the definitions of “large- accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.

 

Large accelerated filer Accelerated filer
Non-accelerated filer Smaller reporting company
Emerging growth company    

 

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act) ☐ Yes ☒ No

 

The aggregate market value of the voting and non-voting common equity held by non-affiliates computed by reference to the price at which the common equity was sold, or the average bid and asked prices of such common equity, as of the last business day of the registrant’s most recently completed third fiscal quarter $30,855,999 on September 30, 2021.

 

As of November 17, 2021 we had 150,619,286 shares of our common stock issued and 149,794,111 shares of our common stock outstanding.

 

DOCUMENTS INCORPORATED BY REFERENCE

 

None.

 

 

 

 
 

 

TABLE OF CONTENTS

 

     Page No.
   Part I  
      
Item 1.  Business 8
Item 1A.  Risk Factors 17
Item 1B.  Unresolved Staff Comments 27
Item 2.  Properties 27
Item 3.  Legal Proceedings 27
Item 4.  Mine Safety Disclosures 27
      
   Part II  
      
Item 5.  Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities 28
Item 6.  Selected Financial Data 30
Item 7.  Management’s Discussion and Analysis of Financial Condition and Results of Operations 30
Item 7A.  Quantitative and Qualitative Disclosures About Market Risk 40
Item 8.  Financial Statements and Supplementary Data 40
Item 9.  Changes in and Disagreements With Accountants on Accounting and Financial Disclosure 40
Item 9A.  Controls and Procedures 41
Item 9B.  Other Information 43
      
   Part III  
      
Item 10.  Directors, Executive Officers and Corporate Governance 44
Item 11.  Executive Compensation 49
Item 12.  Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters 51
Item 13.  Certain Relationships and Related Transactions, and Director Independence 53
Item 14.  Principal Accounting Fees and Services 54
      
   Part IV  
      
Item 15.  Exhibits Financial Statement Schedules 55

 

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EXPLANATORY NOTE

 

General

 

Unless specifically set forth to the contrary, when used in this report the terms “Bright Mountain,” the “Company,” “we,” “our,” “us,” and similar terms refers to Bright Mountain Media, Inc., a Florida corporation, and our subsidiaries. In addition, “fourth quarter of 2020” refers to the three months ended December 31, 2020, “2020” refers to the year ended December 31, 2020, “fourth quarter of 2019” refers to the three months ended December 31, 2019, and “2019” refers to the year ending December 31, 2019.

 

Unless specifically set forth to the contrary, the information which appears on our website at www.brightmountainmedia.com is not part of this report.

 

Restatement Background

 

As described in our Current Report on Form 8-K filed with the U.S. Securities and Exchange Commission (“SEC”) on March 31, 2021, the Company and the Audit Committee of the Company’s Board of Directors (the “Audit Committee”) concluded that, because of errors identified in the Company’s previously issued financial statements, the Company is restating its financial statements as of and for the year ended December 31, 2019 and for each of the quarterly periods ended September 30, 2019, March 31, 2020, June 30, 2020 and September 30, 2020, (collectively, the “Prior Period Financial Statements”) in its Form 10-K, for the year ended December 31, 2020.

 

These errors were identified during the course of the audit with respect to the Company’s financial statements for the year ended December 31, 2020, as well as during preparation of this Annual Report on Form 10-K. We have determined that these errors were the result of a material weakness in internal control over financial reporting that is reported in management’s report on internal control over financial reporting as of December 31, 2020 in Part II, Item 9A, “Controls and Procedures” of this Annual Report on Form 10-K.

 

The restated Prior Period Financial Statements correct the following errors (the “Restatement Items”):

 

a.Finder’s Fee accrual – The Company maintains a Finder’s Agreement with Spartan Capital Securities LLC (“Spartan Capital”) to identify and assist in business combinations, including any merger, acquisition or sale of stock or assets in connection with a merger or acquisition of other businesses. Upon closing of any such transaction, the Company shall pay an agreed fee relative to the consideration paid or received by the Company (the “finder’s fee”). There were two errors: i) the Company incorrectly used 3% instead of 5% to calculate the final finders’ fee; and ii) the Company determined that the consideration amount for the acquisition of MediaHouse was overstated and affected the finders’ fee calculation (refer to “c” below).

 

The result of the correction as of and for the year ended December 31, 2019, related to the MediaHouse acquisition was that upon acquisition closing, accrued expense liability was increased by $1,007,921 with a corresponding increase in operating expenses. Accrued expense liability and accumulated deficit were also corrected in the respective quarters ended March 31, 2020, June 30, 2020, and September 30, 2020.

 

b.Common Stock issued in Oceanside acquisition – In connection with the Oceanside acquisition in August 2019, the Company issued an incorrect number of shares of Company common stock as consideration as it used a preliminary purchase price. Upon management’s re-evaluation of the purchase price, the number of shares issued in connection with the Oceanside acquisition increased by 382,428 resulting in a correction and increase in goodwill, common stock, and additional paid-in capital in the amounts of $611,885, $3,824, and $608,058, respectively, at September 30, 2019.

 

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c.Common Stock issued in MediaHouse acquisition – Upon re-evaluation of the final MediaHouse acquisition agreement, the Company noted the following corrections:

 

There was a miscalculation of the fair value of the warrants to be issued as part of consideration in the amount of $3,829,889 due to the conversion of bridge loan and open lines of credit, as well as a valuation adjustment. Further, the change in intangible assets valuation was mainly driven by the use of a more updated forecast that was lower than the original forecast utilized along with an increase in the Company’s state effective rate used to record deferred tax assets and liabilities resulted in an increase to the deferred tax liability of $836,363 which was fully offset by an adjustment to the tax provision to adjust the Company’s valuation allowance. The decrease of the valuation allowance was recorded as a benefit in the tax provision for the year ended December 31, 2019.

 

Additionally, in connection with the MediaHouse acquisition in November 2019, the Company issued shares of Company common stock to certain of MediaHouse’s investors as part of the consideration paid. During September 2020, the Company determined that one investor had been issued an incorrect number of shares as the result of a transposition mistake; the investor should have been issued 840,000 shares but was incorrectly issued 480,000 shares. This error resulted in a shortfall of shares of 360,000 valued at $590,400. In addition, another investor was not issued his shares in a timely manner amounting to 19,029 shares of the Company’s common stock valued at $31,208.

 

Upon management’s re-evaluation of the MediaHouse acquisition and the number of shares issued as consideration, the number of shares increased by 379,029 resulting in a correction and increase in Goodwill of $621,608, increase to Common stock of $3,790 and an increase to Additional paid in capital of $617,818 at December 31, 2019.

 

The reduction in the warrant valuation and equity corrections resulted in a reduction in consideration of ($3,208,282). The components in the change in consideration were: (1) reduction in warrant valuation of $3,829,889 and an increase in goodwill for two (2) investor equity corrections adding $621,608.

 

d.Goodwill and intangible assets impact of additional share issuance and correction, respectably, of MediaHouse and Oceanside acquisitions – In connection with the re-evaluation of the Oceanside and MediaHouse acquisitions described in letters “b” and “c” above, the Company also re-evaluated the impairment charge it had recorded during the three and nine months ended September 30, 2020 (see Note 10). As a result of this re-evaluation, the impairment charge was increased by $4,769,472 for the three and nine months ended September 30, 2020. The net increase is composed of an increase in impairment charge of $4,935,356 related to intangible assets and a decrease in impairment charge of $165,884 related to Goodwill.

 

e.Share-based compensation from Oceanside acquisition – As part of the Oceanside acquisition, the Company assumed a local employee and contractor option plan and converted it to the Company’s existing equity compensation plan utilizing the existing vesting dates at the time of the acquisition. The option holders were two (2) classes of individuals: (1) employees and (2) contractors. The pre-acquisition Oceanside options ceased to exist as of the acquisition date and all outstanding and unvested options for these two groups were converted using the agreed exchange ratio. In re-evaluating the transaction as part of the errors noted above, management concluded the Company did not record stock compensation expense for the local employees and contractors since the acquisition.

 

The result of the correction of the adjustment was an increase to share-based compensation and accrued expenses as follows: $36,355 for the three and nine months ended September 30, 2019, $152,571 for the year ended December 31, 2019, $98,261 for the three months ended March 31, 2020, $91,534 and $189,795 for the three and six months ended June 30, 2020, respectively, and $88,155 and $277,950 for the three and nine months ended September 30, 2020, respectively.

 

f.Penalty accrual for untimely registration statement filings with the Securities and Exchange Commission (“SEC”) – During fiscal years 2018 and 2019, the Company sold units of its securities to various investors in several private placements. As part of each private placement, the Company agreed to file a registration statement with the SEC to register the resale of the shares by the respective holder in order to permit the public resale; such filing deadlines ranged from 120 to 270 days following the closing date of the respective placement and the Company was liable to pay a penalty fee for failure to file the resale registration statement within the allotted timeframe. The penalty fee is payable in cash and is equal to 2% of the aggregate purchase price paid by the respective investor for each 30 days until the earlier of the date the deficiency was cured or the expiration of 6 months from filing deadline.

 

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The Company did not timely file the resale registration statements pertaining to three private placements made in fiscal years 2018 and 2019 and as a result was liable for penalties beginning in the fourth quarter of 2019 on the first two placements and the third quarter of 2020 on the third placement. These penalty fees were not properly recorded as an expense with an offset to accrued liability in their respective accounting period.

 

The correction resulted in an increase in accrued liability of $109,200 as of December 31, 2019 with a corresponding offset to selling, general and administrative expenses for the year ended December 31, 2019 and which remains as a liability as of March 31, 2020, June 30, 2020, and September 30, 2020 for the first two placements, and an increase of selling, general and administrative expenses and corresponding accrued liability in the additional amount of $76,856 as of and for the three and nine months ended September 30, 2020, relating to the third placement. As of September 30, 2020, the accumulated liability totaled $186,056.

 

g.Preferred stock dividends – Between August 2, 2019, and December 23, 2019, a related party purchased an aggregate of 1,200,000 shares of Series A-1 Preferred Stock at a purchase price of $0.50 per share. Series A-1 Preferred Stock pays dividends at the rate of 10% per annum; dividends are cumulative and payable in cash monthly in arrears within fifteen (15) days after the end of the month. (See Note 14). It was subsequently determined that the 2020 dividends on these shares were calculated incorrectly due to a mathematical error in the computation and were incorrectly reported.

 

The correction resulted in a reduction of accrued dividends payable and an increase in additional paid-in capital amounting to $29,119 as of March 31, 2020, $88,157 as of June 30, 2020, and $177,330 as of September 30, 2020.

 

h.Common stock issued for investor relations agreement – The Company entered into an investor relations consulting agreement with MZ Group (“MZ”) in January 2020 for a period of 12 months. As part of compensation for these services, the Company agreed to issue 60,000 shares of Company common stock to MZ at $1.50 per share in May 2020 totaling $90,000 and recorded it during March 2020 and failed to properly record a prepaid expense and a corresponding accrued expense for share issuance liability in the amount of $114,000, using a $1.90 per share price from January 2020 when the contract was signed. Consequently, the Company failed to i) record the share issuance that ultimately occurred in May 2020 and ii) amortize the prepaid expense monthly over the 12-month term of the contract.

 

The correction of this error as of and for the three months ended March 31, 2020, resulted in the following adjustments: accrued expenses increased by $114,000, additional paid-in capital decreased by $89,400, common stock decreased by $600, prepaid expenses and other current assets increased by $85,500, and selling, general and administrative expenses decreased by $61,500. The correction of this error as of and for the three months ended June 30, 2020, resulted in the following adjustments: accrued expenses decreased by $114,000, additional paid-in capital increased by $113,400, common stock increased by $600, prepaid expenses and other current assets decreased by $28,500, selling, general and administrative expenses increased by $28,500. The correction of this error as of and for the three months ended September 30, 2020, resulted in the following adjustments: prepaid expenses and other current assets decreased by $28,500, selling, general and administrative expenses increased by $28,500. For the six months ended June 30, 2020, the adjustment was $57,000 and for the nine months ended September 30, 2020, the adjustment was $85,500.

 

i.M&A Advisory Fee – During November 2019, the Company signed a placement agent agreement with Spartan Capital to raise funds for funding of the Company. Earlier, during July 2019, the Company signed an M&A advisory agreement that had a $250,000 fee that contemplated the provision of consulting services related to potential M&A transactions, including, but not limited to valuations, transaction terms and structures, evaluation and due diligence of candidate business, and other. The $250,000 fee would be deducted from the private placement closings once a minimum of $1.5 million of net funds were received by the Company. This agreement became effective as of the closing date of the sale of units in the private placement resulting in net proceeds to the Company of at least $1.5 million and had a duration of 60 months. By the 3rd closing of the private placement during March 2020, the Company realized the minimum net proceeds requirement of $1.5 million and the $250,000 fee was deducted from the net proceeds to the Company. In accounting for this transaction, the Company did not correctly capitalize the $250,000 fee as a prepaid asset in March 2020 when it became probable that the amount would be owed, subject to amortization over the remaining contractual term of 43 months.

 

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The correction of this error resulted in an increase to prepaid expenses of $250,000 as of March 31, 2020, and a corresponding decrease in other expense for the three months ended March 31, 2020. In addition, the correction of this error resulted in an increase in other expenses and corresponding decrease in prepaid expenses for the amortization of $5,814, $17,442, and $17,442 for the three months ended March 31, 2020, June 30, 2020, and September 30, 2020, respectively. The cumulative effect of this correction resulted in an increase in other expenses and a corresponding decrease in prepaid expenses of $5,814, $23,256 and $40,698 as of March 31, 2020, as of June 30, 2020, and as of September 30, 2020, respectively.

 

j.Other Adjustments – In addition, the Company has corrected other adjustments. While some of these other adjustments may be quantitatively immaterial, individually and in the aggregate, because the Company is correcting for the material errors above, management has decided to correct these other adjustments as well (“Other Adjustments”):

 

 

Due to utilization of more updated forecasts, quarterly amortization expense on intangible assets (trademarks, customer lists, IP technology and non-compete agreements) decreased by $24,423 in the three months ended March 31, 2020, decreased $6,348 in the three months ended June 30, 2020, and increased $29,802 in the three months ended September 30, 2020, to reflect the changes in the intangible assets valuation. For the six months ended June 30, 2020, the amortization expense decreased $30,771 and for the nine months ended September 30, 2020, the amortization expense decreased $969.

  Selling, general and administrative expenses and accrued liabilities decreased by $87,670 as of and for the three months ended March 31, 2020, to correct an error relating to previously recorded professional services provided to Oceanside during 2019.
  Audit related items:
     
Audit adjustments
Elimination entry corrections
Accounts receivable, net adjustment and/or reclasses
Accounts payable adjustments and/or reclasses
Accrued expenses adjustments and/or reclasses used.

 

k.Tax effect – The Company assessed the tax impact of the above restatement items, including any impact to deferred tax asset and liabilities. The Company determined that the impact of the changes for the finder’s fees (a), goodwill (d), share-based compensation (e), penalty accrual (f), preferred dividends (g) and common stock issued for investor relations agreement would be permanent book/tax differences, therefore had no impact on the income tax provision or any tax assets and liabilities, current or deferred.

 

l.Closing notes consideration change from Oceanside acquisition - As part of the acquisition, the treatment of the Closing notes totaling $750,000 was incorrectly recorded and per ASC 805-30-55 was determined to be compensation expense to be recognized ratably over the 24-month term of the Notes. As such, starting in September 2019 and concluding in August 2021, $31,250 per month will be charged to compensation expense and a corresponding accrued liability will be recorded until the full amount of the $750,000 is reflected on the balance sheet. As of August 15, 2020, the Company did not make payment on the 1st closing notes and thereby defaulted on its obligation and the 2nd closing note accelerated to become payable as of August 15, 2020. Upon default, the closing notes accrue interest at a 1.5% per month rate, or 18% annual rate. As a result, there was an incremental total charge of $300,672 recorded during 2020 which was $250,000 of additional compensation expense and $50,672 of interest expense-related party.

 

m.Deferred revenue – As part of the audit in 2019, it was determined that $156,529 of recorded revenue needed to be reclassified into deferred revenue as part of the review of FASB ASC 606, Revenue from Contracts with Customers.
   
 n.Reversal of gain on legal settlement – The Company determined that during Q3 2020, it recorded incorrectly a non-cash gain on a legal settlement that involved the repurchase of 550,117 Treasury shares of $935,408. The treatment was incorrect and did not follow the appropriate accounting guidance, ASC 505-30-25-2 and the Company corrected for this error. The net effect on Shareholder’s equity is neutral as the accumulated deficit increase was offset entirely by the decreased Treasury share value.

 

Restatement and Recasting of Previously Issued Consolidated Financial Statements

 

This Annual Report on Form 10-K restates amounts included in the Company’s previously issued financial statements as of and for the years ended December 31, 2019 and for each of the quarterly periods ended September 30, 2019, March 31, 2020, June 30, 2020 and September 30, 2020, in its Form 10-K for the year ended December 31, 2020.

 

See Note 2, “Restatement of Previously Issued Consolidated Financial Statements,” in Part II, Item 8, “Financial Statements and Supplementary Data” for additional information. To further review the effects of the accounting errors identified and the restatement adjustments, see Part II, Item 7, “Management’s Discussion and Analysis of Financial Condition and Results of Operations” included in this Annual Report on Form 10-K.

 

Previously filed annual reports on Form 10-K and quarterly reports on Form 10-Q for the periods affected by the restatement have not been amended. Accordingly, investors should no longer rely upon the Company’s previously released financial statements for these periods and any earnings releases or other communications relating to these periods, and, for these periods, investors should rely solely on the financial statements and other financial data for the relevant periods included in this Annual Report on Form 10-K. See Note 21, “Unaudited Quarterly Financial Data and Restatement of Previously Issued Unaudited Interim Condensed Consolidated Financial Statements,” for the impact of these adjustments on the third quarter of 2019 and the first three quarters of 2020.

 

Internal Control Considerations

 

In connection with the restatement, our management has assessed the effectiveness of our internal control over financial reporting (“ICFR”). Based on this assessment, management identified several material weaknesses in our ICFR, resulting in the conclusion by our Chief Executive Officer and Chief Financial Officer that our ICFR and our disclosure controls and procedures were not effective as of December 31, 2020. Management is taking steps to remediate the material weakness in our ICFR, as described in Part II, Item 9A, “Controls and Procedures.”

 

See Part II, Item 9A, “Controls and Procedures,” for additional information related to the identified material weakness in ICFR and the related remediation measures.

 

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CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING INFORMATION

 

This report includes forward-looking statements that relate to future events or our future financial performance and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance or achievements to differ materially from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. Words such as, but not limited to, “believe,” “expect,” “anticipate,” “estimate,” “intend,” “plan,” “targets,” “likely,” “aim,” “will,” “would,” “could,” and similar expressions or phrases identify forward-looking statements. We have based these forward-looking statements largely on our current expectations and future events and financial trends that we believe may affect our financial condition, results of operation, business strategy and financial needs. Forward-looking statements include, but are not limited to, statements about risks associated with:

 

  our ability to fully develop the Bright Mountain Media Ad Exchange Network and services platform;
  the continued appeal of internet advertising;
  our ability to manage and expand our relationships with publishers;
  our dependence on revenues from a limited number of customers;
  the impact of seasonal fluctuations on our revenues;
  acquisitions of new businesses and our ability to integrate those businesses into our operations;
  online security breaches;
  failure to effectively promote our brand and attract advertisers;
  our ability to protect our content;
  our ability to protect our intellectual property rights;
  the success of our technology development efforts;
  additional competition resulting from our business expansion strategy;
  our dependence on third party service providers;
  our ability to detect advertising fraud;
  liability related to content which appears on our websites;
  regulatory risks and compliance with privacy laws;
  dependence on executive officers and certain key employees and consultants;
  our ability to hire qualified personnel;
  possible problems with our network infrastructure;
  ongoing material weaknesses in our disclosure controls and internal control over financial reporting;
  the impact on available working capital resulting from the payment of cash dividends to our affiliates;
  dilution to existing shareholders upon the conversion of outstanding preferred stock and convertible notes and/or the exercise of outstanding options and warrants, including warrants with cashless exercise rights;
  the illiquid nature of our common stock;
risks associated with securities litigation; and
  provisions of our charter and Florida law which may have anti-takeover effects

 

You should read thoroughly this report and the documents that we refer to herein with the understanding that our actual future results may be materially different from and/or worse than what we expect. We qualify all of our forward-looking statements by these cautionary statements including those made in Part I. Item 1A. Risk Factors appearing elsewhere in this report. Other sections of this report include additional factors, which could adversely impact our business and financial performance. New risk factors emerge from time to time and it is not possible for our management to predict all risk factors, nor can we assess the impact of all factors on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Except for our ongoing obligations to disclose material information under the Federal securities laws, we undertake no obligation to release publicly any revisions to any forward-looking statements, to report events or to report the occurrence of unanticipated events. These forward-looking statements speak only as of the date of this report, and you should not rely on these statements without also considering the risks and uncertainties associated with these statements and our business.

 

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PART I

 

ITEM 1. DESCRIPTION OF BUSINESS

 

Bright Mountain Media, Inc. is engaged in operating a proprietary, end-to-end digital media and advertising services platform designed to connect brand advertisers with demographically-targeted consumers – both large audiences and more granular segments – across digital, social and connected television (CTV) publishing formats. We define “end-to-end” as our process for taking ad buying from beginning to end, delivering a complete functional solution, usually without requiring any involvement from a third party.

 

Through acquisitions and organic software development initiatives, we have consolidated and plan to further condense key elements of the prevailing digital advertising supply chain through the elimination of industry “middlemen” and/or costly redundancy of services. Our aim is to enable and support a streamlined, end-to-end advertising model that addresses both demand (ad buy side) and supply (media sell side) for both direct sales teams and programmatic sales and publishing of digital advertisements that reach specific target audiences based on what, where, when and how that specific target audience elects to access certain web and/or streaming video content. Programmatic advertising relies on computer programs to use data and proprietary algorithms to select which ads to buy and for what price, while direct sales involves traditional interpersonal contact between ad buyers and advertising sales representative(s).

 

By selling advertisements on our current portfolio of 20 owned and operated websites and 13 CTV apps, coupled with acquisition or development of other niche web properties in the future, we are building depth in specific demographic verticals that allow us to package audiences into targeted consumer categories valued by advertisers.

 

We currently own parenting and lifestyle domains CafeMom, Mom.com, LittleThings, Revelist, BabyNameWizard and MamasLatinas. Our diverse digital publishing website portfolio averages more than 100 million page views per month. These particular web assets are the foundation of one of Bright Mountain Media’s audiences – women between the ages of 19-54, which we believe appeal to brands focused on marketing consumer products and providing products and services relating to parenting, insurance, mortgages, health, lifestyle and travel, among others. Major brands on our platform connecting with consumers using our parenting and lifestyle domains include Amazon, Target, Disney, Unilever, Clorox and Warner Brothers.

 

When advertisers leverage our end-to-end platform for serving ads on web and CTV apps we own and operate, Bright Mountain Media retains 100% of the advertising dollars spent for the ads, also referred to as “advertising spend.”

 

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Market Challenge:

 

Current Advertising Model Reliant on Digital Advertising Supply Chain

 

According to eMarketer, U.S. digital ad spending surpassed traditional media spending in 2019 and is projected to reach over two-thirds of total media spending by 2023. With the migration of ad dollars to mobile devices, desktops and connected televisions, the digital advertising supply chain has evolved into a fragmented and complex ecosystem, forcing ad buyers to contend with hundreds, if not thousands, of touch points. Consequently, numerous specialized product and service providers now populate the ecosystem, standing in between brands and ad agencies and publishers and their media. Key players in the prevailing supply chain, whom we will refer to as “middlemen,” include:

 

  Advertiser ad servers: direct ads to their designated place in a publisher’s inventory when the correct impression opportunity is available.
  Ad networks: networks of relationships established between the buy and sell side to make the ad buying process easier and to expose more inventory and purchasing opportunities.
  Ad exchanges: a web of ad networks, enabling real-time bidding transactions through a single source.
  Demand side platforms (DSPs): a platform that executes programmatic media buying, a form of buying in which inventory is purchased real-time to show one specific ad to one consumer in one individual context – including determining which media, how much to buy and at what price. Ad placement is bought on an individual impression basis, as opposed to being bought per thousand impressions (CPM).
  Supply side platforms (SSPs): a platform that serves a similar function to a DSP, but on the sell side. It is a platform which publishers use to facilitate real-time bidding, as well as some direct buys. Its goal is to help advertisers purchase impressions more efficiently.
  Trading desks: the programmatic buying arm of an agency that aggregates programmatic, auction-based inventory across various DSPs and ad exchanges.
  Private marketplaces: an invitation-only marketplace that gives agency buyers access to premium inventory while using automated or programmatic buying methods to purchase faster, thus eliminating the RFP and negotiation process.
  Data management platforms (DMPs): a platform which stores, organizes and analyzes first- and third-party data to discover and reach target audiences. It then applies in-depth measurement to optimize media buying and creatives.
  Media management platforms: working alongside all the players in the ecosystem, media management companies provide tools to manage campaigns, automating every step of the advertising workflow, including planning, buying, analyzing, optimizing and invoicing.
  Measurement and analytics providers: these players aggregate and organize data so that marketers can get a holistic view of the campaign metrics they care most about.
  Data providers: they provide insight across the spectrum, from audience to pricing, so that marketers may make better ad buying decisions. Data is specifically used for targeting, segmentation, identification, verification and more.

 

Aside from frustration caused by managing so many disparate services and providers, advertisers face challenges that can be difficult to address within the prevailing ecosystem. For instance, advertisers may have difficulty ascertaining the value they receive for the ad dollars spent and/or lack certainty on how best to mitigate advertising fraud. Many advertisers may not have the resources necessary to neutralize or lessen the impact of ad-blocking software or have control over where their advertisements actually appear on the web.

 

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Downstream, publishers may not be able to generate sufficient revenue to support their web pages and/or overall operations after the middlemen are paid their fees. (See Current Advertising Model graphic below.)

 

 

The Solution:

 

Optimizing the Digital Advertising Supply Chain

 

Through Bright Mountain Media’s technology-driven platform, the supply chain is consolidated and condensed into a streamlined, end-to-end solution providing ad buyers and publishers with a sole source capable of delivering products and services to meet their respective needs and objectives without reliance on third-party providers. (See Optimizing the Supply Chain graphic below)

 

 

 

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Building Our Platform

 

Since our founding in 2010, Bright Mountain Media has operated as a digital media holding company for websites primarily targeting the military and public safety sectors, including active, reserve and retired military; law enforcement; first responders and other public safety employees. In addition to our corporate website, we own and/or manage a portfolio of websites customized to provide our target users with products, information and news that we believe may be of interest to them. In addition, up until December 2018, we operated ecommerce businesses, which we exited to focus exclusively on evolving our business into a full service digital media and advertising services and solutions company. Since August 2019, we have completed and vertically integrated three acquisitions as part of our business plan:

 

  S&W Media, which we subsequently rebranded as Oceanside Media.
  News Distribution Network, which we subsequently rebranded as MediaHouse
  CL Media Holdings, d/b/a Wild Sky Media

 

As consumers shift from traditional cable boxes to Internet-enabled devices and smart televisions, advertising budgets are following. CTV/OTT apps are presenting the opportunity for publishers to not only diversify revenue streams and capitalize on an influx of high CPM ad spends, but also to increase distribution by getting in front of a growing audience on numerous platforms. Leveraging Oceanside’s proprietary streaming technology; CTV/Over-the-Top (OTT) app development and monetization experience; and 13 CTV/OTT apps offered on ROKU, Apple TV, Amazon Fire and Android TV; Bright Mountain Media has become a one-stop-shop helping existing publishers, content creators and influencers access connected TV marketing opportunities via our SSP, We enable digital advertisers reach engaged digital TV audiences while telling their brands’ stories in video formats and aligning their brands with direct premium vertical video content. Our focus is in developing proprietary video content for specific verticals; distribution of that content; and securing deals with OTT companies providing for the pre-installation of our CTV/OTT apps on web-enabled televisions or through an Internet-enabled device, such as ROKU or Apple TV, connected to a conventional television.

 

Through MediaHouse, Bright Mountain Media provides data-driven technology solutions for the syndication and monetization of contextually relevant, personalized premium video content. We have aggregated a digital audience which provides advertisers with near certainty in reaching their target demographics We address the demand for premium video by creating hundreds of millions of new video streams and impression opportunities across the desirable publishing destinations in the United States. Our code has been embedded in nearly 5,000 premium newspaper, news media, magazine, television and radio websites, providing our Company with insight into the intersection of how a user is consuming and engaging in a web page, video content and advertising – data that our ad buyers use to make educated buying decisions.

 

Through Wild Sky Media, we own and operate parenting and lifestyle brands CafeMom, Mom.com, LittleThings, Revelist, BabyNameWizard and MamasLatinas. This portfolio of established multimedia websites is enabling Bright Mountain Media to build the next generation of brands that women can identify with while providing advertisers with a packaged target audience to market a broad range of premium branded products and services.

 

Our cloud-based platform also provides advertisers with additional built-in services including campaign planning and execution, data integration, optimization, ad placement verification, cross-device targeting and fraud detection, among other functions.

 

Moving forward, we plan to continue seeking complementary companies and technologies to acquire with a primary focus on DSPs, SSPs, ad exchanges, ad servers and DMPs. In addition, we plan to continue to implement organic growth initiatives centered on the design and development of software products that we believe will enhance and support our expanding platform and business operations – all capabilities that we believe will increase revenues and improve gross profit margin on sales.

 

We believe that our advertisers benefit from the high level of granularity, transparency and accountability our platform provides for their ad campaigns and marketing budgets. Publishers, including our owned and operated websites and CTV apps, benefit from capturing a larger share of the total ad spend.

 

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Industry Outlook

 

In February 2019, eMarketer published a report in which the market research firm noted that US digital ad spending is expected to achieve 17.0% growth this year, increasing to $151.3 billion (pre-COVID). (See Digital Ad Spending in the US, 2018-2023 chart inset below.)

 

 

 

However, in June 2020, eMarketers revised its earlier forecast in a report titled “US Digital Ad Spending Update Q2 2020,” decreasing its previous expectation from 17% growth in 2020 to 1.7%, rising to $134.7 billion for the year. (See How Has the Forecast for Digital Ad Spending in the US Changes? 2019-2024 chart inset below.)

 

 

 

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In another recent study, published by Interactive Advertising Bureau (IAB) in September 2020 and titled “2020-21 Covid Impact on Advertising,” the report reflected that digital ad spending may actually expand 6%, while traditional media advertising will decline 30%, indicating digital’s market share is growing as a result of the global coronavirus pandemic.

 

Bernstein Research, a Wall Street brokerage and research firm, released a report in August 2020 is even more bullish on the market, suggesting that “digital ad spend may have turned the corner from March-April lows and current trends are pointing towards a ‘long promised’ migration of $70 billion from the television ad market to digital channels, with a 13% year-on-year uptick expected in the second half of 2020.” (Source: https://menafn.com/1100658712/Digital-ads-poised-for-13-YoY-uptick-long-promised-migration-from-linear-TV-Report)

 

Intellectual Property

 

We currently rely on a combination of trade secret laws and restrictions on disclosure to protect our intellectual property rights. Our success depends on the protection of the proprietary aspects of our technology as well as our ability to operate without infringing on the proprietary rights of others. We also enter into proprietary information and confidentiality agreements with our employees, consultants and commercial partners and control access to, and distribution of, our software documentation and other proprietary information.

 

Technology and Product Platforms (including URL’s)

 

Our top technical priority is the fast and reliable delivery of pages and ads to our users. Our systems are designed to handle traffic and network growth. We rely on multiple tiers of redundancy / failover and third-party content delivery network to achieve our goal of 24 hours-a-day, seven-days-a-week Website uptime. Regular automated backups protect the integrity of our data. Our servers are continuously monitored by numerous third-party and open-source monitoring and alerting tools.

 

Discontinued Operations

 

Historically, we generated revenues from two segments, our advertising segment and our product sales segment. Revenues from the product sales segment included revenues from two of our websites that operate as e-commerce platforms, including Bright Watches and Black Helmet, as well as Bright Watches’ retail location. During 2018 we began to de-emphasize our product sales segment as we placed more emphasis on our advertising segment. Management, prior to December 31, 2018, with the appropriate level of authority, determined to discontinue the operations of Black Helmet and Bright Watches effective December 31, 2018.

 

The decision to exit all components of our product segment have resulted in these businesses being accounted for as discontinued operations. We recorded a loss, net of income taxes, of $136,734 in 2019 for the discontinued operations. There were no discontinued operations for the year ended December 31, 2020.

 

During 2019, we aggressively marketed the remaining Bright Watches’ inventory in an effort to liquidate such inventory as quickly as possible. In addition, in March 2019 we sold the assets which were used in our Black Helmet apparel E-Commerce business to an unaffiliated third party for $175,000, of which $20,000 was paid at closing and the balance is payable under the terms of a promissory note in the principal amount of $155,000 and bearing interest at 15% per annum. The note is secured by a guarantee of the principal of the purchaser. As of December 31, 2020 and 2019, $12,917 of principal and $7,451 of interest remains outstanding and $38,750 of principal and $6,312 of interest remained outstanding, respectively.

 

Technology

 

Our top technical priority is the fast and reliable delivery of pages and ads to our users. Our systems are designed to handle traffic and network growth. We rely on multiple tiers of redundancy/failover and third-party content delivery network to achieve our goal of 24 hours, seven-days-a-week Website uptime. Regular automated backups protect the integrity of our data. Our servers are continuously monitored by numerous third-party and open-source monitoring and alerting tools.

 

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Competition

 

The internet and industries that operate through it are intensely competitive. We compete with other companies that have significantly greater financial, technical, marketing, and distribution resources. Our competitors include Verizon Media, AppNexus, The Arena Group, and Praetorian Digital.

 

Most of our competitors have significantly greater financial, technical, marketing and distribution resources as well as greater experience in the industry than we have. There are no assurances we will ever be able to effectively compete in our marketplace. Our websites, ad technology, and monetization solutions may not be competitive with other technologies and/or our websites, ad technology, and monetization solutions may be displaced by newer technology. If this happens, our sales and revenues will likely decline. In addition, our current and potential competitors may establish cooperative relationships with larger companies, to gain access to greater development or marketing resources. Competition may result in price reductions, reduced gross margins and loss of market share.

 

Customers

 

Our customers are various advertisers, advertising agencies and advertising service organizations all seeking to have their respective advertisements placed on one of the many platforms serviced by the Company.

 

Regulatory Environment

 

Interest-based advertising, or the use of data to draw inferences about a user’s interests and deliver relevant advertising to that user, has come under increasing scrutiny by legislative, regulatory, and self- regulatory bodies in the United States and abroad that focus on consumer protection or data privacy. In particular, this scrutiny has focused on the use of cookies and other technology to collect or aggregate information about Internet users’ online browsing activity. Because we, and our clients, rely upon large volumes of such data collected primarily through cookies, it is essential that we monitor developments in this area domestically and globally, and engage in responsible privacy practices, including providing consumers with notice of the types of data we collect and how we use that data to provide our services.

 

We provide this notice through our privacy policy, which can be found on our website at http://www.brightmountainmedia.com. As stated in our privacy policy, our technology platform does not collect information, such as name, address, or phone number, that can be used directly to identify a real person, and we take steps not to collect and store such personally identifiable information from any source. Instead, we rely on IP addresses, geo-location information, and persistent identifiers about Internet users and do not attempt to associate this data with other data that can be used to identify real people. This type of information is considered personal data in some jurisdictions or otherwise may be the subject of future legislation or regulation. The definition of personal data varies by country and continues to evolve in ways that may require us to adapt our practices to avoid violating laws or regulations related to the collection, storage, and use of consumer data. For example, some European countries consider IP addresses or unique device identifiers to be personal data subject to heightened legal and regulatory requirements. As a result, our technology platform and business practices must be assessed regularly in each country in which we do business.

 

There are also a number of specific laws and regulations governing the collection and use of certain types of consumer data relevant to our business. For example, the Children’s Online Privacy Protection Act (“COPPA”), imposes restrictions on the collection and use of data about users of child-directed websites. To comply with COPPA, we have taken various steps to implement a system that: (i) flags seller-identified child-directed sites to buyers, (ii) limits advertisers’ ability to serve interest-based advertisements, (iii) helps limit the types of information that our advertisers have access to when placing advertisements on child- directed sites, and (iv) limits the data that we collect and use on such child-directed sites.

 

The use and transfer of personal data in EU member states is currently governed under the EU Data Protection Directive, which generally prohibits the transfer of personal data of EU subjects outside of the EU, unless the party exporting the data from the EU implements a compliance mechanism designed to ensure that the receiving party will adequately protect such data. We have relied on alternative compliance measures, which are complex, which may be subject to legal challenge, and which directly subject us to regulatory enforcement by data protection authorities located in the European Union. By relying on these alternative compliance measures, we risk becoming the subject of regulatory investigations in any of the individual jurisdictions in which we operate. Each such investigation could cost us significant time and resources, and could potentially result in fines, criminal prosecution, or other penalties. Further, some of these alternative compliance measures are facing legal challenges, which, if successful, could invalidate the alternative compliance measures that we currently rely on. It may take us significant time, resources, and effort to restructure our business and/or rely on another legally sufficient compliance measure. In addition, the European Union has finalized the General Data Protection Regulation (“GDPR”), which became effective in May 2019. The GDPR sets out higher potential liabilities for certain data protection violations, as well as a greater compliance burden for us in the course of delivering our solution in Europe; among other requirements, the GDPR obligates companies that process large amounts of personal data about EU residents to implement a number of formal processes and policies reviewing and documenting the privacy implications of the development, acquisition, or use of all new products, technologies, or types of data. Further, the European Union is expected to replace the EU Cookie Directive governing the use of technologies to collect consumer information with the ePrivacy Regulation. The ePrivacy Regulation propose burdensome requirements around obtaining consent and impose fines for violations that are materially higher than those imposed under the Cookie Directive.

 

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The UK’s decision to leave the European Union may add cost and complexity to our compliance efforts. If UK and EU privacy and data protection laws and regulations diverge, we will be required to implement alternative EU compliance measures and adapt separately to any new UK requirements.

 

Additionally, our compliance with our privacy policy and our general consumer privacy practices are also subject to review by the Federal Trade Commission, which may bring enforcement actions to challenge allegedly unfair and deceptive trade practices, including the violation of privacy policies and representations therein. Certain State Attorneys General may also bring enforcement actions based on comparable state laws or federal laws that permit state-level enforcement. Outside of the United States, our privacy and data practices are subject to regulation by data protection authorities and other regulators in the countries in which we do business.

 

Beyond laws and regulations, we are also members of self-regulatory bodies that impose additional requirements related to the collection, use, and disclosure of consumer data, including the Internet Advertising Bureau (“IAB”), the Digital Advertising Alliance, the Network Advertising Initiative, and the Europe Interactive Digital Advertising Alliance. Under the requirements of these self-regulatory bodies, in addition to other compliance obligations, we provide consumers with notice via our privacy policy about our use of cookies and other technologies to collect consumer data, and of our collection and use of consumer data to deliver interest-based advertisements. We also allow consumers to opt-out from the use of data we collect for purposes of interest-based advertising through a mechanism on our website, linked through our privacy policy as well as through portals maintained by some of these self-regulatory bodies. Some of these self-regulatory bodies have the ability to discipline members or participants, which could result in fines, penalties, and/or public censure (which could in turn cause reputational harm). Additionally, some of these self-regulatory bodies might refer violations of their requirements to the Federal Trade Commission or other regulatory bodies.

 

Human Capital

 

Because of the service character of our business, the quality of personnel is of crucial importance to our continuing success and our employees, including creative, digital, research, media and account specialists, and their skills and relationships with clients, are among our most valuable assets. We conduct extensive employee training and development throughout our companies. There is keen competition for qualified employees.

 

As of November 30, 2021, we had 80 employees, of which 46 were employed in the U.S. and 34 outside of the U.S, in Thailand and Israel. We also utilize the services of 70 independent contractors who provide content, operational and website services.

 

We employ a balanced approach in managing our human capital resources. Depending on where a human-capital management function is most effective or efficient, processes are either managed at the holding company or designated to our operating units to adopt strategies appropriate for their client sector, workforce makeup, talent requirements and business demands.

 

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The holding company retains oversight of all human capital resources and activities, setting standards and providing support and policy guidance and sharing programs. At the corporate center, centralized human capital management processes include development of human resources governance and policy; executive compensation for senior leaders across the Company; benefits programs; planning focusing on the performance, development and retention of the Company’s senior-most executives and key roles in the operating units; and executive development.

 

The Company sets specific standards for human capital management and, on a yearly basis, assesses each operating unit’s performance in managing and developing its workforce. We undertake human capital initiatives with an aim of ensuring that employees have the high level of competence and commitment our businesses need to succeed. We formally assess our operating units against their efforts in the areas of people development, diversity and inclusion, performance management, talent acquisition and organization development in order to drive or support the units’ strategic business and growth goals. Accordingly, the operating units create and deploy skills-training programs, management training, employee goal-setting and feedback platforms, applicant-tracking systems, new-employee onboarding processes, and other programs intended to enhance the performance and engagement of the workforce.

 

Diversity, Equity and Inclusion are essential priorities for the Company. Our goal is that our talent represents the diversity of our communities and consumers, with a corporate culture that drives belonging, well-being and growth. We believe that such a workplace will enable us to provide cultural insights to help our clients make authentic and responsible connections with their customers. The programs we provide in support of diversity, equity and inclusion include events, training and curated and bespoke content, research and tools, to foster awareness and action on an array of critical issues that we believe are vital for the recruitment, retention, advancement, well-being and belonging for people who are part of under-represented groups.

 

The events of the past year have highlighted the importance of providing emotional as well as material support to our employees in these demanding times. In response to the ongoing COVID-19 public health crisis, we provided increased support for our people.

 

History of our company

 

We were organized as a Florida corporation in 2010 under the name Speyer Investment Advisors, Inc. In 2012, we changed our name to Speyer Investment Research, Inc. In 2014, as we began building our brand, we changed our name to Bright Mountain Holdings, Inc. and in 2015 we changed our name to Bright Mountain Acquisition Corporation and then to Bright Mountain Media, Inc. as we began implementing our strategy to transform into a digital media company. During 2018, the Company decided to discontinue its e-commerce product sales segment to focus entirely on the advertising segment. In 2019 and 2020, we acquired Oceanside, MediaHouse and Wild Sky in the ad network and digital publishing areas sticking with the strategy to focus on the advertising segment.

 

Additional information concerning the terms of material business combinations can be found in Part II, Item 8, Financial Statements and Supplementary Data, Note 1, “Nature of Operations and Basis of Presentation” and Note 4, “Acquisitions”.

 

Available Information

 

Our principal executive offices are located at 6400 Congress Avenue, Suite 2050, Boca Raton, FL 33487, our telephone number is (561) 998-2440. The Company’s Annual Report on Form 10-K, quarterly reports on Form 10-Q, current reports on Form 8-K, and amendments to those reports are available free of charge through the “Investor Relations” section of the Company’s website, www.brightmountainmedia.com, as soon as reasonably practical after they are filed with the Securities and Exchange Commission (“SEC”). The SEC maintains a website, www.sec.gov, which contains reports, proxy and information statements, and other information filed electronically with the SEC by the Company. The information on, or that can be accessed through this website is not part of this Annual Report on Form 10-K and you should not rely on any such information in making the decision whether to purchase the Company Common Stock.

 

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ITEM 1A. RISK FACTORS

 

Before you invest in our securities, you should be aware that there are various risks in making any such investment. You should carefully consider these risk factors, together with all of the other information included in this report before you decide to purchase any of our securities. If any of the following risks and uncertainties develop into actual events, our business, financial condition or results of operations could be materially adversely affected and you could lose your entire investment in our company.

 

RISKS RELATED TO OUR COMPANY

 

WE HAVE A HISTORY OF LOSSES.

 

We incurred net significant net losses for 2020 and 2019, including losses in 2019 related to our discontinued operations, and at December 31, 2020, we had a significant accumulated deficit. While our revenues and gross margin increased significantly for 2020 from 2019, our selling, general and administrative expenses, or “SG&A”, increased significantly in 2020 from 2019 as well. We anticipate that our SG&A will continue to increase in 2021 and beyond, and we may continue to incur losses in future periods until such time as we are successful in significantly increasing our revenues and gross profit to a level to fund our operating expenses. There are no assurances that we will be able to significantly increase our revenues and gross profit to a level which supports profitable operations and provides sufficient funds to pay our operating expenses and other obligations as they become due.

 

WE ARE DEPENDENT UPON SALES OF EQUITY SECURITIES AND LOANS FROM OUR CHAIRMAN OF THE BOARD TO PROVIDE OPERATING CAPITAL.

 

We do not generate sufficient gross profit to pay our operating expenses and we reported losses from continuing operations in 2020 and 2019. Historically we have been dependent upon the purchase of equity securities or convertible notes by Mr. Kip Speyer, our Chairman of the Board, to provide operating capital. During 2020, the Company raised approximately $4.0 million through the sale of our securities in a private placement. While we expect to seek to raise additional working capital through the sale of our securities in private or public transactions, we are not a party to any binding agreements and there are no assurances we will be able to raise any additional third-party capital. Mr. Speyer is also under no obligation to continue to lend us money or purchase equity securities from us. If we are not able to raise sufficient additional working capital as needed, absent a significant increase in our revenues we may be unable to grow our company.

 

IF WE FAIL TO DETECT ADVERTISING FRAUD OR OTHER ACTIONS THAT IMPACT OUR ADVERTISING CAMPAIGN PERFORMANCE, WE COULD HARM OUR REPUTATION WITH ADVERTISERS OR AGENCIES, WHICH WOULD CAUSE OUR REVENUE AND BUSINESS TO SUFFER.

 

Once established, the Bright Mountain Media Advertising Services Business will rely on our ability to deliver successful and effective advertising campaigns. Some of those campaigns may experience fraudulent and other invalid impressions, clicks or conversions that advertisers may perceive as undesirable, such as non-human traffic generated by machines that are designed to simulate human users and artificially inflate user traffic on websites. These activities could overstate the performance of any given advertising campaign and could harm our reputation. It may be difficult for us to detect fraudulent or malicious activity on websites where we do not own content and rely in part on our customers to control such activity. If we fail to detect or prevent fraudulent or other malicious activity, the affected advertisers may experience or perceive a reduced return on their investment and our reputation may be harmed. High levels of fraudulent or malicious activity could lead to dissatisfaction with our solutions, refusals to pay, refund or future credit demands or withdrawal of future business.

 

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IF ADVERTISING ON THE INTERNET LOSES ITS APPEAL, OUR REVENUE COULD DECLINE.

 

Our business model may not continue to be effective in the future for a number of reasons, including:

 

  a decline in the rates that we can charge for advertising and promotional activities;
  our inability to create applications for our customers;
  the fact that Internet advertisements and promotions are, by their nature, limited in content relative to other media;
  companies may be reluctant or slow to adopt online advertising and promotional activities that replace, limit or compete with their existing direct marketing efforts;
  companies may prefer other forms of Internet advertising and promotions that we do not offer;
  the quality or placement of transactions, including the risk of non-screened, non-human inventory and traffic, could cause a loss in customers or revenue; and
  regulatory actions may negatively impact our business practices.

 

If the number of companies who purchase online advertising and promotional services from us does not grow, we may experience difficulty in attracting publishers, and our revenue could decline.

 

OUR SUCCESS IS DEPENDENT UPON OUR ABILITY TO EFFECTIVELY EXPAND AND MANAGE OUR RELATIONSHIPS WITH OUR PUBLISHERS.

 

Outside of our owned and operated websites, we are dependent upon our publishing partners to provide the media we sell. We depend on these publishers to make their respective media inventories available to us to use in connection with the campaigns that we manage, create or market. Our growth depends, in part, on our ability to expand and maintain our publisher relationships within our network and to have access to new sources of media inventory such as new partner websites and Facebook pages that offer attractive demographics, innovative and quality content and growing Web user traffic volume. Our ability to attract new publishers to our networks and to retain Web publishers currently in our networks will depend on various factors, some of which are beyond our control. These factors include, but are not limited to, our ability to introduce new and innovative products and services, our pricing policies, and the cost-efficiency to Web publishers of outsourcing their advertising sales. In addition, the number of competing intermediaries that purchase media inventory from Web publishers continues to increase. In the event we are not able to maintain effective relationships with our publishers, our ability to distribute our advertising campaigns will be greatly hindered which will reduce the value of our services and adversely impact our results of operations in future periods.

 

WE ARE DEPENDENT ON REVENUES FROM A LIMITED NUMBER OF CUSTOMERS.

 

For 2020, 1 customer represents 9.6% of revenue and for 2019, 1 customer represents 12.5% of revenue. The loss of these customers could have a material adverse impact on our results of operations in future periods.

 

WE ARE SUBJECT TO SEASONAL FLUCTUATIONS IN OUR REVENUES IN FUTURE PERIODS.

 

Typically advertising technology companies report a material portion of their revenues during the fourth calendar quarter as a result of holiday related ad spend. Our experience since transitioning to focus solely on our advertising segment has been consistent with this trend. Because of seasonal fluctuations, there can be no assurance that the results of any particular quarter will be indicative of results for the full year or for future years.

 

THE ACQUISITION OF NEW BUSINESSES IS COSTLY AND THESE ACQUISITIONS MAY NOT ENHANCE OUR FINANCIAL CONDITION.

 

A significant element of our growth strategy has been to acquire companies which complement our business. The process to undertake a potential acquisition can be time-consuming and costly. We have expended and expect to continue to expend significant resources to undertake business, financial and legal due diligence on potential acquisition targets. In addition, there is no guarantee that we will acquire the company after completing due diligence. The process of identifying and consummating an acquisition could result in the use of substantial amounts of cash and exposure to undisclosed or potential liabilities of acquired companies. In some instances, we may be required to provide historic audited financial statements for up to two years for acquisition targets in compliance with the rules and regulations of the Securities and Exchange Commission (“SEC”). The necessity to provide these audited financial statements will increase the costs to us of consummating an acquisition or, if it is determined that the target company cannot obtain the requisite audited financials, we may be unable to pursue an acquisition which might otherwise be accretive to our business. In addition, even if we are successful in acquiring additional companies, there are no assurances that the operations of these businesses will enhance our future financial condition. To the extent that a business we acquire does not meet the performance criteria used to establish a purchase price, some or all of the goodwill related to that acquisition could be charged against our future earnings, if any.

 

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ACQUISITION(S) MAY DISRUPT GROWTH.

 

We may pursue strategic acquisitions in the future. Risks in acquisition transactions include difficulties in the integration of acquired businesses into our operations and control environment, difficulties in assimilating and retaining employees and intermediaries, difficulties in retaining the existing clients of the acquired entities, assumed or unforeseen liabilities that arise in connection with the acquired businesses, the failure of counterparties to satisfy any obligations to indemnify us against liabilities arising from the acquired businesses, and unfavorable market conditions that could negatively impact our growth expectations for the acquired businesses. Fully integrating an acquired company or business into our operations may take a significant amount of time. We cannot assure you that we will be successful in overcoming these risks or any other problems encountered with acquisitions and other strategic transactions. These risks may prevent us from realizing the expected benefits from acquisitions and could result in the failure to realize the full economic value of a strategic transaction or the impairment of goodwill and/or intangible assets recognized at the time of an acquisition. These risks could be heightened if we complete a large acquisition or multiple acquisitions within a short period of time.

 

ONLINE SECURITY BREACHES COULD HARM OUR BUSINESS.

 

User confidence in our websites depends on maintaining strong security features. While we are unaware of any security breaches to date, experienced programmers or “hackers” could penetrate sectors of our systems. Because a hacker who is able to penetrate network security could misappropriate proprietary information or cause interruptions in our services, we may have to expend significant capital and resources to protect against or to alleviate problems caused by hackers. Additionally, we may not have a timely remedy against a hacker who is able to penetrate our network security. Such security breaches could materially affect our operations, damage our reputation and expose us to risk of loss or litigation. In addition, the transmission of computer viruses resulting from hackers or otherwise could expose us to significant liability. Our insurance policies may not be adequate to reimburse us for losses caused by security breaches. We also face risks associated with security breaches affecting third parties with whom we have relationships.

 

WE MUST PROMOTE THE BRIGHT MOUNTAIN BRAND TO ATTRACT AND RETAIN USERS, ADVERTISERS AND STRATEGIC BUYERS.

 

The success of the Bright Mountain brand depends largely on our ability to provide high quality content which is of interest to our users. If our users do not perceive our existing content to be of high quality, or if we introduce new content or enter into new business ventures that are not favorably perceived by users, we may not be successful in promoting and maintaining the Bright Mountain brand. Any change in the focus of our operations creates a risk of diluting our brand, confusing users and decreasing the value of our website traffic base to advertisers. If we are unable to maintain or grow the Bright Mountain brand, our business would be severely harmed.

 

WE MAY EXPEND SIGNIFICANT RESOURCES TO PROTECT OUR CONTENT OR TO DEFEND CLAIMS OF INFRINGEMENT BY THIRD PARTIES, AND IF WE ARE NOT SUCCESSFUL, WE MAY LOSE RIGHTS TO USE SIGNIFICANT MATERIAL OR BE REQUIRED TO PAY SIGNIFICANT FEES.

 

Our success and ability to compete are dependent on our proprietary content. We rely exclusively on copyright law to protect our content. While we actively take steps to protect our proprietary rights, these steps may not be adequate to prevent the infringement or misappropriation of our content, which could severely harm our business. In addition to content written by our employees, we also acquire content from various freelance providers and other third-party content providers. While we attempt to ensure that such content may be freely used by us, other parties may assert claims of infringement against us relating to such content. We may need to obtain licenses from others to refine, develop, market and deliver new content or services. We may not be able to obtain any such licenses on commercially reasonable terms or at all or rights granted pursuant to any licenses may not be valid and enforceable.

 

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FAILURE TO PROTECT OUR INTELLECTUAL PROPERTY RIGHTS OR CLAIMS BY OTHERS THAT WE INFRINGE THEIR INTELLECTUAL PROPERTY RIGHTS COULD SUBSTANTIALLY HARM OUR BUSINESS.

 

Our website domain names are crucial to our business. However, as with phone numbers, we do not have and cannot acquire any property rights in an internet address. The regulation of domain names in the United States and in other countries is also subject to change. Regulatory bodies could establish additional top-level domains, appoint additional domain name registrars or modify the requirements for holding domain names. As a result, we might not be able to maintain our domain names or obtain comparable domain names, which could harm our business. We also rely on a combination of trade secret laws and restrictions on disclosure to protect our intellectual property rights. Our success depends on the protection of the proprietary aspects of our technology as well as our ability to operate without infringing on the proprietary rights of others. Despite these measures, any of our intellectual property rights could be challenged, invalidated, circumvented or misappropriated. Others may independently discover our trade secrets and proprietary information, and in such cases, we could not assert any trade secret rights against such parties. Costly and time-consuming litigation could be necessary to enforce and determine the scope of our intellectual property rights. Therefore, in certain jurisdictions, we may be unable to protect our technology and designs adequately against unauthorized third-party use, which could adversely affect our ability to compete.

 

DEVELOPING AND IMPLEMENTING NEW AND UPDATED APPLICATIONS, FEATURES AND SERVICES FOR OUR WEBSITES MAY BE MORE DIFFICULT THAN EXPECTED, MAY TAKE LONGER AND COST MORE THAN EXPECTED AND MAY NOT RESULT IN SUFFICIENT INCREASES IN REVENUE TO JUSTIFY THE COSTS.

 

Attracting and retaining users of our websites requires us to continue to provide quality, targeted content and to continue to develop new and updated applications, features and services for our websites. If we are unable to do so on a timely basis or if we are unable to implement new applications, features and services without disruption to our existing ones, our ability to continue to expand our website traffic will be in jeopardy. The costs of development of these enhancements may negatively impact our ability to achieve profitability. There can be no assurance that the revenue opportunities from expanded website content, or updated technologies, applications, features or services will justify the amounts ultimately spent by us.

 

IF WE ARE UNABLE TO OBTAIN OR MAINTAIN KEY WEBSITE ADDRESSES, OUR ABILITY TO OPERATE AND GROW OUR BUSINESS MAY BE IMPAIRED.

 

Our website addresses, or domain names, are critical to our business. We currently own more than 25 domain names. However, the regulation of domain names is subject to change, and it may be difficult for us to prevent third parties from acquiring domain names that are similar to ours, that infringe our trademarks or that otherwise decrease the value of our brands. If we are unable to obtain or maintain key domain names for the various areas of our business, our ability to operate and grow our business may be impaired.

 

OUR TECHNOLOGY DEVELOPMENT EFFORTS MAY NOT BE SUCCESSFUL IN IMPROVING THE FUNCTIONALITY OF OUR NETWORK, WHICH COULD RESULT IN REDUCED TRAFFIC ON OUR WEBSITES.

 

If our websites do not work as intended, or if we are unable to upgrade the functionality of our websites as needed to keep up with the rapid evolution of technology for content delivery, our websites may not operate properly, which could harm our business. Additionally, software product design, development and enhancement involve creativity, expense and the use of new development tools and learning processes. Delays in software development processes are common, as are project failures, and either factor could harm our business.

 

OUR ABILITY TO DELIVER OUR CONTENT DEPENDS UPON THE QUALITY, AVAILABILITY, POLICIES AND PRICES OF CERTAIN THIRD-PARTY SERVICE PROVIDERS.

 

We rely on third parties to provide website hosting services. In certain instances, we rely on a single service provider for some of these services. In the event the providers were to terminate our relationship or stop providing these services, our ability to operate our websites could be impaired. Our ability to address or mitigate these risks may be limited. The failure of all or part of our website hosting services could result in a loss of access to our websites which would harm our results of operations.

 

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WE MAY BE HELD LIABLE FOR CONTENT, BLOGS OR THIRD PARTY LINKS ON OUR WEBSITE OR CONTENT DISTRIBUTED TO THIRD PARTIES AND OUR GENERAL LIABILITY INSURANCE MAY NOT BE ADEQUATE TO COMPENSATE US FOR ALL LIABILITIES TO WHICH WE ARE EXPOSED.

 

As a publisher and distributor of content over the internet, including blogs which appear on our websites and links to third-party websites that may be accessible through our websites, or content that includes links or references to a third-party’s website, we face potential liability for defamation, negligence, copyright, patent or trademark infringement and other claims based on the nature, content or ownership of the material that is published on or distributed from our websites. These types of claims have been brought, sometimes successfully, against online services, websites and print publications in the past. Other claims may be based on errors or false or misleading information provided on linked websites, including information deemed to constitute professional advice such as legal, medical, financial or investment advice. Other claims may be based on links to sexually explicit websites. Although we carry general liability insurance, our insurance may not be adequate to indemnify us for all liabilities imposed. Any liability that is not covered by our insurance or is in excess of our insurance coverage could severely harm our financial condition and business. Implementing measures to reduce our exposure to these forms of liability may require us to spend substantial resources and limit the attractiveness of our websites to users.

 

OUR MANAGEMENT MAY BE UNABLE TO EFFECTIVELY INTEGRATE OUR ACQUISITIONS AND TO MANAGE OUR GROWTH AND WE MAY BE UNABLE TO FULLY REALIZE ANY ANTICIPATED BENEFITS OF THESE ACQUISITIONS.

 

We are subject to various risks associated with our growth strategy, including the risk that we will be unable to identify and recruit suitable acquisition candidates in the future or to integrate and manage the acquired companies. Acquired companies’ histories, the geographical location, business models and business cultures will be different from ours in many respects. Successful integration of these acquisitions is subject to a number of challenges, including:

 

the diversion of management time and resources and the potential disruption of our ongoing business;
difficulties in maintaining uniform standards, controls, procedures and policies;
unexpected costs and time associated with upgrading both the internal accounting systems as well as educating each of their staff as to the proper methods of collecting and recording financial data;
potential unknown liabilities associated with acquired businesses;
the difficulty of retaining key alliances on attractive terms with partners and suppliers; and
the difficulty of retaining and recruiting key personnel and maintaining employee morale.

 

There can be no assurance that our efforts to integrate the operations of any acquired assets or companies will be successful, that we can manage our growth or that the anticipated benefits of these proposed acquisitions will be fully realized.

 

WE DEPEND ON THE SERVICE OF OUR CHAIRMAN OF THE BOARD. THE LOSS OF HIS SERVICE COULD HURT OUR ABILITY TO OPERATE OUR BUSINESS IN FUTURE PERIODS.

 

Our success largely depends on the efforts, reputation and abilities of W. Kip Speyer, our Chairman of the Board. While we are a party to an employment agreement with Mr. Speyer and do not expect to lose his services in the foreseeable future, the loss of the services of Mr. Speyer could materially harm our business and operations in future periods.

 

WE MUST HIRE, INTEGRATE AND/OR RETAIN QUALIFIED PERSONNEL TO SUPPORT OUR EXPECTED BUSINESS EXPANSION.

 

Our success also depends on our ability to attract, train and retain qualified personnel. In addition, because our users must perceive the content of our websites as having been created by credible and notable sources, our success also depends on the name recognition and reputation of our editorial staff. Competition for qualified personnel is intense and we may experience difficulty in hiring and retaining highly skilled employees with appropriate qualifications. If we fail to attract and retain qualified personnel, our business will suffer, and we may be unable to timely meet our reporting obligations under Federal securities laws.

 

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WE DELIVER ADVERTISEMENTS TO USERS FROM THIRD-PARTY ADVERTISING SERVICES WHICH EXPOSES OUR USERS TO CONTENT AND FUNCTIONALITY OVER WHICH WE DO NOT HAVE ULTIMATE CONTROL.

 

We display pay-per-click, banner, cost per acquisition “CPM”, direct, and other forms of advertisements to users that come from third-party Advertising Services. We do not control the content and functionality of such third-party advertisements and, while we provide guidelines as to what types of advertisements are acceptable, there can be no assurance that such advertisements will not contain content or functionality that is harmful to users. Our inability to monitor and control what types of advertisements get displayed to users could have a material adverse effect on our business, financial condition, and results of operations.

 

OUR SERVICES MAY BE INTERRUPTED IF WE EXPERIENCE PROBLEMS WITH OUR NETWORK INFRASTRUCTURE.

 

The performance of our network infrastructure is critical to our business and reputation. Because our services are delivered solely through the internet, our network infrastructure could be disrupted by a number of factors, including, but not limited to:

 

unexpected increases in usage of our services;
computer viruses and other security issues;
interruption or other loss of connectivity provided by third-party internet service providers;
natural disasters or other catastrophic events; and
server failures or other hardware problems.

 

If our services were to be interrupted, it could cause loss of users, customers, and business partners, which could have a material adverse.

 

OUR SYSTEMS MAY FAIL DUE TO NATURAL DISASTERS, TELECOMMUNICATIONS FAILURES AND OTHER EVENTS, ANY OF WHICH WOULD LIMIT USER TRAFFIC.

 

Our websites are hosted by third party providers. Any disruption of the computing platform at these third party providers could result in a service outage. Fire, floods, earthquakes, power loss, telecommunications failures, break-ins, supplier failure to meet commitments, and similar events could damage these systems and cause interruptions in the hosting of our websites. Computer viruses, electronic break-ins or other similar disruptive problems could cause users to stop visiting our website and could cause advertisers to terminate any agreements with us. In addition, we could lose advertising revenues during these interruptions and user satisfaction could be negatively impacted if the service is slow or unavailable. If any of these circumstances occurred, our business could be harmed. Our insurance policies may not adequately compensate us for losses that may occur due to any failures of or interruptions in our systems. We do not presently have a formal disaster recovery plan.

 

Our websites must accommodate high volumes of traffic and deliver frequently updated information. While we have not experienced any systems failures to date, it is possible that we may experience systems failures in the future and that such failures could harm our business. In addition, our users depend on internet service providers, online service providers and other website operators for access to our websites. Many of these providers and operators have experienced significant outages in the past, and could experience outages, delays and other difficulties due to system failures unrelated to our systems. Any of these system failures could harm our business.

 

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WE ARE UNABLE TO PREDICT THE IMPACT OF COVID-19 ON OUR BUSINESS.

 

Because our company operates in the digital advertising industry, unlike a brick and mortar-based company, predicting the impact of the coronavirus pandemic on our company is difficult at this stage in the viruses US expansion. Thus far, we have experienced a pause in marketing campaigns by a limited number of clients and a potential impact from a number of suppliers. We have issued a work from home policy to protect our employees and their families from potential virus transmission among co-workers, but have returned to our Corporate offices in Boca Raton, FL since September 2020 while adhering to CDC and local/state recommendations. Generally, marketing budgets tend to decline in times of a recession. We have started to curtail expenses, including travel and we have issued a work from home policy to protect our employees and their families from virus transmission associated with co-workers. We are beginning to experience interruptions in our daily operations, including financial reporting process, as a result of these policies. We expect the revenue impact on our industry could vary dramatically by vertical. For example, we would expect to see less advertising demand from the travel, leisure and hospitality verticals and more advertising demand in the health, technology, insurance, and pharmaceutical verticals. We also maintain long-standing relationships with Yahoo!, Google and others that provide access to hundreds of thousands of advertisers from which most of our Real Time Bidding and digital publishing revenue originates. Any adverse impact on the operations of those companies would have a correspondingly adverse impact on our revenues in future periods. We will continue to assess the impact of the COVID-19 pandemic on our company, however, at this time we are unable to predict all possible impacts on our company, our operations, and our revenues. Should revenues turn downwards both quickly and dramatically, we would not be in a strong position to offset equally as quickly with expenses.

 

PRIVACY CONCERNS COULD IMPAIR OUR BUSINESS.

 

We have a policy against using personally identifiable information obtained from users of our websites without the user’s permission. In the past, the Federal Trade Commission has investigated companies that have used personally identifiable information without permission or in violation of a stated privacy policy. If we use personal information without permission or in violation of our policy, we may face potential liability for invasion of privacy for compiling and providing information to our corporate customers and electronic commerce merchants. In addition, legislative or regulatory requirements may heighten these concerns if businesses must notify internet users that the data may be used by marketing entities to direct product promotion and advertising to the user. Other countries and political entities, such as the European Union, have adopted such legislation or regulatory requirements. The United States may adopt similar legislation or regulatory requirements in the future. If consumer privacy concerns are not adequately addressed, our business, financial condition and results of operations could be materially harmed.

 

WE ARE SUBJECT TO A NUMBER OF REGULATORY RISKS, ANY FAILURE TO COMPLY WITH THE VARIOUS REGULATIONS COULD ADVERSELY IMPACT OUR BUSINESS.

 

We are subject to a number of domestic and, to the extent our operations are conducted outside the United States, foreign laws and regulations that affect companies conducting business on the internet and through other electronic means, many of which are still evolving and could be interpreted in ways that could harm our business. United States and foreign regulations and laws potentially affecting our business are evolving frequently. We currently have not developed our internal compliance program, nor do we have policies in place to monitor compliance. Instead, we rely on the policies of our publishing partners. If we are unable to identify all regulations to which our business is subject and implement effective means of compliance, we could be subject to enforcement actions, lawsuits and penalties, including but not limited to fines and other monetary liability or injunction that could prevent us from operating our business or certain aspects of our business. In addition, compliance with the regulations to which we are subject now or in the future may require changes to our products or services, restrict or impose additional costs upon the conduct of our business or cause users to abandon material aspects of our services. Any such action could have a material adverse effect on our business, results of operations and financial condition.

 

LITIGATION IS BOTH COSTLY AND TIME-CONSUMING AND THERE IS NO CERTAINTY OF A FAVORABLE RESULT.

 

We are presently involved in litigation which is described elsewhere in this filing. This litigation is both costly and time consuming and has resulted in the diversion of management time and resources. While we believe that all or a portion of our costs are covered by insurance, there are no assurances that they are covered nor are there assurances that we will prevail in the litigation.

 

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RISKS RELATING TO OUR INDEBTEDNESS

 

Our secured indebtedness may limit our ability to operate our business.

 

As of December 31, 2020, we had $19,008,440 and as of December 31, 2019 we had $165,163 of outstanding secured indebtedness under our outstanding credit facilities. The instruments governing our existing secured indebtedness may inhibit our ability to incur additional debt equity and require significant payments from the proceeds of any debt or equity sale without consent of the lender. In addition, we have additional covenants and obligations under the secured indebtedness which may limit our ability to operate our business. Our ability to repay the indebtedness may require us to dedicate a substantial portion of our cash flow for operations to payment of debt service and principal thereby reducing funds available to implement our business strategy. Our level of indebtedness could also provide limits in our ability to adjust to changing market conditions and vulnerability in the event of a downturn in economic conditions in the businesses in which we operate, and impair our ability to obtain additional financing for our business strategy. If we are unable to meet our obligations under the secured indebtedness, the lender may call a default and our business could be foreclosed upon or otherwise transferred.

 

Between May 26, 2021 and November 5, 2021, the Company and certain of its subsidiaries entered into five amendments to the Amended and Restated Senior Secured Credit Agreement between itself and Centre Lane Partners Master Credit Fund II, L.P. (“Centre Lane Partners”). The Company and its subsidiaries are parties to a credit agreement between itself and Centre Lane Partners as Administrative Agent and Collateral Agent dated June 5, 2020, as amended (the “Credit Agreement”). The Credit Agreement was amended to provide for an additional loan amount of $4.625 million, in the aggregate. Pursuant to the terms of the Credit Agreement, the term loan is due and payable on or before February 15, 2022. In addition, and as part of the transaction, there is an Exit Fee (“the Exit Fee”) totaling $2.712 million which will be added and capitalized to the principal amount of the original loan and the original loan terms apply. In addition, the Company has issued 12.5 million common shares to Centre Lane Partners as part of these transactions.

 

RISKS RELATED TO THE OWNERSHIP OF OUR SECURITIES

 

The Company’s economic performance has raised substantial doubts about our ability to continue as a going concern.

 

Our consolidated financial statements have been prepared assuming we will continue as a going concern. We have experienced substantial and recurring losses from operations, which losses have caused an accumulated deficit of $93,932,080 at December 31, 2020. These factors, among others, raise substantial doubt about our ability to continue as a going concern. Our consolidated financial statements do not include any adjustments that might result from the outcome of this uncertainty

 

We have material weaknesses in our disclosure controls and our internal control over financial reporting. If we fail to remediate any material weaknesses or if we fail to establish and maintain effective control over financial reporting, our ability to accurately and timely report our financial results could be adversely affected.

 

Our management is responsible for establishing and maintaining adequate internal control over financial reporting (“ICFR”). ICFR is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements in accordance with United States generally accepted accounting principles (“GAAP”). A material weakness is a deficiency, or a combination of deficiencies, in internal control over financial reporting such that there is a reasonable possibility that a material misstatement of annual or interim financial statements will not be prevented or detected on a timely basis. Historically, we have reported material weaknesses in our disclosure controls and internal control over financial reporting. These material weaknesses have resulted in our failure to timely file certain periodic reports as required by SEC rules and regulations.

 

Our failure to remediate the material weaknesses or the identification of additional material weaknesses in the future could adversely affect our ability to report financial information, including our filing of quarterly or annual reports with the SEC on a timely and accurate basis. Moreover, our failure to remediate the material weaknesses identified above or the identification of additional material weaknesses could prohibit us from producing timely and accurate financial statements, which may adversely affect the market price of shares of our common stock. The Company is committed to resolving the material weaknesses by enhancing its accounting and finance department, implementing a new organization wide ERP system with an inherent robust control structure, and utilizing external expertise related to all aspects of internal control environments.

 

There is a Limited Public Market For our Common Stock.

 

Our shares of Common Stock are currently quoted for trading on the OTC Expert Market. There is a limited trading market for our shares of common stock and a robust trading market for our securities may not develop in the foreseeable future. If no market develops, it may be difficult or impossible for you to sell your shares if you should desire to do so. There is extremely limited and sporadic trading of our common stock and no assurance can be given, when, if ever, an active trading market will develop or, if developed, that it will be sustained.

 

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The amount of working capital we have available could be adversely impacted by the amount of cash dividends we pay affiliates.

 

At February 22, 2021, we had three series of preferred stock outstanding that pay cash dividends and are owned by Mr. W. Kip Speyer, our Chairman of the Board, and Mr. Richard Rogers, a former member of our board of directors. During 2020, we paid cash dividends of $63,316 to these affiliates. These dividend amounts are in addition to the $8,136 interest payments made to Mr. Speyer under the terms of convertible promissory notes which were exchanged for one of the series of outstanding preferred stock in November 2019. During 2019, we paid cash dividends of $185,931 to these affiliates. These dividend amounts are in addition to the $8,862 of interest payments we made to Mr. Speyer under the terms of convertible promissory notes which were exchanged for one of the series of outstanding preferred stock in November 2019. The payment of these cash dividends and interest payments reduces the amount of capital we have available to devote to the growth of our company. For additional information on these series of preferred stock please see Note 14 to the notes to our audited consolidated financial statements.

 

We have outstanding preferred stock, convertible notes, options and warrants to purchase approximately 39% of our outstanding common stock.

 

At December 31, 2020, we had 117,336,975 shares of our common stock and 8,044,017 preferred stock outstanding. Options, preferred stock and warrants to purchase an aggregate of 45,267,560 shares of common stock are outstanding. At December 31, 2019 we had 100,782,956 shares of our common stock and 8,044,017 preferred stock outstanding. Options, preferred stock and warrants to purchase an aggregate of 35,513,862 shares of common stock are outstanding. The conversion or possible exercise of the warrants and/or options, will increase the total outstanding shares by approximately 39% at December 31, 2020 and 35% at December 31, 2019, which will have a dilutive effect on our existing shareholders.

 

CERTAIN OF OUR OUTSTANDING WARRANTS CONTAIN CASHLESS EXERCISE PROVISIONS WHICH MEANS WE WILL NOT RECEIVE ANY CASH PROCEEDS UPON THEIR EXERCISE.

 

At December 31, 2020, we had common stock warrants outstanding to purchase an aggregate of up to 35,848,316 shares of our common stock with an exercise price range between $0.65 and $1.00 per share. During 2020, a total of 2,027,003 warrants were exercised in a cashless transaction with exercise prices of $0.65 and $1.00 per share. A balance of 512,867 warrants remain exercisable at $0.65 per share, which are held by Spartan Capital employees and are exercisable on a cashless basis. This means that the holder, rather than paying the exercise price in cash, may surrender a number of warrants equal to the exercise price of the warrants being exercised. It is possible that the warrant holders will use the cashless exercise feature. If all warrants are issued using the cashless exercise option, it will deprive us of approximately $333,364 of additional capital that might otherwise be obtained if the warrants were exercised on a cash basis.

 

SOME PROVISIONS OF OUR CHARTER DOCUMENTS AND FLORIDA LAW MAY HAVE ANTI-TAKEOVER EFFECTS THAT COULD DISCOURAGE AN ACQUISITION OF US BY OTHERS, EVEN IF AN ACQUISITION WOULD BE BENEFICIAL TO OUR SHAREHOLDERS AND MAY PREVENT ATTEMPTS BY OUR SHAREHOLDERS TO REPLACE OR REMOVE OUR CURRENT MANAGEMENT.

 

Provisions in our amended and restated articles of incorporation and amended and restated bylaws, as well as provisions of Florida law, could make it more difficult for a third party to acquire us or increase the cost of acquiring us, even if doing so would benefit our shareholders, or remove our current management. These include provisions that:

 

permit our board of directors to issue up to 20,000,000 shares of preferred stock, with any rights, preferences and privileges as they may designate;
provide that all vacancies on our board of directors, including as a result of newly created directorships, may, except as otherwise required by law, be filled by the affirmative vote of a majority of directors then in office, even if less than a quorum;
provide that shareholders seeking to present proposals before a meeting of shareholders or to nominate candidates for election as directors at a meeting of shareholders must provide advance notice in writing, and also satisfy requirements as to the form and content of a shareholder’s notice;
not provide for cumulative voting rights, thereby allowing the holders of a majority of the shares of common stock entitled to vote in any election of directors to elect all of the directors standing for election; and
provide that special meetings of our shareholders may be called only by the board of directors or by the holders of at least 40% of our securities entitled to notice of and to vote at such meetings.

 

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These provisions may frustrate or prevent any attempts by our shareholders to replace or remove our current management by making it more difficult for shareholders to replace members of our board of directors, who are responsible for appointing the members of our management. Section 607.0902 of the Florida Business Corporation Act provides provisions which may discourage, delay or prevent someone from acquiring us or merging with us whether or not it is desired by or beneficial to our shareholders. As permitted under Florida law, we have elected not to be governed by this statute. Any provision of our amended and restated articles of incorporation, amended and restated bylaws or Florida law that has the effect of delaying or deterring a change in control could limit the opportunity for our shareholders to receive a premium for their shares of common stock or warrants, and could also affect the price that some investors are willing to pay for our shares of common stock or warrants.

 

OUR COMPANY HAS A CONCENTRATION OF STOCK OWNERSHIP AND CONTROL, WHICH MAY HAVE THE EFFECT OF DELAYING, PREVENTING OR DETERRING A CHANGE OF CONTROL.

 

Our common stock ownership is highly concentrated. As of December 31, 2020, Mr. W. Kip Speyer, our Chairman of the Board, together with members of our board of directors and a principal shareholder, beneficially owns approximately 26.4% of our total outstanding shares of common and preferred stock. As a result of the concentrated ownership of the stock, Mr. Speyer and our board of directors may be able to control all matters requiring shareholder approval, including the election of directors and approval of mergers and other significant corporate transactions. This concentration of ownership may have the effect of delaying, preventing or deterring a change in control of our company. It could also deprive our shareholders of an opportunity to receive a premium for their shares as part of a sale of our company and it may affect the market price of our common stock.

 

WE DO NOT ANTICIPATE PAYING ANY CASH DIVIDENDS ON OUR COMMON STOCK IN THE FORESEEABLE FUTURE AND, AS SUCH, CAPITAL APPRECIATION, IF ANY, OF OUR COMMON STOCK WILL BE YOUR SOLE SOURCE OF GAIN FOR THE FORESEEABLE FUTURE.

 

We do not anticipate paying any cash dividends on our common stock in the foreseeable future. We currently intend to retain all available funds and any future earnings to fund the development and growth of our business. In addition, and any future loan arrangements we enter into may contain, terms prohibiting or limiting the amount of dividends that may be declared or paid on our common stock. As a result, capital appreciation, if any, of our common stock will be your sole source of gain for the foreseeable future.

 

We may issue additional shares of preferred stock in the future that may adversely impact your rights as holders of our common stock.

 

Pursuant to our Amended and Restated Articles of Incorporation, the aggregate number of shares of capital stock which we are authorized to issue is 344,000,000 shares, of which 324,000,000 shares are common stock, and 20,000,000 shares are “blank check” preferred stock with such designations, rights and preferences as may be determined from time to time by our board of directors. Our board of directors is empowered, without stockholder approval, to issue one or more series of preferred stock with dividend, liquidation, conversion, voting or other rights which could dilute the interest of, or impair the voting power of, our common stockholders. As of the date of this prospectus, we have 8,044,017 preferred stock outstanding.

 

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We are an “emerging growth company” as that term is used in the JOBS Act, and we intend to continue to take advantage of reduced disclosure and governance requirements applicable to emerging growth companies, which could result in our common stock being less attractive to investors and adversely affect the market price of our common stock or make it more difficult to raise capital as and when we need it.

 

We are an “emerging growth company” as that term is used in the JOBS Act, and we intend to continue to take advantage of certain exemptions from various reporting requirements that are applicable to other public companies that are not to emerging growth companies including, but not limited to, not being required to comply with the auditor attestation requirements of Section 404 of the Sarbanes-Oxley Act, reduced disclosure obligations regarding executive compensation in our periodic reports and proxy statements, exemptions from the requirements of holding a nonbinding advisory vote on executive compensation and stockholder approval of any golden parachute payments not previously approved, and exemptions from any rules that the Public Company Accounting Oversight Board may adopt requiring mandatory audit firm rotation or a supplement to the auditor’s report on the financial statements. For as long as we qualify as an “emerging growth company,” we may elect not to provide you with certain information, including certain financial information and certain information regarding compensation of our executive officers, that we would have otherwise been required to provide in filings we make with the SEC, which may make it more difficult for investors and securities analysts to evaluate us.

 

We cannot predict if investors will find our common stock less attractive because we will rely on these exemptions. If some investors find our common stock less attractive as a result, there may be a less active trading market for our common stock and our stock price may be more volatile. We may take advantage of these reporting exemptions until we are no longer an emerging growth company, which in certain circumstances could be for up to five years. See “Prospectus Summary—Implications of Being an Emerging Growth Company.”

 

Because of the exemptions from various reporting requirements provided to us as an “emerging growth company”, we may be less attractive to investors and it may be difficult for us to raise additional capital as and when we need it. Investors may be unable to compare our business with other companies in our industry if they believe that our financial accounting is not as transparent as other companies in our industry. If we are unable to raise additional capital as and when we need it, our business, results of operations, financial condition and cash flows, and future prospects may be materially and adversely affected.

 

ITEM 1B. UNRESOLVED STAFF COMMENTS

 

Not applicable to a smaller reporting company.

 

ITEM 2. DESCRIPTION OF PROPERTY

 

The Company leases its corporate offices at 6400 Congress Avenue, Suite 2050, Boca Raton, Florida 33487 under a long-term non-cancellable lease agreement expiring on October 31, 2021. Our leased facilities are used for operational, sales and administrative purposes in support of our business, and are all currently being utilized as intended. As of the filing of this 10-K, we have extended our lease on a month-to-month basis as we evaluate a longer term strategy for our facility needs.

 

We believe that our properties are sufficient to meet our current and projected business needs. We periodically review our facility requirements and may acquire new facilities, or modify, update, consolidate, dispose of or sublet existing facilities, based on evolving business needs.

 

ITEM 3. LEGAL PROCEEDINGS

 

From time-to-time, we may be involved in litigation or be subject to claims arising out of our operations or content appearing on our websites in the normal course of business. Although the results of litigation and claims cannot be predicted with certainty, we currently believe that the final outcome of these ordinary course matters will not have a material adverse effect on our business. Regardless of the outcome, litigation can have an adverse impact on our company because of defense and settlement costs, diversion of management resources and other factors.

 

In 2020, Synacor, Inc commenced an action against MediaHouse, LLC, Inform, Inc. and the Company, alleging the sum of approximately $230,000 was owed based on invoices provided in 2019 in respect to that certain Content Provider & Advertising Agreement with MediaHouse. This is recorded as an accrued liability as of December 31, 2020. There was an understanding reached in principle with MediaHouse, subject to finalization and execution of a definitive agreement, in or about December 1, 2021.

 

A former employee of the Company filed a suit against the Company, MediaHouse, Inc., and Gregory A. Peters, a former Executive, (the “Defendants”) alleging two counts of defamation. Any potential losses associated with this matter cannot be estimated at this time.

 

Encoding.com, Inc. (“Encoding”) was a former digital media customer of MediaHouse. Encoding had a long overdue outstanding receivable from MediaHouse’s predecessor company, Inform, Inc. MediaHouse did not assume the liability at acquisition. In 2020, the Company and Encoding agreed to settle the overdue receivable through the issuance of 175,000 warrants to purchase Company stock with a $1.00 exercise price. This is recorded as an accrued liability as of December 31, 2020 and the warrants were issued in May of 2021.

 

ITEM 4. MINE SAFETY DISCLOSURES

 

Not applicable to our company.

 

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PART II

 

ITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES

 

As of December 31, 2020, the Company’s common stock trades at low volumes on the OTCQB Tier of the OTC Markets under the symbol “BMTM.” The approximate number of holders of record of the Company’s common stock at November 17, 2021 was 701. The last sale price of our common stock as reported on the OTCQB on June 30, 2021 was $0.45 per share. The last sale price of our common stock as reported on the OTC Pink Market on September 30, 2021 was $0.23 per share.

 

Effective at the close of business on June 30, 2021 the Company’s stock ceased trading on the OTCQB and its shares began trading on the OTC Pink Market on July 1, 2021. The common stock will continue to trade with the symbol BMTM. Effective September 30, 2021, the Company’s stock ceased trading on the OTC Pink Market and began trading on the OTC EXPERT market.

 

Dividend Policy

 

The Company has not declared nor paid any cash dividend on its common stock, and it currently intends to retain future earnings, if any, to finance the expansion of its business, and the Company does not expect to pay any cash dividends in the foreseeable future. The decision whether to pay cash dividends on its common stock will be made by its board of directors, in their discretion, and will depend on the Company’s financial condition, results of operations, capital requirements and other factors that its board of directors considers significant.

 

Recent sales of unregistered securities

 

During 2020, the Company sold an aggregate of 10,398,700 units of its securities to 167 accredited investors in a private placement exempt from registration under the Securities Act in reliance on exemptions provided by Section 4(a)(2) and Rule 506(b) of Regulation D resulting in gross proceeds to the Company of $5,199,350. Each unit, which was sold at a purchase price of $0.50, consisted of one share of common stock and one five-year warrant to purchase one share of common stock at an exercise price of $0.75 per share. Spartan Capital Securities, LLC (“Spartan Capital”) served as placement agent for the Company in this offering. As compensation for its services, Spartan Capital held back $779,903 for commissions, providing cash to the Company of $4,419,447. From this amount, Spartan Capital deducted $165,000 to pay the accrued finder’s fee for the Oceanside acquisition, and $275,000 in other consulting fees, and $401,750 in success and escrow fees resulting in net cash received by the Company of $3,577,697. The Company issued Spartan Capital Placement Agents Warrants to purchase an aggregate of 1,039,870 shares of our common stock, including the cash commission and Placement Agent Warrants issued pursuant to the closings included in the Company’s consolidated statement of changes in shareholders’ equity for the year ended December 31, 2020.

 

During 2020, a former employee exercised 50,000 stock options for $6,950. A current employee exercised 80,000 stock options for $11,112.

 

In November 2019, we borrowed an aggregate of $80,000 from Mr. Kip Speyer under the terms of five year convertible promissory notes. The notes, which bear interest at 10% per annum, are convertible at his option into shares of our common stock at a conversion price of $0.40 per share. If the notes have not previously been converted, the principal and any accrued but unpaid interest automatically converts into shares of our common stock on the maturity date of the notes. We did not pay any commissions or finders fees and Mr. Speyer is an accredited investor. The issuance of the notes was exempt from registration under the Securities Act of 1933, as amended (the “Securities Act”) in reliance on an exemption provided by Section 4(a)(2) of that act. We used the proceeds for working capital.

 

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Effective December 30, 2019, we issued 100,000 shares of our common stock to an accredited investor upon the automatic conversation of 100,000 shares of our 10% Series A convertible preferred stock together with accrued but unpaid dividends on those shares. In accordance with the designations, rights and preferences of the 10% Series A convertible preferred stock, those shares automatically converted into shares of our common stock on a one for one basis on the fifth anniversary of the date of issuance of such shares. The issuance of the shares of our common stock upon the conversion were exempt from registration under Securities Act in reliance on an exemption provide by Section 3(a)(9) of such act, and the issuance of the shares of our common stock as dividends on such shares were exempt from registration in reliance on an exemption provided by Section 4(a)(2) of the Securities Act.

 

During 2019, the Company sold an aggregate of 2,570,860 units of its securities to 20 accredited investors in two private placements exempt from registration under the Securities Act in reliance on exemptions provided by Section 4(a)(2) and Rule 506(b) of Regulation D resulting in gross proceeds to the Company of $1,285,430. A total of 1,270,000 units were sold under the first private placement dated February 14, 2019, at a purchase price of $0.50 per share resulting in gross proceeds of $635,000. Each unit was sold at a purchase price of $0.50 and consisted of one share of common stock and one five-year warrant to purchase one share of common stock at an exercise price of $0.75 per share. On April 22, 2019, the Company amended the private placement to include a second warrant to purchase one share of common stock at an exercise price of $1.00 per share. 970,500 units were sold at a purchase price of $0.50 per unit resulting in gross proceeds of $485,250. We used $1,008,225 of the proceeds to issue 6% promissory notes to Inform, Inc as a part of the potential acquisition. On July 15, 2019, these two offerings were terminated and replaced with a private placement offering units at a purchase price of $0.50 consisting of one share of common stock, one five-year warrant to purchase one share of common stock at an exercise price of $0.75 per share, and a second warrant to purchase one share of common stock at an exercise price of $1.00 per share. A total of 330,360 units were sold under the private placement dated July 15, 2020 at a purchase price of $0.50 per share resulting in gross proceeds of $165,180. We used $148,662 of the proceeds to issue 6% promissory notes to Inform, Inc as a part of the potential acquisition. The investors in the first offering dated February 14, 2020 were required to subscribe for the second warrant offered in the April 22, 2020 amendment in a private placement dated July 11, 2019 which terminated on July 31, 2019 with no ability to extend. A total of 980,000 warrants were issued to eleven investors in the first private placement who subscribed for the second warrant. Three investors did not subscribe for the second warrant. We did not pay any commissions or finder’s fees in this offering. We are using the proceeds for general working capital.

 

During 2019, Mr. W. Kip Speyer, the Company’s Chairman of the Board, purchased an aggregate of 1,200,000 shares of Series A-1 Stock at a purchase price of $0.50 per share.

 

During 2019, the Company sold an aggregate of 750,000 units of its securities to 3 accredited investors in a private placement exempt from registration under the Securities Act in reliance on exemptions provided by Section 4(a)(2) and Rule 506(b) of Regulation D resulting in gross proceeds to the Company of $300,000. Each unit, which was sold at a purchase price of $0.40, consisted of one share of common stock and one five-year warrant to purchase one share of common stock at an exercise price of $0.65 per share.

 

In the foregoing unit sales, we granted purchasers of the units demand and piggy-back registration rights with respect to the shares of our common stock included in the units and the shares of common stock issuable upon the exercise of the warrants. In addition, we are obligated to file a resale registration statement within 120 days following the closing of these offerings covering the shares of our common stock issuable upon the exercise of the warrants. We failed to timely file this resale registration statement, then within five business days of the end of month we will pay the holders an amount in cash, as partial liquidated damages, equal to 2% of the aggregate purchase price paid by the holder for each 30 days, or portion thereof, until the earlier of the date the deficiency is cured or the expiration of six months from filing deadline. We will keep any such registration statement effective until the earlier of the date upon which all such securities may be sold without registration under Rule 144 or the date which is six months after the expiration of the warrants. We are obligated to pay all costs associated with this registration statement, other than selling expenses of the holders.

 

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Additional terms of the warrants include:

 

 

the exercise price is subject to adjustment in the event of certain stock dividends and distributions, stock splits, stock combinations, reclassifications or similar events affecting our common stock and also upon any distributions of assets, including cash, stock or other property to our shareholders;

     
 

if we fail to timely file the resale registration statement described above or at any time thereafter during the exercise period there is not an effective registration statement registering such shares, or the prospectus contained therein is not available for the issuance of the such shares to the holder for a period of at least 60 days following the delivery of a suspension notice (as described in the warrants), then the warrants may also be exercised, in whole or in part, at such time by means of a “cashless exercise” in which case the holder would receive upon such exercise the net number of shares of common stock determined according to the formula set forth in the warrants;

     
 

providing that there is an effective registration statement registering the shares of common stock issuable upon exercise of the warrant, during the exercise period, upon 30 days prior written notice to the holder following the date on which the last sale price of our common stock equals or exceeds $1.50 per share for 10 consecutive trading days, as may be adjusted for stock splits, stock dividends and similar corporate events, if the average daily trading volume of our common stock is not less than 30,000 shares during such 10 consecutive trading day period, we have the right to call any or all of the warrants at a call price of $0.01 per underlying share; and

     
  a holder will not have the right to exercise any portion of the warrant if the holder (together with its affiliates) would beneficially own in excess of 4.99% of the number of shares of our common stock outstanding immediately after giving effect to the exercise, as such percentage ownership is determined in accordance with the terms of the warrants; provided, however, that any holder may increase or decrease such percentage to any other percentage not in excess of 9.99% upon at least 61 days’ prior notice from the holder to us.

 

Purchases of equity securities by the issuer and affiliated purchasers

 

None.

 

ITEM 6. SELECTED FINANCIAL DATA

 

Not applicable to a smaller reporting company.

 

ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

 

The following discussion of our consolidated financial condition and results of operations for the years ended December 31, 2020 and 2019 should be read in conjunction with the consolidated financial statements and the notes to those statements that are included elsewhere in this Annual Report on Form 10-K. Our discussion includes forward-looking statements based upon current expectations that involve risks and uncertainties, such as our plans, objectives, expectations and intentions. Actual results and the timing of events could differ materially from those anticipated in these forward-looking statements as a result of a number of factors, including those set forth under the Risk Factors, Cautionary Notice Regarding Forward-Looking Statements and Business sections in this prospectus. We use words such as “anticipate”, “estimate”, “plan”, “project”, “continuing”, “ongoing”, “expect”, “believe”, “intend”, “may”, “will”, “should”, “could” and similar expressions to identify forward-looking statements.

 

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Restatement

 

This Management’s Discussion and Analysis of Financial Condition and Results of Operations (“MD&A”) gives effect to certain adjustments made to our previously reported consolidated financial statements as of and for the year ended December 31, 2019. Due to the restatement of these periods, the data set forth in this MD&A may not be comparable to discussions and data included in our previously filed Annual Reports on Form 10-K for 2019. Refer to Note 2, “Restatement of Previously Issued Consolidated Financial Statements,” in Part II, Item 8, “Financial Statements and Supplementary Data” of the accompanying audited financial statements for further details related to the Restatement and immaterial correction of errors and the impact on our consolidated financial statements.

 

COVID-19 Update

 

On January 30, 2020, the World Health Organization declared the COVID-19 outbreak a “Public Health Emergency of International Concern” and on March 11, 2020, declared COVID-19 a pandemic. The spread of COVID-19, a novel strain of coronavirus, has and continues to alter the behavior of business and people in a manner that is having negative effects on local, regional and global economies. The COVID-19 pandemic has caused disruptions in the services we provide. The COVID-19 pandemic has resulted in many states and countries imposing orders resulting in the closure of non-essential businesses, including many companies which advertise digitally. During 2021, we continued seeing lower advertising dollar spend in the first half of the year, but saw a rebound during the second half of 2021 as the health crisis improved supported by higher travel rates, national vaccination programs, higher vaccination rates for the general public and a broader age distribution of vaccines permitting lower aged children to obtain the vaccinations. It appears the pandemic will continue into 2022, but the digital ad spend dollars appears to be on an uptrend which would be positive for our industry.

 

Overview

 

Bright Mountain Media, Inc. is engaged in operating a proprietary, end-to-end digital media and advertising services platform designed to connect brand advertisers with demographically-targeted consumers – both large audiences and more granular segments – across digital, social and connected television (“CTV”) publishing formats. We define “end-to-end” as our process for taking ad buying from beginning to end, delivering a complete functional solution, usually without requiring any involvement from a third party.

 

Through acquisitions and organic software development initiatives, we have consolidated and plan to further condense key elements of the prevailing digital advertising supply chain through the elimination of industry “middlemen” and/or costly redundancy of services. Our aim is to enable and support a streamlined, end-to-end advertising model that addresses both demand (ad buy side) and supply (media sell side) for both direct sales teams and programmatic sales and publishing of digital advertisements that reach specific target audiences based on what, where, when and how that specific target audience elects to access certain web and/or streaming video content.

 

Programmatic advertising relies on computer programs to use data and proprietary algorithms to select which ads to buy and for what price, while direct sales involves traditional interpersonal contact between ad buyers and advertising sales representative(s).

 

By selling advertisements on our current portfolio of 20 owned and operated websites and 13 CTV apps, coupled with acquisition or development of other niche web properties in the future, we are building depth in specific demographic verticals that allow us to package audiences into targeted consumer categories valued by advertisers.

 

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We currently own parenting and lifestyle domains CafeMom, Mom.com, LittleThings, Revelist, BabyNameWizard and MamasLatinas. Wild Sky Media’s diverse website portfolio averages more than 100 million page views per month. These particular web assets are the foundation of one of Bright Mountain Media’s audiences – women between the ages of 19-54, which we believe appeal to brands focused on marketing consumer products and providing products and services relating to parenting, insurance, mortgages, health, lifestyle and travel, among others. Major brands on our platform connecting with consumers using our parenting and lifestyle domains include Amazon, Target, Disney, Unilever, Clorox and Warner Brothers.

 

When advertisers leverage our end-to-end platform for serving ads on web and CTV apps we own and operate, Bright Mountain Media retains 100% of the advertising dollars spent for the ads, also referred to as “advertising spend.” If advertisements are placed on our partner publishers’ websites through our platform, they, too, benefit, earning up to 50% of the advertising spend. This compares to a revenue yield of 30% or less of the advertising spend when ads are served through the conventional supply chain model.

 

Results of Operations

 

   For the Year Ended 
   December 31, 
   2020   2019 
       (As Restated) 
Revenues  $15,839,429   $6,691,462 
Cost of revenues   7,906,347    5,791,049 
Gross profit   7,933,082    900,413 
Selling, general and administrative expenses   22,092,352    9,454,240 
Impairment expense – Intangible assets   16,486,929     
Impairment expense – Goodwill   42,279,087     
Loss from continuing operations   (72,925,286)   (8,553,827)
Total other income   (356,650)   131,724 
Net loss from continuing operations   (73,281,936)   (8,422,103)
Discontinued operations       (136,734)
Net loss before tax   (73,281,936)   (8,558,837)
Income tax benefit   567,514    4,384,146 
Net loss   (72,714,422)   (4,174,691)
Total preferred stock dividends   (363,460)   (319,367)
Net loss attributable to common shareholders  $(73,077,882)  $(4,494,058)

 

Revenue

 

Advertising revenues increased approximately $9.1 million or 137% in 2020 over 2019. Organically, there was a decrease in Revenues of $0.4 million which was offset by an increase of $9.5 million attributable to the acquisition of Wild Sky Media on June 1, 2020. The organic decline was principally related to the COVID-19 impact on digital ad spend where there was significant contraction in spend by brands and agencies. The contraction receded during late Q3 2020 and continued improving during Q4 2020.

 

Cost of Revenue

 

Cost of revenue as a percentage of revenues decreased approximately 37%, from approximately 87% in 2019 to approximately 50% in 2020 thereby increasing gross profit margins from 13% during 2019 to 50% in 2020. During 2020, we incorporated the Wild Sky acquisition which, as a digital publisher, has higher gross margins than our ad network businesses. As we continue to expand our digital publishing business and make enhancements to our ad network platform operations during 2021, we will seek to continue to increase our gross margins. However, as we operate in a highly competitive industry, there are no assurances our efforts will be successful.

 

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Impairment Expense

 

During 2020, we recorded impairment expenses related to goodwill and intangible assets amounting to approximately $42.3 million and $16.5 million, respectively. These were non-recurring events in 2020 driven in part by the COVID-19 pandemic, that were not present in 2019.

 

The year 2020 has been marked by the COVID-19 Global pandemic when many companies in various industries were forced to restructure their advertising budgets and spending. This caused a significant contraction of economic activity at the beginning in the first months of the year and has continued. Although there are recent signs of improvement with significant GDP gains, many companies have yet to reinstate their advertising budgets and/or have changed the way they are spending these budgets. Many advertisers have moved away from direct ad buys in favor of programmatic distribution with its lower costs. The fair value of the respective reporting units was determined based on both the Income Approach (Discount Cash Flows) and the Market Multiples Approach. In September 2020, it was determined that the carrying value of the Goodwill associated with the Ad Network reporting unit exceeded the fair value of the Goodwill and in September 2020, the Company recorded an impairment charge of $42.3 million. No such adjustment was recorded for the Owned & Operated reporting unit as it was determined not to be impaired.

 

Similarly, we performed an assessment of our finite-lived intangibles based on indicators of impairment noted by management, including decreased revenues. It was determined that the carrying values of the finite lived intangible assets associated with Oceanside did not exceed the respective fair values of the assets, therefore no impairment associated with these assets has been recognized. It was determined that the finite lived intangible assets associated with MediaHouse were deemed impaired based on an analysis of the carrying values and fair values of the assets. In September 2020, the Company recorded an impairment charge of $16.5 million.

 

Selling, General and Administrative (“SG&A”) Expenses

 

SG&A expenses increased by approximately $12.6 million for 2020 compared to 2019. Our selling, general and administrative expenses were 139% of our total revenues for 2020 as compared to 141% for 2019. The increase in our SG&A expenses mainly reflects the addition of the Wild Sky acquisition, which contributed $6.3 million, or 50% of the total increase. Additionally, increases in payroll expense, research and development, and professional fees contributed to the remaining increase in expenses which were mainly related to the full year impact in 2020 of the 2019 acquisitions. We experienced approximately $4.5 million of additional payroll costs in 2020 resulting from the acquisition during the year.

 

SG&A expenses are expected to continue to increase in a controlled manner as we execute our planned growth strategy of increasing website visits both organically and through targeted acquisitions and providing the needed administrative support. We are unable at this time, however, to predict the amount of the expected increase.

 

Total other income

 

Other income decreased by $0.5 million for 2020 compared to 2019.

 

The main driver of the decrease was:

 

$0.6 million – related to interest income and interest expense. Interest expense in 2020 amounted to $0.6 million mainly related to the seller financing related to the acquisition of Wild Sky Media on June 1, 2020, by Centre Lane Partners. In 2019, interest income amounted to approximately $47.4 thousand related to a loan issued to Inform, Inc, which carries a 6% interest rate, while interest expense amounted to approximately $20.1 thousand related to charges related to an invoice factoring agreement for the Oceanside subsidiary acquired in August 2019.

 

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Proforma results of acquisitions

 

The following table sets forth a summary of the unaudited pro forma results of the Company as if the acquisitions of Oceanside, MediaHouse, and Wild Sky which closed in August 2019, November 2019, and June 2020, respectively, had taken place on the first day of 2019. These combined results are not necessarily indicative of the results that may have been achieved had the business been acquired as of the first day of the period presented.

 

   Year ended December 31, 
   2020   2019 
       (As restated) 
Total revenue  $21,336,887   $37,343,496 
Total operating expenses   (90,365,754)   (48,619,221)
Net loss attributable to common shareholders  $(79,476,397)  $(28,249,237)

 

Discontinued Operations

 

There was no discontinued operations activity during 2020.

 

During the year ended December 31, 2019 we recorded a loss from discontinued operations of $0.1 million attributable to our product sales segment which was discontinued effective December 31, 2018. As described earlier in this report and further in Part II, Item 8, Financial Statements and Supplementary Data, Note 5, “Discontinued Operations”, the discontinuation of this segment was a strategic decision which we believe permits us to focus our operational efforts on the advertising segment.

 

Income Tax Benefit

 

For the year ended December 31, 2020, the Company has an income tax benefit of $567,514 and a deferred tax liability of $0 as a result of the reversal of the existing deferred tax liabilities associated with acquisitions from the impairment recorded. The Company’s net operating loss carry forwards may be subject to annual limitations if the Company experiences a change of ownership as defined in Section 382 of the Internal Revenue Code. The Company has not conducted a study to determine if a change of ownership has occurred.

 

Preferred stock dividends

 

Preferred stock dividends paid increased marginally by $44.1 thousand from 2019 to 2020. We paid stock dividends on our A-1 series of our preferred stock which was held by an unrelated third party, and cash dividends on E and F series of our preferred stock which are held by affiliates.

 

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Non-GAAP Measures

 

We report Adjusted EBITDA from continuing operations as a supplemental measure to U.S. generally accepted accounting principles (“GAAP”). This measure is one of the primary metrics by which we evaluate the performance of our business, on which our internal budgets are based. We believe that investors have access to, and we are obligated to provide, the same set of tools that we use in analyzing our results. This non-GAAP measure should be considered in addition to results prepared in accordance with GAAP but should not be considered a substitute for or superior to GAAP results. We endeavor to compensate for the limitations of the non-GAAP measure presented by providing the comparable GAAP measure with equal or greater prominence and description of the reconciling items, including quantifying such items to derive the non-GAAP measure.

 

Our adjusted EBITDA from continuing operations is defined as operating income/loss excluding:

 

  non-cash stock option compensation expense;
  non-cash loss on note exchange transaction with our Chairman of the Board;
  depreciation;
  acquisition-related items consisting of amortization expense and impairment expense;
  interest; and
  amortization on debt discount.

 

We believe this measure is useful for analysts and investors as this measure allows a more meaningful year-to-year comparison of our performance. Moreover, our management uses this measure internally to evaluate the performance of our business as a whole. The above items are excluded from adjusted EBITDA measure because these items are non-cash in nature, and we believe that by excluding these items, adjusted EBITDA corresponds more closely to the cash operating income/loss generated from our business. Adjusted EBITDA has certain limitations in that it does not take into account the impact to our statement of operations of certain expenses.

 

Adjusted EBITDA (used as described above) for the year ended December 31, 2020 was a loss of $7.0 million, compared to a loss of $3.2 million for the year ended December 31, 2019.

 

The following is a reconciliation of loss before tax - continuing operations, the most directly comparable GAAP measure, to adjusted EBITDA:

 

   For the Year Ended December 31, 
   2020   2019 
       (As Restated) 
Loss before tax – continuing operations  $(73,281,936)  $(8,422,103)
Adjusted for:          
Share-based compensation (a)   947,147    204,255 
Depreciation and amortization (b)   3,700,473    601,605 
Acquisition related expenses (c)   1,281,801    4,314,999 
Capital raise expenses (d)   319,979    109,442 
Impairment expense (e)   58,766,016      
Gain on settlement (f)   -   (123,739)
Interest expense, net (g)   630,725    (7,985)
Oceanside seller note expense (h)   625,000    125,000 
Adjusted EBITDA from continuing operations  $(7,010,795)  $(3,198,526)

 

(a)Stock options and restricted stock awards were granted to employees and independent directors of the Company.
(b)Includes depreciation, amortization of intangibles and amortization of the debt discount.
(c)Acquisition expenses were incurred for the Wild Sky acquisition in 2020 and Oceanside and MediaHouse acquisitions in 2019.
(d)The Company incurred expenses in connection with raising capital from third parties in order to continue funding the Company.
(e)The Company recorded impairment charges related to goodwill and other intangibles in 2020 driven by the COVID-19 pandemic.
(f)Gain on settlement agreement reached with a former vendor.
(g)Includes interest expense to related parties of $58,808 and 19,334 in 2020 and 2019, respectively.
(h)Includes Oceanside seller note compensation expense of $750,000 between both years. This is a one-time, nonrecurring expense related to the Oceanside acceleration of the seller note accounting treatment.

 

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Going concern

 

The accompanying consolidated financial statements have been prepared and are presented assuming the Company’s ability to continue as a going concern, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business. The Company has sustained a net loss of $72,714,422, used cash outflows from continuing operating activities of $6,508,935 for the year ended December 31, 2020, and has an accumulated deficit of $93,932,080 at December 31, 2020 that raise substantial doubt about its ability to continue as a going concern.

 

We consider liquidity in terms of cash flows from operations and their sufficiency to fund business operations, including working capital needs, debt service, acquisitions, contractual obligations, and other commitments. In particular, to meet our payment service obligations at all times, we must have sufficient highly liquid assets and be able to move funds on a timely basis.

 

Our principal sources of liquidity are our borrowing on our debt facilities along with capital raised through sale of our securities, supplemented with cash generated by operating activities. Our primary cash needs are for day to day operations, to pay interest and principal on our indebtedness, to fund working capital requirements and complete business acquisitions.

 

As of December 31, 2020, we had a balance of cash and cash equivalents of $0.7 million and negative working capital of $7.9 million as compared to cash and cash equivalents of $1.0 million and negative working capital of $8.3 million at December 31, 2019. The Company is in discussions with various vendors to settle balances due for common stock and/or common stock warrants as opposed to cash.

 

Our current assets increased approximately $2,425,488 or 42.6% as of December 31, 2020 from December 31, 2019 which reflects the substantial increase in our accounts receivable and increases in our prepaid expenses primarily attributable to the one acquisition during 2020. Our current liabilities increased $2,090,809 at December 31, 2020 from December 31, 2019 which primarily reflects an increase in the current portion of long-term debt.

 

During 2020 we have raised an additional $3,577,698 in net proceeds through the sale of our securities via a private placement memorandum which includes one share and one stock warrant. We issued 10,398,700 shares and 10,398,700 warrants in the transactions.

 

During 2021, the Company entered into an amendment to their existing Credit Agreement with Centre Lane Partners to provide an additional $4.6 million of funding and liquidity. Pursuant to the terms of the Credit Agreement, the term loan is due and payable on or before February 15, 2022.

 

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Cash flows

 

   For the Year Ended December 31, 
   2020   2019 
       (As Restated) 
Net cash used in operating activities  $(6,508,935)  $(2,785,863)
Net cash provided by investing activities   1,637,483    788,739 
Net cash provided by financing activities   4,649,371    1,903,581 
Net decrease in cash and cash equivalents classified within assets
related to discontinued operations
   1,114    8,099 
Net decrease in cash and cash equivalents  $(220,967)  $(85,444)

 

Net cash used in operating activities totaled $6.5 million and $2.8 million for 2020 and 2019, respectively. The increase of $3.7 million is a result of $0.6 million of changes in working capital and $3.1 million of cash generated by our operating results for the year ended December 31, 2020, which were positively impacted by the growth of the business and acquisitions during the year.

 

Net cash provided in investing activities totaled $1.6 million in 2020 solely related to cash acquired as part of the Wild Sky Media acquisition, compared to cash provided by investing activities of $0.8 million for 2019 mainly related to cash proceeds from acquisitions.

 

Net cash provided by financing activities totaled $4.6 million and $1.9 million for 2020 and 2019, respectively. Financing activities in 2020 were mainly cash provided from the sale of our securities, net of repayments of debt obligations and the payable of cash dividends on our Series A, E and F convertible preferred stock to related parties. Financing activities in 2019 were mainly the sale of our securities, net of repayments of debt obligations and the payable of cash dividends on our Series E and F convertible preferred stock to related parties.

 

Off balance sheet arrangements

 

We do not have any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that are material to investors.

 

Critical accounting policies

 

The preparation of financial statements in conformity with accounting principles generally accepted in the United States requires management to make estimates and assumptions about future events that affect the amounts reported in our consolidated financial statements and related notes, as well as the related disclosure of contingent assets and liabilities at the date of the financial statements. Management evaluates its accounting policies, estimates and judgments on an on-going basis. Management bases its estimates and judgments on historical experience and various other factors that are believed to be reasonable under the circumstances. Actual results may differ from these estimates under different assumptions and conditions. Our significant accounting policies are discussed in Part II, Item 8, Financial Statements and Supplementary Data, Note 3, “Summary of Significant Accounting Policies.”

 

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Critical accounting policies are those policies that management believes are very important to the portrayal of our financial position and results of operations, and that require management to make estimates that are difficult, subjective or otherwise complex. Based on these criteria, management has identified the following critical accounting policies:

 

Revenue Recognition

 

The Company recognizes revenue from its own advertising platform, ad network partners and websites (“Ad Network”) through its publishing advertiser impressions and pay-for-click services, our owned and operated sites, our ad network, or platforms. Invalid traffic on the Ad Network may impact the amount collected and adjusted by our Ad Network.

 

The Company has one revenue stream generated directly from publishing advertisements, whether on our owned and operated sites, our ad network, or platforms. The revenue is earned when the users click on the published website advertisements. Specific revenue recognition criteria for the advertising revenue stream are as follows:

 

  Advertising revenues are generated by users “clicking” on or seeing website advertisements utilizing several ad networks partners.
  Revenues are recognized net of adjustments based on the traffic generated and is billed monthly. The Company subsequently settles these transactions with publishers at which time adjustments for invalid traffic may impact the amount collected.

 

On January 1, 2019, the Company adopted the new accounting standard, FASB ASC 606, Revenue from Contracts with Customers, as amended, which modified the existing accounting standards for revenue recognition for years ended December 31, 2020 and December 31, 2019. Refer to Part II, Item 8, Financial Statements and Supplementary Data, Note 5, “Revenue Recognition” for further information about the impact of the adoption of this new accounting standard.

 

Accounts Receivable

 

Accounts receivable represent receivables from customers in the ordinary course of business. These are recorded at invoiced amounts on the date revenue is recognized. Receivables are recorded net of the allowance for doubtful accounts in the accompanying consolidated balance sheets. The Company provides allowances for doubtful accounts for estimated losses resulting from the inability of its customers to repay their obligation. If the financial condition of the Company’s customers were to deteriorate, resulting in an impairment of their ability to repay, additional allowances may be required. The Company provides for potential uncollectible accounts receivable based on specific customer identification and historical collection experience adjusted for existing market conditions. If market conditions decline, actual collection experience may not meet expectations and may result in decreased cash flows and increased bad debt expense. The Company is also subject to adjustments from traffic settlements that are deducted from open invoices.

 

The policy for determining past due status is based on the contractual payment terms of each customer, which are generally net 30 or net 60 days. Once collection efforts by the Company and its collection agency are exhausted, the determination for charging off uncollectible receivables is made.

 

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Goodwill, Net and Intangible Assets, Net

 

Goodwill and Intangible assets result primarily from acquisitions. The Company categorizes Goodwill into two reporting units: “Owned & Operated” and “Ad Network”. Intangible assets include trade name, customer relationships, IP/technology and non-compete agreements. Upon the acquisition, the purchase price is first allocated to identifiable assets and liabilities, including the trade name and other intangibles, with any remaining purchase price recorded as goodwill.

 

Goodwill is not amortized, rather, an impairment test is conducted on an annual basis, or more frequently if indicators of impairment are present, which are determined through a qualitative assessment. A qualitative assessment includes consideration of the economic, industry and market conditions in addition to the overall financial performance of the Company and these assets. If our qualitative assessment does not conclude that it is more likely than not that the estimated fair value of the reporting unit is greater than the carrying value, we perform a quantitative analysis. In a quantitative test, the fair value of a reporting unit is determined based on a discounted cash flow analysis and further analyzed using other methods of valuation. A discounted cash flow analysis requires us to make various assumptions, including assumptions about future cash flows, growth rates and discount rates. The assumptions about future cash flows and growth rates are based on our long-term projections. Assumptions used in our impairment testing are consistent with our internal forecasts and operating plans. Our discount rate is based on our debt structure, adjusted for current market conditions. If the fair value of the reporting unit exceeds its carrying amount, there is no impairment. If not, we compare the fair value with its carrying amount. To the extent the carrying amount exceeds its fair value, an impairment charge of the reporting unit’s goodwill would be necessary. The Company’s annual assessment date is September 30.

 

The Company’s trade name, customer relationships and IP/technology are amortized on a straight-line basis over a useful life of 5 years. Non-compete agreements are amortized on a straight-line basis over the length of each agreement, typically between 3-5 years. The Company reviews for impairment indicators of finite-lived intangibles and other long-lived assets as described below in “Amortization and Impairment of Long-Lived Assets.”

 

Amortization and Impairment of Long-Lived Assets

 

The Company evaluates long-lived assets, including amortizable intangible assets, for impairment whenever events or changes in circumstances indicate that the carrying amount of an asset may not be recoverable. Upon such an occurrence, recoverability of assets to be held and used is measured by comparing the carrying amount of an asset to forecasted undiscounted future net cash flows expected to be generated by the asset. If the carrying amount of the asset exceeds its estimated future cash flows, an impairment charge is recognized for the amount by which the carrying amount of the asset exceeds the fair value of the asset. For long-lived assets held for sale, assets are written down to fair value, less cost to sell. Fair value is determined based on discounted cash flows, appraised values or management’s estimates, depending upon the nature of the assets.

 

Income Taxes

 

We use the asset and liability method to account for income taxes. Under this method, deferred income taxes are determined based on the differences between the tax basis of assets and liabilities and their reported amounts in the consolidated financial statements which will result in taxable or deductible amounts in future years and are measured using the currently enacted tax rates and laws in the period those differences are expected to reverse. A valuation allowance is provided to reduce net deferred tax assets to the amount that, based on available evidence, is more likely than not to be realized.

 

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The Company follows the provisions of ASC 740-10, Income Taxes - Overall. When tax returns are filed, it is highly certain that some positions taken would be sustained upon examination by the taxing authorities, while others are subject to uncertainty about the merits of the position taken or the amount of the position that would be ultimately sustained. In accordance with the guidance of ASC 740-10, the benefit of a tax position is recognized in the financial statements in the period during which, based on all available evidence, management believes it is more likely than not that the position will be sustained upon examination, including the resolution of appeals or litigation processes, if any. Tax positions taken are not offset or aggregated with other positions. Tax positions that meet the more-likely-than-not recognition threshold are measured as the largest amount of tax benefit that is more than 50 percent likely of being realized upon settlement with the applicable taxing authority. The portion of the benefits associated with tax positions taken that exceeds the amount measured as described above should be reflected as a liability for unrecognized tax benefits in the accompanying consolidated balance sheets along with any associated interest and penalties that would be payable to the taxing authorities upon examination. Interest and penalties associated with unrecognized tax expenses are recognized as tax expenses in the Statement of Operations.

 

ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

 

Not applicable for a smaller reporting company.

 

ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

 

The Company’s consolidated financial statements and related notes, together with the report of independent registered public accounting firm, appear starting at pages F-1 of this Annual Report on Form 10-K for the years ended December 31, 2020 and 2019 are incorporated by reference in this Item 8.

 

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE

 

On August 25, 2021, the Audit Committee of the Board of Directors of Bright Mountain Media, Inc. (the “Company”) dismissed EisnerAmper LLP (“Eisner”), as the Company’s independent registered public accounting firm, effective August 24, 2021, and engaged WithumSmith+Brown, PC (“Withum”) as its new independent registered public accounting firm for the years ended December 31, 2019 and December 31, 2020. As described below, the change in independent registered public accounting firm is not the result of any disagreement with Eisner.

 

Eisner’s audit reports on the financial statements for the years ended December 31, 2018 did not provide an adverse opinion or disclaimer of opinion to the Company’s financial statements, or modify its opinion as to uncertainty, audit scope or accounting principles except for the inclusion of an explanatory paragraph related to substantial doubt about the ability to continue as a going concern, but the 2019 opinion was withdrawn when the Company filed its Form 8-K on March 31, 2021 stating that a restatement was necessary and all previously filed financials could not be relied upon.

 

During the fiscal years ended December 31, 2019 and 2020, and the subsequent interim period through August 24, 2021, there were: (i) no disagreements within the meaning of Item 304(a)(1)(iv) of Regulation S-K and the related instructions between the Company and Eisner on any matters of accounting principles or practices, financial statement disclosure, or auditing scope or procedure which, if not resolved to Eisner’s satisfaction, would have caused Eisner to make reference thereto in their reports; and (ii) no “reportable events” within the meaning of Item 304(a)(1)(v) of Regulation S-K, except that Eisner concurred with the Company’s assessment of material weaknesses related to the Company’s internal controls over financial reporting.

 

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In its Management’s Report on Internal Control Over Financial Reporting, as set forth in Item 4 “Controls and Procedures” of the Company’s Quarterly Report on Form 10-Q for the quarters ended March 31, 2019, June 30, 2019, September 30, 2019, March 31, 2020, June 30, 2020 and September 30, 2020 and Item 9A “Controls and Procedures” of the Company’s Annual Report on Form 10-K for the year ended December 31, 2019, the Company reported material weaknesses in its internal controls over financial reporting, which constitute reportable events (as defined in Item 304(a)(1)(v) of Regulation S-K). These material weaknesses are: i) Insufficient segregation of duties, oversight of work performed and lack of compensating controls in our finance and accounting functions due to limited personnel, ii) The Company’s systems that impact financial information and disclosures have ineffective information technology controls, iii) Inadequate controls surrounding revenue recognition, to ensure that all material transactions and developments impacting the financial statements are reflected and properly recorded, iv) Management evaluation of 1) the disclosure controls and procedures and 2) internal control over financial reporting was not sufficiently comprehensive due to limited personnel, v) Ineffective controls and procedures in area of review and preparation of Form 10-K and other filings on a timely basis, vi) Inadequate controls surrounding information provided to third party valuation reports in connection with acquisitions to ensure that the financial information is accurate and free from misstatements, and vii) Management calculation of the provision for income taxes and related deferred income taxes were not calculated correctly in accordance with ASC 740, Income Taxes. Management needs to gain a more precise understanding of the components of the income tax provision and deferred income taxes and monitor the differences between the income tax basis and financial reporting basis of assets and liabilities to effectively reconcile the deferred income tax balances. The Audit Committee discussed the subject matter of the reportable events with Eisner. The Company has authorized Eisner to respond fully to Withum’s inquiries concerning the subject matter of such reportable events. Notwithstanding these material weaknesses in internal control over financial reporting, the Company has concluded that, based on its knowledge, the consolidated financial statements, and other financial information included in its Annual Reports on Form 10-K for the fiscal year ended December 31, 2019 present fairly, in all material respects the Company’s financial condition, results of operations and cash flows for the periods presented in conformity with accounting principles generally accepted in the United States. However, on March 31, 2021, the Company issued a Form 8-K where it disclosed that it determined that the Company’s previously issued consolidated financial statements as of and for the years ended December 31, 2019, and the unaudited consolidated financial statements as of and for each of the interim quarterly periods ended September 30, 2019, March 31, 2020, June 30, 2020 and September 30, 2020 (collectively, the “Prior Period Financial Statements”), should no longer be relied upon due to material errors contained in those financial statements.

 

During the fiscal years ended December 31, 2019 and 2020 and the subsequent interim period through August 24, 2021, neither the Company nor anyone on its behalf has consulted with Withum regarding: (i) the application of accounting principles to a specific transaction, either completed or proposed, or the type of audit opinion that might be rendered on the Company’s financial statements, and neither a written report nor oral advice was provided to the Company that Withum concluded was an important factor considered by the Company in reaching a decision as to any accounting, auditing, or financial reporting issue; (ii) any matter that was the subject of a disagreement within the meaning of Item 304(a)(1)(iv) of Regulation S-K and the related instructions; or (iii) any reportable event within the meaning of Item 304(a)(1)(v) of Regulation S-K.

 

The Company provided Eisner with a copy of its Form 8-K prior to its filing with the Securities and Exchange Commission (“SEC”) and requested that Eisner furnish the Company with a letter addressed to the SEC stating whether or not Eisner agrees with the above statements. A copy of the letter from Eisner dated August 31, 2021 is filed with its Form 8-K.

 

Concurrent with the decision to dismiss Eisner as the Company’s independent registered public accounting firm, the Company’s Audit Committee and the Board of Directors approved the engagement of Withum as the Company’s new independent registered public accounting firm to audit the Company’s financial statements fiscal year 2019 and 2020.

 

ITEM 9A. CONTROLS AND PROCEDURES

 

Evaluation of Disclosure Controls and Procedures

 

We maintain disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as amended (the “Exchange Act”)) that are designed to ensure that information required to be disclosed in our reports filed pursuant to the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules, regulations and related forms, and that such information is accumulated and communicated to our management, including our Chief Executive Officer and President, and Chief Financial Officer, as appropriate, to allow timely decisions regarding required disclosure. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Because of inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues, if any, within an organization have been detected. Accordingly, our disclosure controls and procedures are designed to provide reasonable, not absolute, assurance that the objectives of our disclosure control system are met.

 

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Our management, with the participation of our Chief Executive Officer and Chief Financial Officer, has evaluated the effectiveness of our disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act), as of December 31, 2020. Based on such evaluation, our Chief Executive Officer and Chief Financial Officer have concluded that as of December 31, 2020, our disclosure controls and procedures were not effective because of the material weakness in internal control over financial reporting (“ICFR”) described below.

 

Notwithstanding such material weakness in ICFR, our management, including our Chief Executive Officer and Chief Financial Officer, has concluded that our consolidated financial statements as of and for the year ended December 31, 2020 and our restated consolidated balance sheet, restated consolidated statement of operations, restated consolidated statement of changes in shareholders’ equity and restated consolidated statement of cash flows as of and for the year ended December 31, 2019, present fairly, in all material respects, our financial position, results of our operations and our cash flows for the periods presented in this Annual Report on Form 10-K, in conformity with GAAP.

 

Management’s Report on Internal Control over Financial Reporting.

 

Management is responsible for establishing and maintaining adequate ICFR (as defined in Rules 13a-15(f) and 15d-15(f) under the Exchange Act). Our ICFR includes controls and procedures designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external reporting purposes in accordance with GAAP.

 

Our management is responsible for establishing and maintaining adequate internal control over financial reporting, as such term is defined in the Securities Exchange Act of 1934 Rule 13a-15(f). Our management, with the participation of our Chief Executive Officer and President, and our Chief Financial Officer, conducted an evaluation of the effectiveness of our internal control over financial reporting based on the 2013 Internal Control – Integrated Framework (the “COSO Framework”). Based on this evaluation under the COSO Framework, management concluded that, as of December 31, 2020, our internal control over financial reporting was not effective because of the material weaknesses described below.

 

A material weakness is a deficiency, or a combination of deficiencies, within the meaning of Public Company Accounting Oversight Board (“PCAOB”) Audit Standard No. 5, in internal control over financial reporting, such that there is a reasonable possibility that a material misstatement of the Company’s annual or interim financial statements will not be prevented or detected on a timely basis. Management has identified the following material weaknesses, which have caused management to conclude that as of December 31, 2020 our ICFR were not effective at the reasonable assurance level:

 

  Insufficient segregation of duties, oversight of work performed and lack of compensating controls in our finance and accounting functions due to limited personnel.
     
  The Company’s systems that impact financial information and disclosures have ineffective information technology controls.
     
  Inadequate controls surrounding revenue recognition, to ensure that all material transactions and developments impacting the financial statements are reflected and properly recorded;
     
  Management evaluation of 1) the disclosure controls and procedures and 2) internal control over financial reporting was not sufficiently comprehensive due to limited personnel.
     
  Ineffective controls and procedures in area of review and preparation of Form 10-K and other filings on a timely basis.
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  Inadequate controls surrounding information provided to third party valuation reports in connection with acquisitions to ensure that the financial information is accurate and free from misstatements.
     
  Management calculation of the provision for income taxes and related deferred income taxes were not calculated correctly in accordance with ASC 740, Income Taxes. Management needs to gain a more precise understanding of the components of the income tax provision and deferred income taxes and monitor the differences between the income tax basis and financial reporting basis of assets and liabilities to effectively reconcile the deferred income tax balances.

 

Internal Control Remediation Efforts. Management expects to remediate the material weaknesses identified above as follows:

 

  Management has leveraged and will continue to leverage experienced consultants to assist with ongoing GAAP, U.S. Securities, and Exchange Commission compliance requirements. We have expanded our finance department through the hiring of a certified public accountant to strengthen the segregation of duties, internal controls and enhance our current staff. Management will further expand the accounting and finance function by hiring appropriate staff to resolve this material weakness in 2021.
     
  Segregation of duties will be analyzed and adjusted Company-wide as part of the internal controls’ implementation and documentation of those controls and procedures that is expected to commence in 2021.
     
  In addition, we expect that the discontinuation of the E-Commerce segment will provide the opportunity for the finance department to focus on enhancing the efficiency and effectiveness of the department functions and reporting, allowing the staff to focus on one segment and revenue stream.
     
  The Company plans on evaluating various accounting systems to enhance our system controls.
     
  The Company plans to bring in consultants as needed to assist with the preparation of financial reports to be filed and ensure filings are made on a timely basis.
     
  The Company plan to implement controls related to the information to be provided to third party valuation firms to ensure information is accurate and free from misstatements.
     
  The Company will provide additional training and development classes for accounting and finance staff regarding current changes in accounting for income taxes and deferred income taxes, pursuant to ASC 740, to enhance their current skills and understanding of the components of deferred taxation and accounting for income taxes.

 

We will continue to monitor and evaluate the effectiveness of our ICFR on an ongoing basis and are committed to taking further action and implementing additional enhancements or improvements, as necessary and as funds allow.

 

This Annual Report on Form 10-K does not include an attestation report of the Company’s registered independent public accounting firm on management’s assessment regarding ICFR due to the exemption from such requirements established by rules of the SEC for smaller reporting companies.

 

Changes in Internal Control Over Financial Reporting

 

As stated, the steps taken in remediation were the changes in the Company’s ICFR (as defined in Rules 13a-15(f) and 15d-15(f) under the Exchange Act) occurred during the quarter ended December 31, 2020 that has materially affected, or are reasonably likely to materially affect, the Company’s internal control over financial reporting.

 

ITEM 9B. OTHER INFORMATION

 

None.

 

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PART III

 

ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

 

Executive Officers and Directors

 

Name  Age   Positions
W. Kip Speyer*   73   Chairman of the Board of Directors
Edward Cabanas*   50   Chief Financial Officer
Todd F. Speyer*   40   Director, Chief Executive Officer- Bright Mountain, LLC
Joey Winshman   33   Director, Chief Marketing Officer - Oceanside
Pamela Parizek   56   Director
Charles H. Lichtman   66   Director
Harry Schulman   68   Director
Gretchen Tibbits   54   Director

 

* Named Executive Officer (“NEO”)

 

W. Kip Speyer has been our CEO, President and Chairman of the Board since May 2010. During December 2021, he has stepped down as CEO and transitioned Mr. Matthew Drinkwater as the Company’s new CEO (see Subsequent Events Note 20 for further information). From 2005 to 2009 Mr. Speyer served as a director, the president and chief executive officer of Speyer Door and Window, LLC, which was sold to Haddon Windows, LLC (SecuraSeal, LLC, AccuWeld Corporation) in December 2009. From October 2002 to May 2005 Mr. Speyer had been a private investor. Mr. Speyer was president and chief executive officer of Intelligent Systems Software, Inc. from October 2000 through June 2002, whereby Mr. Speyer became chief executive officer of ICAD, Inc. (ICAD: NASDAQ) which was a combination of ISSI and Howtek, Inc. (HOWT:NASDAQ). Mr. Speyer was the president and chief executive officer of Galileo Corporation (GAEO: NASDAQ) from 1998 to 1999. Galileo Corporation changed its name to NetOptix (OPTX: NASDAQ) and was merged with Corning Corporation (GLW: NYSE) in a stock purchase in May 2000. From 1996 to 1998 Mr. Speyer was the president of Leisegang Medical Group, three medical device companies owned by Galileo Corporation. Prior to joining Galileo Corporation, Mr. Speyer founded Leisegang Medical, Inc. and served as its president and chief executive officer from 1986 to 1996. Leisegang Medical, Inc. was a company specializing in medical devices for women’s health. Mr. Speyer is a graduate of Northeastern University, Boston, Massachusetts, where he earned a Bachelor of Science Degree in Business Administration in 1972. Mr. W. Kip Speyer is active in many local charities and is the father of Mr. Todd F. Speyer, our Chief Operating Officer – Bright Mountain, LLC and a director. Mr. Speyer’s experience as the Chief Executive Officer and/or Chairman of the Board of Directors of other public companies were factors considered by our board of directors in concluding that he should be serving as a director of our company.

 

Edward Cabanas Mr. Cabanas was appointed Chief Financial Officer on September 1, 2020. Mr. Cabanas, age 49 served as the Vice President-Finance for ACAMS, L.L.C. (Association of Certified Anti-Money Laundering Specialists), a wholly owned subsidiary of Adtalem Global Education (NYSE: ATGE) where he oversaw the finance function for the company and partnered with the operation focusing on sales management, international expansion and product development. From February 2017 until August 2019 Mr. Cabanas served as Senior Vice President, Chief Financial Officer for the connectivity segment of Global Eagle Entertainment (NASDAQ: ENT) where he oversaw the global finance and accounting functions for a leading provider of satellite-based connectivity to the air, sea and remote land markets. From 2001 until 2016 Mr. Cabanas served in various senior finance and business development positions at Laureate Education (NASDAQ: LAUR). Mr. Cabanas received a BS in Public Accounting from Fordham University and obtained his CPA license (currently inactive) from The State of New York.

 

Todd F. Speyer has been a member of the board of directors and an employee of our company since January 2011, currently serving as our Chief Executive Officer – Bright Mountain, LLC. Mr. Speyer is responsible for the content and operations of our owned websites and proprietary ad serving technology. For over the previous five and one-half years, he has been responsible for the integration of all website organic growth and acquisitions, including content, design and visitor traffic. Previously, Mr. Speyer was our Director of Business Development, helping locate acquisitions and shaping the website portfolio. Mr. Speyer graduated from Florida State University in 2004 with a Bachelor of Arts Degree in English Literature. Mr. Todd F. Speyer is the son of Mr. W. Kip Speyer, our CEO, President and Chairman. Mr. Speyer’s website development experience as well as his marketing experience were factors considered by our board of directors in concluding that he should be serving as a director of our company.

 

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Joey Winshman has been a member of our Board of Directors since August 2019. Mr. Winshman has served as Chief Marketing Officer of S&W since co-founding the company in February 2015. Since June 2019 he has also served as Chief Marketing Officer of Lumynox, a subsidiary of S&W. Prior to co-founding S&W, from June 2013 until January 2015 Mr. Winshman was Media Manager for Taptica International Ltd., now known as Tremor International Ltd. (AIM: TRMR), a leader in advertising technologies with operations in more than 60 countries. Mr. Winshman, who is a citizen of both Israel and the U.S., received a B.S. in Business Administration, Management Information Systems, from the University of Vermont.

 

Pamela Parizek has been a member of our Board of Directors since October 2020. Pam has over 30 years of experience advising corporate boards, audit committees, c-suite executives and outside counsel on complex accounting, legal and regulatory matters. She is a JD/CPA, certified in financial forensics, and previously served in the enforcement division of the U.S. Securities and Exchange Commission (SEC) and led the Washington, DC forensic practice of a Big Four accounting firm. Pamela has led numerous investigations involving public companies, private entities and charitable foundations and her findings have been presented to U.S. and foreign regulatory authorities – in compliance with restrictive data protection and privacy regimes around the world. She has also provided forensic assistance to audit engagement teams on fraud risk, accounting irregularities and alleged illegal acts. Pamela serves on the Board of Directors of Foundation for a Smoke-Free World and on the Board of Trustees of the National Museum of Women in the Arts. She previously served on the boards of Global Kids, Inc. and the SEC Historical Society. Ms. Parizek holds a JD from Northwestern University School of Law and a BA from Harvard College.

 

Charles H. Lichtman has been a member of our board of directors since October 2014. Mr. Lichtman is an attorney practicing law since 1980, licensed in Illinois and Florida. He is a partner of Berger Singerman LLP since 2001. Mr. Lichtman has been honored as a two-time Lawyer of the Year by Best Lawyers in America and noted by them for his excellence every year since 2009 in the categories of Complex Business Litigation, Securities Litigation, Bankruptcy Litigation and Commercial Litigation. He has also been recognized by Chambers International and received other legal awards from various entities and periodicals. Mr. Lichtman’s professional experience as an attorney was the factor considered by our board of directors in concluding that he should be serving as a director of our company.

 

Harry D. Schulman has been a member of our Board of Directors since November 2019. For more than 20 years he has served on multiple boards including Baird Capital, a private equity firm managing over $3 billion, Hancock Fabrics, Inc., O2 Media, Inc., QEP and HeZhong International Holdings. He holds a Master’s degree in International Business from the University of Miami and a Bachelor’s degree in Business from the University of Dayton.

 

There are no family relationships between any of the executive officers and directors other than as set forth above. Each director is elected at our annual meeting of shareholders and holds office until the next annual meeting of shareholders, or until his successor is elected and qualified. If any director resigns, dies or is otherwise unable to serve out his or her term, or if the board increases the number of directors, the board may fill any vacancy by a vote of a majority of the directors then in office, although less than a quorum exists. A director elected to fill a vacancy shall serve for the unexpired term of his or her predecessor. Vacancies occurring by reason of the removal of directors without cause may only be filled by vote of the shareholders.

 

Gretchen Tibbits joined the Board of Directors in February 2021. Ms. Tibbits has over 25 years of experience in management, strategy, and mergers & acquisitions. She is an Investment Banker focused on the media & technology and consumer content & commerce sectors. Previously, Ms. Tibbits served in executive roles at LittleThings, StyleCaster, Hearst, ESPN, and WorkingWomanNetwork. Ms. Tibbits holds an M.B.A. in Finance and Management from New York University, where she was a Stern Scholar, and a B.A. from the University of Virginia. She currently chairs the Campaign for the Arts and the Arts Endowment at the University of Virginia and serves on the board of the Tectonic Theater Project.

 

Ms. Tibbits has no arrangements or understandings with any other person pursuant to which she was appointed as a director and no family relationships with any director or executive officer of the Company. Ms. Tibbits has no direct or indirect beneficial ownership in the Company’s common stock or rights to acquire common stock.

 

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Leadership structure, independence of directors and risk oversight

 

Mr. W. Kip Speyer serves as our Chairman of our board of directors. Messrs. Lichtman, Schulman, Parizek, and Tibbits are considered independent directors within the meaning of Rule 802 of the NYSE American Company Guide.

 

Risk is inherent with every business, and how well a business manages risk can ultimately determine its success. We face a number of risks, including credit risk, interest rate risk, liquidity risk, operational risk, strategic risk and reputation risk. Management is responsible for the day-to-day management of risks we face, while the board, as a whole and through its committees, has responsibility for the oversight of risk management. In its risk oversight role, the board of directors has the responsibility to satisfy itself that the risk management process designed and implemented by management are adequate and functioning as designed. To do this, the chairman of the board meets regularly with management to discuss strategy and the risks facing our company. Senior management attends the board meetings and is available to address any questions or concerns raised by the board on risk management and any other matters. The chairman of the board and independent members of the board work together to provide strong, independent oversight of our company’s management and affairs through its standing committees and, when necessary, special meetings of independent directors.

 

Committees of our board of directors

 

In May 2015, our board of directors established a standing Audit Committee and a standing Compensation Committee. In August 2016, our board of directors established a standing Corporate Governance and Nominating Committee. Each committee has a written charter. The charters are available on our website at www.brightmountainmedia.com. All committee members are required to be independent directors.

 

Information concerning the current membership and function of each committee is as follows:

 

Director 

Audit

Committee

 

Compensation

Committee

 

Corporate

Governance and

Nominating

Committee

Charles H. Lichtman      
Harry Schulman     
Pamela Parizek      
Gretchen Tibbits       

 

Audit Committee

 

The Audit Committee assists the board in fulfilling its oversight responsibility relating to:

 

  the integrity of our financial statements;
  our compliance with legal and regulatory requirements; and
  the appointment, compensation, and oversight of our independent registered public accountants.

 

The Audit Committee is composed of two directors, each of whom has been determined by the board of directors to be independent within the meaning of the NYSE American Company Guide. Two of the members of the Audit Committee are qualified as an “audit committee financial expert” as defined by the SEC. The Audit Committee met four times during 2020.

 

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Compensation Committee

 

The Compensation Committee assists the board in:

 

  determining, in executive session at which our Chief Executive Officer is not present, the compensation for our CEO or President, if such person is acting as the CEO;
  discharging its responsibilities for approving and evaluating our officer compensation plans, policies and programs;
  reviewing and recommending to the board regarding compensation to be provided to our employees and directors; and
  administering our stock compensation plans.

 

The Compensation Committee is charged with ensuring that our compensation programs are competitive, designed to attract and retain highly qualified directors, officers, and employees, encourage high performance, promote accountability and assure that employee interests are aligned with the interests of our shareholders. The Compensation Committee is composed of two directors, both of whom have been determined by the board of directors to be independent within the meaning of the NYSE American Company Guide. The Compensation Committee did not meet in 2020.

 

Corporate Governance and Nominating Committee

 

The Corporate Governance and Nominating Committee:

 

  assists the board in selecting nominees for election to the Board;
  monitors the composition of the board;
  develops and recommends to the board, and annually reviews, a set of effective corporate governance policies and procedures applicable to our company; and
  regularly reviews the overall corporate governance of the Corporation and recommends improvements to the board as necessary.

 

The purpose of the Corporate Governance and Nominating Committee is to assess the performance of the board and to make recommendations to the board from time to time, or whenever it shall be called upon to do so, regarding nominees for the board and to ensure our compliance with appropriate corporate governance policies and procedures. The Corporate Governance and Nominating Committee is composed of two directors, both of whom have been determined by the board of directors to be independent within the meaning of the NYSE American Company Guide. The Corporate Governance and Nominating Committee met three times in 2020.

 

Shareholder nominations

 

Shareholders who would like to propose a candidate may do so by submitting the candidate’s name, resume and biographical information to the attention of our Corporate Secretary. All proposals for nomination received by the Corporate Secretary will be presented to the Corporate Governance and Nominating Committee for appropriate consideration. It is the policy of the Corporate Governance and Nominating Committee to consider director candidates recommended by shareholders who appear to be qualified to serve on our board of directors. The Corporate Governance and Nominating Committee may choose not to consider an unsolicited recommendation if no vacancy exists on the board of directors and the committee does not perceive a need to increase the size of the board of directors. In order to avoid the unnecessary use of the Corporate Governance and Nominating Committee’s resources, the committee will consider only those director candidates recommended in accordance with the procedures set forth below. To submit a recommendation of a director candidate to the Corporate Governance and Nominating Committee, a shareholder should submit the following information in writing, addressed to the Corporate Secretary of Bright Mountain at our main office:

 

  the name and address of the person recommended as a director candidate;
  all information relating to such person that is required to be disclosed in solicitations of proxies for election of directors pursuant to Regulation 14A under the Exchange Act;
  the written consent of the person being recommended as a director candidate to be named in the proxy statement as a nominee and to serve as a director if elected;
  as to the person making the recommendation, the name and address, as they appear on our books, of such person, and number of shares of our common stock owned by such person; provided, however, that if the person is not a registered holder of our common stock, the person should submit his or her name and address along with a current written statement from the record holder of the shares that reflects the recommending person’s beneficial ownership of our common stock; and
  a statement disclosing whether the person making the recommendation is acting with or on behalf of any other person and, if applicable, the identity of such person.

 

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Code of Ethics and Conduct

 

We have adopted a Code of Ethics and Conduct which applies to our board of directors, our executive officers and our employees. The Code of Ethics and Conduct outlines the broad principles of ethical business conduct we adopted, covering subject areas such as:

 

  conflicts of interest;
  corporate opportunities;
  public disclosure reporting;
  confidentiality;
  protection of company assets;
  health and safety;
  conflicts of interest; and
  compliance with applicable laws.

 

A copy of our Code of Ethics and Conduct is available without charge, to any person desiring a copy, by written request to us at our principal offices at 6400 Congress Avenue, Suite 2050, Boca Raton, Florida 33487.

 

Director compensation

 

In December 2017, our board of directors adopted a compensation policy for our independent directors for 2019. Under the terms of the 2019 director compensation policy, independent directors will receive $500 in cash for each board meeting attended and members of any committee of the board receive an additional $250 per committee meeting attended. In November 2019, our board of directors changed the compensation policy to compensate the directors 2,500 stock options for each meeting attended. Our non-independent directors are not compensated for their services. At the end of 2020, our board of directors changed the compensation policy to compensate the independent directors with 45,000 restricted shares per year on a pro-rata basis, based on their start date.

 

The following table provides information concerning the compensation paid to our independent directors for their services as members of our board of directors for 2020. The information in the following table excludes any reimbursement of out-of-pocket travel and lodging expenses which we may have paid:

 

   Fees            Non-equity   Nonqualified         
   earned           incentive   deferred         
   or   Stock   Option   plan   compensation   All other     
   paid in   awards   awards   compensation   earnings   Compensation     
Name  cash ($)   ($)   ($)   ($)   ($)   ($)   Total ($) 
Harry Schulman     139,050   7,450            146,500 
Pamela Parizek       28,953                    28,953 
Charles Lichtman       139,050    7,450                146,500 
Gretchen Tibbits (1)                            

 

(1)Ms. Tibbits joined the board in February 2021. She did not earn and was not paid any compensation during the 2020 year.

 

Compliance with Section 16(a) of the Exchange Act

 

Section 16(a) of the Exchange Act of 1934, as amended, requires our executive officers and directors, and persons who beneficially own more than 10% of a registered class of our equity securities to file with the Securities and Exchange Commission initial statements of beneficial ownership, reports of changes in ownership and annual reports concerning their ownership of our common shares and other equity securities, on Forms 3, 4 and 5 respectively. Executive officers, directors and greater than 10% shareholders are required by the Securities and Exchange Commission regulations to furnish us with copies of all Section 16(a) reports they file. Based on our review of the copies of such forms received by us, all executive officers, directors and persons holding greater than 10% of our issued and outstanding stock have filed the required reports in a timely manner during 2020, except for Mr. Kip Speyer who failed to timely file one Form 4, related to one disposition by gift. The delinquent Form 4 has subsequently been filed.

 

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ITEM 11. EXECUTIVE COMPENSATION

 

The following table summarizes all compensation recorded by us in the past two years for:

 

  our principal executive officer or other individual serving in a similar capacity;
  our two most highly compensated executive officers other than our principal executive officer who were serving as executive officers at December 31, 2020; and
  up to two additional individuals for whom disclosure would have been required but for the fact that the individual was not serving as an executive officer at December 31, 2020.

 

Summary Compensation Table

 

Name and principal position  Year   Salary ($)   Bonus ($)   Stock Awards ($) (1)   Option Awards ($)   No equity incentive plan compensation ($)   Non-qualified deferred compensation earnings ($)   All other compensation ($)   Total ($) 
W. Kip Speyer, Chairman of the Board (2)   2020    275,520                        9,785    285,305 
    2019    165,000                         8,800    173,800 
Emily Smith, Chief Executive Officer – Wild Sky Media (3)   2020    235,000                             
Todd Speyer, Chief Executive Officer – Bright Mountain, LLC   2020    144,347                            144,347 
    2019    114,583                            114,583 
Edward Cabanas, Chief Financial Officer (4)   2020    73,903                                  73,903 
Alan Bergman, Former Chief Financial Officer (5)   2020    140,000                            140,000 
    2019    67,500                            67,500 
Greg Peters, Former President and Chief Operating Officer (6)   2020    325,000                            325,000 
    2019    40,625                            40,625 

 

(1) The amounts included in the “Stock Awards” column represent the aggregate grant date fair value of the shares of our common stock, computed in accordance with ASC Topic 718.
(2) The amount of compensation paid to Mr. W. Kip Speyer excludes $63,136 and $191,862 in interest and dividend payments for 2020 and 2019, respectively. Effective December 1, 2021, Mr. W. Kip Speyer has transitioned Chief Executive Officer role into Chairman of the Board.
(3) Ms. Smith joined the Company in connection with the Wild Sky acquisition on June 1, 2020.
(4) Mr. Cabanas joined the Company as its Chief Financial Officer on September 1, 2020.
(5) As of December 31, 2020, Mr. Bergman is no longer an officer of the Company.
(6) Mr. Peters resigned as the President and Chief Operating Officer of the Company effective December 31, 2020.

 

Employment agreement with our named executive and other executive officers

 

W. Kip Speyer

 

We have entered into an Executive Employment Agreement with W. Kip Speyer, our Chairman of the Board, with an effective date of June 1, 2014. Under the terms of this agreement, he is serving as Chairman of the Board, Chief Executive Officer and President of our company. On April 1, 2017, we entered into an amendment to his employment agreement which extended the term for an additional three years, set his base compensation at $165,000 per annum and provided the ability to earn a performance bonus beginning for 2017 based upon annual revenues above $3,000,000 per year and the certain earnings before interest, taxes and depreciation, or “EBITDA,” goals as follows: (i) for annual revenues of $3,000,000 to $3,500,000, a bonus of 25% of his then base salary; (ii) for annual revenues of $3,500,001 to $4,000,000 and a minimum EBITDA of $100,000, a bonus of 40% of his then base salary; (iii) for annual revenues of $4,000,0001 to $4,500,000 and a minimum EBITDA of $150,000, a bonus of 65% of his then base salary; and (iv) for annual revenues of $4,500,001 or greater and a minimum EBITDA of $175,000, a bonus of 80% of this then base salary. Effective April 1, 2020, we entered into an amendment of his employment agreement to adjust his compensation to an annual rate of $325,000 and remove the performance bonus structure.

 

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The agreement with Mr. Speyer will terminate upon his death or disability. In the event of a termination upon his death, we are obligated to pay his beneficiary or estate an amount equal to one-year base salary plus any earned bonus at the time of his death. In the event the agreement is terminated as a result of his disability, as defined in the agreement, he is entitled to continue to receive his base salary for a period of one year. We are also entitled to terminate the agreement either with or without case, and he is entitled to voluntarily terminate the agreement upon one year’s notice to us. In the event of a termination by us for cause, as defined in the agreement, or voluntarily by Mr. Speyer, we are obligated to pay him the base salary through the date of termination. In the event we terminate the agreement without cause, we are obligated to give him one years’ notice of our intent to terminate and, at the end of the one-year period, pay an amount equal to two times his annual base salary together with any bonuses which may have been earned as of the date of termination. A constructive termination of the agreement will also occur if we materially breach any term of the agreement or if a successor to our company fails to assume our obligations under Mr. Speyer’s employment agreement. In that event, he will be entitled to the same compensation as if we terminated the agreement without cause. The employment agreement contains customary non-compete and confidentiality provisions. We have also agreed to indemnify Mr. Speyer pursuant to the provisions of our amended and restated articles of incorporation and amended and restated by-laws. Effective December 1, 2021, Mr. W. Kip Speyer has transitioned Chief Executive Officer role into Chairman of the Board.

 

Todd Speyer

 

We are not a party to an employment agreement with Mr. Todd Speyer. His compensation is determined by the compensation committee, based upon industry norms. Mr. Todd Speyer is Mr. Kip Speyer’s son. Mr. Todd Speyer’s compensation may be changed from time to time at the discretion of the compensation committee of the board of directors.

 

Edward Cabanas

 

We are not a party to an employment agreement with Mr. Cabanas. His compensation is determined by the board of directors based upon industry norms. Mr. Cabanas’ compensation may be changed from time to time at the discretion of the compensation committee of the board of directors.

 

Emily Smith

 

Ms. Emily Smith has an employment agreement which was assigned to Bright Mountain per the acquisition of CL Media Holdings, LLC (d/b/a/ Wild Sky Media) which occurred during June 2020. The agreement is dated August 15, 2019, subsequently amended on September 9, 2019. Ms. Smith would be the Chief Executive Officer of Wild Sky Media and earn an annual salary of $400,000, be eligible for an annual discretionary bonus, and be eligible for-profit participation. In case of termination, there is a 6-month severance clause, including continued benefits, if applicable, through the 6-month period. During April 2020, Ms. Smith accepted a reduction in pay to a base salary of $300,000 per year, which is still in effect as of this writing.

 

Greg Peters

 

Effective December 31, 2020, the Company accepted the resignation of Mr. Gregory Peters as its President and Chief Operating Officer and a Director of the Company. Effective January 1, 2021, the Board of Directors approved a Consulting Agreement with Greg Peters (“Peters Consulting Agreement”). The Peters Consulting Agreement replaced Mr. Peters existing Employment Agreement. The Peters Consulting Agreement will expire March 31, 2023 and will pay Mr. Peters $27,083 per month and he will provide up to 20 hours per week on matters mutually agreed to between Mr. Peters and the Company’s Chairman of the Board. Mr. Peters will not participate in the Company’s benefit programs and he is not entitled to any additional reimbursements except agreed out-of-pocket business expenses. Mr. Peters may work for others provided such entities do not compete with the business of the Company. The above represents a summary of Mr. Peters’ Consulting Agreement; the complete Peters Consulting Agreement is filed as Exhibit 10.30 to this Annual Report on Form 10-K.

 

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Outstanding equity awards at fiscal year-end

 

The following table provides information concerning unexercised stock options, stock that has not vested and equity incentive plan awards for each named executive officer outstanding as of December 31, 2020, together with unexercised stock options, stock that has not vested and equity incentive plan awards for each of our other executive officers outstanding as of December 31, 2020:

 

   OPTION AWARDS   STOCK AWARDS 
Name 

Number of Securities

Underlying

Unexercised Options

(#)

Exercisable

  

Number of Securities

Underlying

Unexercised Options

(#)

Unexercisable

  

Equity Incentive Plan

Awards: Number of

Securities Underlying

Unexercised Unearned

Options (#)

  

Option Exercise Price

($)

   Option Expiration Date  

Number of Shares or

Units of Stock That

Have Not Vested (#)

  

Market Value of Shares

or Units of Stock That

Have Not Vested

($)

  

Equity Incentive Plan

Awards: Number of

Unearned Shares, Units

or Other Rights that

Have Not Vested

(#)

  

Equity Incentive Plan

Awards: Market or

Payout Value of

Unearned Shares, Units

or Other Rights That

Have Not Vested

(#)

 
W. Kip Speyer                                    
Edward Cabanas       100,000        2.10    8/3/30                 
Todd Speyer   180,000            0.14    1/3/21    0    0    0    0 
    100,000            0.65    10/27/25    0    0    0    0 

 

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS

 

As of November 17, 2021 we had 150,619,286 shares of our common stock issued and 149,794,111 shares of our common stock outstanding. The following table sets forth information regarding the beneficial ownership of our common stock as of that date by:

 

  each person known by us to be the beneficial owner of more than 5% of our common stock;
  each of our directors;
  each of our named executive officers; and
  our named executive officers and directors as a group.

 

Unless specified below, the business address of each shareholder is c/o 6400 Congress Avenue, Suite 2050, Boca Raton, FL 33487. The percentages in the table have been calculated on the basis of treating as outstanding for a particular person, all shares of our common stock outstanding on that date and all shares of our common stock issuable to that holder in the event of exercise of outstanding options, warrants, rights or conversion privileges owned by that person at that date which are exercisable within 60 days of that date. Except as otherwise indicated, the persons listed below have sole voting and investment power with respect to all shares of our common stock owned by them, except to the extent that power may be shared with a spouse.

 

Name of Beneficial Owner 

Amount and

Nature of

Beneficial

Ownership

   % of Class 
         
W. Kip Speyer (1)   30,968,507    20.7%
Edward Cabanas   100,000    0.1%
Todd F. Speyer (2)   616,900    0.4%
Joey Winshman   4,353,351    2.9%
Charles H. Lichtman (3)   1,717,636    1.1%
Harry Schulman   50,000    0.0%
Pamela Parizek   9,370    0.0%
Gretchen Tibbits   -    - 
All directors and executive officers as a group (eight persons) (1)(2)(3)   37,815,764    25.2%
Andrew A. Handwerker (4)   11,918,458    8.0%
Total Officers, Directors and Affiliates   49,734,222    33.2%

 

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(1) The number of shares of common stock beneficially owned by Mr. Speyer includes (i) 2,375,000 shares issuable upon the conversion of shares of our 10% Series E convertible preferred stock, (ii) 2,177,233 shares of our common stock issuable upon the conversion of shares of our 12% Series F-1 Convertible Preferred Stock, (iii) 1,408,867 shares of common stock issuable upon the conversion of shares of our 6% Series F-2 Convertible Preferred Stock, (iv) 757,917 shares of our common stock issuable upon the conversion of shares of our 10% Series F-3 Convertible Preferred Stock, (v) 1,200,000 shares of our common stock issuable upon the conversion of shares of our 10% Series A-1 Convertible Preferred Stock, and (vi) 200,000 shares of our common stock issuable upon the conversion of convertible promissory notes in the aggregate principal amount of $80,000 which have a conversion price of $0.40 per share.
   
(2) The number of shares of common stock beneficially owned by Mr. Speyer includes 75,000 shares underlying vested stock options.
   
(3) The number of shares beneficially owned by Mr. Lichtman includes 136,599 shares underlying vested stock options.
   
(4) The number of shares beneficially owned by Mr. Handwerker includes:

 

  5,169,500 shares held jointly with his wife: and
  4,390,888 shares held individually.

 

The number of shares beneficially owned by Mr. Handwerker excludes 750,000 shares underlying common stock purchase warrants. Under the terms of the warrants, Mr. Handwerker may not exercise the warrants to the extent such conversion or exercise would cause him, together with his affiliates, to beneficially own a number of shares of our common stock which would exceed 4.99% of our then outstanding shares of our common stock following such exercise. This limitation may be increased to 9.99% at Mr. Handwerker’s option upon 61 days’ notice to us.

 

Securities authorized for issuance under equity compensation plans

 

The following table sets forth securities authorized for issuance under any equity compensation plans approved by our shareholders as well as any equity compensation plans not approved by our shareholders as of December 31, 2020.

 

Plan category 

Number of securities to be

issued upon exercise of

outstanding options, warrants

and rights (a)

  

Weighted average exercise price

of outstanding options,

warrants and rights

  

Number of securities remaining

available for future issuance

under equity compensation

plans (excluding

securities reflected in column
(a))

 
Plans approved by our shareholders:               
2011 Stock Option Plan   563,000    0.23    337,000 
2013 Stock Option Plan   433,000    0.91    467,000 
2015 Stock Option Plan   141,000    0.72    859,000 
2019 Stock Option Plan   238,227    1.83    4,761,773 
Plans not approved by shareholders:   -    -    - 

 

 

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ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE

 

Related party transactions

 

Preferred stock purchases

 

During 2019, Mr. W. Kip Speyer purchased an aggregate of 1,200,000 shares of our 10% Series A-1 Convertible Preferred Stock at a purchase price of $0.50 per share. We used the proceeds from these sales for working capital.

 

During 2018, Mr. W. Kip Speyer purchased an aggregate of 1,125,500 shares of our 10% Series E Convertible Preferred Stock at a purchase price of $0.40 per share. We used the proceeds from these sales for working capital.

 

In 2020 and 2019 we paid cash dividends on these outstanding shares of our 10% Series E Convertible Preferred Stock and the three sub-series of our Series F Convertible Preferred Stock described below of $55,000 and $180,931, to Mr. Speyer, respectively.

 

Note Exchange Agreement

 

From time-to-time Mr. Speyer lent us funds for working capital under the terms of various convertible promissory notes. On November 7, 2019 we entered into a Note Exchange Agreement with Mr. Speyer pursuant to which we exchanged:

 

  $1,075,000 principal amount and accrued but unpaid interest due Mr. Speyer under 12% Convertible Promissory Notes maturing between September 26, 2021 and April 10, 2022 for 2,177,233 shares of our newly created Series F-1 Convertible Preferred Stock in full satisfaction of those notes:
  $660,000 principal amount and accrued but unpaid interest due Mr. Speyer under 6% Convertible Promissory Notes maturing between April 19, 2022 and July 27, 2022 for 1,408,867 shares of our newly created Series F-2 Convertible Preferred Stock in full satisfaction of those notes: and
  $300,000 principal amount and accrued but unpaid interest due Mr. Speyer under 10% Convertible Promissory Notes maturing between August 1, 2022 and August 30, 2022 for 757,197 shares of our newly created Series F-3 Convertible Preferred Stock in full satisfaction of those notes.

 

Convertible notes

 

During November 2019, we issued and sold Mr. Speyer two five-year unsecured convertible notes in the aggregate principal amount of $80,000. These notes, which are convertible at the option of the holder at any time at a conversion price of $0.40 per share, will automatically convert into shares of our common stock on the fifth anniversary of the date of issuance. We used the proceeds from these notes for working capital.

 

Director independence

 

Messrs. Lichtman, Schulman, Parizek and Tibbits are considered “independent” within the meaning of Section 802 of the NYSE American Company Guide.

 

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ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES

 

The following table shows the fees for professional audit services and other services rendered by EisnerAmper, LLP for the audit of the Company’s annual financial statements for the years ended December 31 2020 and 2019, and fees billed for the other services rendered during those periods.

 

   2020   2019 
Audit Fees  $348,800   $309,990 
Audit-Related Fees   300,350    49,920 
Tax Fees   16,000    16,000 
Total  $665,150   $375,910 

 

Audit Fees — This category includes the audit of our annual financial statements, review of financial statements included in our Quarterly Reports on Form 10-Q and services that are normally provided by the independent registered public accounting firm in connection with engagements for those fiscal years. This category also includes advice on audit and accounting matters that arose during, or as a result of, the audit or the review of interim financial statements.

 

Audit-Related Fees — This category consists of assurance and related services by the independent registered public accounting firm that are reasonably related to the performance of the audit or review of our financial statements or acquisition audits and are not reported above under “Audit Fees.” The services for the fees disclosed under this category include consultation regarding our correspondence with the Securities and Exchange Commission and other accounting consulting.

 

Tax Fees — This category consists of professional services rendered by our independent registered public accounting firm for tax compliance and tax advice. The services for the fees disclosed under this category include tax return preparation and technical tax advice.

 

Our board of directors has adopted a procedure for pre-approval of all fees charged by our independent registered public accounting firm. Under the procedure, the Audit Committee of the Board approves the engagement letter with respect to audit, tax and review services. Other fees are subject to pre-approval by the Audit Committee. The audit and tax fees paid to the auditors with respect to 2020 and 2019 were pre-approved by the Audit Committee.

 

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PART IV

 

ITEM 15. EXHIBITS AND FINANCIAL STATEMENTS SCHEDULES

 

15(a)(1) Financial Statements

 

The financial statements and notes are listed in the Index to Consolidated Financial Statements on page F-1 of this Annual Report on Form 10-K.

 

15(a)(2) Financial Statement Schedules

 

The financial statement schedules are listed in the Index to Consolidated Financial Statements on page F-1 of this Annual Report on Form 10-K. All financial statement schedules are omitted because they are not applicable or the required information is included in the Consolidated Financial Statements or notes thereto listed in the Index to Consolidated Financial Statements, starting on page F-1 of this Annual Report on Form 10-K.

 

15(a)(3) Exhibits

 

The exhibits are listed in the Exhibit Index attached to this Annual Report on Form 10-K.

 

EXHIBIT INDEX

 

            Filed or
        Incorporated by Reference   Furnished
No.   Exhibit Description   Form   Date Filed   Number   Herewith
                     
3.1   Amended and Restated Articles of Incorporation   Form 10   1/31/13   3.3    
3.2   Articles of Amendment to the Amended and Restated Articles of Incorporation   8-K   7/9/13   3.3    
3.3   Articles of Amendment to the Amended and Restated Articles of Incorporation   8-K   11/16/13   3.4    
3.4   Articles of Amendment to the Amended and Restated Articles of Incorporation   8-K   12/30/13   3.4    
3.5   Articles of Amendment to the Amended and Restated Articles of Incorporation   10-K   3/31/14   3.5    
3.6   Articles of Amendment to the Amended and Restated Articles of Incorporation   8-K   7/28/14   3.6    
3.7   Articles of Amendment to the Amended and Restated Articles of Incorporation   10-K/A   4/1/15   3.5    
3.8   Articles of Amendment to the Amended and Restated Articles of Incorporation   8-K   12/4/15   3.7    
3.9   Articles Amendment to the Amended and Restated Articles of Incorporation   8-K   11/13/18   3.10    
3.10   Amended and Restated Bylaws   Form 10   1/31/13   3.2    
4.1   Form of unit warrant 2018 private placement   10-K   4/2/18   4.1    
4.2   Form of placement agent warrant 2018 private placement   10-K   4/2/18   4.2    
4.3  

Specimen common stock certificate

  10-K   05/14/2020   4.3    

 

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4.4   Form of unit warrant 2019 private placement   8-K   1/14/19   4.1    
4.5   Form of placement agent warrant 2019 private placement   8-K   1/14/19   4.2    
10.1   2011 Stock Option Plan   Form 10   1/31/13   10.1    
10.2   2013 Stock Option Plan   10-Q   11/13/13   10.18    
10.3   2015 Stock Option Plan   8-K   5/27/15   10.36    
10.4   2019 Stock Option Plan               Filed
10.5   Letter agreement dated September 19, 2017 with Vinay Belani   8-K   9/25/17   10.2    
10.6   Consulting Agreement dated September 6, 2017 by and between Spartan Capital Securities, LLC and Bright Mountain Media, Inc.   8-K   10/4/18   10.45    
10.7   M&A Advisory Agreement dated September 6, 2017 by and between Spartan Capital Securities, LLC and Bright Mountain Media, Inc.   8-K   10/4/18   10.46    
10.8   Finder’s Agreement dated October 31, 2018 by and between Spartan Capital Securities, LLC and Bright Mountain Media, Inc.   10-Q   11/20/18   10.2    
10.9   Uplisting Advisory and Consulting Agreement dated December 11, 2018 by and between Spartan Capital Securities, LLC and Bright Mountain Media, Inc.   8-K   1/14/19   10.1    
10.10   Lease Agreement dated August 24, 2014 for registrant’s principal executive offices   10-Q   11/12/14   10.26    
10.11   Addendum to Lease dated August 5, 2015 for registrant’s principal executive offices   10-Q   8/11/15   10.37    
10.12   Amendment to Lease Agreement dated August 8, 2018 for registrant’s principal executive offices   10-Q   11/20/18   10.1    
10.13   Executive Employment Agreement effective April 1, 2020 by and between W. Kip Speyer and Bright Mountain Media, Inc.   8-K   3/31//20   10.1    
10.14   Consulting Agreement effective January 1, 2021 between Greg Peters and Bright Mountain Media, Inc.   8-K   01/06/2021   10.1    
10.15   Share Exchange Agreement and Plan of Merger dated July 31, 2019 by and among Bright Mountain Media, Inc., Bright Mountain Israel Acquisition Ltd. (a to be formed entity), Slutzky & Winshman Ltd. and the shareholders of Slutzky & Winshman, Ltd.   8-K   8/1/19   2.1    
10.16   Amendment dated July 31, 2019 to Finder’s Fee Agreement by and between Bright Mountain Media, Inc. and Spartan Capital Securities, LLC   8-K   8/7/19   10.2    
10.17   Promissory Note dated August 15, 2019 due to Joey Winshman   8-K   8/16/19   10.1    
10.18   Promissory Note dated August 15, 2019 to Nadav Slutzky   8-K   8/16/19   10.2    
10.19   Promissory Note dated August 15, 2019 to Eli Desatnik   8-K   8/16/19   10.3    
10.20   Employment Agreement dated August 15, 2019 by and between Slutzky & Winshman Ltd. and Joey Winshman   8-K   8/16/19   10.8    
10.21   Consulting Agreement dated August 15, 2019 by and between Bright Mountain Media, Inc., Slutzky & Winshman Ltd. and Nadav Slutzky   8-K   8/16/19   10.9    
10.22   Membership Interest Purchase Agreement dated June 5, 2020 between Centre Lane Partners Master Credit Fund II and Bright Mountain Media, Inc.   8-K   6/8/20   10.1    
10.23   Credit Agreement dated as of June 5, 2020 by and among CL Media Holdings, LLC, as the Borrower, the Financial Institutions thereto and Centre Lane Partners Master Fund II, L.P. as Agent   8-K   6/8/20   10    
10.24   Merger Agreement and Plan of Merger dated November 8, 2019 by and among Bright Mountain Media, Inc. BMTMZ, and News Distribution Network, Inc.   8-K   11/21/19   2.1    

 

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10.25   Form of Warrant for November 2019 Private Placement   8-K   02/04/2020   10.2    
10.26   First Amendment to an Amended and Restated Senior Credit Agreement dated April 26, 2021.   8-K   4/30/2021   10.1    
10.27   Second Amendment to an Amended and Restated Senior Credit Facility Agreement dated May 26, 2021.   8-K   6/2/2021   10.1    
10.28   Third Amendment to Amended and Restated Senior Credit Facility Agreement dated December 20, 2021   8-K   08/18/2021   10.1    
10.29 Fourth Amendment to Amended and Restated Senior Secured Credit Agreement dated August 31, 2021   8-K   09/07/2021   10.1    
10.30   Fifth Amendment to Amended and Restated Senior Secured Credit Agreement dated October 8, 2021   8-K   10/08/2021   10.1    
10.31   Sixth Amendment to Amended and Restated Senior Secured Credit Agreement dated November 5, 2021   8-K   11/05/2021   10.1    
10.32   Share Issuance Agreement between Spartan Capital Securities, LLC and Bright Mountain Media, Inc. dated September 22, 2021   8-K   09/28/2021   10.1    
14.1   Code Conduct and Ethics   10-K   3/31/14   14.1    
21.1   List of subsidiaries               Filed
23.1   Consent of ___________               Filed
31.1   Rule 13a-14(a)/15d-14(a) Certification of Chief Executive Officer               Filed
31.2   Rule 13a-14(a)/15d-14(a) Certification of principal financial and accounting officer               Filed
32.1   Section 1350 Certification of Chief Executive Officer and principal financial and accounting officer               Filed
                     
101.INS   XBRL INSTANCE DOCUMENT               Filed
                     
101.SCH   XBRL TAXONOMY EXTENSION SCHEMA               Filed
                     
101.CAL   XBRL TAXONOMY EXTENSION CALCULATION LINKBASE               Filed
                     
101.DEF   XBRL TAXONOMY EXTENSION DEFINITION LINKBASE               Filed
                     
101.LAB   XBRL TAXONOMY EXTENSION LABEL LINKBASE               Filed
                     
101.PRE   XBRL TAXONOMY EXTENSION PRESENTATION LINKBASE               Filed

 

57
 

 

SIGNATURES

 

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  BRIGHT MOUNTAIN MEDIA, INC.
     
Date: December 23, 2021 By: /s/ W. Kip Speyer
    W. Kip Speyer
    Director and Principal Executive Officer
     
Date: December 23, 2021 By: /s/ Edward A. Cabanas
    Edward A. Cabanas
    Principal Financial and Accounting Officer

 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities and on the dates indicated.

 

Date: December 23, 2021 By: /s/ W. Kip Speyer
    W. Kip Speyer
    Chairman of the Board of Directors and Principal Executive Officer
     
Date: December 23, 2021 By: /s/ Harry Schulman
    Harry Schulman
    Director
     
Date: December 23, 2021 By: /s/ Charles H. Lichtman
    Charles H Lichtman
    Director
     
Date: December 23, 2021 By: /s/ Joey Winshman
    Joey Winshman
    Chief Marketing Officer, Director
     
Date: December 23, 2021 By: /s/ Todd Speyer
    Todd Speyer
    CEO Bright Mountain, LLC., Director
     
Date: December 23, 2021 By: /s/ Pamela Parizek
    Pamela Parizek,
    Director
     
Date: December 23, 2021 By: /s/ Gretchen Tibbits
    Gretchen Tibbits
    Director

 

58
 

 

BRIGHT MOUNTAIN MEDIA, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

DECEMBER 31, 2020

 

INDEX TO FINANCIAL STATEMENTS

 

  Page
Report of Independent Registered Public Accounting Firm F-2
Consolidated balance sheets at December 31, 2020 and 2019 (As restated) F-3
Consolidated statements of operations for the years ended December 31, 2020 and 2019 (As restated) F-4
Consolidated statements of changes in shareholders’ equity for the years ended December 31, 2020 and 2019 (As restated) F-5
Consolidated statements of cash flows for the years ended December 31, 2020 and 2019 (As restated) F-6
Notes to consolidated financial statements F-8

 

F-1
 

 

Report of Independent Registered Public Accounting Firm

 

To the Board of Directors and Shareholders of

Bright Mountain Media, Inc.

 

Opinion on the Financial Statements

 

We have audited the accompanying consolidated balance sheets of Bright Mountain Media, Inc. (the “Company”) as of December 31, 2020 and 2019, the related consolidated statements of operations, changes in shareholders’ equity and cash flows for each of the years ended December 31, 2020 and 2019, and the related notes (collectively referred to as the “financial statements”). These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on these financial statements based on our audits. We did not audit the financial statements of Slutzky and Winshman, Ltd., a wholly-owned subsidiary, which statements reflect total assets and revenues constituting 3.6 percent and 18.8 percent, respectively, as of and for the year ended December 31, 2020, and 3.6 percent and 40.5 percent, respectively, as of and for the year ended December 31, 2019, of the related consolidated totals. Those statements were audited by other auditors whose report has been furnished to us, and our opinion, insofar as it relates to the amounts included for Slutzky and Winshman, Ltd., is based solely on the report of the other auditors.

 

In our opinion, based on our audits and the report of the other auditors, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of Bright Mountain Media, Inc. as of December 31, 2020 and 2019, and the consolidated results of their operations and their cash flows for each of the years then ended, in conformity with accounting principles generally accepted in the United States of America.

 

Restatement of Financial Statements

 

As discussed in Note 2 to the financial statements, the Company’s financial statements as of and for the year ended December 31, 2019 (which were previously audited by predecessor auditors), have been restated to correct certain misstatements.

 

Going Concern

 

The accompanying financial statements have been prepared assuming that the Company will continue as a going concern. As discussed in Note 1 to the financial statements, the Company has suffered recurring losses from operations and has a net capital deficiency that raise substantial doubt about its ability to continue as a going concern. Management’s plans in regard to these matters are also described in Note 1. The financial statements do not include any adjustments that might result from the outcome of this uncertainty.

 

Basis for Opinion

 

These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s financial statements based on our audits. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (“PCAOB”) and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. As part of our audits we are required to obtain an understanding of internal control over financial reporting but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.

 

Our audits included performing procedures to assess the risks of material misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable basis for our opinion.

 

/s/ WithumSmith+Brown, PC

 

We have served as the Company’s auditor since 2021.

 

East Brunswick, New Jersey

December 23, 2021

  

F-2
 

 

BRIGHT MOUNTAIN MEDIA, INC. AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEETS

 

   December 31, 
   2020   2019 
       (As Restated) 
ASSETS          
Current assets          
Cash and cash equivalents  $736,046   $957,013 
Accounts receivable, net of allowance for doubtful accounts of $774,826 and $505,401, at December 31, 2020 and 2019, respectively   6,430,253    3,967,899 
Note receivable, net   13,910    63,812 
Prepaid expenses and other current assets   940,214    704,505 
Current assets – discontinued operations       1,705 
Total current assets   8,120,422    5,694,934 
           
Property and equipment, net   113,250    30,666 
Website acquisition assets, net   5,600    48,928 
Intangible assets, net   7,653,717    19,392,436 
Goodwill   19,645,468    52,133,622 
Prepaid services/consulting agreements – long term   664,593    913,182 
Right-of-use asset   72,598    397,912 
Other assets   253,650    35,823 
Total assets  $36,529,299   $78,647,503 
LIABILITIES AND SHAREHOLDERS’ EQUITY          
Current liabilities          
Accounts payable  $9,595,006   $8,517,769 
Accrued expenses   3,546,896    4,722,491 
Accrued interest to related party   65,437    6,629 
Premium finance loan payable   339,890    179,844 
Deferred revenues   346,529    163,180 
Long term debt, current portion   2,091,735    165,163 
Operating lease liability, current portion   72,727    211,744 
Current liabilities – discontinued operations       591 
           
Total current liabilities   16,058,220    13,967,411 
           
Long term debt to related parties, net   39,728    25,689 
Long term debt   16,916,705     
Deferred tax liability       319,936 
Operating lease liability – net of current portion       198,232 
Total liabilities   33,014,653    14,511,268 
           
Commitments and Contingencies          
           
Shareholders’ equity          
Convertible preferred stock, par value $0.01, 20,000,000 shares authorized,          
Series A-1, 2,000,000 shares designated, 1,200,000 shares issued and outstanding at December 31, 2020 and 2019   12,000    12,000 
Series B-1, 6,000,000 shares designated, no shares issued and outstanding at December 31, 2020 and 2019        
Series E, 2,500,000 shares designated, 2,500,000 issued and outstanding at December 31, 2020 and 2019   25,000    25,000 
Series F, 4,344,017 shares designated, 4,344,017 issued and outstanding at December 31, 2020 and 2019   43,440    43,440 
Common stock, par value $0.01, 324,000,000 shares authorized, 118,162,150 and 100,782,956 issued and 117,336,975 and 100,782,956 outstanding at December 31, 2020 and 2019, respectively   1,181,622    1,007,830 
Treasury stock, at cost; 825,175 shares at December 31, 2020   (219,837)    
Additional paid-in capital   96,427,166    84,265,623 
Accumulated deficit   (93,932,080)   (21,217,658)
Accumulated other comprehensive loss   (22,665)    
Total shareholders’ equity   3,514,646    64,136,235 
Total liabilities and shareholders’ equity  $36,529,299   $78,647,503 

 

See accompanying notes to consolidated financial statements.

 

F-3
 

 

BRIGHT MOUNTAIN MEDIA, INC. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF OPERATIONS

 

  

For the Years Ended

December 31,

 
   2020   2019 
       (As Restated) 
Revenue:          
Advertising  $15,839,429   $6,691,462 
           
Cost of revenue:          
Advertising   7,906,346    5,791,049 
Gross profit   7,933,082    900,413 
           
Operating expenses:          
Selling, general and administrative expenses   22,092,352    9,454,240 
Impairment expense – Goodwill   42,279,087     
Impairment expense – Intangible assets   16,486,929     
Total operating expenses   80,858,368    9,454,240 
           
Loss from continuing operations   (72,925,286)   (8,553,827)
           
Other income (expense)          
Interest income   10,006    47,396 
Gain on settlement of liability   -    123,739 
Other income   274,075     
Interest expense   (581,924)   (20,077)
Interest expense – related party   (58,807)   (19,334)
Total other income   (356,650)   131,724 
           
Loss before tax – continuing operations   (73,281,936)   (8,422,103)
           
Loss before tax – discontinued operations       (136,734)
           
Net loss before tax   (73,281,936)   (8,558,837)
           
Income tax benefit   567,514    4,384,146 
           
Net loss   (72,714,422)   (4,174,691)
           
Preferred stock dividends          
Series A-1, Series E, and Series F preferred stock   (363,460)   (319,367)
Total preferred stock dividends   (363,460)   (319,367)
           
Net loss attributable to common shareholders   (73,077,882)   (4,494,058)
           
Other comprehensive loss   (22,665)    
           
Comprehensive loss  $(73,100,547)   (4,494,058)
           
Basic and diluted net loss for continuing operations per share  $(0.65)  $(0.06)
Basic and diluted net loss for discontinued operations per share   (0.00)   (0.00)
Basic and diluted net loss per share  $(0.65)  $(0.06)
           
Weighted average shares outstanding – basic and diluted   112,528,858    72,435,144 

 

See accompanying notes to consolidated financial statements.

 

F-4
 

 

BRIGHT MOUNTAIN MEDIA, INC. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS’ EQUITY

 

   Years Ended December 31, 2020 and 2019 (As Restated) 
   Preferred Stock   Common Stock   Treasury Stock   Additional Paid-in   Accumulated   Accumulated Other Comprehensive   Total Stockholders 
   Shares   Amount   Shares   Amount   Shares   Amount   Capital   Deficit   Loss   Equity 
Balance, January 1, 2019   6,844,017   $68,440    62,125,114   $621,252       $   $19,775,753   $(17,042,967)  $   $3,422,478 
Net loss                               (4,174,691)       (4,174,691)
Series A-1, E and F preferred stock dividend                           (319,367)           (319,367)
Issuance of Series A-1 preferred stock   1,200,000    12,000                    588,000            600,000 
Issuance of common stock:                                                  
Units consisting of one share of common stock and one warrant issued for cash, net of costs           2,183,750    21,838            981,178            1,003,016 
Units consisting of one share of common stock and two warrants issued for cash, net of costs             1,310,860    13,109            628,357            641,466 
Oceanside acquisition (Note 4)           12,513,227    125,132            19,896,031            20,021,163 
MediaHouse acquisition (Note 4)           22,559,790    225,598            42,523,703            42,749,301 
For services rendered           90,215    901            140,283            141,184 
Share-based compensation                           51,684            51,684 
Balance, December 31, 2019 (As Restated)   8,044,017    80,440    100,782,956    1,007,830            84,265,623    (21,217,658)       64,136,234 
Net loss                               (72,714,422)       (72,714,422)
Series A-1, E and F preferred stock dividend                           (363,460)           (363,460)
Issuance of common stock:                                                  
Units consisting of one share of common stock and two warrants issued for cash, net of costs           10,398,700    103,987            3,915,710            4,019,697 
Exercise of stock options           130,000    1,300            16,762            18,062 
Restricted Share Awards           130,081    1,301            404,642            405,943 
WSM acquisition (Note 4)           2,500,000    25,000            3,700,000            3,725,000 
For services rendered           2,609,160    26,092            4,322,453            4,348,545 
For cashless exercise of warrants           1,611,253    16,113            (16,113)            
Acquisition of treasury stock, at cost                   (825,175)   (219,837)               (219,837)
Share-based compensation                           181,549            181,549 
Adjustment from foreign currency translation, net                                   (22,665)   (22,665)
Balance, December 31, 2020   8,044,017   $80,440    118,162,150   $1,181,622    (825,175)  $(219,837)  $96,427,166   $(93,932,080)  $(22,665)  $3,514,646 

 

See accompanying notes to consolidated financial statements.

 

F-5
 

 

BRIGHT MOUNTAIN MEDIA, INC. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CASH FLOWS 

 

   For the Years Ended December 31, 
   2020   2019 
       (As Restated) 
Cash flows from operating activities:          
Net loss  $(72,714,422)   (4,174,691)
Addback: Loss attributable to discontinued operations       136,734 
Adjustments to reconcile net loss to net cash used in operations:          
Depreciation   56,017    10,265 
Amortization of debt discount   14,039    14,001 
Amortization   3,630,418    580,294 
Goodwill impairment   42,279,087     
Intangible impairment   16,486,929     
Write-off of tradename       32,000 
Gain on settlement of liability      (123,739)
Stock option vesting expense   181,549    51,684 
Common stock and warrants issued for services   4,348,545     
Compensation expense for stock issuances   405,943    140,283 
Stock compensation for Oceanside shares   366,105     
Stock issued for cashless exercise of warrants        
Change in deferred taxes   (567,513)   (4,566,342)
Provision for bad debt   437,404    53,802 
Changes in operating assets and liabilities:          
Accounts receivable   (35,140)   (244,391)
Prepaid expenses and other current assets   752,754    211,568 
Prepaid services / consulting agreements   248,590    249,318 
Other assets   (217,827)   54,626 
ROU asset and lease liability   (11,935)   12,064 
Accounts payable   (80,419)   772,675 
Accrued expenses   (2,331,213)   3,839,287 
Accrued interest — related party   58,808    5,682 
Deferred revenues   183,349    159,017 
Cash used in continuing operations for operating activities   (6,508,935)   (2,785,863)
Cash provided by discontinued operations for operating activities   1,114    8,099 
Net cash used in operating activities   (6,507,821)   (2,777,764)
           
Cash flows from investing activities:          
Cash (paid)/proceeds (for)/from property and equipment, net   (14,026)   46,742 
Cash paid for website acquisitions       (8,000)
Cash acquired in acquisition of subsidiaries   1,651,509    749,997 
Net cash provided by investing activities from continuing operations   1,637,483    788,739 
           
Cash flows from financing activities:          
Proceeds from issuance of common stock, net of commissions   4,019,697    1,645,383 
Proceeds from issuance of preferred stock       600,000 
Insurance premium notes payable       22,626 
Dividend payments   (63,136)   (319,367)
Principal payment on notes payable        
Note receivable funded       (45,062)
Proceeds from repayment of note receivable   49,902     
Proceeds from exercise of options   18,062     
Proceeds from issuance of premium finance loan payable   160,046     
Proceeds from PPP loan   464,800     
Net cash provided by financing activities from continuing operations   4,649,371    1,903,581 
           
Net decrease in cash and cash equivalents including cash and cash equivalents classified within assets related to continuing operations   (222,081)   (93,543)
Net decrease in cash and cash equivalents classified within assets related to
discontinued operations
   1,114    8,099
Net decrease in cash and cash equivalents   (220,967)   (85,444)
Cash and cash equivalents at beginning of year   957,013    1,042,457 
Cash and cash equivalents at end of year  $736,046   $957,013 

 

See accompanying notes to consolidated financial statements.

 

F-6
 

 

BRIGHT MOUNTAIN MEDIA, INC. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CASH FLOWS (CONTINUED)

 

Supplemental disclosure of cash flow information:        
Cash paid for interest  $   $31,250 
           
Supplemental disclosure of non-cash investing and financing activities          
Settlement of Daily Engage liability  $219,837   $165,163 
Non-cash acquisition of S&W net assets  $   $3,234,811 
Non-cash acquisition of MediaHouse net assets  $   $1,193,313 
Non-cash acquisition of S&W net liabilities  $   $3,403,055 
Non-cash acquisition of MediaHouse net liabilities  $   $4,228,721 
Non-cash intangible assets of S&W  $   $20,189,407 
Non-cash intangible assets of MediaHouse  $   $45,779,811 
Non-cash acquisition of WSM net assets  $5,469,625   $ 
Non-cash acquisition of WSM net liabilities  $19,805,484   $ 
Non-cash intangible assets of WSM  $18,060,859   $ 
Common stock issued for acquisitions  $3,725,000   $62,770,464 
Recognition of right of use asset for S&W  $   $235,000 
Recognition of right of use lease liability for S&W  $   $247,065 
Issuance of common stock for services  $4,348,545   $ 
Issuance of debt in accordance with legal settlement (Encoding)  $215,978   $ 

 

See accompanying notes to consolidated financial statements.

 

F-7
 

 

BRIGHT MOUNTAIN MEDIA, INC. AND SUBSIDIARIES

Notes to the Consolidated Financial Statements

 

NOTE 1 – NATURE OF OPERATIONS AND BASIS OF PRESENTATION

 

Organization, Nature of Operations and Liquidity

 

Bright Mountain Media, Inc. (the “Company” or “Bright Mountain” or “We”) is a Florida corporation formed on May 20, 2010. Its wholly owned subsidiary, Bright Mountain LLC, was formed as a Florida limited liability company in May 2011. Its wholly owned subsidiary, Bright Mountain, LLC (“BMLLC”) F/K/A Daily Engage Media Group, LLC (“Daily Engage”) was formed as a New Jersey limited liability company in February 2015. In August 2019, Bright Mountain Israel Acquisition, an Israeli company was formed and acquired the wholly owned subsidiary Slutzky & Winshman Ltd. (“S&W”) which then changed its name to Oceanside Media LLC (“Oceanside”), see Note 4. Further, on November 18, 2019, Bright Mountain, through its wholly owned subsidiary BMTM2, Inc., a Florida corporation, acquired News Distribution Network, Inc. (“NDN”), a Delaware company, which then changed its name to MediaHouse, Inc. (“MediaHouse”). On June 1, 2020, Bright Mountain acquired the wholly owned subsidiary CL Media Holdings, LLC D/B/A “Wild Sky Media” (“Wild Sky”). When used herein, the terms “BMTM, the “Company,” “we,” “us,” “our” or “Bright Mountain” refers to Bright Mountain Media, Inc. and its subsidiaries.

 

Discontinued Operations

 

Effective December 31, 2018 the Company discontinued the E-Commerce operations, the Products segment, per the determination of Management and the Board of Directors. Accordingly, the Company determined that the assets and liabilities of this reportable segment met the discontinued operations criteria in Accounting Standards Codification (“ASC”) 205 and were classified as discontinued operation at December 31, 2018. For the year ended December 31, 2019, loss from discontinued operations before tax was $136,734. There were no discontinued operations in 2020. See Discontinued Operations Note 5.

 

Continuing Operations

 

The Company is engaged in operating a proprietary, end-to-end digital media and advertising services platform designed to connect brand advertisers with demographically-targeted consumers – both large audiences and more granular segments – across digital, social and connected television (CTV) publishing formats. We define “end-to-end” as our process for taking ad buying from beginning to end, delivering a complete functional solution, usually without requiring any involvement from a third party.

 

Through acquisitions and organic software development initiatives, we have consolidated and plan to further condense key elements of the prevailing digital advertising supply chain through the elimination of industry “middlemen” and/or costly redundancy of services via our ad exchange network. Our aim is to enable and support a streamlined, end-to-end advertising model that addresses both demand (ad buy side) and supply (media sell side) for both direct sales teams and programmatic sales and publishing of digital advertisements that reach specific target audiences based on what, where, when and how that specific target audience elects to access certain web and/or streaming video content. Programmatic advertising relies on computer programs to use data and proprietary algorithms to select which ads to buy and for what price, while direct sales involve traditional interpersonal contact between ad buyers and advertising sales representative(s).

 

By selling advertisements on our current portfolio of 20 owned and operated websites and 13 CTV apps, coupled with acquisition or development of other niche web properties in the future, we are building depth in specific demographic verticals that allow us to package audiences into targeted consumer categories valued by advertisers.

 

Oceanside provides digital performance-based marketing services to customers which include primarily advertisers and advertising agencies that promote or sell products and/or services to consumers through digital media.

 

MediaHouse partners with content producers and online news market websites to distribute video and banner advertisements throughout the United States of America (“U.S.”).

 

 

F-8
 

 

Wild Sky owns and operates a collection of websites that offer significant global reach through its content and niche audiences and has become a wholly-owned subsidiary of the Company. Wild Sky is the home to parenting and lifestyle brands.

 

Going Concern

 

The accompanying consolidated financial statements have been prepared and are presented assuming the Company’s ability to continue as a going concern, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business. The Company has sustained a net loss of $72,714,422, used cash outflows from continuing operating activities of $6,508,935 for the year ended December 31, 2020, and has an accumulated deficit of $93,932,080 at December 31, 2020 that raise substantial doubt about its ability to continue as a going concern.

 

The Company’s continuation as a going concern is dependent upon its ability to generate revenues, control its expenses and its ability to continue obtaining investment capital and loans from related parties and outside investors to sustain its current level of operations. Management continues raising capital through private placements and is exploring additional avenues for future fund-raising through both public and private sources. The Company is not currently involved in any binding agreements to raise private equity capital. The accompanying consolidated financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern.

 

COVID-19 Update

 

On January 30, 2020, the World Health Organization declared the COVID-19 outbreak a “Public Health Emergency of International Concern” and on March 11, 2020, declared COVID-19 a pandemic. The spread of COVID-19, a novel strain of coronavirus, has and continues to alter the behavior of business and people in a manner that is having negative effects on local, regional and global economies. The COVID-19 pandemic has caused disruptions in the services we provide. The COVID-19 pandemic has resulted in many states and countries imposing orders resulting in the closure of non-essential businesses, including many companies which advertise digitally. During 2021, we continued seeing lower advertising dollar spend in the first half of the year, but saw a rebound during the second half of 2021 as the health crisis improved supported by higher travel rates, national vaccination programs, higher vaccination rates for the general public and a broader age distribution of vaccines permitting lower aged children to obtain the vaccinations. It appears the pandemic will continue into 2022, but the digital ad spend dollars appears to be on an uptrend which would be positive for our industry.

 

NOTE 2 – RESTATEMENT OF PREVIOUSLY ISSUED CONSOLIDATED FINANCIAL STATEMENTS

 

Restatement Background

 

On March 31, 2021, the Board of Directors and management, upon the recommendation of the Audit Committee of the Board of Directors (the “Audit Committee”), concluded that the Company’s previously issued financial statements as of and for the year ended December 31, 2019 and unaudited consolidated financial statements as of and for each of the interim quarterly periods ended September 30, 2019, March 31, 2020, June 30, 2020 and September 30, 2020, (collectively, the “Prior Period Financial Statements”), should no longer be relied upon due to misstatements that are described below, and that we would restate such financial statements to make the necessary accounting corrections. Details of the restated Prior Period Financial Statements are provided below (see section “Restatement Items”). The Company evaluated the materiality of these errors both qualitatively and quantitatively in accordance with Staff Accounting Bulletin (“SAB”) No. 99, Materiality and SAB No. 108, Considering the Effects of Prior Year Misstatements in Current Year Financial Statements, and determined the effect of these corrections were material to the Prior Period Financial Statements. As a result of the material misstatements, we have restated our Prior Period Financial Statements, in accordance with ASC 250, Accounting Changes and Error Corrections (the “Restated Financial Statements”).

 

F-9
 

 

The Restatement Items reflect adjustments to correct identified errors and has restated previously issued financial statements because of failure to properly record the following:

 

a.Finder’s Fee accrual – The Company maintains a Finder’s Agreement with Spartan Capital Securities LLC (“Spartan Capital”) to identify and assist in business combinations, including any merger, acquisition or sale of stock or assets in connection with a merger or acquisition of other businesses. Upon closing of any such transaction, the Company shall pay an agreed fee relative to the consideration paid or received by the Company (the “finder’s fee”). There were two errors: i) the Company incorrectly used 3% instead of 5% to calculate the final finders’ fee; and ii) the Company determined that the consideration amount for the acquisition of MediaHouse (defined below) was overstated and affected the finders’ fee calculation (refer to “c” below).

 

In addition, the Company incorrectly calculated the number of shares to be issued to Spartan Capital as finder’s fees in connection with the Company’s acquisitions Slutzky & Winshman Ltd. (which later changed its name to Oceanside Media LLC) (“Oceanside”) and News Distribution Network, Inc. d/b/a MediaHouse (“MediaHouse”) during the year ended December 31, 2019.

 

The result of the correction for the year ended December 31, 2019 related to the Oceanside acquisition was that upon acquisition closing, accrued expenses were decreased by $4,656 with a corresponding decrease in selling, general and administrative expenses.

 

The result of the correction as of and for the year ended December 31, 2019, related to the MediaHouse acquisition was that upon acquisition closing, accrued expense liability was increased by $1,007,921 with a corresponding increase in operating expenses. Accrued expense liability and accumulated deficit were also corrected in the respective quarters ended March 31, 2020, June 30, 2020, and September 30, 2020.

 

b.Common Stock issued in Oceanside acquisition – In connection with the Oceanside acquisition in August 2019, the Company issued an incorrect number of shares of Company common stock as consideration as it used a preliminary purchase price. Upon management’s re-evaluation of the consideration paid, the number of shares issued in connection with the Oceanside acquisition increased by 382,428 resulting in a correction and increase in goodwill, common stock and additional paid-in capital in the amounts of $611,885, $3,824, and $608,058, respectively, at September 30, 2019.

 

c.MediaHouse acquisition – Upon evaluation of the final MediaHouse acquisition agreement, the Company noted the following corrections:

 

There was a miscalculation of the fair value of the warrants to be issued as part of consideration in the amount of $3,829,889 due to the conversion of bridge loan and open lines of credit, as well as a valuation adjustment. Further, the change in intangible assets valuation was mainly driven by the use of a more updated forecast that was lower than the original forecast utilized along with an increase in the Company’s state effective rate used to record deferred tax assets and liabilities resulted in an increase to the deferred tax liability of $836,363 which was fully offset by an adjustment to the tax provision to adjust the Company’s valuation allowance. The decrease of the valuation allowance was recorded as a benefit in the tax provision for the year ended December 31, 2019.

 

Additionally, in connection with the MediaHouse acquisition in November 2019, the Company issued shares of Company common stock to certain of MediaHouse’s investors as part of the consideration paid. During September 2020, the Company determined that one investor had been issued an incorrect number of shares as the result of a transposition mistake; the investor should have been issued 840,000 shares but was incorrectly issued 480,000 shares. This error resulted in a shortfall of shares of 360,000 valued at $590,400. In addition, another investor was not issued his shares in a timely manner amounting to 19,029 shares of the Company’s common stock valued at $31,208.

 

Upon management’s re-evaluation of the MediaHouse acquisition and the number of shares issued as consideration, the number of shares increased by 379,029 resulting in a correction and increase in Goodwill of $621,608, increase to Common stock of $3,790 and an increase to Additional paid in capital of $617,818 at December 31, 2019.

 

The reduction in the warrant valuation and equity corrections resulted in a reduction in consideration of ($3,208,282). The components in the change in consideration were: (1) reduction in warrant valuation of $3,829,889 and an increase in goodwill for two (2) investor equity corrections adding $621,608.

 

F-10
 

 

d.Changes to Goodwill, Intangible assets – In connection with the reevaluation of the Oceanside acquisition, the intangibles decreased $1,535,100 and the goodwill increased $1,535,100 from the previously filed version. In connection with the reevaluation of the MediaHouse acquisition, the intangibles increased $1,209,500 from the previously filed version.

 

e.Share-based compensation from Oceanside acquisition – As part of the Oceanside acquisition, the Company assumed a local employee and contractor option plan and converted it to the Company’s existing equity compensation plan utilizing the existing vesting dates at the time of the acquisition. The option holders were two (2) classes of individuals: (1) employees and (2) contractors. The pre-acquisition Oceanside options ceased to exist as of the acquisition date and all outstanding and unvested options for these two groups were converted using the agreed exchange ratio. In re-evaluating the transaction as part of the errors noted above, management concluded the Company did not record stock compensation expense for the local employees and contractors since the acquisition.

 

The result of the correction was an increase to share-based compensation, which is included in selling, general and administrative expenses, in the amount of $152,571 for the year ended December 31, 2019, with a corresponding increase in accrued expenses.

 

f.Penalty accrual for untimely registration statement filings with the Securities and Exchange Commission (“SEC”) – During fiscal years 2018 and 2019, the Company sold units of its securities to various investors in several private placements. As part of each private placement, the Company agreed to file a registration statement with the SEC to register the resale of the shares by the respective holder in order to permit the public resale; such filing deadlines ranged from 120 to 270 days following the closing date of the respective placement and the Company was liable to pay a penalty fee for failure to file the resale registration statement within the allotted timeframe. The penalty fee is payable in cash and is equal to 2% of the aggregate purchase price paid by the respective investor for each 30 days until the earlier of the date the deficiency was cured or the expiration of 6 months from filing deadline.

 

The Company did not timely file the resale registration statements pertaining to several such placements and as a result was liable for penalties beginning in the fourth quarter of 2019 and thereafter. These penalty fees were not properly recorded as an expense with an offset to accrued liability as of and for the year ended December 31, 2019.

 

The correction resulted in an increase of selling, general and administrative expenses and corresponding accrued liability of $109,200 as of and for the year ended December 31, 2019.

 

g.Not applicable.

 

h.Not applicable.

 

i.Not applicable.

 

j.Other Adjustments – In addition, the Company has corrected other adjustments. While some of these other adjustments may be quantitatively immaterial, individually and in the aggregate, because the Company is correcting for the material errors above, management has decided to correct these other adjustments as well (“Other Adjustments”):

 

  Due to utilization of more updated forecasts, quarterly amortization expense on intangible assets (trademarks, customer lists, IP technology and non-compete agreements) has been reduced by $107,234 to reflect the changes in the intangible assets valuation.
  Selling, general and administrative expenses and accrued liabilities increased by $87,670 as of December 31, 2019, to account for professional services provided to Oceanside during 2019.
  Audit related items:

 

F-11
 

 

  Audit adjustments

 

  Elimination entry corrections
  Accounts receivable, net adjustment and/or reclasses
  Accounts payable adjustments and/or reclasses
  Accrued expenses adjustments and/or reclasses

 

k.Not applicable.
   
l.Closing notes consideration change from Oceanside acquisition – As part of the acquisition, the treatment of the Closing notes totaling $750,000 was incorrectly recorded and per ASC 805-30-55 was determined to be compensation expense to be recognized ratably over the 24-month term of the Notes. As such, starting in September 2019 and concluding in August 2021, $31,250 per month will be charged to compensation expense and a corresponding accrued liability will be recorded until the full amount of the $750,000 is reflected on the balance sheet. As of August 15, 2020, the Company did not make payment on the 1st closing notes and thereby defaulted on its obligation and the 2nd closing note accelerated to become payable as of August 15, 2020. Upon default, the closing notes accrue interest at a 1.5% per month rate, or 18% annual rate. As a result, there was an incremental total charge of $300,672 recorded during 2020 which was $250,000 of additional compensation expense and $50,672 of interest expense-related party.
   
m.Deferred revenue – As part of the audit of 2019, it was determined that $156,529 of recorded revenue needed to be reclassified into deferred revenue as part of the review of FASB ASC 606, Revenue from Contracts with Customers.
   
 n.Not applicable.

 

The Company assessed the tax impact of the above restatement items, including any impact to deferred tax asset and liabilities. The Company determined that the impact of the changes for the finder’s fees (a), common stock issued in Oceanside acquisition (b), share-based compensation from Oceanside acquisition (e), and penalty accrual (f) would be permanent book/tax differences, therefore had no impact on the income tax provision or any tax assets and liabilities, current or deferred.

 

Summary impact of Restatement Items and Other Adjustments to Prior Period Financial Statements

 

The following table presents the effect of the Restatement Items and Other Adjustments, on the Company’s consolidated balance sheet as of December 31, 2019:

 

   As of December 31, 2019
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
ASSETS                  
Current Assets                  
Cash and cash equivalents  $957,013        $957,013    
Accounts receivable, net   3,997,475    (29,576)   3,967,899   j
Note receivable, net   63,812         63,812    
Prepaid expenses and other current assets   752,975    (48,470)   704,505   j
Current assets - discontinued operations   1,705         1,705    
Total Current Assets   5,772,980    (78,046)   5,694,934    
                   
Property and equipment, net   30,666         30,666    
Website acquisition assets, net   48,928         48,928    
Intangible assets, net   19,610,801    (218,366)   19,392,435   b, c, d
Goodwill   53,646,856    (1,513,234)   52,133,622   b, c
Prepaid services/consulting agreements - long term   913,182         913,182    
Right of use asset   397,912         397,912    
Other assets   35,823         35,823    
Total Assets  $80,457,148   $(1,809,645)  $78,647,503    
                   
LIABILITIES AND SHAREHOLDERS’ EQUITY                  
Current Liabilities                  
Accounts payable  $8,358,442   $159,328   $8,517,770   j
Accrued expenses   3,228,328    1,494,163    4,722,491   a, e, f, j, l
Accrued interest to related party   6,629         6,629    
Premium finance loan payable   179,844         179,844    
Deferred revenues   6,651    156,529    163,180   m
Long term debt, current portion   165,163         165,163    
Share Issuance Accrued Liability New   -         -    
Other current liabilities   -         -    
Operating lease liability, net of current portion   211,744         211,744    
Current liabilities - discontinued operations   591         591    
Total Current Liabilities   12,157,392    1,810,019    13,967,411    
                   
Long Term Debt to Related Parties, net   25,689         25,689    
Long term debt   -         -    
Deferred tax liability   581,440    (261,504)   319,936   k
Operating lease liability, net of current portion   198,232         198,232    
Total Liabilities   12,962,753    1,548,516    14,511,269    
                   
Shareholders’ Equity                  
Convertible preferred stock, par value $0.01, 20,000,000 shares authorized,                  
Series A-1, 2,000,000 shares designated, 1,200,000 and outstanding at December 31, 2019   12,000         12,000    
Series B-1, 6,000,000 shares designated, no issued and outstanding at December 31, 2019   -         -    
Series E, 2,500,000 shares designated, issued and outstanding at December 31, 2019   25,000         25,000    
Series F, 4,344,017 shares designated, issued and outstanding at December 31, 2019   43,440         43,440    
Common stock, par value $0.01, 324,000,000 shares authorized, 100,782,956 shares issued and 100,782,956 outstanding at December 31, 2019   1,002,444    5,376    1,007,820   b, c
Additional paid-in capital   86,856,500    (2,590,868)   84,265,632   b, c, d
Accumulated deficit   (20,444,989)   (772,669)   (21,217,658)  a, c, e, f, j, m, k, l
Treasury Stock   -         -    
Total shareholders’ equity   67,494,395    (3,358,160)   64,136,235    
Total Liabilities and Shareholders’ Equity  $80,457,148   $(1,809,645)  $78,647,503    

 

As of December 31, 2019:

 

a. Finder’s Fee
b. Common Stock issued in Oceanside acquisition
c. Common Stock issued in MediaHouse Acquisition
d. Changes to Goodwill, Intangible assets
e. Share-based compensation from Oceanside acquisition
f. Penalty accrual for untimely registration statement filings
j. Other Adjustments
k. Tax effect
l. Closing notes consideration change from Oceanside acquisition
m. Deferred revenue

 

F-12
 

 

The following table presents the effect of the Restatement Items and Other Adjustments, on the Company’s consolidated statement of operations for the year ended December 31, 2019:

 

   For the year ended December 31, 2019
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
Revenues                  
Advertising  $6,998,810   $(307,348)  $6,691,462   m, j
                   
Cost of revenue                  
Advertising   5,941,868    (150,819)   5,791,049   j
Gross profit   1,056,942    (156,529)   900,413    
                   
Selling, general and administrative expenses   8,001,229    1,453,011    9,454,240   a, d, e, f, j, l
                   
Loss from operations   (6,944,287)   (1,609,540)   (8,553,827)   
                   
Other income (expense)                  
Interest (expense) income,net   47,396         47,396    
Gain on settlement of liability   123,739         123,739    
Impairment Expense   -         -    
Settlement of contingent consideration   -         -    
Other expense   -         -    
Interest expense   (20,077)        (20,077)   
Interest expense - related party   (19,334)        (19,334)   
Total other income (expense)   131,724    -    131,724    
                   
Net loss from continuing operations before tax   (6,812,563)   (1,609,540)   (8,422,103)   
                   
Income (loss) from discontinued operations   (136,734)        (136,734)   
                   
Net loss before tax   (6,949,297)   (1,609,540)   (8,558,837)   
                   
Income tax benefit   3,547,274    836,872    4,384,146   k
                   
Net loss   (3,402,023)   (772,668)   (4,174,691)   
                   
Preferred stock dividends                  
Series A-1, Series E, and Series F preferred stock   (319,352)   (15)   (319,367)   
                   
Net loss attributable to common shareholders  $(3,721,375)  $(772,683)  $(4,494,058)   
                   
Basic and diluted net loss for continuing operations per share  $(0.05)       $(0.06)   
Basic and diluted net profit for discontinued operations per share  $(0.00)       $(0.00)   
Basic and diluted net loss per share  $(0.05)       $(0.06)   
Weighted average shares outstanding - basic and diluted   69,401,729         72,435,144    

 

For the year ended December 31, 2019:

 

a. Finder’s Fee
c. Common Stock issued in MediaHouse Acquisition
d. Changes to Goodwill, Intangible assets
e. Share-based compensation from Oceanside acquisition
f. Penalty accrual for untimely registration statement filings
j. Other Adjustments
k. Tax effect
l. Closing notes consideration change from Oceanside acquisition
m. Deferred revenue

 

F-13
 

 

The following table presents the effect of the Restatement Items and Other Adjustments, on the Company’s consolidated statement of cash flows for the year ended December 31, 2019:

 

   For the year ended December 30, 2019
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
Cash flows from operating activities:                  
Net loss  $(3,402,023)  $(772,668)  $(4,174,691)  a, c, d, e, f, j, k, l, m
Add back: loss attributable to discontinued operations   136,734         136,734    
Adjustments to reconcile net loss to net cash used in operations:                  
Depreciation   10,265         10,265    
Amortization of debt discount   14,001         14,001    
Amortization   687,529    (107,235)   580,294   d
Impairment of tradename   32,000         32,000    
Impairment of goodwill   -         -    
Impairment of intangibles   -         -    
Gain on settlement of liability   (123,739)        (123,739)   
Gain on sale of property and equipment   -         -    
Stock option compensation expense   45,674    6,010    51,684   j
Stock issued for services   141,175    (892)   140,283   j
Non-cash acquisition fee   -         -    
Non-cash compensation for services   -         -    
Non-cash settlement of contingent consideration   -         -    
Change in Deferred taxes   (3,547,274)   (1,019,068)   (4,566,342)  k
Provision for bad debt   505,401    (451,599)   53,802   j
Changes in operating assets and liabilities:             -    
Accounts receivable   (1,831)   (242,560)   (244,391)  j
Prepaid expenses and other current assets   295,389    (83,821)   211,568   j
Prepaid services/consulting agreements   110,000    139,318    249,318   j
Goodwill   -         -    
Other assets   -    54,626    54,626   j
ROU asset and lease liability   (191,291)   203,355    12,064   j
Accounts payable   160,210    612,465    772,675   j
Accrued expenses   2,433,173    1,406,114    3,839,287   a, e, f, j, l
Accrued interest to related party   5,682         5,682    
Deferred rents   -         -    
Deferred revenues   (4,163)   163,180    159,017   m
Net cash used in continuing operations for operating activities   (2,693,088)   (92,775)   (2,785,863)   
Net cash (used in) provided by discontinued operations   23,362    (15,263)   8,099    
Net cash used in operating activities   (2,669,726)   (108,038)   (2,777,764)   
                   
Cash flows from investing activities:                  
Purchase of property and equipment, net   (11,443)   58,185    46,742   j
Cash paid for website acquisition   (8,000)        (8,000)   
Cash proceeds from acquisition of subsidiaries   716,989    33,008    749,997   j
Net cash (used in) provided by investing activities   697,546    91,193    788,739    
                   
Cash flows from financing activities:                  
Proceeds from issuance of common stock, net of commissions   1,644,480    903    1,645,383   j
Proceeds from issuance of preferred stock   600,000         600,000    
Payments of insurance premium loans payable   87,307    (64,681)   22,626   j
Dividend payments   (319,352)   (15)   (319,367)  g
Principal payment on notes payable   (64,681)   64,681    -   j
Note receivable funded   (181,312)   136,250    (45,062)  j
Proceeds from repayment of note receivable   136,250    (136,250)   -   j
Notes payable funded   -         -    
Increase in Common Shares   -         -    
Unlocated Difference   -         -    
Increase in APIC   -         -    
Net cash provided by financing activities   1,902,692    889    1,903,581    
                  
Net (decrease) in cash and cash equivalents classified within assets related to continued operations   (69,488)   (15,956)   (93,543)   
Impact of foreign exchange rates on cash   -    -    -    
Net (decrease) in cash and cash equivalents classified within assets related to discontinued operations   (15,956)   15,956    8,099   j
Net (decrease) increase in cash and cash equivalents   (85,444)   (0)   (85,444)   
Cash and cash equivalents at beginning of period   1,042,457         1,042,457    
Cash and cash equivalents at end of period  $957,013   $(0)  $957,013    

 

For the year ended December 31, 2019:

 

a. Finder’s Fee
c. Common Stock issued in MediaHouse Acquisition
d. Changes to Goodwill, Intangible assets
e. Share-based compensation from Oceanside acquisition
f. Penalty accrual for untimely registration statement filings
j. Other Adjustments
k. Tax effect
l. Closing notes consideration change from Oceanside acquisition
m. Deferred revenue

 

F-14
 

 

The following table presents the effect of the Restatement Items and Other Adjustments, on the Company’s consolidated statement of cash flows supplemental information for the year ended December 31, 2019:

 

   For the year ended December 30, 2019 
   As Previously Filed   Restatement
Adjustments
   As Restated 
             
Supplemental disclosure of cash flow information               
Cash paid for:               
Interest  $31,250   $-   $31,250 
                
Supplemental disclosure of non-cash investing and financing activities               
Settlement of Daily Engage liability  $197,500   $-   $197,500 
Non-cash acquisition of S&W net assets  $3,234,754   $(234,998)  $2,999,756 
Non-cash acquisition of S&W net liabilities  $4,147,959   $(985,082)  $3,162,877 
Non-cash acquisition of intangible assets of S&W  $20,322,483   $(17,201,883)  $3,120,600 
Non-cash acquisition right of use asset S&W  $235,055   $-   $235,055 
Common stock issued for acquisitions  $65,361,962   $(2,591,498)  $62,770,464 
Recognition of right of use lease liability for S&W  $240,178   $-   $240,178 
Non-cash acquisition of goodwill S&W  $-   $17,068,807   $17,068,807 
Non-cash acquisition of goodwill NDN  $-   $29,189,611   $29,189,611 
Non-cash acquisition of MediaHouse net assets  $1,935,648   $(737,437)  $1,198,211 
Non-cash acquisition of MediaHouse net liabilities  $7,483,344   $(3,254,623)  $4,228,721 
Non-cash intangible assets of MediaHouse  $52,371,847   $(35,781,647)  $16,590,200 

 

NOTE 3 –SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

 

Principles of Consolidation and Basis of Presentation

 

The consolidated financial statements include the accounts of the Company and all of its wholly-owned subsidiaries. All significant intercompany balances and transactions have been eliminated in consolidation. The accompanying consolidated financial statements have been prepared in conformity with accounting principles generally accepted in the United States of America (“GAAP”).

 

Revenue Recognition

 

On January 1, 2019, the Company adopted Accounting Standards Update (“ASU”) 2014-09, “Revenue from Contracts with Customers (Topic 606)” (“Topic 606”) using the modified retrospective method, applied only to those contracts which were not completed as of the date of the adoption. Following the adoption of Topic 606, the Company recognizes revenues at a point-in-time when control of services is transferred to the customer. The adoption of Topic 606 did not result in a material difference in accounting compared to legacy revenue guidance and no transition adjustments were required.

 

To determine revenue recognition for arrangements that the Company determines are within the scope of Topic 606, the Company performs the following five steps: (i) identify the contract(s) with a customer; (ii) identify the performance obligations in the contract; (iii) determine the transaction price; (iv) allocate the transaction price to the performance obligations in the contract; and (v) recognize revenue when (or as) the Company satisfies a performance obligation. The Company only applies the five-step model to contracts when it is probable that Company will collect the consideration it is entitled to in exchange for the advertising services it transfers to the customer. At contract inception, once the contract is determined to be within the scope of Topic 606, the Company assesses the advertising services promised within each contract and determines those that are performance obligations and assesses whether each promised advertising service is distinct. The Company then recognizes as revenue the amount of the transaction price that is allocated to the respective performance obligation based on relative fair values, when (or as) the performance obligation is satisfied.

 

The Company recognizes revenue from its own advertising platform, ad network partners and websites (“Ad Network”) through its publishing advertiser impressions and pay-for-click services, the Company’s owned and operated sites, our ad network, or platforms. Invalid traffic on the Ad Network may impact the amount collected and adjusted by our Ad Network.

 

The Company has one revenue stream generated directly from publishing advertisements, whether on the Company’s owned and operated sites, our ad network, or platforms. The revenue is earned when the users click on the published website advertisements. Specific revenue recognition criteria for the advertising revenue stream is as follows:

 

 

Advertising revenues are generated by users “clicking” on or seeing website advertisements utilizing several ad network partners.

 

  Revenues are recognized net of adjustments based on the traffic generated and is billed monthly. The Company subsequently settles these transactions with publishers at which time adjustments for invalid traffic may impact the amount collected.

 

There are no significant initial costs incurred to obtain contracts with customers, and no contract assets or contract liabilities recorded in our consolidated financial statements.

 

F-15
 

 

Leases

 

On January 1, 2019, the Company adopted ASC 842, the new lease accounting standard, using the optional transition method under which comparative financial information has not been restated and will continue to apply the provisions of the previous lease standard in its annual disclosures for the comparative periods. The Company elected the package of practical expedients in transition; as such, the Company did not have to reassess whether expired or existing contracts are or contain a lease and did not have to reassess the lease classifications or reassess the initial direct costs associated with expired or existing leases.

 

The new lease standard also provides practical expedients for an entity’s ongoing accounting. The Company elected the short-term lease recognition exemption under which the Company will not recognize right of use (“ROU”) assets or lease liabilities, which includes not recognizing ROU assets or lease liabilities for existing short-term leases. The Company elected the practical expedient to not separate lease and non-lease components for certain classes of assets (office building).

 

The Company determines if an arrangement is a lease at inception. Operating lease ROU assets and operating lease liabilities are recognized based on the present value of the future minimum lease payments over the remaining lease terms as of January 1, 2019. Since the Company’s lease agreements does not provide an implicit rate, the Company estimated an incremental borrowing rate based on the information available on January 1, 2019 in determining the present value of lease payments. Operating lease expense is recognized on a straight-line basis over the lease term, subject to any changes in the lease or expectations regarding the terms. Variable lease costs such as operating costs and property taxes are expensed as incurred. On January 1, 2019, the Company recognized a ROU asset and a lease liability of approximately $235,000 in relation to the adoption of ASC 842.

 

Use of Estimates

 

The preparation of financial statements in conformity with GAAP requires management to make certain estimates, judgments, and assumptions. We believe that the estimates, judgments, and assumptions upon which we rely are reasonable based upon information available to us at the time that these estimates, judgments, and assumptions are made. These estimates, judgments, and assumptions can affect the reported amounts of assets and liabilities as of the date of our consolidated financial statements as well as reported amounts of revenue and expenses during the periods presented. Our consolidated financial statements would be affected to the extent there are material differences between these estimates and actual results. In many cases, the accounting treatment of a particular transaction is specifically dictated by GAAP and does not require management’s judgment in its application. There are also areas in which management’s judgment in selecting any available alternative would not produce a materially different result.

 

Significant estimates included in the accompanying consolidated financial statements include revenue recognition, the fair value of acquired assets for purchase price allocation in business combinations, valuation of goodwill and intangible assets, estimates of amortization period for intangible assets, estimates of depreciation period for fixed assets, the valuation of equity-based transactions, and the valuation allowance on deferred tax assets.

 

Cash and Cash Equivalents

 

The Company considers all highly liquid investments with an original maturity, or remaining maturity when acquired, of three months or less to be cash equivalents. Cash and cash equivalents are all maintained in bank accounts in the U.S. and other foreign countries in which the Company operates. Cash maintained in bank accounts outside of the U.S. is not significant.

 

F-16
 

 

Credit Risk

 

The Company maintains certain of its cash balances in various U.S. banks, which at times, may exceed federally insured limits. The Company has not incurred any losses on these accounts. In addition, the Company maintains various bank accounts in Thailand, which are not insured. During the years ended December 31, 2020 and 2019, we have not incurred material losses on these uninsured accounts. The Company minimizes the concentration of credit risk associated with its cash by maintaining its cash with high quality federally insured financial institutions. The Company performs ongoing evaluations of its trade accounts receivable customers and generally does not require collateral.

 

Fair Value of Financial Instruments and Fair Value Measurements

 

We carry certain assets and liabilities at fair value. Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability (an exit price) in an orderly transaction between market participants on the measurement date.

 

The three-tier hierarchy for inputs used in measuring fair value, which prioritizes the inputs based on the observability as of the measurement date, is as follows:

 

Level 1: Observable inputs such as quoted prices (unadjusted) in active markets for identical assets or liabilities;
   
Level 2: Inputs other than quoted prices that are observable, either directly or indirectly. These include quoted prices for similar assets or liabilities in active markets and quoted prices for identical or similar assets or liabilities in markets that are not active; and
   
Level 3: Unobservable inputs in which little or no market data exists, therefore developed using estimates and assumptions developed by us, which reflect those that a market participant would use.

 

The Company measures its financial assets and liabilities in accordance with GAAP. For certain of our financial instruments, including cash, accounts payable, accrued expenses, and the short-term portion of long-term debt, the carrying amounts approximate fair value due to their short maturities.

 

Assets and liabilities are classified in their entirety based on the lowest level of input that is significant to the fair value measurement. Our assessment of the significance of a particular input to the fair value measurement requires judgment, and may affect the placement of assets and liabilities being measured within the fair value hierarchy. (See Note 13).

 

Accounts Receivable

 

Accounts receivable represent receivables from customers in the ordinary course of business. These are recorded at invoices amount on the date revenue is recognized. Receivables are recorded net of the allowance for doubtful accounts in the accompanying consolidated balance sheets. The Company provides allowances for doubtful accounts for estimated losses resulting from the inability of its customers to repay their obligation. If the financial condition of the Company’s customers were to deteriorate, resulting in an impairment of their ability to repay, additional allowances may be required. The Company provides for potential uncollectible accounts receivable based on specific customer identification and historical collection experience adjusted for existing market conditions. If market conditions decline, actual collection experience may not meet expectations and may result in decreased cash flows and increased bad debt expense. The Company is also subject to adjustments from traffic settlements that are deducted from open invoices.

 

The policy for determining past due status is based on the contractual payment terms of each customer, which are generally net 30 or net 60 days. Once collection efforts by the Company and its collection agency are exhausted, the determination for charging off uncollectible receivables is made.

 

F-17
 

 

Property and Equipment

 

Property and equipment are recorded at cost, less accumulated depreciation. Depreciation is computed using the straight-line method based on the estimated useful lives of the related assets. Leasehold improvements are amortized over the lesser of the lease term or the useful life of the improvements.

 

Website Development Costs

 

The Company accounts for its website development costs in accordance with ASC 350-50, “Website Development Costs”. These costs, if any, are included in intangible assets in the accompanying consolidated financial statements. Upgrades or enhancements that add functionality are capitalized while other costs during the operating stage are expensed as incurred. The Company amortizes the capitalized website development costs over an estimated life of five years.

 

As of December 31, 2020 and 2019, all website development costs have been expensed. While it is likely that we will have significant amortization expense as we continue to acquire websites, we believe that intangible assets represent costs incurred by the acquired website to build value prior to acquisition and the related amortization and impairment charges of assets, if applicable, are not ongoing costs of doing business.

 

Goodwill, Net and Intangible Assets, Net

 

Goodwill and Intangible assets result primarily from acquisitions. The Company categorizes Goodwill into two reporting units: “Owned & Operated” and “Ad Network”. Intangible assets include trade name, customer relationships, IP/technology and non-compete agreements. Upon the acquisition, the purchase price is first allocated to identifiable assets and liabilities, including the trade name and other intangibles, with any remaining purchase price recorded as goodwill.

 

Goodwill is not amortized, rather, an impairment test is conducted on an annual basis, or more frequently if indicators of impairment are present, which are determined through a qualitative assessment. A qualitative assessment includes consideration of the economic, industry and market conditions in addition to the overall financial performance of the Company and these assets. If our qualitative assessment does not conclude that it is more likely than not that the estimated fair value of the reporting unit is greater than the carrying value, we perform a quantitative analysis. In a quantitative test, the fair value of a reporting unit is determined based on a discounted cash flow analysis and further analyzed using other methods of valuation. A discounted cash flow analysis requires us to make various assumptions, including assumptions about future cash flows, growth rates and discount rates. The assumptions about future cash flows and growth rates are based on our long-term projections. Assumptions used in our impairment testing are consistent with our internal forecasts and operating plans. Our discount rate is based on our debt structure, adjusted for current market conditions. If the fair value of the reporting unit exceeds its carrying amount, there is no impairment. If not, we compare the fair value with its carrying amount. To the extent the carrying amount exceeds its fair value, an impairment charge of the reporting unit’s goodwill would be necessary. The Company’s annual assessment date is December 31.

 

The Company’s trade name and customer relationships are amortized on a straight-line basis over a useful life of 5 years. IP/technology is amortized on a straight-line basis over a useful life of 10 years. Non-compete agreements are amortized on a straight-line basis over the length of each agreement, typically between 3-5 years. The Company reviews for impairment indicators of finite-lived intangibles and other long-lived assets as described below in “Amortization and Impairment of Long-Lived Assets.”

 

Amortization and Impairment of Long-Lived Assets

 

The Company evaluates long-lived assets, including amortizable intangible assets, for impairment whenever events or changes in circumstances indicate that the carrying amount of an asset may not be recoverable. Upon such an occurrence, recoverability of assets to be held and used is measured by comparing the carrying amount of an asset to forecasted undiscounted future net cash flows expected to be generated by the asset. If the carrying amount of the asset exceeds its estimated future cash flows, an impairment charge is recognized for the amount by which the carrying amount of the asset exceeds the fair value of the asset. For long-lived assets held for sale, assets are written down to fair value, less cost to sell. Fair value is determined based on discounted cash flows, appraised values or management’s estimates, depending upon the nature of the assets.

 

F-18
 

 

Share-Based Compensation

 

The Company accounts for share-based compensation related to instruments issued to employees and non-employees under GAAP, which requires the measurement and recognition compensation costs for all equity-based payment awards based on estimated fair values. The value of the portion of an employee award that is ultimately expected to vest is recognized as an expense over the requisite service periods using the straight-line attribution method. The Company estimates the fair value of stock options by using the Black-Scholes option-pricing model. Share-based compensation expense is included in selling, general and administrative expenses on the accompanying consolidated statement of operations. We have elected to account for forfeitures as they occur.

 

Advertising and Marketing

 

Advertising and marketing expenses are expensed as incurred and are included in selling, general and administrative expenses on the accompanying consolidated statements of operations. For the years ended December 31, 2020 and 2019, advertising and marketing expense was $27,004 and $307,536, respectively, both attributable to continuing operations.

 

Foreign Currency Translation

 

Assets and liabilities of the Wild Sky, the Company’s Thai subsidiary are translated from Thai baht to U.S. dollars at exchange rates in effect at the balance sheet date. Income and expenses are translated at the exchange rates for the weighted average rates for the period. The translation adjustments for the reporting period will be included in our statements of comprehensive income.

 

Income Taxes

 

We use the asset and liability method to account for income taxes. Under this method, deferred income taxes are determined based on the differences between the tax basis of assets and liabilities and their reported amounts in the consolidated financial statements which will result in taxable or deductible amounts in future years and are measured using the currently enacted tax rates and laws in the period those differences are expected to reverse. A valuation allowance is provided to reduce net deferred tax assets to the amount that, based on available evidence, is more likely than not to be realized.

 

The Company follows the provisions of ASC 740-10, Income Taxes - Overall. When tax returns are filed, it is highly certain that some positions taken would be sustained upon examination by the taxing authorities, while others are subject to uncertainty about the merits of the position taken or the amount of the position that would be ultimately sustained. In accordance with the guidance of ASC 740-10, the benefit of a tax position is recognized in the financial statements in the period during which, based on all available evidence, management believes it is more likely than not that the position will be sustained upon examination, including the resolution of appeals or litigation processes, if any. Tax positions taken are not offset or aggregated with other positions. Tax positions that meet the more-likely-than-not recognition threshold are measured as the largest amount of tax benefit that is more than 50 percent likely of being realized upon settlement with the applicable taxing authority. The portion of the benefits associated with tax positions taken that exceeds the amount measured as described above should be reflected as a liability for unrecognized tax benefits in the accompanying consolidated balance sheets along with any associated interest and penalties that would be payable to the taxing authorities upon examination. Interest and penalties associated with unrecognized tax expenses are recognized as tax expenses in the Statement of Operations.

 

Concentrations

 

The Company generates revenues from through an Ad Exchange Network and through our Owned and Operated Ad Exchange Network. The Company’s largest customer accounts for approximately 10% and 13% of the 2020 and 2019 Ad Exchange Network Revenue, respectively.

 

F-19
 

 

Basic and Diluted Net Earnings (Loss) Per Common Share

 

Earnings (loss) per share is calculated and reported under the “two-class” method. The “two-class” method is an earnings allocation method under which earnings per share is calculated for each class of common stock and participating security considering both dividends declared or accumulated and participation rights in undistributed earnings as if all such earnings had been distributed during the period. The Company has convertible preferred stock which have a right to participate in dividends; these are deemed to be participating securities. During periods of loss, there is no allocation required under the two-class method since the participating securities do not have a contractual obligation to fund the losses of the Company.

 

When applicable, basic earnings (loss) per share is calculated by dividing net income, after deducting dividends on convertible preferred stock and participating securities as well as undistributed earnings allocated to participating securities, by the average number of common shares outstanding during the period. Diluted earnings (loss) per share is calculated in a similar manner after consideration of the potential dilutive effect of common stock equivalents on the average number of common shares outstanding during the period. Common stock equivalents include warrants and stock options. Common stock equivalents are calculated based upon the treasury stock method using an average market price of common shares during the period. Dilution is not considered when a net loss is reported. Common stock equivalents that have an antidilutive effect are excluded from the computation of diluted earnings per share.

 

Segment Information

 

The Company currently operates in one reporting segment. The services segment is focused on producing advertising revenue generated by users “clicking” on website advertisements utilizing several ad network partners, and direct advertisers and subscription revenue generated by the sale of access to career postings on one of our websites, however the latter, is insignificant.

 

Recent Accounting Pronouncements

 

In June 2016, the Financial Accounting Standards Board (“FASB”) issued ASU No. 2016-13 (amended by ASU 2019-10), “Financial Instruments – Credit Losses (Topic 326): Measurement of Credit Losses on Financial Instruments, regarding the measurement of credit losses for certain financial instruments.” which replaces the incurred loss model with a current expected credit loss (“CECL”) model. The CECL model is based on historical experience, adjusted for current conditions and reasonable and supportable forecasts. The Company is required to adopt the new guidance on January 1, 2023. The Company is currently evaluating the impact this guidance will have on the consolidated financial statements.

 

In January 2017, the FASB issued Accounting Standards Update (“ASU”) No. 2017-04 (amended by ASU 2019-10), “Intangibles – Goodwill and other (Topic 350): Simplifying the Test for Goodwill Impairment.” Which simplifies the test for goodwill impairment by removing the second step of the test. There is a one-step qualitative test and does not amend the optional qualitative assessment of goodwill impairment. The new standard is effective January 1, 2023 and is not expected to have a material impact on the Company’s consolidated financial statements.

 

In August 2020, the FASB issued ASU 2020-06, “Debt—Debt with Conversion and Other Options (Subtopic 470-20) and Derivatives and Hedging—Contracts in Entity’s Own Equity (Subtopic 815-40)”. The ASU simplifies the accounting for certain financial instruments with characteristics of liabilities and equity. The FASB reduced the number of accounting models for convertible debt and convertible preferred stock instruments and made certain disclosure amendments to improve the information provided to users. The new standard is effective January 1, 2024 (early adoption is permitted, but not earlier than January 1, 2021). The new standard is not expected to have a material impact on the Company’s consolidated financial statements.

 

In December 2019, the FASB issued ASU No. 2019-12, “Income taxes (Topic 740): Simplifying the Accounting for Income Taxes.” which simplifies the accounting for income taxes by removing certain exceptions to the general principles in Topic 740 and clarifies and amends the existing guidance. The new standard is effective January 1, 2021 and the Company has adopted it effective January 1, 2020. The new standard did not have a material impact on the Company’s consolidated financial statements.

 

In March 2020, the FASB issued ASU No. 2020-04, “Reference Rate Reform (Topic 848): Facilitation of the Effects of Reference Rate Reform on Financial Reporting” which provides optional expedient and exceptions for applying generally accepted accounting principles to contracts, hedging relationships, and other transactions affected by reference rate reform if certain criteria are met. In response to the concerns about structural risks of interbank offered rates (“IBORs”) and, particularly, the risk of cessation of the LIBOR, regulators in several jurisdictions around the world have undertaken reference rate reform initiatives to identify alternative reference rates that are more observable or transaction based and less susceptible to manipulation. This accounting standards update provides companies with optional guidance to ease the potential accounting burden associated with transitioning away from reference rates that are expected to be discontinued. This new guidance may be adopted by the Company no later than December 1, 2022, with early adoption permitted. The potential adoption of this guidance is not expected to have a material impact on the consolidated financial statements.

 

F-20
 

 

NOTE 4 – ACQUISITIONS

 

Oceanside

 

On July 31, 2019, the Company executed a Share Exchange Agreement and Plan of Merger (the “Oceanside Merger Agreement”) with Slutzky & Winshman Ltd., an Israeli company (“Oceanside”) and the shareholders of Oceanside (the “Oceanside Shareholders”). The merger closed on August 15, 2019, and the Company acquired all of the outstanding shares of S&W. Pursuant to the terms of the Merger Agreement, we issued 12,513,227 shares valued at $20,021,163 to owners and employees of Oceanside and contingent consideration of $750,000 paid through the delivery of unsecured, interest free, one and two year promissory notes (the “Closing Notes”). At the time of the acquisition and under ASC 805, these Closing Notes were recorded ratably as compensation expense into the statement of operations over the 24-month term and an accrued payable is being recognized over the same period.

 

As of August 15, 2020, the Company did not make payment on the 1st closing notes and thereby defaulted on its obligation and the 2nd closing note accelerated to become payable as of August 15, 2020. Upon default, the closing notes accrue interest at a 1.5% per month rate, or 18% annual rate. As a result, there was an incremental total charge of $300,672 recorded during 2020 which was $250,000 of additional compensation expense and $50,672 of interest expense-related party.

 

Effective upon the closing of the S&W Merger Agreement, the Company agreed to pay Spartan Capital Securities LLC (“Spartan Capital”), a broker-dealer and member of FINRA, a finder’s fee in the form of Company common stock plus $165,000 cash. Spartan Capital’s finder’s fee amounted to 650,000 shares (valued at $1,040,000) issued in February 2020 and the $165,000 which were included in the accrued expenses as of December 31, 2019 and paid in March 2020.

 

The allocation of the purchase price to the assets acquired and liabilities assumed based on management’s estimate of fair values at the date of acquisition as follows:

 

  

August 15, 2019

(As Restated)

 
Tangible assets acquired     
Cash and cash equivalents  $547,159 
Short-term deposit   56,585 
Accounts receivable, net   2,248,165 
Prepaid expense and other current assets   251,652 
Long-term deposits   59,326 
Property and equipment, net   71,868 
Intangible assets acquired:     
Tradename – Trademarks   799,500 
IP/Technology   1,531,000 
Customer relationships   489,000 
Non-compete agreements   301,100 
Less: Liabilities assumed     
Trade payables   (3,089,865)
Accrued expenses and other current liabilities   (313,190)
Due to parent   56 
Less: Deferred tax liability   (499,296)
Net assets acquired   2,453,060 
      
Goodwill   17,568,103 
Total purchase price  $20,021,163 

 

The table below summarizes the value of the total consideration given in the transaction:

 

   Amount
(As Restated)
 
     
Shares issued to owners  $19,281,278 
Shares issued for vested options   643,885 
Shares issued to employees   96,000 
Total consideration  $20,021,163 

 

F-21
 

 

MediaHouse

 

On November 18, 2019, the Company executed a Merger Agreement which merged the Company and its wholly-owned subsidiary BMTM2, Inc., a Florida corporation with News Distribution Network, Inc. (“NDN”), a Delaware Company. The subsidiary then changed its name to MediaHouse, LLC (“MediaHouse”). The Company agreed to issue 22,559,790 shares of its common stock and 4,972,896 warrants to purchase shares of Company stock. Each share of NDN’s outstanding Series A1 Preferred Stock and common stock, other than shares to which holders shall have exercised dissenter’s rights in accordance with Delaware law, were cancelled and extinguished and converted into the right to receive shares of the Company’s common stock based upon a paid-in capital basis, and subject to a $1.75 conversion price of our common stock. For every $1.75 of paid-in capital by an NDN stockholder, the NDN stockholder received one share of the Company’s common stock. Moreover, all NDN warrants and options outstanding at the Effective Time of the Merger Agreement terminated and were cancelled unless exercised prior to the Effective Time of the Merger Agreement.

 

As it pertains to outstanding promissory notes and other obligations payable to NDN, Bridge notes in the current principal amount of $1,243,224 were converted into shares of Company common stock at a conversion price of $0.50 per share, with one common stock warrant exercisable at $0.75 per share and one common stock warrant exercisable at $1.00 per share issued for each conversion share. The principal of the bridge notes was converted into shares of the Company’s common stock at a conversion price of $1.75 per share, and all accrued but unpaid interest were forgiven by the noteholders.

 

The table below summarizes the shares and warrants issued in the MediaHouse acquisition:

 

Shares issues in MediaHouse acquisition  Amount
(As Restated)
 
Common Shares:     
Series A1 Preferred Stock   18,652,514 
Bridge investors at $0.50   2,486,448 
Bridge investors at 2X premium converted at $1.75   1,420,828 
Total Common Shares   22,559,790 
      
Warrants     
Bridge investors at $0.75   2,486,448 
Bridge investors at $1.00   2,486,448 
Total Warrants   4,972,896 

 

The Total Consideration Shares are subject to lock up restrictions on resale as determined by Bright Mountain and 25% percent of the Total Consideration Shares were placed in escrow to satisfy certain obligations including, but not limited to, (i) the delivery of NDN audited financial statements, (ii) NDN having accounts receivable of at least $1,100,000 and (iii) certain NDN liabilities not to exceed $4,000,000. Effective upon the Closing, we agreed to pay Spartan Capital a finder’s fee equal to 1,389,160 shares of our common stock (valued at $2,278,222) which was included in the accrued expenses as of December 31, 2019. Of the 1,389,160 shares, 660,000 were issued in February 2020 and the remainder were issued in December 2020.

 

F-22
 

 

The allocation of the purchase price to the assets acquired and liabilities assumed based on management’s estimate of fair values at the date of acquisition as follows:

 

  

November 18, 2019

(As Restated)

 
Tangible assets acquired     
Cash & cash equivalents  $146,253 
Accounts receivable, net   962,722 
Prepaid expense   53,214 
Security deposit   31,124 
Intangible assets acquired:     
Tradename – Trademarks   589,800 
IP/Technology   4,280,000 
Customer relationships   10,945,000 
Non-compete agreements   775,400 
Less: Liabilities assumed     
Accounts payable   (4,000,000)
Accrued expenses   (28,429)
Compensation expense   (184,849)
Deferred rent   (15,444)
Less: Deferred tax liability   (4,204,786)
Net assets acquired   9,350,005 
      
Goodwill   33,394,397 
Total purchase price  $42,744,402 

 

The table below summarizes the value of the total consideration given in the transaction:

 

  

Amount

(As Restated)

 
     
Shares issued to owners  $36,998,055 
Warrants issued   5,746,347 
Total consideration  $42,744,402 

 

Wild Sky Media

 

On June 1, 2020, the Company entered into a membership interest purchase agreement (the “Purchase Agreement”) with Centre Lane Partners Master Credit Fund II, L.P. (“Centre Lane”) to purchase 100% of the membership interests of CL Media Holdings, LLC (“Wild Sky”). The Company issued 2,500,000 shares of restricted common stock to Centre Lane and Centre Lane issued a first lien senior secured credit facility of $16,451,905. Per the credit facility with Center Lane, our loan payments begin December 1, 2021. There is no prepayment penalty associated with this credit facility. Certain future capital raises do require partial or full prepayments of the credit facility.

 

The Agreement provides for a senior secured five-year loan in the initial principal amount of $16,451,905. Pursuant to the Credit Agreement, the loan bears interest at six percent (6%) payment–in-kind interest (“PIK Interest”) which will be added to the outstanding principal balance. The Credit Agreement provides for no amortization for the first 18 months and 10% thereafter. Amortization is payable in equal quarterly installments on the principal balance after adding the PIK Interest with a bullet payment due at maturity on June 1, 2025. The loan under the Credit Agreement may be prepaid in minimum amounts $250,000. The loan balance can be prepaid with no penalty. The loan is guaranteed by Bright Mountain and certain of its domestic subsidiaries of which became party to a Guarantee Agreement dated as of the Effective Date and each domestic subsidiary that, subsequent to the Effective Date, becomes a subsidiary. The Credit Agreement contains negative covenants that, subject to certain exceptions, limits the ability of Bright Mountain and its subsidiaries to, among other things, incur debt, engage in new lines of business, incur liens, engage in mergers, consolidations, liquidations and dissolutions, dispose of assets of Bright Mountain and its subsidiaries, make investments, loans, advances, guarantees and acquisitions. Any equity raised up to $15,000,000 in the first one-hundred eighty days from the Credit Agreement is excluded from the loan balance prepayment requirements.

 

F-23
 

 

Effective upon the closing of the Wild Sky Purchase Agreement, the Company agreed to pay Spartan Capital Securities LLC (“Spartan Capital”), a broker-dealer and member of FINRA, a finder’s fee in the form of Company common stock. Spartan Capital was issued 610,000 shares (valued at $908,900) in December 2020.

 

The allocation of the purchase price to the assets acquired and liabilities assumed based on management’s estimate of fair values at the date of acquisition as follows:

 

  

June 1, 2020

(As Restated)

 
Tangible assets acquired     
Cash & cash equivalents  $1,651,509 
Accounts receivable, net   2,887,282 
Prepaid expense   484,885 
Fixed assets, net   124,575 
Other assets   321,374 
Intangible assets acquired:     
Tradename – Trademarks   2,360,300 
IP/Technology   1,412,000 
Customer relationships   4,563,000 
Less: Liabilities assumed     
Accounts payable   (922,153)
Accrued expenses   (524,188)
Other current liabilities   (235,503)
Long term loan payable – PPP   (1,706,735)
Less: Deferred tax liability   (247,577)
Net assets acquired   10,168,769 
      
Goodwill   9,973,136 
Total purchase price  $20,141,905 

 

The table below summarizes the value of the total consideration given in the transaction:

 

  

Amount

(As Restated)

 
     
Debt issued  $16,416,905 
Shares issued   3,725,000 
Total consideration  $20,141,905 

 

NOTE 5 – DISCONTINUED OPERATIONS

 

During 2018 with the appropriate level of authority, management determined to exit, effective December 31, 2018, its Black Helmet and Bright Mountain Watches business lines as a result of, among other things, the change in our strategic direction to a focus solely in our advertising segment. The decisions to exit all components of our product segments will result in these businesses being accounted for as discontinued operations. Accordingly, the Company determined that the assets and liabilities of this reportable segment met the discontinued operations criteria in ASC 205, as such the results have been classified as discontinued operations.

 

On March 8, 2019, the Black Helmet Apparel E-Commerce business was sold for $175,000. In 2020 the Company had no discontinued operations expense.

 

F-24
 

 

The detail of the consolidated balance sheets the consolidated statements of operations and consolidated cash flows for the discontinued operations is as stated below:

 

   December 31, 
   2019 (As restated) 
Discontinued Operations    
Cash and cash equivalents  $791 
Accounts receivable   914 
Total Current Assets – Discontinued Operations   1,705 
Total Assets – Discontinued Operations   1,705 
Accounts payable   591 
Total Current Liabilities – Discontinued Operations   591 
Net Assets – Discontinued Operations  $1,114 

 

   Year ended 
   December 31, 
   2019 
Revenues  $102,999 
Cost of revenue   55,844 
Gross profit   47,155 
Selling general, and administrative expenses   212,798 
Loss from operations – discontinued operations   (165,643)
Other income   28,909 
Loss from discontinued operations  $(136,734)
Basic and fully diluted net loss per share – discontinued operations  $(0.00)
Weighted average shares outstanding – basic & diluted   72,435,144 

 

   Year ended 
   December 31, 
  

2019

(As restated)

 
Loss from discontinued operations  $(136,734)
Write-off of fixed assets   59,797 
Change in Assets and Liabilities Classified as Discontinued Operations:     
Inventory   262,318 
Accounts receivable   (914)
Other Assets   11,123 
Accounts payable   (155,811)
Deferred Rent   (16,417)
Change in cash provided by discontinued operations  $23,362 

 

F-25
 

 

NOTE 6 – PREPAID EXPENSES AND OTHER CURRENT ASSETS

 

At December 31, 2020 and 2019, prepaid expenses and other current assets consisted of the following:

 

   December 31, 
   2020  

2019

(As Restated)

 
Prepaid insurance  $386,206   $199,757 
Prepaid consulting service agreements – Spartan(1)   379,771    310,000 
Prepaid value added tax (VAT) fees       7,981 
Prepaid rent       189,951 
Prepaid expenses – other   174,237    (3,183)
Prepaid expenses and other current assets  $940,214   $704,506 

 

(1)Spartan Capital is a broker-dealer that has assisted the Company with a range of services including capital raising activities, M&A advisory, and consulting services. The Company has a five-year agreement with Spartan Capital for the provision of such services and any prepayments made under the terms of this agreement starting October 2018 were capitalized and amortized over the remaining life of the agreement.

 

NOTE 7 – PROPERTY AND EQUIPMENT

 

At December 31, 2020 and 2019, property and equipment consisted of the following:

 

   December 31,   Estimated Useful Life 
   2020   2019   (Years) 
Furniture and fixtures  $80,844   $39,696    3-5 
Leasehold improvements   1,388    1,388    3 
Computer equipment   176,641    79,188    3 
Total property and equipment   258,873    120,272      
Less: accumulated depreciation   (145,623)   (89,606)     
Total property and equipment, net  $113,250   $30,666      

 

Depreciation expense was $46,369 and $10,265 for the years ending December 31, 2020 and 2019, respectively, all of which are attributable to continuing operations.

 

NOTE 8 – WEBSITE ACQUISITION AND INTANGIBLE ASSETS

 

At December 31, 2020 and 2019, respectively, website acquisitions, net consisted of the following:

 

   2020   2019 
Website acquisition assets  $1,124,846   $1,124,846 
Less: accumulated amortization   (918,850)   (875,522)
Less: accumulated impairment loss   (200,396)   (200,396)
Website acquisition assets, net  $5,600   $48,928 

 

Amortization expense related to website acquisition costs for the years ended December 31, 2020 and 2019 was $43,328 and $72,813, respectively, and is included in selling, general and administrative costs in the statements of operations.

 

At December 31, 2020 and 2019, respectively, intangible assets, net consisted of the following:

 

   Useful Lives   2020  

2019

(As Restated)

 
Tradename   5 years   $3,749,600   $1,389,300 
Customer relationships   5 years    16,184,000    11,621,000 
IP / Technology   10 years    7,223,000    5,811,000 
Non-compete agreements   3-5 years    1,154,500    1,154,500 
Total intangible assets        28,311,100    19,975,800 
Less: accumulated amortization        (4,170,454)   (583,364)
Less: accumulated impairment loss        (16,486,929)    
Intangible assets, net       $7,653,717   $19,392,436 

 

F-26
 

 

Amortization expense related to intangible assets for the years ended December 31, 2020 and 2019 was $3,587,090 and $583,364, respectively, and is included in selling, general and administrative costs in the statements of operations. The table below shows the forward 5-year amortization table.

 

   Amount 
2021  $1,596,021 
2022   1,569,421 
2023   1,554,500 
2024   1,554,416 
2025 & thereafter   1,379,359 
Total  $7,653,717 

 

During 2020, the finite lived intangible assets associated with Oceanside and MediaHouse were tested for impairment valuation based on indicators of impairment noted by management, including decreased revenues. primarily resulting from the COVID-19 global pandemic when many companies in various industries were forced to restructure their advertising budgets and spending. The fair value of the respective assets was determined based on the projected future cash flows associated with the respective assets. These fair values were compared with the carrying values of the respective assets to determine if an impairment of the respective assets was warranted. It was determined that the carrying values of the finite lived intangible assets associated with Oceanside did not exceed the respective fair values of the assets, therefore no revaluation associated with these assets has been recognized. It was determined that the finite lived intangible assets associated with MediaHouse were deemed impaired based on an analysis of the carrying values and fair values of the assets. In September 2020, the Company recorded an impairment expense of $16,486,929 within intangible assets impairment expense on the consolidated statement of operations.

 

NOTE 9 – GOODWILL

 

The following table presents changes to goodwill for the years ended December 31, 2020 and 2019:

 

   Owned & Operated   Ad Network   Total 
January 1, 2019 goodwill  $   $988,926   $988,926 
Additions (a)       51,144,696    51,144,696 
December 31, 2019 goodwill (as Restated)  $   $52,133,622   $52,133,622 
Additions (b)   9,973,136        9,973,136 
Deletions (c)        (182,203)   (182,203)
Impairment loss   (247,577)   (42,031,510)   (42,279,087)
December 31, 2020 goodwill  $9,725,559   $9,919,909   $19,645,468 

 

(a) The Company recognized Goodwill of $17,568,103 and $33,394,397 in connection with the acquisitions of Oceanside and MediaHouse, respectively. Refer to Note 4.
(b) The Company recognized Goodwill of $9,973,136 in connection with the acquisition Wild Sky. Refer to Note 4.
(c) The Company had an adjustment to Goodwill related to purchase accounting related to the acquisition of MediaHouse for ($182,203) related to a working capital adjustment.

 

Goodwill is tested for impairment at least annually and if triggering events are noted prior to the annual assessment. Impairment is deemed to occur when the carrying value of the Goodwill associated with the reporting unit exceeds the implied value of the Goodwill associated with the reporting unit. The year 2020 has been marked by the COVID-19 Global pandemic when many companies in various industries were forced to restructure their advertising budgets and spending. This is evidenced by the reduced revenues from our customers in comparison with the 2019 year. The fair value of the respective reporting units was determined based on both the Income Approach (Discount Cash Flows) and the Market Multiples Approach. In September 2020, it was determined that the carrying value of the Goodwill associated with the Owned & Operated reporting unit was not deemed impaired; while recorded goodwill associated with the Ad Network reporting unit exceeded the fair value of the Goodwill and in September 2020, the Company recorded an impairment of $42,279,087.

 

F-27
 

 

NOTE 10 – ACCRUED EXPENSES

 

At December 31, 2020 and 2019, respectively, accrued expenses consisted of the following:

 

   Year ended December 31, 
   2020  

2019

(As restated)

 
Accrued interest  $581,888   $ 
Accrued salaries and benefits   1,237,909    291,837 
Accrued dividends   455,956    158,966 
Accrued traffic settlement(1)   10,254    95,254 
Accrued legal settlement(2)   117,717     
Accrued legal fees   113,683    95,000 
Accrued other professional fees   206,613    2,495,710 
Share issuance liability(4)   515,073    1,155,836 
Accrued warrant penalty(3)   262,912    109,200 
Other accrued expenses   44,891    320,688 
Total accrued expenses  $3,546,896   $4,722,491 

 

(1) The Company negotiates with its publishing partners regarding questionable traffic to arrive at traffic settlements.

(2) Accrued legal settlement related to the Encoding legal matter. Refer to Note 13.

(3) The Company has sold units of its securities to various investors in several private placements. As part of each private placement, the Company agreed to file a registration statement with the SEC to register the resale of the shares by the respective holder in order to permit the public resale; such filing deadlines ranged from 120 to 270 days following the closing date of the respective placement and the Company was liable to pay a penalty fee for failure to file the resale registration statement within the allotted timeframe.

(4) Share issuance liability related to issuance of the Company’s common stock in connection with the Oceanside, MediaHouse and Wild Sky acquisitions and Oceanside employee share issuances. Refer to Note 4 for further information on the Company’s acquisitions.

 

NOTE 11 –DEBT

 

Short-term debt

 

In connection with the acquisition of BMLLC, the Company issued promissory notes totaling $380,000. The notes had no stated interest rate and matured on September 19, 2018 and the Company was in default prior to a settlement reached on July 8, 2020. Effective July 8, 2020, the Company executed a Settlement Agreement and Release with Harry G. Pagoulatos, George Rezitis, and Angelo Triantafillou whereby they relinquish their Bright Mountain common stock shares, and the Company pays them full and final settlement of $385,000 within 12 months from the date the shares are delivered to Bright Mountain, which were received by our legal agent in December 2020. The Company had previously made payments against the notes resulting in a recorded liability due to the parties of $165,163. The settlement increased the liability to a final settlement amount of $385,000, requiring an additional liability of $219,837 which was recognized by the Company within “Notes payable” in the consolidated balance sheet. The balance of the notes payable at December 31, 2020 and 2019 were $385,000 and $165,163, respectively. The notes are payable one year from the surrender of the note holders’ common stock of the Company, which is included in treasury stock (Note 15).

 

F-28
 

 

Long-term debt to related parties

 

During November 2018, the Company issued 10% convertible promissory notes in the amount of $80,000 to the Company’s Chairman of the Board. The notes mature five years from issuance and are convertible at the option of the holder into shares of common stock at any time prior to maturity at a conversion price of $0.40 per share. A beneficial conversion feature exists on the date the convertible notes were issued whereby the fair value of the underlying common stock to which the notes are convertible into is in excess of the face value of the note of $70,000.

 

The principal balance of these notes payable was $80,000 at both December 31, 2020 and 2019 and discounts recognized upon respective origination dates as a result of the beneficial conversion feature total $39,728 and $54,311, respectively. At December 31, 2020 and 2019, the total convertible notes payable to related party net of discounts was $40,272 and $25,689, respectively.

 

The unsecured and interest free Closing Notes of $750,000 as identified in Note 4 were recorded ratably as compensation expense into the statement of operations over the 24-month term and an accrued payable is being recognized over the same period. As of August 15, 2020, the Company did not make payment on the 1st closing notes and thereby defaulted on its obligation and the 2nd closing note accelerated to become payable as of August 15, 2020. Upon default, the closing notes accrue interest at a 1.5% per month rate, or 18% annual rate. As a result, there was a total charge of $300,672 recorded during the 3rd quarter of 2020 which was $250,000 of compensation expense and $50,672 of interest expense-related party. The total $750,000 liability is recorded in accrued expenses.

 

Interest expense for note payable to related party for the year ended December 31, 2020 and 2019 was $58,808 and $19,334, respectively.

 

Long-term debt

 

On April 24, 2020, under the Paycheck Protection Program (“PPP”) established by the Coronavirus Aid, Relief, and Economic Security (“CARES”) Act, administered by the Small Business Administration (“SBA”),the Company entered into a promissory note of $464,800 with Regions Bank (the “Bright Mountain PPP Loan”) and has a two-year term and bears interest at a rate of 1.0% per annum. Monthly principal and interest payments are deferred for six months after the date of disbursement. The PPP Loan may be prepaid at any time prior to maturity with no prepayment penalties. The Promissory Note contains customary events of default provisions. Under the terms of the CARES Act, PPP Loan recipients can apply for and be granted forgiveness for all or a portion of loans granted under the PPP. On January 28, 2021, the Company applied for the promissory note to be forgiven by the SBA in whole or in part; as of the date of this report, the Company that application is still in process. This loan was forgiven on July 16, 2021 by the Small Business Administration (SBA). See Note 20 for Subsequent events information.

 

Effective June 1, 2020, the Company acquired Wild Sky and assumed the $1,706,735 promissory note (the “Wild Sky PPP Loan”) with Holcomb Bank received under the PPP. The Wild Sky PPP Loan has a two-year term and bears interest at a rate of 1.0% per annum. Monthly principal and interest payments are deferred for six months after the date of disbursement. The Wild Sky PPP Loan may be prepaid at any time prior to maturity with no prepayment penalties. The Wild Sky PPP Loan contains customary events of default provisions. Under the terms of the CARES Act, PPP Loan recipients can apply for and be granted forgiveness for all or a portion of loans granted under the PPP. On January 22, 2021, the Company applied for the promissory note to be forgiven by the SBA in whole or in part and on March 29, 2021, the Company obtained the forgiveness of the Wild Sky PPP Loan in whole.

 

Effective June 1, 2020, we entered into a membership interest purchase agreement to acquire 100% of Wild Sky The seller issued a first lien senior secured credit facility totaling $16,451,905, which consisted of $15,000,000 of initial indebtedness, repayment of Wild Sky’s existing accounts receivable factoring facility of approximately $900,000 and approximately $500,000 of expenses. The note bears interest at a rate of 6.0% per annum. Per the credit facility with the seller, our loan payments begin December 1, 2021. There is no prepayment penalty associated with this credit facility. Certain future capital raises do require partial or full prepayments of the credit facility. The membership interest purchase included a requirement that the opinion of the financial statements as of and for the year ended December 31, 2020 not include a “going concern opinion” the Company has defaulted on this requirement but on April 26, 2021, the Company obtained a waiver from the lender waiving this requirement.

 

F-29
 

 

At December 31, 2020 and 2019 a summary of the Company’s debt is as follows:

 

  

December 31,

2020

  

December 31,

2019

(As Restated)

 
Non-interest bearing BMLLC acquisition debt  $385,000   $165,163 
PPP loans   2,171,534     
Wild Sky acquisition debt   16,451,906     
Total debt   19,008,440    165,163 
Less: short term debt and current portion of long term debt   2,091,735    165,163 
Long term debt  $16,916,705   $ 

 

Interest expense was $581,925 and $39,411 for the years ended December 31, 2020 and December 31, 2019, respectively.

 

The minimum annual principal payments of notes payable at December 31, 2020 were:

 

2021  $2,091,735 
2022   2,684,241 
2023   1,696,463 
2024   1,629,493 
2025   10,906,508 
Total  $19,008,440 

 

Premium Finance Loan Payable

 

The Company generally finances its annual insurance premiums through the use of short-term notes, payable in 10 equal monthly installments. Coverages financed include Directors and Officers and Errors and Omissions with premiums financed in 2020 and 2019 of $380,397 and $110,200, respectively. Total Premium Finance Loan Payable balance for the Company’s policies was $339,890 and $179,844 as of December 31, 2020 and 2019, respectively.

 

NOTE 12 – FAIR VALUE MEASUREMENTS

 

The Company’s assets and liabilities recorded at fair value are categorized based upon a fair value hierarchy that ranks the quality and reliability of the information used to determine fair value. Financial instruments recognized in the consolidated balance sheets consist of cash, accounts receivable, prepaid expenses and other current assets, note receivable, accounts payable, accrued expenses and premium finance loan payable. The Company believes that the carrying value of its current financial instruments approximates their fair values due to the short-term nature of these instruments. The carrying value of long-term debt to related parties and long-term debt to others approximates the current borrowing rate for similar debt instruments.

 

The Company has certain non-financial assets that are measured at fair value on a non-recurring basis when there is an indicator of impairment, and they are recorded at fair value only when impairment is recognized. These assets include property, plant and equipment, goodwill and intangible assets, net. Refer to Note 9 and Note 10 for discussion on impairment of intangible assets and goodwill, respectively. The Company does not have any non-financial liabilities measured and recorded at fair value on a non-recurring basis.

 

F-30
 

 

Financial Disclosures about Fair Value of Financial Instruments

 

The tables below set forth information related to the Company’s consolidated financial instruments (in thousands):

 

   Level in Fair   December 31, 2020   December 31, 2019 
   Value Hierarchy  

Carrying

Amount

  

Fair

Value

  

Carrying

Amount

  

Fair

Value

 
                     
PPP Loan   2    2,171,534    2,171,534         
Long-term debt   3   $16,451,906    16,451,906         
Long-term debt to related parties   3    80,000    80,000    80,000    80,000 
Non-interest bearing BMLLC acquisition debt   3    385,000    385,000    165,163    165,163 

 

The following are the major categories of liabilities measured at fair value on a recurring basis using significant unobservable inputs (Level 3) as of December 31, 2020 and 2019:

 

Fair Value measurement using Level 3
     
Balance at December 31, 2018  $309,844 
Principal reductions during 2019   (64,681)
Balance at December 31, 2019  $245,163 
Additions during 2020(1)   16,671,743 
Balance at December 31, 2020  $16,916,906 

 

(1)Additions are due to $16,451,906 related to the Wild Sky acquisition debt (Refer to Note 4) and $219,837 to settlement in relation with the acquisition of BMLLC. Refer to “Long term debt” in Note 12.

 

NOTE 13 – COMMITMENTS AND CONTINGENCIES

 

Leases

 

The Company leases its corporate offices in Boca Raton, Florida under a long-term non-cancellable lease agreement expiring on October 31, 2021. The lease terms require base rent payments of approximately $7,260 per month for the first twelve months commencing in September 2018, with a 3% escalation each year. This monthly payment is all-inclusive and includes electricity, heat, air-conditioning, and water. The lease terms require a security deposit of $4,700 which is included in other assets in the consolidated balance sheet.

 

The right-of-use asset and lease liability are as follows as of December 31, 2020 and 2019:

 

   2020   2019 
Assets          
Operating lease right-of-use asset  $72,598   $397,912 
           
Liabilities          
Operating lease liability, current  $72,727   $211,744 
Operating lease liability, net of current portion       198,232 
Total operating lease liabilities  $72,727   $409,976 

 

The Company’s non-lease components are primarily related to property maintenance and other operating services, which vary based on future outcomes and is recognized in rent expense when incurred and not included in the measurement of the lease liability. The Company did not have any variable lease payments for its operating lease for the year ended December 31, 2020.

 

F-31
 

 

Future minimum lease commitments due for facilities under non-cancellable operating leases at December 31, 2020 are as follows:

 

   Operating Leases 
2021  $72,598 
Total minimum lease payments  $72,598 

 

The following summarizes additional information related to the operating lease:

 

   December 31, 
   2020   2019 
Weighted-average remaining lease term   0.83 years     1.83 years 
Weighted-average discount rate   5.50%   5.50%

 

Rent expense for the years ended December 31, 2020 and 2019 was $377,704 and $137,152 of which $377,704 and $109,518 are from continuing operations, respectively.

 

Legal

 

From time-to-time, the Company may be involved in litigation or be subject to claims arising out of our operations or content appearing on our websites in the normal course of business. Although the results of litigation and claims cannot be predicted with certainty, the Company currently believes that the final outcome of these ordinary course matters will not have a material adverse effect on our business.

 

Spartan Capital: Under the covenants of the Placement Agent Agreement and as disclosed in the Placement Offering Memorandum, the Company was obligated to make a filing with a stock exchange to list the Company’s shares. The Company was to make such filing by a listing deadline and have stock exchange approval by a listing approval deadline. In the event the Company was unable to meet to deadlines, the investors in the Offering would be entitled to one additional share of common stock for each share purchased in the Offering provided, however, that such deadlines and obligations of the Company to issue additional shares would be extended for so long as the Company was able to demonstrate to the reasonable satisfaction of the Placement Agent, which consent shall not be reasonably withheld that it had acted in good-faith in attempting to list such securities which included responding to comments from such exchange. The Company believes it has acted in good-faith and has no obligation. No litigation has been filed by Spartan at this time or any of the shareholders in connection with the matter. For more information, see Note 20 Subsequent events.

 

In 2020, Synacor, Inc commenced an action against MediaHouse, LLC, Inform, Inc. and the Company, alleging approximately $230,000 was owed based on invoices provided in 2019 in respect to that certain Content Provider & Advertising Agreement with MediaHouse. The Company has filed an answer and defenses and intends to defend the alleged claims. This is recorded as an accrued liability as of December 31, 2020. For more information, see Note 20 Subsequent events.

 

A former employee of the Company filed a suit against the Company MediaHouse, Inc., and Gregory A. Peters, a former Executive, (the “Defendants”) alleging two counts of defamation. Any potential losses associated with this matter cannot be estimated at this time.

 

Encoding.com, Inc. (“Encoding”) was a former digital media customer of MediaHouse. Encoding had a long overdue outstanding receivable from MediaHouse’s predecessor company, Inform, Inc. MediaHouse did not assume the liability at acquisition. In 2020, the Company and Encoding agreed to settle the overdue receivable through the issuance of 175,000 warrants to purchase Company stock with a $1.00 exercise price. This is recorded as an accrued liability as of December 31, 2020 and the warrants were issued in 2021.

 

Regardless of the outcome, litigation can have an adverse impact on our company because of defense and settlement costs, diversion of management resources and other factors.

 

F-32
 

 

NOTE 14 – PREFERRED STOCK

 

The Company has authorized 20,000,000 shares of preferred stock with a par value of $0.01 (the “Preferred Stock”), issuable in such series and with such designations, rights and preferences as the board of directors may determine. The Company’s board of directors has previously designated five series of preferred stock, consisting of 10% Series A Convertible Preferred Stock (“Series A Stock”), 10% Series B Convertible Preferred Stock (“Series B Stock”), 10% Series C Convertible Preferred Stock (“Series C Stock”), 10% Series D Convertible Preferred Stock (“Series D Stock”) and 10% Series E Convertible Preferred Stock (“Series E Stock”).

 

On November 5, 2018, the Company filed Articles of Amendment to Amended and Restated Articles of Incorporation, as amended, which:

 

  returned 1,000,000 shares of previously designated 10% Series B Convertible Preferred Stock, 2,000,000 shares of previously designated 10% Series C Convertible Preferred Stock and 2,000,000 shares of previously designated 10% Series D Convertible Preferred Stock to the status of authorized but undesignated and unissued shares of our blank check preferred stock as there were no shares of any of these series outstanding and no intention to issue any such shares in the future: and

 

  created three new series of preferred stock, 12% Series F-1 Convertible Preferred Stock (“Series F-1”) consisting of 2,177,233 shares, 6% Series F-2 Convertible Preferred Stock (“Series F-2”) consisting of 1,408,867 shares, and 10% Series F-3 Convertible Preferred Stock (“Series F-3”) consisting of 757,917 shares.

 

The designations, rights and preferences of the Series F-1, Series F-2 and Series F-3 are identical, other than the dividend rate, liquidation preference and date of automatic conversion into shares of our common stock. The Series F-1 pays dividends at the rate of 12% per annum and automatically converts into shares of our common stock on April 10, 2022. The Series F-2 pays dividends at the rate of 6% per annum and automatically converts into shares of our common on July 27, 2022. The Series F-3 pays dividends at the rate of 10% per annum and automatically converts into shares of our common stock on August 30, 2022. Additional terms of the designations, rights and preferences of the Series F-1, Series F-2 and Series F-3 include:

 

  the shares have no voting rights, except as may be provided under Florida law;

 

  the shares pay cash dividends subject to the provisions of Florida law at the dividend rates set forth above, payable monthly in arrears;

 

  the shares are convertible at any time at the option of the holder into shares of our common stock on a 1:1 basis. The conversion ratio is proportionally adjusted in the event of stock splits, recapitalization or similar corporate events. Any shares not previously converted will automatically convert into shares of our common stock on the dates set forth above;

 

  the shares rank junior to our 10% Series A Convertible Preferred Stock and our 10% Series E Convertible Preferred Stock;

 

  in the event of a liquidation or winding up of the Company, the shares have a liquidation preference of $0.50 per share for the Series F-1, $0.50 per share for the Series F-2 and $0.40 per share for the Series F-3; and

 

  the shares are not redeemable by the Company.

 

On July 18, 2019, the Company filed Articles of Amendment to Amended and Restated Articles of Incorporation, as amended, which:

 

  Approved designation of 2,000,000 shares of the preferred stock as 10% series A-1 Convertible Preferred Stock and authorized the issuance of the Series A-1 Preferred Stock;

 

  Dividends on the Series A-1 Preferred stock are cumulative and payable in cash;
     
  Dividends shall be payable monthly in arrears within fifteen (15) days after the end of the month.

 

F-33
 

 

At both December 31, 2020 and 2019, there were 1,200,000 shares of Series A-1 Stock, 2,500,000 shares of Series E Stock and 4,344,017 shares of Series F Stock issued and outstanding. There are no shares of Series B Stock, Series B-1 Stock, Series C Stock or Series D Stock issued and outstanding.

 

Other designations, rights and preferences of each of series of preferred stock are identical, including (i) shares do not have voting rights, except as may be permitted under Florida law, (ii) are convertible into shares of our common stock at the holder’s option on a one for one basis, (iii) are entitled to a liquidation preference equal to a return of the capital invested, and (iv) each share will automatically convert into shares of common stock five years from the date of issuance or upon a change in control. Both the voluntary and automatic conversion formulas are subject to proportional adjustment in the event of stock splits, stock dividends and similar corporate events.

 

In 2019, Mr. W. Kip Speyer, the Company’s Chairman of the Board, purchased an aggregate of 1,200,000 shares of Series A-1 Stock at a purchase price of $0.50 per share.

 

Dividends paid for Series A-1, E and F Convertible Preferred Stock were $63,136 and $180,931 for the years ended December 31, 2020 and 2019, respectively. Total preferred stock dividend accrued amounted to $363,460 and $319,351 for the years ended December 31, 2020 and 2019, respectively.

 

NOTE 15 – COMMON STOCK

 

Treasury Stock

 

On July 8, 2020, the Company executed a Settlement Agreement and Release with the Harry G. Pagoulatos, George Rezitis, and Angelo Triantafillou whereby they relinquished their Bright Mountain common stock shares and the Company will pay a final settlement of $385,000 within 12 months from the date the shares are delivered to the Company, which were received by the legal agent in December 2020. As of December 31, 2020, the parties have provided the Company with the total 825,175 shares. The shares will be held as Treasury Stock by the Company and will be resold at later dates.

 

Stock Issued for cash

 

During 2020, the Company sold an aggregate of 10,398,700 units of its securities to 82 accredited investors, 27 of which are unduplicated, in a private placement exempt from registration under the Securities Act in reliance on exemptions provided by Section 4(a)(2) and Rule 506(b) of Regulation D resulting in gross proceeds to the Company of $5,199,350. Each unit, which was sold at a purchase price of $0.50, consisted of one share of common stock and one five-year warrant to purchase one share of common stock at an exercise price of $0.75 per share. Spartan Capital Securities, LLC (“Spartan Capital”) served as placement agent for the Company in this offering. As compensation for its services, Spartan Capital withheld $1,621,653 of certain fees. These include direct offering commissions of $1,179,653 which are included as an adjustment to Additional Paid-in-Capital, $165,000 of finders fees related to Oceanside acquisition and other fees totaling $277,000, of which $250,000 is included in prepaid and other current assets, and the remaining $27,000 were recorded as expense. In addition, the Company issued Spartan Capital Placement Agents Warrants to purchase an aggregate of 1,039,870 shares of our common stock at an exercise price of $1.00 per share.

 

F-34
 

 

During 2019, the Company sold an aggregate of 163,750 units of its securities to 1 accredited investor in a private placement exempt from registration under the Securities Act in reliance on exemptions provided by Section 4(a)(2) and Rule 506(b) of Regulation D resulting in gross proceeds to the Company of $58,950. Each unit, which was sold at a purchase price of $0.40, consisted of one share of common stock and one five-year warrant to purchase one share of common stock at an exercise price of $0.65 per share. Spartan Capital served as placement agent for the Company in this offering. As compensation for its services, the Company paid Spartan Capital commissions and other fees totaling $6,550 and issued Spartan Capital Placement Agents Warrants to purchase an aggregate of 16,375 shares of our common stock, including the cash commission and Placement Agent Warrants issued pursuant to the final closing on January 9, 2019 included in the Company’s consolidated statement of changes in shareholders’ equity for the year ended December 31, 2019

 

During 2019, the Company sold an aggregate of 2,570,860 units of its securities to 20 accredited investors in two private placements exempt from registration under the Securities Act in reliance on exemptions provided by Section 4(a)(2) and Rule 506(b) of Regulation D resulting in gross proceeds to the Company of $1,285,530. A total of 1,270,000 units were sold under the first private placement dated February 14, 2019 at a purchase price of $0.50 per share resulting in gross proceeds of $635,000. Each unit was sold at a purchase price of $0.50 and consisted of one share of common stock and one five-year warrant to purchase one share of common stock at an exercise price of $0.75 per share. On April 22, 2019, the Company amended the private placement to include a second warrant to purchase one share of common stock at an exercise price of $1.00 per share. 970,500 units were sold at a purchase price of $0.50 per unit resulting in gross proceeds of $485,250. We used $1,008,225 of the proceeds to issue 6% promissory notes to Inform, Inc as a part of the potential acquisition. On July 15, 2019, these two offerings were terminated and replaced with a private placement offering units at a purchase price of $0.50 consisting of one share of common stock, one five-year warrant to purchase one share of common stock at an exercise price of $0.75 per share, and a second warrant to purchase one share of common stock at an exercise price of $1.00 per share. A total of 330,360 units were sold under the private placement dated July 15, 2019 units at a purchase price of $0.50 per share resulting in gross proceeds of $165,280. We used $148,662 of the proceeds to issue 6% promissory notes to Inform, Inc as a part of the potential acquisition. The investors in the first offering dated February 14, 2019 were required to subscribe for the second warrant offered in the April 22, 2019 amendment in a private placement dated July 11, 2019 which terminated on July 31, 2019 with no ability to extend. A total of 980,000 warrants were issued to eleven investors in the first private placement who subscribed for the second warrant. Three investors did not subscribe for the second warrant.

 

During 2019, the Company sold an aggregate of 750,000 units of its securities to 3 accredited investors in a private placement exempt from registration under the Securities Act in reliance on exemptions provided by Section 4(a)(2) and Rule 506(b) of Regulation D resulting in gross proceeds to the Company of $300,000. Each unit, which was sold at a purchase price of $0.40, consisted of one share of common stock and one five-year warrant to purchase one share of common stock at an exercise price of $0.65 per share.

 

Stock issued for services

 

During the year ended 2019, the Company issued an aggregate 90,215 shares of our common stock to consultants for services rendered based on the fair value of the date of grant, which range from $1.00 to $1.79 a share for an aggregate value of $141,185.

 

During the year ended 2020, the Company issued an aggregate 2,609,160 shares of our common stock to consultants for services rendered based on the fair value of the date of grant, which range from $1.49 to $1.90 a share for an aggregate value of $4,332,623.

 

During 2020, Spartan Capital notified Bright Mountain of a cashless exercise of 1,852,003 warrants which had previously been awarded as compensation for facilitating private placement offerings. A total of 1,464,691 shares were issued as follows: 1,295,806 shares at $4.00 and 168,885 shares at $4.37, for an aggregate value of $5,921,251.

 

During 2020, two Spartan Capital employees, who had previously been assigned warrants according to Spartan Capital’s internal incentive compensation program, notified Bright Mountain of a cashless exercise 175,000 warrants. A total of 146,563 shares were issued at a $4.00 share price, for an aggregate value of $586,252

 

During 2020, a former employee exercised 50,000 stock options for $6,950. A current employee exercised 80,000 stock options for $11,112.

 

F-35
 

 

NOTE 16 – SHARE-BASED COMPENSATION

 

Stock Options Plans

 

On April 20, 2011, the Company’s board of directors and majority stockholder adopted the 2011 Stock Option Plan (the “2011 Plan”), to be effective on January 3, 2011. The Company has reserved for issuance an aggregate of 900,000 shares of common stock under the 2011 Plan. The maximum aggregate number of shares of Company stock that shall be subject to Grants made under the Plan to any individual during any calendar year shall be 180,000 shares. On April 1, 2013, the Company’s board of directors and majority stockholder adopted the 2013 Stock Option Plan (the “2013 Plan”), to be effective on April 1, 2013. The Company has reserved for issuance an aggregate of 900,000 shares of common stock under the 2013 Plan.

 

On May 22, 2015, the Company’s board of directors and majority stockholder adopted the 2015 Stock Option Plan (the “2015 Plan”), to be effective on May 22, 2015. The Company has reserved for issuance an aggregate of 1,000,000 shares of common stock under the 2015 Plan.

 

On November 7, 2019, the Company’s board of directors and majority stockholder adopted the 2019 Stock Option Plan (the “2019 Plan”), to be effective on November 7, 2019. The Company has reserved for issuance an aggregate of 5,000,000 shares of common stock under the 2019 Plan.

 

As of December 31, 2020, 337,000 shares, 467,000 shares, 859,000 shares and 4,761,773 shares were remaining for future issuance under the 2011 Plan, 2013 Plan, 2015 Plan and 2019 Plan, respectively.

 

The purpose of the 2011 Plan, 2013 Plan, 2015 Plan, and 2019 Plan (together, the “Plans”) are to provide an incentive to attract and retain directors, officers, consultants, advisors and employees whose services are considered valuable, to encourage a sense of proprietorship and to stimulate an active interest of such persons into our development and financial success. Under the 2015 Plan, the Company is authorized to issue incentive stock options intended to qualify under Section 422 of the Code, non-qualified stock options, stock appreciation rights, performance shares, restricted stock and long-term incentive awards. The Company’s board of directors will administer the 2011 Plan until such time as such authority has been delegated to a committee of the board of directors. The material terms of each option granted pursuant to the 2011 Plan by the Company shall contain the following terms: (i) that the purchase price of each share purchasable under an incentive option shall be determined by the Committee at the time of grant, (ii) the term of each option shall be fixed by the Committee, but no option shall be exercisable more than 10 years after the date such option is granted and (iii) in the absence of any option vesting periods designated by the Committee at the time of grant, options shall vest and become exercisable in terms and conditions, consistent with the Plan, as may be determined by the Committee and specified in the Grant Instrument.

 

Share-based compensation is recognized as an expense on a straight-line basis over the requisite service period, which is generally the vesting period. Employee stock options granted under the plan generally vest ratably over a four-year period and expire on the tenth anniversary of their issuance. Restricted Stock Awards (“RSAs”) granted under the plan generally vest [in four equal annual installments beginning one year after the date of grant].

 

Stock Options

 

The Company estimates the fair value of share-based compensation utilizing the Black-Scholes option pricing model, which is dependent upon several variables such as the expected option term, expected volatility of our stock price over the expected option term, expected risk-free interest rate over the expected option term, expected dividend yield rate over the expected option term, and an estimate of expected forfeiture rates.

 

F-36
 

 

The following table summarizes the assumptions the Company utilized to record compensation expense for stock options granted during the years ended December 31, 2020 and 2019:

 

Assumptions:  2020    2019 
Expected term (years)   6.25     6.25 
Expected volatility   127%    89%
Risk-free interest rate   0.31 – 0.51%    1.78 – 1.99%
Dividend yield   0%    0%
Expected forfeiture rate   0%    0%

 

The expected life is computed using the simplified method, which is the average of the vesting term and the contractual term. The expected volatility is based on an average of similar public company’s historical volatility, as the Company’s common stock is quoted in the over-the-counter market on the OTCQB Tier of the OTC Markets, Inc. The risk-free interest rate is based on the U.S. Treasury yields with terms equivalent to the expected term of the related option at the time of the grant.

 

Dividend yield is based on historical trends. While the Company believes these estimates are reasonable, the compensation expense recorded would increase if the expected life was increased, a higher expected volatility was used, or if the expected dividend yield increased. The Company has elected to account for forfeitures as they occur.

 

The Company recorded $181,550 and $51,684 of stock option expense for the year ended December 31, 2020 and 2019, respectively. The stock option expense for year ended December 31, 2020 and 2019 has been recognized as a component of general and administrative expenses in the accompanying consolidated financial statements. For the year ended December 31, 2020, there was no non-cash stock-based stock option compensation expense and for the year ended December 31, 2019 non-cash stock-based stock option compensation expense was $141,884.

 

As of December 31, 2020, there were total unrecognized compensation costs related to non-vested share-based compensation arrangements of $279,295 to be recognized over a weighted-average period of 1.76 years.

 

A summary of the Company’s stock option activity during the year ended December 31, 2020 is presented below:

 

  

Number of

Options

  

Weighted

Average

Exercise

Price

  

Weighted

Average

Remaining

Contractual

Term

(in years)

  

Aggregate

Intrinsic

Value

 
Balance Outstanding, December 31, 2019   2,020,227   $0.58    4.5   $2,767,711 
Granted   190,000    1.88         
Exercised   (130,000)   0.13         
Forfeited   (705,000)            
Expired                
Balance Outstanding, December 31, 2020   1,375,227   $0.76    4.1   $3,201,237 
Exercisable at December 31, 2020   1,110,932   $0.49    2.7   $2,883,659 

 

F-37
 

 

Summarized information with respect to options outstanding under the Plans at December 31, 2020 and 2019, respectively, is as follows:

 

    Options Outstanding at December 31, 2020   Options Exercisable 

Range or

Exercise Price

  

Number

Outstanding

  

Weighted Average

Exercise Price

  

Remaining

Contractual

Life (In Years)

  

Number

Exercisable

  

Weighted Average

Exercise Price

 
 0.14 – 0.24    410,000   $0.14    0.0    410,000   $0.13 
 0.25 – 0.49    126,000   $0.28    1.7    126,000   $0.28 
 0.50 – 0.85    501,000   $0.69    4.5    513,500   $0.69 
 0.86 – 1.74    138,227   $1.64    8.9    36,432   $1.64 
 1.75    100,000   $1.75    8.5    25,000   $1.75 
 2.10    100,000   $2.10    0.0       $ 
      1,375,227   $0.76    4.1    1,110,932   $0.49 

 

    Options Outstanding at December 31, 2019   Options Exercisable 

Range or

Exercise Price

  

Number

Outstanding

  

Weighted Average

Exercise Price

  

Remaining

Contractual

Life (In Years)

  

Number

Exercisable

  

Weighted Average

Exercise Price

 
 0.14 – 0.24    540,000   $0.14    1.3    540,000   $0.14 
 0.25 – 0.49    351,000   $0.28    3.2    351,000   $0.28 
 0.50 – 0.85    906,000   $0.68    5.6    864,500   $0.68 
 0.86 – 1.74    123,227   $0.94    5.4       $ 
 1.75    100,000   $0.77    4.3       $ 
      2,020,227   $0.58    4.5    1,755,500   $0.43 

 

Restricted Stock Awards

 

The Company recognized compensation expense for 130,081 RSAs granted to independent directors of the Company and former employees of MediaHouse amounting to $405,943 for the year ended December 31, 2020. There was no compensation expense for RSAs for the year ended December 31, 2019. The restrictions on these share awards were for 1 year, hence they lapse in November and December 2021, respectively.

 

Shares held in escrow

 

As part of the Company’s acquisition of the Oceanside (Note 4), the Company assumed the existing S&W Option plan (“Israel Sub Plan”). The Israel Sub Plan was cancelled the and the 26 individuals who were participants in the plan had their options under the Israel Sub Plan converted into options to purchase stock of the Company, with their original vesting period. The grant date was determined to be the acquisition date and the stock price on the acquisition date of $1.60 was determined to be the grant price. As of the acquisition date, there were a total of 546,773 shares that will be issued between acquisition date and March 31, 2023.

 

F-38
 

 

Warrants

 

At December 31, 2020, we had 35,848,316 common stock warrants outstanding to purchase shares of our common stock with an exercise price ranging between $0.65 and $1.00 per share. A summary of the Company’s warrants outstanding as of December 31, 2020 and 2019, respectively is presented below:

 

Warrants as of

December 31, 2020

         
Exercise Price  

Number

Outstanding

  

Warrant

Value

 
$1.00    4,817,308   $4,817,308 
$0.65    15,575,000   $10,123,750 
$0.75    15,456,008   $11,592,006 
      35,848,316   $26,533,064 

 

Warrants as of

December 31, 2019

         
Exercise Price  

Number

Outstanding

  

Warrant

Value

 
$1.00    4,817,308   $4,817,308 
$0.65    15,575,000   $10,123,750 
$0.75    5,057,308   $3,792,981 
      25,449,616   $18,734,039 

 

During 2020, a total of 2,027,003 warrants were exercised in a cashless transaction with exercise prices of $0.65 and $1.00 per share.

 

F-39
 

 

NOTE 17 – LOSS PER SHARE

 

Basic loss per share is calculated by dividing net loss for the year by the weighted average number of common shares outstanding for the period. In computing dilutive loss per share, basic loss per share is adjusted for the assumed issuance of all applicable potentially dilutive share-based awards, including common stock options, convertible preferred stock and warrants. Because both periods reported a net loss, dilution is not considered and basic loss per share equals diluted loss per share.

 

The following common stock equivalents have been excluded from the calculation as their effect is anti-dilutive:

 

   December 31, 
   2020  

2019

(As restated)

 
Common stock equivalent from:          
Stock options   1,375,227    2,020,227 
Warrants   35,848,316    25,449,618 
Convertible preferred stock   8,044,017    8,044,017 
Convertibles notes payable   200,000    200,000 

 

From a dilutive perspective, existing cashless warrants, when converted, will result in a lower number of common shares.

 

NOTE 18 – RELATED PARTY TRANSACTIONS

 

As discussed in Note 11, notes payable to the CEO amounted to $39,728 and $25,689 as of December 31, 2020 and 2019 respectively, and are reported net of their unamortized debt discount of $40,272 and $54,311 as of December 31, 2020 and 2019, respectively. See Note 11 further discussion on these notes payable.

 

We paid cash dividends on the outstanding shares of the Company’s Series E and F Preferred Stock amounting to $54,922 and $180,931 to the CEO in 2020 and 2019, respectively, and $5,100 and $5,100 to Mr. Richard Rogers, a former member of the board of directors, in 2020 and 2019, respectively.

 

NOTE 19 – INCOME TAXES 

 

The Company is subject to federal and various state income taxes in the U.S. as well as income taxes in various foreign jurisdictions. Tax regulations within each jurisdiction are subject to the interpretation of the related tax laws and regulations.

 

On March 27, 2020, the Coronavirus Aid, Relief, and Economic Security Act (“CARES”) was signed into law and it amended some of the tax provisions introduced by the Tax Cuts and JOBS Act previously enacted on December 22, 2017. Specifically, the CARES Act temporarily relaxed the business interest limitation for tax years 2019 and 2020, and temporarily eliminated the 80% taxable income limitation for net operating loss deductions and provided a five-year carryback for net operating losses generated in tax years 2018, 2019, and 2020. On December 27, 2020, the Consolidated Appropriations Act (“CAA”) was signed into law and largely extended and expanded many of the provisions introduced by the CARES Act, and also included extensions for expiring tax deductions, credits, and incentives that were scheduled to expire on December 31, 2020. The tax effects of the various provisions from the CARES Act and the CAA have been accounted for, however, neither tax law change had a material impact to the consolidated financial statements.

 

F-40
 

 

The Company’s loss before income taxes from continuing operations consists of the following:

 

   Year ended December 31, 
   2020   2019 
       (As Restated) 
United States  $(53,116,100)  $(7,108,543)
Foreign   (20,165,836)   (1,313,560)
Total loss before provision for income taxes  $(73,281,936)  $(8,422,103)

 

The provision for income taxes consists of the following:

 

   Year ended December 31, 
   2020   2019 
       (As Restated) 
Deferred          
Federal  $(192,561)  $(3,483,942)
State   (55,017)   (720,844)
Foreign   (319,936)   (179,360)
    (567,514)   (4,384,146)
           
Discontinued Operations          
Deferred:          
Federal       
State       
        
Total       

 

F-41
 

 

A reconciliation of the federal statutory income tax rate to the effective tax rate is as follows:

 

   2020   2019 
   Amount   Rate   Amount   Rate 
           (As Restated) 
Federal tax expense (benefit) at the statutory rate from continuing operations  $(15,389,206)   21.00%  $(1,768,642)   21.00%
State tax benefit, net of federal income tax benefit   (1,436,416)   1.96%   (236,344)   2.81%
Effect of foreign taxes   1,007,969    (1.38)%   65,678    (0.78)%
Transaction costs   271,423    (0.37)%   234,646    (2.79)%
Impairment   7,929,074    (10.82)%       %
Stock compensation   113,862    (0.16)%   42,894    (0.51)%
Other permanent differences   (138,526)   0.19%   103,783    (1.23)%
Change in valuation allowance   7,074,306    (9.65)%   (2,826,161)   33.56%
Total tax provision (benefit)   (567,514)   0.77%   (4,384,146)   52.06%
                     
Federal tax expense (benefit) at the statutory rate from discontinued operations          (28,714)   (21.00)%
State tax benefit, net of federal income tax benefit          13,981    10.23%
    

    

           
Change in valuation allowance   

    

    14,733    10.77%
Total - discontinued operations                
                     
Total  $       $(3,340,629)   (39.82)%

 

The goodwill and intangible impairments recorded during the year ended December 31, 2020 (see Notes 9 and 10) are non-deductible for tax purposes. As the Company does not have significant tax basis in the impaired goodwill, in accordance with ASC 740, there was historically no deferred taxes recorded for the goodwill basis difference, therefore, the goodwill impairment charge results in a permanent difference and a reconciling item for our effective tax rate for the year.

 

The tax effect of significant components of the Company’s deferred tax assets and liabilities at December 31, 2020 and 2019, are as follows:

 

   Year ended December 31, 
   2020   2019 
       (As Restated) 
Deferred tax assets:          
Net operating loss carryforward  $11,329,880   $5,128,865 
Other   417,728    165,540 
Total gross deferred tax assets   11,747,608    5,294,405 
Less: Deferred tax asset valuation allowance   (11,579,703)   (917,456)
Total net deferred tax assets  $167,905   $4,376,949 
           
Property and equipment   (24,238)   71,977 
Intangible assets   (143,667)   (4,624,908)
Net deferred tax liability  $   $(319,936)

 

F-42
 

 

As of December 31, 2020, the Company had U.S. federal net operating loss carryforwards of $39.5 million that expire at various dates from 2030 through 2037, and include $29.2 million that have an unlimited carryforward period. As of December 31, 2020, the Company had state and local net operating loss carryforwards of $57.4 million that expire at various dates from 2030 through 2040, and includes $22.9 million that have an unlimited carryforward period. As of December 31, 2020, the Company had foreign net operating loss carryforwards of $3.8 million, primarily in Israel that have an unlimited carryforward period.

 

The utilization of the Company’s net operating losses may be subject to a U.S. federal limitation due to the “change in ownership provisions” under Section 382 of the Internal Revenue Code and other similar limitations in various state jurisdictions. Such limitations may result in the expiration of net operating loss carryforwards before their utilization. The Company has not completed a study to assess whether an “ownership change” as defined in Section 382 has occurred or whether there have been multiple ownership changes since the Company’s inception. Future changes in the Company’s stock ownership, which may be outside of the Company’s control, may trigger an “ownership change.” In addition, future equity offerings or acquisitions that have equity as a component of the purchase price could result in an “ownership change.”

 

In assessing the realizability of deferred tax assets, management considers whether it is more likely than not that some portion or all of the deferred tax assets will not be realized. The ultimate realization of deferred tax assets is dependent upon the generation of future taxable income during the periods in which those temporary differences become deductible. Management considers the scheduled reversal of deferred tax liabilities, projected future taxable income and tax planning strategies in making this assessment. Because of the historical earnings history of the Company and its foreign subsidiaries, the net deferred tax assets less deferred tax liabilities for 2020 were fully offset by the deferred tax liability and a valuation allowance on the remaining balance. Based on all available evidence, management determined that is it more likely than not that the Company’s net deferred tax assets will not be realized. The change in the valuation allowance was an increase of approximately $10.7 million for the year ended December 31, 2020, primarily as a result of the current year tax loss and the acquisition of Wild Sky.

 

During 2020, the Company completed the acquisitions of Wild Sky, see Note 4. In connection with the acquisition of Wild Sky, the Company recorded additional net deferred tax assets of $3.3 million primarily related to estimated NOLs incurred by Wild Sky Media prior to the acquisition. In addition, a valuation allowance of $3.6 million was recorded against Wild Sky Media’s deferred tax assets due to limitations on the ability to utilize their NOLs stemming the timing of the reversals of the deferred tax liabilities from the intangibles. The net impact of the above adjustments, which totaled a net DTL of $0.2 million was recorded as an adjustment to goodwill in acquisition accounting.

 

Also, in connection with the acquisition, as a result of the net deferred tax liability from Wild Sky, the Company was able to release a portion of its historical valuation allowance in the amount by the same amount as the Wild Sky Media net deferred tax liability. The release of the valuation allowance was recorded as a benefit in the tax provision for the year ending December 31, 2020.

 

During 2019, the Company completed the acquisitions of Oceanside and MediaHouse, see Note 4. In each acquisition, the Company recognized acquired intangible assets and, in accordance with ASC 740, resulted in the recognition of deferred tax liabilities associated with these intangible assets. As a result of the acquisition of MediaHouse, the Company reduced its historical federal and state valuation allowance by approximately $3.2 million, which was recorded as a tax benefit in the Company’s income statement.

 

The calculation of the Company’s tax liabilities involves dealing with uncertainties in the application of complex tax laws and regulations for both federal taxes and the many states in which it operates or does business in. A tax benefit from an uncertain tax position may be recognized when it is more likely than not that the position will be sustained upon examination, including resolutions of any related appeals or litigation, on the basis of the technical merits.

 

F-43
 

 

The Company records tax positions as liabilities and adjusts these liabilities when its judgement changes as a result of the evaluation of new information not previously available. Because of the complexity of some of these uncertainties, the ultimate resolution may result in a payment that is materially different from the Company’s current estimate of the recognized tax benefit liabilities. These differences will be reflected as increases or decreases to income tax expense in the period in which new information is available. As of December 31, 2020 and 2019, the Company has not recorded any liabilities for uncertain tax positions in its consolidated financial statements.

 

The Company records interest and penalties related to unrecognized tax benefits in the provision for income taxes. As of December 31, 2020 and 2019, no accrued interest or penalties are recorded on the balance sheet, and the Company has not recorded any related expenses.

 

The Company files tax returns as prescribed by the tax laws of the jurisdictions in which it operates. In the normal course of business, the Company is subject to examinations by federal, foreign, and state and local jurisdictions, where applicable. There are currently no pending tax examinations. The Company’s tax years are still open under statute from 2017 to the present in the U.S. and from 2019 to present in the Company’s foreign operations. To the extent the Company has tax attribute carryforwards, the tax years in which the attribute was generated may still be adjusted upon examination by the Internal Revenue Service and state and local tax authorities to the extent utilized in a future period.

 

NOTE 20 – SUBSEQUENT EVENTS

 

As disclosed in Note 12, on January 22, 2021, the Company applied for the Wild Sky PPP Loan to be forgiven by the SBA in whole or in part and on March 29, 2021, the Company obtained the forgiveness of the Wild Sky PPP Loan in whole. Further, on May 26, 2021, the Company applied for the Bright Mountain PPP Loan to be forgiven by the SBA in whole or in part and on July 16, 2021, the Company obtained the forgiveness of the Bright Mountain PPP Loan in whole.

 

On April 26, 2021, the Company and certain of its subsidiaries entered into a First Amendment to Amended and Restated Senior Secured Credit Agreement (the “First Amendment to Credit Agreement”). The Company and its subsidiaries are parties to a credit agreement between itself and Centre Lane Partners Master Credit Fund II, L.P. (“Center Lane Partners”) as Administrative Agent and Collateral Agent dated June 5, 2020 (the “Credit Agreement”). The Credit Agreement was amended to permit the Company to raise up to $6,000,000 of total cash proceeds from the sale of its preferred stock prior to December 31, 2021 without having to make a mandatory prepayment of the loans (the “Loans”) under the Credit Agreement. The interest rate on the Loans after April 26, 2021 was increased to 10.00% per annum from 6.00%, which can continue to be paid in-kind in lieu of cash payment. The Credit Agreement was further amended to permit the Company to provide audited financial statements for the year ended December 31,2020 on or before June 14, 2021. In addition, the Company may issue up to $800,000 in dividends from the previous limit of $500,000 per annum.

 

During May 2021, the Company settled an outstanding debt with Encoding.com, Inc. (“Encoding”) was a former digital media customer of MediaHouse. Encoding had a long overdue outstanding receivable from MediaHouse’s predecessor company, Inform, Inc. MediaHouse did not assume the liability at acquisition. In 2020, the Company and Encoding agreed to settle the overdue receivable through the issuance of 175,000 warrants to purchase Company stock with a $1.00 exercise price. This is recorded as an accrued liability as of December 31, 2020 and the warrants were issued in May of 2021.

 

F-44
 

 

Between May 26, 2021 and November 5, 2021, the Company and certain of its subsidiaries entered into five amendments to the Amended and Restated Senior Secured Credit Agreement between itself and Centre Lane Partners Master Credit Fund II, L.P. (“Centre Lane Partners”). The Company and its subsidiaries are parties to a credit agreement between itself and Centre Lane Partners as Administrative Agent and Collateral Agent dated June 5, 2020, as amended (the “Credit Agreement”). The Credit Agreement was amended to provide for an additional loan amount of $4.625 million, in the aggregate. This term loan shall be repaid by February 15, 2022. In addition, and as part of the transaction, there is an Exit Fee (“the Exit Fee”) totaling $2.712 million which will be added and capitalized to the principal amount of the original loan and the original loan terms apply. In addition, the Company has issued 12.5 million common shares to Centre Lane Partners as part of these transactions.

 

On June 28, 2021 Bright Mountain Media, Inc (the “Company”) issued a press release that effective at the close of business on June 30, 2021, Bright Mountain Media, Inc’s., common stock (“BMTM”) ceased trading on the OTCQB and its shares began trading on the OTC Pink Market on July 1, 2021. The common stock will continue to trade with the symbol BMTM. Furthermore, on September 28, 2021, Bright Mountain Media, Inc. shares of common stock began trading on the Expert Market from the OTC Pink Sheets. The Company’s Common Stock will continue to be on the Expert Market until such time as the Company has become current in its filings with the Securities and Exchange Commission at which point it will seek to have its shares restored to the OTC markets.

 

On August 31, 2021, the Company’s Chairman of the Board, W. Kip Speyer, converted his preferred shares into common shares of the Company. In that transaction, he converted 7,919,017 preferred shares into 7,919,017 common shares of the Company. As of said date, the Company has an accrued dividend liability due to Mr. W. Kip Speyer recorded totaling $695,773.

 

On September 22, 2021, the Company entered into a Share Issuance Settlement with Spartan Capital Securities, LLC (“Spartan”). Under the terms of the Agreement, the Company agreed to issue a total of 10,398,700 of its common stock (the “Shares”) to seventy-five accredited investors who participated in the Company’s Private Placement Offering, which began in November 2019 and was completed in August 2020 (the “Private Placement”). As previously disclosed, under the terms of Private Placement, if the Company did not file a listing application of its common stock on the NYSE American Exchange within an agreed time period after the Company had received at least $1,500,000 of net proceeds, contemplated by the Placement Agent Agreement (the “Listing Application Deadline”) and obtained listing approval from the NYSE American within a 120 days from the Listing Application Deadline the Company would issue to each Investor in such Offering an additional share of common stock provided that if the Listing was not obtained by Listing Approval Deadline, the Listing Approval Deadline would be extended for so long and to the extent that the Company could demonstrate to Spartan’s reasonable satisfaction that it has used and continuing to use good faith efforts to obtain Listing Approval. The Company believes it has acted in good faith, but in order to avoid protracted and expensive litigation as to whether the Company was obligated to issue the Shares to the private placement investors, and without admitting or denying that the Company had any such obligation, the Company has agreed to issue the Shares to the private placement investors as set forth above.

 

Effective December 1, 2021, the Company appointed Mr. Matthew Drinkwater as its new Chief Executive Officer (CEO). Mr. Drinkwater joins the Company with an extensive track record of adding value to the Company’s he has worked for over his professional career in several Key Senior Executive and Sales roles at companies such as Buzzfeed, Twitter, Groupon Inc., Yahoo and America Online (AOL). Mr. W. Kip Speyer will remain with the Company in his role of Chairman of the Board and transition his CEO role to Mr. Drinkwater.

 

On or about December 1, 2021, there was an understanding reached in principle related to a legal proceeding between Synacor and MediaHouse, subject to finalization and execution of a definitive agreement.

 

On December 3, 2021, the Company received formal notification that an event of default had occurred under the Closing Notes as part of the Oceanside acquisition. The Company is reviewing its obligations under the Notes.

 

F-45
 

 

NOTE 21 – QUARTERLY FINANCIAL INFORMATION (unaudited) (as restated)

 

The Company has restated the accompanying unaudited condensed consolidated quarterly financial information in accordance with the requirements of the Securities and Exchange Commission and U.S. GAAP for interim financial information and with the instructions to Form 10-Q and Article 8 of Regulation S-X. The condensed consolidated quarterly financial information includes all adjustments, consisting only of normal, recurring adjustments, necessary for a fair presentation of the financial position of the Company and the results of its operations and its cash flows. The condensed consolidated quarterly financial information should be read in conjunction with the consolidated financial statements and notes included in this Form 10-K as well as previously filed Quarterly Reports on Form 10-Q relating to accounts and disclosures not subject to these restatements.

 

The Restatements Items reflect adjustments to correct errors for several financial statements captions on the Company’s balance sheet, statements of operations, statements of changes in stockholders equity and statements of cash flows, in connection with accounting for the Company’s acquisitions. In addition, we are correcting other errors identified related to accrued dividends, penalty fees for late registration with the SEC and a prepaid investor relations consulting agreement. The nature and impact of these adjustments are described below and also detailed in the tables included below.

 

For discussion of the impact of restatement items in the annual period ended December 31, 2020, refer to Note 2.

 

Restatement Items

 

a. Finder’s Fee accrual – The Company maintains a Finder’s Agreement with Spartan Capital Securities LLC (“Spartan Capital”) to identify and assist in business combinations, including any merger, acquisition or sale of stock or assets in connection with a merger or acquisition of other businesses. Upon closing of any such transaction, the Company shall pay an agreed fee relative to the consideration paid or received by the Company (the “finder’s fee”). There were two errors: i) the Company incorrectly used 3% instead of 5% to calculate the final finders’ fee; and ii) the Company determined that the consideration amount for the acquisition of MediaHouse was overstated and affected the finders’ fee calculation (refer to “c” below).
   
  In addition, the Company incorrectly calculated the amount of shares to be issued to Spartan Capital as finder’s fees in connection with the Company’s acquisitions Slutzky & Winshman Ltd. (which later changed its name to Oceanside Media LLC) (“Oceanside”) and News Distribution Network, Inc. d/b/a MediaHouse (“MediaHouse”) during the third and fourth quarters of 2019, respectively, and the acquisition of CL Media Holdings (known as Wild Sky Media) (“Wild Sky”) in the second quarter of 2020.
   
  The result of the correction as of and for the three and nine months ended September 30, 2019 related to the Oceanside acquisition was that accrued expenses were decreased by $4,656 with a corresponding decrease in operating expenses. Accrued expenses and accumulated deficit were also corrected in the respective quarters ended March 31, 2020, June 30, 2020, and September 30, 2020.
   
  The result of the correction as of and for three and six months ended June 30, 2020, related to the Wild Sky acquisition was that upon acquisition closing, accrued expenses were increased by $909,954 with a corresponding increase in operating expenses. Accrued expenses and accumulated deficit were also corrected in the quarter ended September 30, 2020.
   
  The result of the correction for the year ended December 31, 2019, related to the MediaHouse acquisition was that upon acquisition closing, accrued expense liability was increased by $1,007,921 with a corresponding increase in operating expenses. Accrued expense liability and accumulated deficit were also corrected in the respective quarters ended March 31, 2020, June 30, 2020, and September 30, 2020.
   
b. Common Stock issued in Oceanside acquisition – In connection with the Oceanside acquisition in August 2019, the Company issued an incorrect number of shares of Company common stock as consideration as it used a preliminary purchase price. Upon management’s re-evaluation of the purchase price, the number of shares issued in connection with the Oceanside acquisition increased by 382,428 resulting in a correction and increase in goodwill, common stock, and additional paid-in capital in the amounts of $611,885, $3,824, and $608,058, respectively, at September 30, 2019.

 

F-46
 

 

c. Common Stock issued in MediaHouse acquisition – Upon re-evaluation of the final MediaHouse acquisition agreement, the Company noted the following corrections:
   
  There was a miscalculation of the fair value of the warrants to be issued as part of consideration in the amount of $3,829,889 due to the conversion of bridge loan and open lines of credit, as well as a valuation adjustment. Further, the change in intangible assets valuation was mainly driven by the use of a more updated forecast that was lower than the original forecast utilized along with an increase in the Company’s state effective rate used to record deferred tax assets and liabilities resulted in an increase to the deferred tax liability of $836,363 which was fully offset by an adjustment to the tax provision to adjust the Company’s valuation allowance. The decrease of the valuation allowance was recorded as a benefit in the tax provision for the year ended December 31, 2019.
   
  Additionally, in connection with the MediaHouse acquisition in November 2019, the Company issued shares of Company common stock to certain of MediaHouse’s investors as part of the consideration paid. During September 2020, the Company determined that one investor had been issued an incorrect number of shares as the result of a transposition mistake; the investor should have been issued 840,000 shares but was incorrectly issued 480,000 shares. This error resulted in a shortfall of shares of 360,000 valued at $590,400. In addition, another investor was not issued his shares in a timely manner amounting to 19,029 shares of the Company’s common stock valued at $31,208.
   
  Upon management’s re-evaluation of the MediaHouse acquisition and the number of shares issued as consideration, the number of shares increased by 379,029 resulting in a correction and increase in Goodwill of $621,608, increase to Common stock of $3,790 and an increase to Additional paid in capital of $617,818 at December 31, 2019.
   
  The reduction in the warrant valuation and equity corrections resulted in a reduction in consideration of ($3,208,282). The components in the change in consideration were: (1) reduction in warrant valuation of $3,829,889 and an increase in goodwill for two (2) investor equity corrections adding $621,608.
   
d. Goodwill and intangible assets impact of additional share issuance and correction, respectably, of MediaHouse and Oceanside acquisitions – In connection with the re-evaluation of the Oceanside and MediaHouse acquisitions described in letters “b” and “c” above, the Company also re-evaluated the impairment charge it had recorded during the three and nine months ended September 30, 2020 (see Note 10). As a result of this re-evaluation, the impairment charge was increased by $4,769,472 for the three and nine months ended September 30, 2020. The net increase was comprised of an increase in impairment charge of $4,935,356 related to intangible assets and a decrease in impairment charge of $165,884 related to Goodwill.
   
e. Share-based compensation from Oceanside acquisition – As part of the Oceanside acquisition, the Company assumed a local employee and contractor option plan and converted it to the Company’s existing equity compensation plan utilizing the existing vesting dates at the time of the acquisition. The option holders were two (2) classes of individuals: (1) employees and (2) contractors. The pre-acquisition Oceanside options ceased to exist as of the acquisition date and all outstanding and unvested options for these two groups were converted using the agreed exchange ratio. In re-evaluating the transaction as part of the errors noted above, management concluded the Company did not record stock compensation expense for the local employees and contractors since the acquisition.
   
  The result of the correction of the adjustment was an increase to share-based compensation and accrued expenses as follows: $36,355 as of September 30, 2019, $98,261 as of March 31, 2020, $189,795 as of June 30, 2020, and $277,950 as of September 30, 2020, respectively.
   
f. Penalty accrual for untimely registration statement filings with the Securities and Exchange Commission (“SEC”) – During fiscal years 2018 and 2019, the Company sold units of its securities to various investors in several private placements. As part of each private placement, the Company agreed to file a registration statement with the SEC to register the resale of the shares by the respective holder in order to permit the public resale; such filing deadlines ranged from 120 to 270 days following the closing date of the respective placement and the Company was liable to pay a penalty fee for failure to file the resale registration statement within the allotted timeframe. The penalty fee is payable in cash and is equal to 2% of the aggregate purchase price paid by the respective investor for each 30 days until the earlier of the date the deficiency was cured or the expiration of 6 months from filing deadline.

 

F-47
 

 

  The Company did not timely file the resale registration statements pertaining to three private placements made in fiscal years 2018 and 2019 and as a result was liable for penalties beginning in the fourth quarter of 2019 on the first two placements and the third quarter of 2020 on the third placement. These penalty fees were not properly recorded as an expense with an offset to accrued liability in their respective accounting period.
   
 

The correction resulted in an increase in accrued liability of $109,200 as of December 31, 2019 with a corresponding offset to selling, general and administrative expenses for the year ended December 31, 2019 and which remains as a liability as of March 31, 2020, June 30, 2020, and September 30, 2020 for the first two placements, and an increase of selling, general and administrative expenses and corresponding accrued liability in the additional amount of $76,856 as of and for the three and nine months ended September 30, 2020, relating to the third placement. As of September 30, 2020, the accumulated liability totaled $186,056.

   
g. Preferred stock dividends – Between August 2, 2019, and December 23, 2019, a related party purchased an aggregate of 1,200,000 shares of Series A-1 Preferred Stock at a purchase price of $0.50 per share. Series A-1 Preferred Stock pays dividends at the rate of 10% per annum; dividends are cumulative and payable in cash monthly in arrears within fifteen (15) days after the end of the month. (See Note 14). It was subsequently determined that the 2020 dividends on these shares were calculated incorrectly due to a mathematical error in the computation and were incorrectly reported.
   
 

The correction resulted in a reduction of accrued dividends payable and an increase in additional paid-in capital amounting to $29,119 as of March 31, 2020, $88,157 as of June 30, 2020, and $177,330 as of September 30, 2020.

   
h. Common stock issued for investor relations agreement – The Company entered into an investor relations consulting agreement with MZ Group (“MZ”) in January 2020 for a period of 12 months. As part of compensation for these services, the Company agreed to issue 60,000 shares of Company common stock to MZ at $1.50 per share in May 2020 totaling $90,000 and recorded it during March 2020 and failed to properly record a prepaid expense and a corresponding accrued expense for share issuance liability in the amount of $114,000, using a $1.90 per share price from January 2020 when the contract was signed. Consequently, the Company failed to i) record the share issuance that ultimately occurred in May 2020 and ii) amortize the prepaid expense monthly over the 12-month term of the contract.
   
 

The correction of this error as of and for the three months ended March 31, 2020, resulted in the following adjustments: accrued expenses increased by $114,000, additional paid-in capital decreased by $89,400, common stock decreased by $600, prepaid expenses and other current assets increased by $85,500, and selling, general and administrative expenses decreased by $61,500. The correction of this error as of and for the three months ended June 30, 2020, resulted in the following adjustments: accrued expenses decreased by $114,000, additional paid-in capital increased by $113,400, common stock increased by $600, prepaid expenses and other current assets decreased by $28,500, selling, general and administrative expenses increased by $28,500. The correction of this error as of and for the three months ended September 30, 2020, resulted in the following adjustments: prepaid expenses and other current assets decreased by $28,500, selling, general and administrative expenses increased by $28,500. For the six months ended June 30, 2020, the adjustment was $57,000 and for the nine months ended September 30, 2020, the adjustment was $85,500.

   
i. M&A Advisory Fee – During November 2019, the Company signed a placement agent agreement with Spartan Capital to raise funds for funding of the Company. Earlier, during July 2019, the Company signed an M&A advisory agreement that had a $250,000 fee that contemplated the provision of consulting services related to potential M&A transactions, including, but not limited to valuations, transaction terms and structures, evaluation and due diligence of candidate business, and other. The $250,000 fee would be deducted from the private placement closings once a minimum of $1.5 million of net funds were received by the Company. This agreement became effective as of the closing date of the sale of units in the private placement resulting in net proceeds to the Company of at least $1.5 million and had a duration of 60 months. By the 3rd closing of the private placement during March 2020, the Company realized the minimum net proceeds requirement of $1.5 million and the $250,000 fee was deducted from the net proceeds to the Company. In accounting for this transaction, the Company did not correctly capitalize the $250,000 fee as a prepaid asset in March 2020, when it became probable that the amount would be owed, subject to amortization over the remaining contractual term of 43 months.

 

F-48
 

 

 

The correction of this error resulted in an increase to prepaid expenses of $250,000 as of March 31, 2020, and a corresponding decrease in other expense for the three months ended March 31, 2020. In addition, the correction of this error resulted in an increase in other expenses and corresponding decrease in prepaid expenses for the amortization of $5,814, $17,442, and $17,442 for the three months ended March 31, 2020, June 30, 2020, and September 30, 2020, respectively. The cumulative effect of this correction resulted in an increase in other expenses and a corresponding decrease in prepaid expenses of $5,814, $23,256 and $40,698 as of March 31, 2020, as of June 30, 2020, and as of September 30, 2020, respectively.

   
j. Other Adjustments – In addition, the Company has corrected other adjustments. While some of these other adjustments may be quantitatively immaterial, individually and in the aggregate, because the Company is correcting for the material errors above, management has decided to correct these other adjustments as well (“Other Adjustments”):

 

 

Due to utilization of more updated forecasts, quarterly amortization expense on intangible assets (trademarks, customer lists, IP technology and non-compete agreements) decreased by $24,423 in the three months ended March 31, 2020, decreased $6,348 in the three months ended June 30, 2020, and increased $29,802 in the three months ended September 30, 2020, to reflect the changes in the intangible assets valuation. For the six months ended June 30, 2020, the amortization expense decreased $30,771 and for the nine months ended September 30, 2020, the amortization expense decreased $969.

  Selling, general and administrative expenses and accrued liabilities decreased by $87,670 as of and for the three months ended March 31, 2020, to correct an error relating to previously recorded professional services provided to Oceanside during 2019.

  Audit related items:

 

  Audit adjustments
  Elimination entry corrections
  Accounts receivable, net adjustment and/or reclasses
  Accounts payable adjustments and/or reclasses
  Accrued expenses adjustments and/or reclasses

 

k. Tax effect – The Company assessed the tax impact of the above restatement items, including any impact to deferred tax asset and liabilities. The Company determined that the impact of the changes for the finder’s fees (a), goodwill (d), share-based compensation (e), penalty accrual (f), preferred dividends (g) and common stock issued for investor relations agreement would be permanent book/tax differences, therefore had no impact on the income tax provision or any tax assets and liabilities, current or deferred. Tax effect of the other adjustments is discussed below.

 

As of March 31, 2020:

 

The deferred tax liability balance decreased by $24,711 and income tax benefit increased by the same amount for the three months ended March 31, 2020, as a result of correcting an error in the calculation of Oceanside’s net deferred tax liability, which was originally recorded in Q3 2020 as an out of period adjustment, along with changes to the deferred tax liability stemming from the changes in the amortization of the Oceanside intangibles.

 

As of June 30, 2020:

 

Goodwill increased by $140,321, deferred tax liability decreased by $35,846 and income tax benefit increased by $176,167 for the three months ended June 30, 2020, as a result of the following:

 

The $140,321 goodwill adjustment related to a true-up to the Wild Sky acquisition recorded originally in Q3 2020 from the estimate included in the original Q2 2020 financials. The offset of the change in the deferred tax liability recorded through goodwill for Wild Sky was a change in the valuation allowance at the Company. The $140,321 change in valuation allowance at the Company level is recorded through the profit and loss and is part of the $176,167 change.

 

F-49
 

 

An additional $11,136 (out of the $78,048) change in the tax provision relates to reversing a deferred tax liability related to indefinite lived asset from Wild Sky that was recorded in error originally in Q2 2020 as it was originally determined that Wild Sky would have tax amortizable goodwill but with the Wild Sky acquisition accounting adjustments noted above it was determined the deferred tax liability originally recorded in Q2 2020 should be reversed.

 

The remaining $24,710 (out of the $176,167) relates to the same issue as described above for the Q1 2020 adjustment. The offset was a decrease to the deferred tax liability balance.

 

As of September 30, 2020:

 

Goodwill decreased by $26,347, deferred tax liability increased by $38,848 and income tax benefit decreased by $65,194 for the three months ended September 30, 2020, as a result of the following:

 

The $26,347 adjustment to goodwill was to reverse the true-up that was originally recorded in Q3 2020 that was pushed back to Q2 2020. The corresponding offset was to decrease the income tax benefit.

 

$97,690 of the tax provision adjustment relates to reversing the two $40,565 true-ups that were originally booked in Q3 2020 but were pushed back to Q1 and Q2 2020, along with changes to the deferred tax liability stemming from the changes in the amortization of the Oceanside intangibles.

 

There is a $58,843 increase to the tax benefit and offsetting decrease to the deferred tax liability to record the impact of the Oceanside impairment. The effect of this adjustment was to reduce Oceanside’s remaining deferred tax liability to $0. Subsequent to the impairment, the Oceanside operations were in a net deferred tax asset position which was offset with a valuation allowance.

 

l. Closing notes consideration change from Oceanside acquisition – As part of the acquisition, the treatment of the Closing notes totaling $750,000 was incorrectly recorded and per ASC 805-30-55 was determined to be compensation expense to be recognized ratably over the 24-month term of the Notes. As such, starting in September 2019 and concluding in August 2021, $31,250 per month will be charged to compensation expense and a corresponding accrued liability will be recorded until the full amount of the $750,000 is reflected on the balance sheet. As of August 15, 2020, the Company did not make payment on the 1st closing notes and thereby defaulted on its obligation and the 2nd closing note accelerated to become payable as of August 15, 2020. Upon default, the closing notes accrue interest at a 1.5% per month rate, or 18% annual rate. As a result, there was an incremental total charge of $300,672 recorded during 2020 which was $250,000 of additional compensation expense and $50,672 of interest expense-related party.
   
m. Deferred revenue – As part of the audit of 2019, it was determined that $156,529 of recorded revenue needed to be reclassified into deferred revenue as part of the review of FASB ASC 606, Revenue from Contracts with Customers. For the restated quarters in 2020, this deferred revenue carries forward from the year end December 31, 2019 and has no statement of operations impact in the quarters ended March 31, 2020, June 30, 2020 nor September 30, 2020.
   
n. Reversal of gain on legal settlement – The Company determined that during Q3 2020, it recorded incorrectly a non-cash gain on a legal settlement that involved the repurchase of 550,117 Treasury shares of $935,408. The treatment was incorrect and did not follow the appropriate accounting guidance, ASC 505-30-25-2 and the Company corrected for this error. The net effect on Shareholder’s equity is neutral as the accumulated deficit increase was offset entirely by the decreased Treasury share value

 

F-50
 

 

Restatement of Previously Issued Unaudited Interim Condensed Consolidated Financial Statements

 

The following tables present the Restatement Items, as well as other adjustments, on the Company’s unaudited interim condensed consolidated financial statements as of and for the three and nine months ended September 30, 2019:

 

Balance Sheet

 

   As of September 30, 2019
    

As

Previously

Filed

    

Restatement

Adjustments

    

As

Restated

  

Restatement

References

                   
ASSETS                  
Current Assets                  
Cash and cash equivalents  $587,520        $587,520    
Accounts receivable, net   3,576,299         3,576,299    
Note receivable, net   1,283,887         1,283,887    
Prepaid expenses and other current assets   612,377         612,377    
Current assets - discontinued operations   1,720         1,720    
Total Current Assets   6,061,803    -    6,061,803    
                   
Property and equipment, net   80,465         80,465    
Website acquisition assets, net   65,293         65,293    
Intangible assets, net   4,305,097    (1,502,068)   2,803,029   b, d
Goodwill   16,397,449    2,646,278    19,043,727   b, d, k
Prepaid services/consulting agreements - long term   930,002         930,002    
Right of use asset   447,915         447,915    
Other assets   76,002         76,002    
Total Assets  $28,364,026   $1,144,210   $29,508,236    
                   
LIABILITIES AND SHAREHOLDERS’ EQUITY                  
Current Liabilities                  
Accounts payable  $4,665,201        $4,665,201    
Accrued expenses   1,920,507    62,949    1,983,456   a, e, l
Accrued interest to related party   4,160         4,160    
Premium finance loan payable   3,383         3,383    
Deferred revenues   -         -    
Long term debt, current portion   165,163         165,163    
Share Issuance Accrued Liability New             -    
Other current liabilities   -         -    
Operating lease liability, net of current portion   189,669         189,669    
Current liabilities - discontinued operations   591         591    
Total Current Liabilities   6,948,674    62,949    7,011,623    
                   
Long Term Debt to Related Parties, net   22,160         22,160    
Long term debt   -         -    
Deferred tax liability   -    491,059    491,059   k
Operating lease liability, net of current portion   258,246         258,246    
Total Liabilities   7,229,080    554,008    7,783,088    
                   
Shareholders’ Equity                  
Convertible preferred stock, par value $0.01, 20,000,000 shares authorized,                  
Series A-1, 2,000,000 shares designated, 50,000 and outstanding at September 30, 2019   5,000         5,000    
Series B-1, 6,000,000 shares designated, no issued and outstanding at September 30, 2019   -         -    
Series E, 2,500,000 shares designated, issued and outstanding at September 30, 2019   25,000         25,000    
Series F, 4,344,017 shares designated, issued and outstanding at September 30, 2019   43,440         43,440    
Common stock, par value $0.01, 324,000,000 shares authorized, - 78,152,118 shares issued & outstanding at September 30, 2019   776,898    4,624    781,522   b
Additional paid-in capital   40,778,245    607,258    41,385,503   b
Accumulated deficit   (20,493,637)   (21,681)   (20,515,318)  a, d, e, k, l
Treasury Stock   -         -    
Total shareholders’ equity   21,134,946    590,201    21,725,147    
Total Liabilities and Shareholders’ Equity  $28,364,026   $1,144,210   $29,508,236    

 

As of September 30, 2019:

 

a. Finder’s Fee

b. Common Stock issued in Oceanside acquisition

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MH and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

 

F-51
 

 

Income Statement

 

   For the three months ended
September 30, 2019
   For the nine months ended
September 30, 2019
   As Previously Filed  

Restatement

Adjustments

   As Restated   As Previously Filed  

Restatement

Adjustments

   As Restated  

Restatement

References

                            
Revenues                           
Advertising  $2,113,276   $-   $2,113,276   $3,915,326   $-   $3,915,326    
                                  
Cost of revenue                                 
Advertising   1,432,922    -    1,432,922    2,874,076    -    2,874,076    
Gross profit   680,354    -    680,354    1,041,250    -    1,041,250    
                                  
Selling, general and administrative expenses   2,734,203    29,918    2,764,121    4,452,490    29,918    4,482,408   a, d, e, l
                                  
Loss from operations   (2,053,849)   (29,918)   (2,083,767)   (3,411,240)   (29,918)   (3,441,158)   
                                  
Other income (expense)                                 
Interest (expense) income,net   16,234         16,234    37,281         37,281    
Gain on settlement of liability   -         -    122,500         122,500    
Impairment Expense   -         -    -         -    
Settlement of contingent consideration   -         -    -         -    
Other expense   -         -    -         -    
Interest expense   (6,993)        (6,993)   (7,902)        (7,902)   
Interest expense - related party   (5,574)        (5,574)   (17,289)        (17,289)   
Total other income (expense)   3,667    -    3,667    134,590    -    134,590    
                                  
Net loss from continuing operations before tax   (2,050,182)   (29,918)   (2,080,100)   (3,276,650)   (29,918)   (3,306,568)   
                                  
Income (loss) from discontinued operations   13,649         13,649    (174,021)        (174,021)   
                                  
Net loss before tax   (2,036,533)   (29,918)   (2,066,451)   (3,450,671)   (29,918)   (3,480,589)   
                                  
Income tax benefit   -    8,237    8,237    -    8,237    8,237   k
                                  
Net loss   (2,036,533)   (21,681)   (2,058,214)   (3,450,671)   (21,681)   (3,472,352)   
                                  
Preferred stock dividends                                 
Series A-1, Series E, and Series F preferred stock   (52,682)        (52,682)   (201,484)        (201,484)   
                                  
Net loss attributable to common shareholders  $(2,089,215)  $(21,681)  $(2,110,896)  $(3,652,155)  $(21,681)  $(3,673,836)   
                                  
Basic and diluted net loss for continuing operations per share  $(0.03)       $(0.03)  $(0.05)       $(0.05)   
Basic and diluted net profit for discontinued operations per share  $0.00        $0.00   $(0.00)       $(0.00)   
Basic and diluted net loss per share  $(0.03)       $(0.03)  $(0.05)       $(0.05)   
Weighted average shares outstanding - basic and diluted   64,267,465         64,267,465    66,485,230         70,623,818    

 

For the three and nine months ended September 30, 2019:

 

a. Finder’s Fee

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MH and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

 

F-52
 

 

Statement of Cash Flows

 

   For the nine months ended September 30, 2019
 

As

Previously

Filed

  

Restatement

Adjustments

  

As

Restated

  

Restatement

References

                
Cash flows from operating activities:                  
Net loss  $(3,450,671)  $(21,681)  $(3,472,352)  a, d, e, l
Add back: loss attributable to discontinued operations   174,021         174,021    
Adjustments to reconcile net loss to net cash used in operations:                  
Depreciation   5,613         5,613    
Amortization of debt discount   10,472         10,472    
Amortization   120,668    (33,032)   87,636   d
Impairment of tradename   20,800         20,800    
Gain on settlement of liability   (122,500)        (122,500)   
Gain on sale of property and equipment   -         -    
Stock option compensation expense   29,074    67,605    96,679   e
Stock issued for services   32,250         32,250    
Change in Deferred taxes   -    (8,237)   (8,237)  k
Provision for bad debt   29,338         29,338    
Changes in operating assets and liabilities:                  
Accounts receivable   (808,812)        (808,812)   
Prepaid expenses and other current assets   482,979         482,979    
Other assets   (17,369)        (17,369)   
ROU asset and lease liability   -         -    
Accounts payable   1,078,205         1,078,205    
Accrued expenses   1,070,498    (4,655)   1,065,843   a
Accrued interest to related party   3,213         3,213    
Deferred rents   -         -    
Deferred revenues   (4,163)        (4,163)   
Net cash used in continuing operations for operating activities   (1,346,384)   0    (1,346,384)   
Net cash (used in) provided by discontinued operations   (155,739)        (155,739)   
Net cash used in operating activities   (1,502,123)   0    (1,502,123)   
                   
Cash flows from investing activities:                  
Purchase of property and equipment   (8,746)        (8,746)   
Cash received in acquisition   603,744         603,744    
Cash paid for website acquisition   -         -    
Principal collected on notes receivable   77,500         77,500    
Notes receivable funded   (1,156,887)        (1,156,887)   
Cash paid for website acquisition   (8,000)        (8,000)   
Cash proceeds from acquisition of subsidiaries   -         -    
Net cash (used in) provided by investing activities   (492,389)   -    (492,389)   
                   
Cash flows from financing activities:                  
Proceeds from issuance of common stock, net of commissions   1,651,410         1,651,410    
Proceeds from issuance of preferred stock   250,000         250,000    
Payments of insurance premium loans payable   (89,154)        (89,154)   
Dividend payments   (201,847)        (201,847)   
Principal payment on notes payable   (64,681)        (64,681)   
Net cash provided by financing activities   1,545,728    -    1,545,728    
                   
Net (decrease) in cash and cash equivalents classified within assets related to continued operations   (448,784)   -    (448,784)   
Impact of foreign exchange rates on cash   9,818         9,818    
Net (decrease) in cash and cash equivalents classified within assets related to discontinued operations   (15,971)        (15,971)   
Net (decrease) increase in cash and cash equivalents   (454,937)   -    (454,937)   
Cash and cash equivalents at beginning of period   1,042,457         1,042,457    
Cash and cash equivalents at end of period  $587,520   $-   $587,520    

 

For the nine months ended September 30, 2019:

 

a. Finder’s Fee

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MH and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

 

F-53
 

 

The following table presents the effect of the Restatement Items and Other Adjustments, on the Company’s consolidated statement of cash flows supplemental information for the nine months ended September 30, 2019:

 

   For the nine months ended September 30, 2019 
   As Previously Filed   Restatement
Adjustments
   As Restated 
             
Supplemental disclosure of cash flow information               
Cash paid for:               
Interest  $15,926   $-   $15,926 
                
Supplemental disclosure of non-cash investing and financing activities               
Premium finance loan payable recorded as prepaid  $28,602   $-   $28,602 
Non-cash acquisition of S&W net assets  $-   $2,999,756   $2,999,756 
Non-cash acquisition of S&W net liabilities  $168,244   $2,994,633   $3,162,877 
Non-cash acquisition of intangible assets of S&W  $4,169,000   $(1,048,400)  $3,120,600 
Non-cash acquisition right of use asset S&W  $266,230   $(31,175)  $235,055 
Common stock issued for acquisitions  $-   $20,021,163   $20,021,163 
Recognition of right of use lease liability for S&W  $245,540   $-   $245,540 
Non-cash acquisition of goodwill S&W  $15,408,523   $1,660,284   $17,068,807 
Reduction of liability with Daily Engage Media Group LLC  $197,500   $-   $197,500 
Note receivable for the sale of Black Helmet  $155,000   $-   $155,000 
Stock issued for prepaid services/consulting agreement to Spartan Capital  $32,220   $-   $32,220 
Stock dividend  $100   $-   $100 

 

The following tables present the Restatement Items, as well as other adjustments, on the Company’s unaudited interim condensed consolidated financial statements as of and for the three months ended March 31, 2020:

 

Balance Sheet

 

   As of March 31, 2020
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
ASSETS                  
Current Assets                  
Cash and cash equivalents  $1,270,023        $1,270,023    
Accounts receivable, net   3,207,560    (211,773)   2,995,787   j
Note receivable, net   38,329         38,329    
Prepaid expenses and other current assets   485,074    273,236    758,310   h, i
Current assets - discontinued operations   -         -    
Total Current Assets   5,000,986    61,463    5,062,449    
                   
Property and equipment, net   25,413         25,413    
Website acquisition assets, net   35,316         35,316    
Intangible assets, net   18,671,791    (193,943)   18,477,848   d
Goodwill   53,646,856    (1,513,235)   52,133,621   b, c
Prepaid services/consulting agreements - long term   775,000         775,000    
Right of use asset   348,721         348,721    
Other assets   94,672         94,672    
Total Assets  $78,598,755   $(1,645,714)  $76,953,041    
                   
LIABILITIES AND SHAREHOLDERS’ EQUITY                  
Current Liabilities                  
Accounts payable  $8,152,462   $(87,970)  $8,064,492   j
Accrued expenses   893,540    1,562,744    2,456,284   a, e, f, g, h, l
Accrued interest to related party   8,652         8,652    
Premium finance loan payable   125,453         125,453    
Deferred revenues   18,609    156,529    175,138   m
Long term debt, current portion   165,163         165,163    
Share Issuance Accrued Liability New   -         -    
Other current liabilities   -         -    
Operating lease liability, net of current portion   215,004         215,004    
Current liabilities - discontinued operations   -         -    
Total Current Liabilities   9,578,883    1,631,303    11,210,186    
                   
Long Term Debt to Related Parties, net   29,179         29,179    
Long term debt   -         -    
Deferred tax liability   516,941    (286,215)   230,726   k
Operating lease liability, net of current portion   130,979         130,979    
Total Liabilities   10,255,982    1,345,088    11,601,070    
                   
Shareholders’ Equity                  
Convertible preferred stock, par value $0.01, 20,000,000 shares authorized,                  
Series A-1, 2,000,000 shares designated, 1,200,000 and outstanding at March 31, 2020   12,000         12,000    
Series B-1, 6,000,000 shares designated, no issued and outstanding at March 31, 2020   -         -    
Series E, 2,500,000 shares designated, issued and outstanding at March 31, 2020   25,000         25,000    
Series F, 4,344,017 shares designated, issued and outstanding at March 31, 2020   43,440         43,440    
Common stock, par value $0.01, 324,000,000 shares authorized, 107,270,456 shares issued and outstanding at March 31, 2020   1,067,329    4,776    1,072,105   b, c
Additional paid-in capital   91,099,013    (2,651,149)   88,447,864   b, c
Accumulated deficit   (23,904,009)   (344,430)   (24,248,439)  a, c, e, f, j, h, i, k, l, m
Treasury Stock   -         -    
Total shareholders’ equity   68,342,773    (2,990,803)   65,351,970    
Total Liabilities and Shareholders’ Equity  $78,598,755   $(1,645,714)  $76,953,041    

 

As of March 31, 2020:

 

a. Finder’s Fee

b. Common Stock issued in Oceanside acquisition

c.Common Stock issued in MediaHouse Acquisition

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MH and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

f.  Penalty accrual for untimely registration statement filings

g. Preferred stock dividends

h. Common stock issued for investor relations agreement

i. M&A advisory fee

j. Other Adjustments

k. Tax effect

 

F-54
 

 

Income Statement

 

   For the three months ended March 31, 2020
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
Revenues                  
Advertising  $2,270,186   $-   $2,270,186    
                   
Cost of revenue                  
Advertising   1,823,082    -    1,823,082    
Gross profit   447,104    -    447,104    
                   
Selling, general and administrative expenses   3,979,378    (403,528)   3,575,850   e, h, i, j, l
                   
Loss from operations   (3,532,274)   403,528    (3,128,746)   
                   
Other income (expense)                  
Interest (expense) income,net   10,993         10,993    
Gain on settlement of liability   -         -    
Impairment Expense   -         -    
Settlement of contingent consideration   -         -    
Other expense   (215)        (215)   
Interest expense   -         -    
Interest expense - related party   (2,023)        (2,023)   
Total other income (expense)   8,755    -    8,755    
                   
Net loss from continuing operations before tax   (3,523,519)   403,528    (3,119,991)   
                   
Income (loss)from discontinued operations   -         -    
                   
Net loss before tax   (3,523,519)   403,528    (3,119,991)   
                   
Income tax benefit   64,499    24,711    89,210   k
                   
Net loss   (3,459,020)   428,239    (3,030,781)   
                   
Preferred stock dividends                  
Series A-1, Series E, and Series F preferred stock   (118,252)        (118,252)   
                   
Net loss attributable to common shareholders  $(3,577,272)  $428,239   $(3,149,033)   
                   
Basic and diluted net loss for continuing operations per share  $(0.03)       $(0.03)   
Basic and diluted net profit for discontinued operations per share  $-        $-    
Basic and diluted net loss per share  $(0.03)       $(0.03)   
Weighted average shares outstanding - basic and diluted   106,098,560         106,098,560    

 

For the three months ended March 31, 2020:

 

e. Share-based compensation from Oceanside acquisition

h. Common stock issued for investor relations agreement

i. M&A advisory fee

j. Other Adjustments

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

 

F-55
 

 

Statement of Cash Flows

 

   For the three months ended March 31, 2020
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
Cash flows from operating activities:                  
Net loss  $(3,459,020)  $428,239   $(3,030,781)  d, e, h, i, j, k, l
Add back: loss attributable to discontinued operations                  
Adjustments to reconcile net loss to net cash used in operations:                  
Depreciation   5,253         5,253    
Amortization of debt discount   3,490         3,490    
Amortization   952,622    (24,423)   928,199   d
Gain on settlement of liability   36,595         36,595    
Gain on sale of property and equipment   -         -    
Stock option compensation expense   -         -    
Stock issued for services   91,718         91,718    
Non-cash acquisition fee   275,000         275,000    
Non-cash compensation for services   -    (90,000)   (90,000)  h
Non-cash settlement of contingent consideration   -         -    
Change in Deferred taxes   (64,499)   (24,711)   (89,210)  k
Provision for bad debt   -         -    
Changes in operating assets and liabilities:                  
Accounts receivable   789,915         789,915    
Prepaid expenses and other current assets   314,015    (321,705)   (7,690)  h, i
Prepaid serveices/consulting agreements   93,182         93,182    
Goodwill   -         -    
Other assets   (58,849)        (58,849)   
ROU asset and lease liability   (14,802)        (14,802)   
Accounts payable   (205,980)   (65,100)   (271,080)  j
Accrued expenses   (141,893)   97,701    (44,192)  e, j, l
Accrued interest to related party   2,023         2,023    
Deferred rents   -         -    
Deferred revenues   11,958         11,958    
Net cash used in continuing operations for operating activities   (1,369,272)   -    (1,369,272)   
Net cash (used in) provided by discontinued operations   -         -    
Net cash used in operating activities   (1,369,272)   -    (1,369,272)   
                   
Cash flows from investing activities:                  
Purchase of property and equipment   -         -    
Net cash (used in) provided by investing activities   -    -    -    
                   
Cash flows from financing activities:                  
Proceeds from issuance of common stock, net of commissions   1,734,937         1,734,937    
Proceeds from issuance of preferred stock             -    
Payments of insurance premium loans payable   (54,391)        (54,391)   
Dividend payments   (23,747)        (23,747)   
Principal payment on notes payable   -         -    
Note receivable funded   -         -    
Proceeds from repayment of note receivable   25,483         25,483    
Net cash provided by financing activities   1,682,282    -    1,682,282    
                   
Net (decrease) in cash and cash equivalents classified within assets related to continued operations     313,010       -       313,010      
Net (decrease) in cash and cash equivalents classified within assets related to discontinued operations   -         -    
Net (decrease) increase in cash and cash equivalents   313,010    -    313,010    
Cash and cash equivalents at beginning of period   957,013         957,013    
Cash and cash equivalents at end of period  $1,270,023   $-   $1,270,023    

 

For the three months ended March 31, 2020:

 

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MediaHouse and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

h. Common stock issued for investor relations agreement

i. M&A advisory fee

j. Other Adjustments

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

 

The following table presents the effect of the Restatement Items and Other Adjustments, on the Company’s consolidated statement of cash flows supplemental information for the three months ended March 31, 2020:

 

   For the three months ended March 31, 2020 
   As Previously Filed   Restatement
Adjustments
   As Restated 
             
Supplemental disclosure of cash flow information               
Cash paid for:               
Interest  $2,023   $-   $2,023 
                
Supplemental disclosure of non-cash investing and financing activities               
Premium finance loan payable recorded as prepaid  $125,987   $-   $125,987 
Stock issued for prepaid services/consulting agreements to Spartan Capital  $2,212,400   $-   $2,212,400 
Accrued consulting fees withheld from offering proceeds  $165,000   $(165,000)  $- 

 

The following tables present the Restatement Items, as well as other adjustments, on the Company’s unaudited interim condensed consolidated financial statements as of and for the three and six months ended June 30, 2020:

 

F-56
 

 

Balance Sheet

 

   As of June 30, 2020
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
ASSETS                  
Current Assets                  
Cash and cash equivalents  $1,905,182        $1,905,182    
Accounts receivable, net   4,715,622    (211,773)   4,503,849   j
Note receivable, net   35,215         35,215    
Prepaid expenses and other current assets   903,874    227,294    1,131,168   h, i
Current assets - discontinued operations   -         -    
Total Current Assets   7,559,893    15,521    7,575,414    
                   
Property and equipment, net   139,349         139,349    
Website acquisition assets, net   24,052         24,052    
Intangible assets, net   24,882,063    901,405    25,783,468   b, c, d, j
Goodwill   64,568,671    (2,461,914)   62,106,757   b, c, d, k
Prepaid services/consulting agreements - long term   697,500         697,500    
Right of use asset   296,514         296,514    
Other assets   448,575         448,575    
Total Assets  $98,616,617   $(1,544,987)  $97,071,630    
                   
LIABILITIES AND SHAREHOLDERS’ EQUITY                  
Current Liabilities                  
Accounts payable  $8,609,805   $(87,970)  $8,521,835   j
Accrued expenses   1,032,458    2,546,659    3,579,117   a, e, f, g, h, j, l
Accrued interest to related party   10,675         10,675    
Premium finance loan payable   71,062         71,062    
Deferred revenues   80,741    156,529    237,270   m
Long term debt, current portion   165,163         165,163    
Share Issuance Accrued Liability New   -         -    
Other current liabilities   -         -    
Operating lease liability, net of current portion   218,697         218,697    
Current liabilities - discontinued operations   -         -    
Total Current Liabilities   10,188,601    2,615,218    12,803,819    
                   
Long Term Debt to Related Parties, net   32,670         32,670    
Long term debt   18,588,440         18,588,440    
Deferred tax liability   433,955    (322,061)   111,894   k
Operating lease liability, net of current portion   82,396         82,396    
Total Liabilities   29,326,062    2,293,157    31,619,219    
                   
Shareholders’ Equity                  
Convertible preferred stock, par value $0.01, 20,000,000 shares authorized,                  
Series A-1, 2,000,000 shares designated, 1,200,000 and outstanding at June 30, 2020   12,000         12,000    
Series B-1, 6,000,000 shares designated, no issued and outstanding at June 30, 2020   -         -    
Series E, 2,500,000 shares designated, issued and outstanding at June 30, 2020   25,000         25,000    
Series F, 4,344,017 shares designated, issued and outstanding at June 30, 2020   43,440         43,440    
Common stock, par value $0.01, 324,000,000 shares authorized, - 110,795,456 shares issued & outstanding at June 30, 2020   1,102,579    5,376    1,107,955   b, c, h
Additional paid-in capital   95,116,892    (2,478,711)   92,638,181   b, c
Accumulated deficit   (27,009,356)   (1,364,810)   (28,374,166)  a, c, e, f, j, h, i, k, l, m
Treasury Stock   -         -    
Total shareholders’ equity   69,290,555    (3,838,144)   65,452,411    
Total Liabilities and Shareholders’ Equity  $98,616,617   $(1,544,987)  $97,071,630    

 

As of June 30, 2020:

 

a. Finder’s Fee

b. Common Stock issued in Oceanside acquisition

c. Common Stock issued in MediaHouse Acquisition

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MediaHouse and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

f.  Penalty accrual for untimely registration statement filings

g. Preferred stock dividends

h. Common stock issued for investor relations agreement

i. M&A advisory fee

j. Other Adjustments

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

m. Deferred revenue

 

F-57
 

 

Income Statement

 

   For the three months ended June 30, 2020   For the six months ended June 30, 2020
   As Previously   Restatement       As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   Filed   Adjustments   As Restated   References
                            
Revenues                                 
Advertising  $2,273,940   $-   $2,273,940   $4,544,126   $-   $4,544,126    
                                  
Cost of revenue                                 
Advertising   1,097,504    -    1,097,504    2,920,586    -    2,920,586    
Gross profit   1,176,436    -    1,176,436    1,623,540    -    1,623,540    
                                  
Selling, general and administrative expenses   4,387,741    1,196,547    5,584,288    8,367,119    793,019    9,160,138   a, d, e, h, i, j, l
                                  
Loss from operations   (3,211,305)   (1,196,547)   (4,407,852)   (6,743,579)   (793,019)   (7,536,598)   
                                  
Other income (expense)                                 
Interest (expense) income,net   (82,261)        (82,261)   (71,268)        (71,268)   
Gain on settlement of liability   -         -    -         -    
Impairment Expense   -         -    -         -    
Settlement of contingent consideration   -         -    -         -    
Other expense   -         -    (215)        (215)   
Interest expense   -         -    -         -    
Interest expense - related party   (2,023)        (2,023)   (4,046)        (4,046)   
Total other income (expense)   (84,284)   -    (84,284)   (75,529)   -    (75,529)   
                                  
Net loss from continuing operations before tax   (3,295,589)   (1,196,547)   (4,492,136)   (6,819,108)   (793,019)   (7,612,127)   
                                  
Income (loss)from discontinued operations   -         -    -         -    
                                  
Net loss before tax   (3,295,589)   (1,196,547)   (4,492,136)   (6,819,108)   (793,019)   (7,612,127)   
                                  
Income tax benefit   190,242    176,167    366,409    254,741    200,878    455,619   k
                                  
Net loss   (3,105,347)   (1,020,380)   (4,125,727)   (6,564,367)   (592,141)   (7,156,508)   
                                  
Preferred stock dividends                                 
Series A-1, Series E, and Series F preferred stock   (148,995)        (148,995)   (267,247)        (267,247)   
                                  
Net loss attributable to common shareholders  $(3,254,342)  $(1,020,380)  $(4,274,722)  $(6,831,614)  $(592,141)  $(7,423,755)   
                                  
Basic and diluted net loss for continuing operations per share  $(0.03)       $(0.04)  $(0.06)       $(0.07)   
Basic and diluted net profit for discontinued operations per share  $-        $-   $-        $-    
Basic and diluted net loss per share  $(0.03)       $(0.04)  $(0.06)       $(0.07)   
Weighted average shares outstanding - basic and diluted   107,427,197         107,427,197    106,148,084         106,148,084    

 

For the three and six months ended June 30, 2020:

 

a. Finder’s Fee

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MediaHouse and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

h. Common stock issued for investor relations agreement

i. M&A advisory fee

j. Other Adjustments

k. Tax effect

l.  Closing notes consideration change from Oceanside acquisition

 

F-58
 

 

Statement of Cash Flows

 

   For the six months ended June 30, 2020
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
Cash flows from operating activities:                  
Net loss  $(6,564,367)  $(592,141)  $(7,156,508)  a, d, e, h, i, j, k, l
Add back: loss attributable to discontinued operations                  
Adjustments to reconcile net loss to net cash used in operations:                  
Depreciation   10,179         10,179    
Amortization of debt discount   6,981         6,981    
Amortization   1,999,914    (30,771)   1,969,143   d
Impairment of tradename   -         -    
Impairment of goodwill   -         -    
Impairment of intangibles   -         -    
Gain on settlement of liability   -         -    
Gain on sale of property and equipment   -         -    
Stock option compensation expense   78,094         78,094    
Stock issued for services   91,718         91,718    
Non-cash acquisition fee   275,000         275,000    
Non-cash compensation for services   -    (90,000)   (90,000)  h
Non-cash settlement of contingent consideration   -         -    
Change in Deferred taxes   (254,741)   (200,878)   (455,619)  k
Provision for bad debt   773,944         773,944    
Changes in operating assets and liabilities:                  
Accounts receivable   1,395,191         1,395,191    
Prepaid expenses and other current assets   335,100    (275,763)   59,337   h, i
Prepaid serveices/consulting agreements   215,682         215,682    
Goodwill   -         -    
Other assets   212,230         212,230    
ROU asset and lease liability   (7,485)        (7,485)   
Accounts payable   (670,790)   (65,100)   (735,890)  j
Accrued expenses   (847,068)   1,254,653    407,585   a, e, f, g, h, j, l
Accrued interest to related party   4,046         4,046    
Deferred rents   -         -    
Deferred revenues   40,757         40,757    
Net cash used in continuing operations for operating activities   (2,905,615)   -    (2,905,615)   
Net cash (used in) provided by discontinued operations   -         -    
Net cash used in operating activities   (2,905,615)   -    (2,905,615)   
                   
Cash flows from investing activities:                  
Purchase of property and equipment   (4,055)        (4,055)   
Cash received in acquisition WSM   1,357,669         1,357,669    
Cash paid for website acquisition   -         -    
Principal collected on notes receivable   -         -    
Notes receivable funded   -         -    
Cash paid for website acquisition   -         -    
Cash proceeds from acquisition of subsidiaries   -         -    
Net cash (used in) provided by investing activities   1,353,614    -    1,353,614    
                   
Cash flows from financing activities:                  
Proceeds from issuance of common stock, net of commissions   2,170,562         2,170,562    
Proceeds from issuance of preferred stock   -         -    
Payments of insurance premium loans payable   (108,782)        (108,782)   
Dividend payments   (55,007)        (55,007)   
Principal payment on notes payable   -         -    
Note receivable funded   -         -    
Proceeds from repayment of note receivable   28,597         28,597    
Notes payable funded   464,800         464,800    
Increase in Common Shares   -         -    
Unlocated Difference   -         -    
Increase in APIC   -         -    
Net cash provided by financing activities   2,500,170    -    2,500,170    
                   
Net (decrease) in cash and cash equivalents classified within assets related to continued operations   948,169    -    948,169    
Net (decrease) in cash and cash equivalents classified within assets related to discontinued operations   -         -    
                  
Net (decrease) increase in cash and cash equivalents   948,169    -    948,169    
Cash and cash equivalents at beginning of period   957,013         957,013    
Cash and cash equivalents at end of period  $1,905,182   $-   $1,905,182    

 

For the six months ended June 30, 2020:

 

a. Finder’s Fee

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MediaHouse and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

f. Penalty accrual for untimely registration statement filings

g.  Preferred stock dividends

h. Common stock issued for investor relations agreement

i. M&A advisory fee

j. Other Adjustments

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

 

The following table presents the effect of the Restatement Items and Other Adjustments, on the Company’s consolidated statement of cash flows supplemental information for the six months ended June 30, 2020:

 

   For the six months ended June 30, 2020 
   As Previously Filed   Restatement
Adjustments
   As Restated 
             
Supplemental disclosure of cash flow information               
Cash paid for:               
Interest  $4,046   $-   $4,046 
                
Supplemental disclosure of non-cash investing and financing activities               
Premium finance loan payable recorded as prepaid  $87,461   $-   $87,461 
Stock issued for prepaid services/consulting agreements to Spartan Capital  $2,212,400   $-   $2,212,400 
Accrued consulting fees withheld from offering proceeds  $165,000   $(165,000)  $- 
Non-cash acquisition of assets of Wild Sky  $(4,111,956)  $9,581,581   $5,469,625 
Non-cash acquisition of intangible assets of Wild Sky  $(18,060,859)  $26,396,159   $8,335,300 
Non-cash acquisition of goodwill of Wild Sky  $-   $9,725,559   $9,725,559 
Non-cash acquisition of liabilities of Wild Sky  $3,388,579   $-   $3,388,579 
Long term debt from acquisition  $16,416,905   $-   $16,416,905 
Common stock issued for acquisition  $3,725,000   $-   $3,725,000 

 

F-59
 

 

The following tables present the Restatement Items, as well as other adjustments, on the Company’s unaudited interim condensed consolidated financial statements as of and for the three and nine months ended September 30, 2020:

 

Balance Sheet

 

   As of September 30, 2020
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
ASSETS                  
Current Assets                  
Cash and cash equivalents  $1,050,370        $1,050,370    
Accounts receivable, net   5,409,605    (211,773)   5,197,832   j
Note receivable, net   13,646         13,646    
Prepaid expenses and other current assets   702,054    181,352    883,406   h, i
Current assets - discontinued operations   -         -    
Total Current Assets   7,175,675    (30,422)   7,145,253    
                   
Property and equipment, net   119,912         119,912    
Website acquisition assets, net   12,789         12,789    
Intangible assets, net   12,052,337    (4,063,753)   7,988,584   b, c, d
Goodwill   22,150,047    (2,322,375)   19,827,672   b, c, d, k
Prepaid services/consulting agreements - long term   620,000         620,000    
Right of use asset   243,549         243,549    
Other assets   396,969         396,969    
Total Assets  $42,771,278   $(6,416,550)  $36,354,728    
                   
LIABILITIES AND SHAREHOLDERS’ EQUITY                  
Current Liabilities                  
Accounts payable  $7,605,873   $(87,970)  $7,517,903   j
Accrued expenses   1,933,476    3,041,960    4,975,436   a, e, f, g, h, j
Accrued interest to related party   12,720    16,644     29,364    
Premium finance loan payable   16,671         16,671    
Deferred revenues   65,512    156,529    222,041   m
Long term debt, current portion   1,135,000         1,135,000    
Share Issuance Accrued Liability New   -         -    
Other current liabilities   -         -    
Operating lease liability, net of current portion   221,763         221,763    
Current liabilities - discontinued operations   -         -    
Total Current Liabilities   10,991,015    3,127,163    14,118,178    
                   
Long Term Debt to Related Parties, net   36,199         36,199    
Long term debt   18,588,440    (750,000)   17,838,440   l
Deferred tax liability   283,213    (283,213)   0   k
Operating lease liability, net of current portion   21,915         21,915    
Total Liabilities   29,920,782    2,093,950    32,014,732    
                   
Shareholders’ Equity                  
Convertible preferred stock, par value $0.01, 20,000,000 shares authorized,                  
Series A-1, 2,000,000 shares designated, 1,200,000 and outstanding at September 30, 2020   12,000         12,000    
Series B-1, 6,000,000 shares designated, no issued and outstanding at September 30, 2020   -         -    
Series E, 2,500,000 shares designated, issued and outstanding at September 30, 2020   25,000         25,000    
Series F, 4,344,017 shares designated, issued and outstanding at September 30, 2020   43,440         43,440    
Common stock, par value $0.01, 324,000,000 shares authorized, - 115,101,656 shares issued & outstanding at September 30, 2020   1,145,642    5,376    1,151,018   b, c, h
Additional paid-in capital   96,360,804    (2,389,538)   93,971,266   b, c, g, h, j
Accumulated deficit   (83,581,144)   (7,061,746)   (90,642,890)  a, c, d, e, f, h, i, j, k, l, n
Treasury Stock   (1,155,245)   

935,408

    (219,837)   n
Total shareholders’ equity   12,850,496    (8,510,500)   4,339,996    
Total Liabilities and Shareholders’ Equity  $42,771,278   $(6,416,550)  $36,354,728    

 

As of September 30, 2020:

 

a. Finder’s Fee

b. Common Stock issued in Oceanside acquisition

c. Common Stock issued in MediaHouse Acquisition

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MediaHouse and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

f.  Penalty accrual for untimely registration statement filings

g. Preferred stock dividends

h. Common stock issued for investor relations agreement

i. M&A advisory fee

j. Other Adjustments

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

 

F-60
 

 

Income Statement

 

  

For the three months ended

September 30, 2020

   For the nine months ended September 30, 2020
   As Previously   Restatement       As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   Filed   Adjustments   As Restated   References
                            
Revenues                                 
Advertising  $4,894,486   $-   $4,894,486   $9,438,612   $-   $9,438,612    
                                  
Cost of revenue                                 
Advertising   2,085,060    -    2,085,060    5,005,646    -    5,005,646    
Gross profit   2,809,426    -    2,809,426    4,432,966    -    4,432,966    
                                  
Selling, general and administrative expenses   5,493,343    660,218    6,153,561    13,860,462    1,453,237    15,313,699   a, d, e, f, h, i, j
                                  
Loss from operations   (2,683,917)   (660,218)   (3,344,135)   (9,427,496)   (1,453,237)   (10,880,733)   
                                  
Other income (expense)                                 
Interest (expense) income,net   (251,779)        (251,779)   (323,047)        (323,047)   
Gain on settlement of liability   935,408    

(935,408

       935,408    

(935,408

       n
Impairment Expense   (53,996,544)   (4,769,472)   (58,766,016)   (53,996,544)   (4,769,472)   (58,766,016)  d
Settlement of contingent consideration   (750,000)   750,000    -    (750,000)   750,000    -   l
Other expense   -         -    (215)        (215)   
Interest expense   -         -    -         -    
Interest expense - related party   (2,045)   (16,644)   (18,689)   (6,091)   (16,644)   (22,735)   
Total other income (expense)   (54,064,960)   (4,971,524)   (59,036,484)   (54,140,489)   (4,971,524)   (59,112,013)   
                                  
Net loss from continuing operations before tax   (56,748,877)   (5,631,742)   (62,380,619)   (63,567,985)   (6,424,761)   (69,992,746)   
                                  
Income (loss) from discontinued operations   -         -    -         -    
                                  
Net loss before tax   (56,748,877)   (5,631,742)   (62,380,619)   (63,567,985)   (6,424,761)   (69,992,746)   
                                  
Income tax benefit   177,089    (65,194)   111,895    431,830    135,684    567,514   k
                                  
Net loss   (56,571,788)   (5,696,936)   (62,268,724)   (63,136,155)   (6,289,077)   (69,425,232)   
                                  
Preferred stock dividends                                 
Series A-1, Series E, and Series F preferred stock   (180,122)        (180,122)   (447,369)        (447,369)   
                                  
Net loss attributable to common shareholders  $(56,751,910)  $(5,696,936)  $(62,448,846)  $(63,583,524)  $(6,289,077)  $(69,872,601)   
                                  
Basic and diluted net loss for continuing operations per share  $(0.51)       $(0.56)  $(0.59)       $(0.65)   
Basic and diluted net profit for discontinued operations per share  $-        $-   $-        $-    
Basic and diluted net loss per share  $(0.51)       $(0.56)  $(0.59)       $(0.65)   
Weighted average shares outstanding - basic and diluted   110,995,809         110,995,809    108,099,730         108,099,730    

 

For the three and nine months ended September 30, 2020:

 

a. Finder’s Fee

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MediaHouse and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

f.  Penalty accrual for untimely registration statement filings

h. Common stock issued for investor relations agreement

i. M&A advisory fee

j. Other Adjustments

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

 

F-61
 

 

Statement of Cash Flows

 

   For the nine months ended September 30, 2020
   As Previously   Restatement       Restatement
   Filed   Adjustments   As Restated   References
                
Cash flows from operating activities:               
Net loss  $(63,136,155)  $(6,289,077)  $(69,425,232)  a, e, f, h, i, j, k, l, n
Add back: loss attributable to discontinued operations                  
Adjustments to reconcile net loss to net cash used in operations:                  
Depreciation   29,616         29,616    
Amortization of debt discount   10,510         10,510    
Amortization   3,289,330    (969)   3,288,361   j
Impairment of tradename   -         -    
Impairment of goodwill   42,444,971    (165,884)   42,279,087   d
Impairment of intangibles   11,551,573    4,935,356    16,486,929   d
Gain on settlement of liability   (935,408)   

935,408

      n
Gain on sale of property and equipment   -         -    
Stock option compensation expense   129,105         129,105    
Stock issued for services   92,218         92,218    
Non-cash acquisition fee   275,000         275,000    
Non-cash compensation for services   -    (90,000)   (90,000)  h
Non-cash settlement of contingent consideration   750,000    (750,000)   -   l
Change in Deferred taxes   (431,830)   (135,684)   (567,514)  k
Provision for bad debt   287,068         287,068    
Changes in operating assets and liabilities:                  
Accounts receivable   1,193,666         1,193,666    
Prepaid expenses and other current assets   536,920    (229,821)   307,099   h, i
Prepaid serveices/consulting agreements   293,182         293,182    
Goodwill   -         -    
Other assets   263,836         263,836    
ROU asset and lease liability   (11,935)        (11,935)   
Accounts payable   (1,674,722)   (65,100)   (1,739,822)  j
Accrued expenses   53,950    1,839,127    1,893,077   e, f
Accrued interest to related party   6,091    16,644    22,735    
Deferred rents   -         -    
Deferred revenues   25,528         25,528    
Net cash used in continuing operations for operating activities   (4,957,486)   0    (4,957,486)   
Net cash (used in) provided by discontinued operations   -         -    
Net cash used in operating activities   (4,957,486)   0    (4,957,486)   
                   
Cash flows from investing activities:                  
Purchase of property and equipment   (4,055)        (4,055)   
Cash received in acquisition WSM   1,357,669         1,357,669    
Cash paid for website acquisition   -         -    
Principal collected on notes receivable   -         -    
Notes receivable funded   -         -    
Cash paid for website acquisition   -         -    
Cash proceeds from acquisition of subsidiaries   -         -    
Net cash (used in) provided by investing activities   1,353,614    -    1,353,614    
                   
Cash flows from financing activities:                  
Proceeds from issuance of common stock, net of commissions   3,586,148         3,586,148    
Proceeds from issuance of preferred stock   -         -    
Payments of insurance premium loans payable   (163,173)        (163,173)   
Dividend payments   (235,129)        (235,129)   
Principal payment on notes payable   -         -    
Note receivable funded   -         -    
Proceeds from repayment of note receivable   -         -    
Notes payable funded   464,800         464,800    
Increase in Common Shares   44,583         44,583    
Unlocated Difference   -         -    
Increase in APIC   -         -    
Net cash provided by financing activities   3,697,229    -    3,697,229    
                   
Net (decrease) in cash and cash equivalents classified within assets related to continued operations   93,357    -    93,357    
Net (decrease) in cash and cash equivalents classified within assets related to discontinued operations   -         -    
Net (decrease) increase in cash and cash equivalents   93,357    -    93,357    
Cash and cash equivalents at beginning of period   957,013         957,013    
Cash and cash equivalents at end of period  $1,050,370   $-   $1,050,370    

 

For the nine months ended September 30, 2020:

a. Finder’s Fee

d. Goodwill and intangible assets impact of additional share issuance and correction, respectively, of MediaHouse and Oceanside acquisitions

e. Share-based compensation from Oceanside acquisition

f. Penalty accrual for untimely registration statement filings

h. Common stock issued for investor relations agreement

i. M&A advisory fee

j. Other Adjustments

k. Tax effect

l. Closing notes consideration change from Oceanside acquisition

 

The following table presents the effect of the Restatement Items and Other Adjustments, on the Company’s consolidated statement of cash flows supplemental information for the nine months ended September 30, 2020:

 

   For the nine months ended September 30, 2020 
   As Previously Filed   Restatement
Adjustments
   As Restated 
             
Supplemental disclosure of cash flow information               
Cash paid for:               
Interest  $6,091   $-   $6,091 
                
Supplemental disclosure of non-cash investing and financing activities               
Non-cash acquisition of assets of Wild Sky  $(4,111,956)  $9,581,581   $5,469,625 
Non-cash acquisition of intangible assets of Wild Sky  $(7,246,300)  $15,581,600   $8,335,300 
Non-cash acquisition of goodwill of Wild Sky  $(10,814,559)  $20,787,695   $9,973,136 
Non-cash acquisition of liabilities of Wild Sky  $3,388,579   $247,577   $3,636,156 
Long term debt from acquisition  $16,416,905   $-   $16,416,905 
Common stock issued for acquisition  $3,725,000   $-   $3,725,000 
Issuance of debt in accordance with legal settlement  $219,837   $-   $219,837 

 

F-62