MEDIFAST INC - Quarter Report: 2007 September (Form 10-Q)
UNITED
STATES
SECURITIES
AND EXCHANGE COMMISSION
Washington,
D.C. 20549
FORM
10-Q
x
|
QUARTERLY
REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
ACT OF
1934
|
For
the
quarterly period ended September 30, 2007
OR
o
|
TRANSITION
REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
ACT OF
1934
|
For
the
transition period from
to
Commission
file number 0-23016
MEDIFAST,
INC.
(Exact
name of registrant as specified in its charter)
Delaware
|
|
13-3714405
|
(State
or other jurisdiction
of
organization)
|
|
(I.R.S.
employer
identification
no.)
|
11445
Cronhill Drive
Owings
Mills, MD 21117
Telephone
Number (410) 581-8042
Indicate
by checkmark whether the registrant (1) has filed all reports required to
be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934
during the preceding 12 months (or for such shorter period that the registrant
was required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.
Yes x No o
Indicate
by check mark whether the Registrant is a large accelerated filer, an
accelerated filer, or a non-accelerated filer. See definition of “accelerated
filer and large accelerated filer” in Rule 12b-2 of the Exchange Act. (Check
one):
Large
accelerated filer o Accelerated
filer x Non-accelerated
filer o
Indicate
by checkmark whether the Registrant is a shell company (as defined in Rule
12b-2
of the Exchange Act).
Yeso No x
Indicate
the number of shares outstanding of each of the issuer’s classes of common
stock, as of the latest practicable date.
Class
|
|
Outstanding at
November 7, 2007
|
Common
stock, $.001 par value per share
|
|
13,709,098
shares
|
1
Index
Part
I
Financial
Information:
|
||
Condensed
Consolidated Balance Sheets -
|
||
September
30, 2007 (unaudited) and December 31, 2006 (audited)
|
3
|
|
Condensed
Consolidated Statements of Income -
|
||
Three
and Nine Months Ended September 30, 2007 and 2006 (unaudited)
|
4
|
|
Condensed
Consolidated Statements of Cash Flows -
|
||
Nine
Months Ended September 30, 2007 and 2006 (unaudited)
|
5
|
|
Notes
to Condensed Consolidated Financial Statements
|
7
|
|
Management
Discussion and Analysis of Financial Condition
|
||
and
Results of Operations
|
14
|
|
Part
II
|
||
Exhibits
|
22
|
|
|
EX
31.1
|
|
EX
31.2
|
||
EX
32.1
|
2
MEDIFAST,
INC. AND SUBSIDIARIES
|
|||||||
CONDENSED
CONSOLIDATED BALANCE SHEETS
|
|||||||
(Unaudited)
|
(Audited)
|
||||||
(Restated)
|
|||||||
September
30, 2007
|
December
31, 2006
|
||||||
ASSETS
|
|||||||
Current
assets:
|
|||||||
Cash
and cash equivalents
|
$
|
2,102,000
|
$
|
1,085,000
|
|||
Accounts
receivable-net of allowance for doubtful accounts
|
425,000
|
448,000
|
|||||
of
$100,000
|
|||||||
Inventory
|
8,471,000
|
8,255,000
|
|||||
Investment
securities
|
1,477,000
|
1,540,000
|
|||||
Deferred
compensation
|
830,000
|
673,000
|
|||||
Prepaid
expenses and other current assets
|
3,208,000
|
2,599,000
|
|||||
Note
receivable - current
|
174,000
|
174,000
|
|||||
Current
portion of deferred tax asset
|
91,000
|
90,000
|
|||||
Total
current assets
|
16,778,000
|
14,864,000
|
|||||
Property,
plant and equipment - net
|
16,005,000
|
14,020,000
|
|||||
Trademarks
and intangibles - net
|
5,749,000
|
5,874,000
|
|||||
Deferred
tax asset, net of current portion
|
807,000
|
517,000
|
|||||
Note
receivable, net of current assets
|
1,250,000
|
1,355,000
|
|||||
Other
assets
|
84,000
|
47,000
|
|||||
TOTAL
ASSETS
|
$
|
40,673,000
|
$
|
36,677,000
|
|||
LIABILITIES
AND STOCKHOLDERS' EQUITY
|
|||||||
Current
liabilities:
|
|||||||
Accounts
payable and accrued expenses
|
$
|
2,805,000
|
$
|
2,913,000
|
|||
Income
taxes payable
|
101,000
|
535,000
|
|||||
Line
of credit
|
-
|
1,256,000
|
|||||
Current
maturities of long-term debt
|
1,460,000
|
548,000
|
|||||
Total
current liabilities
|
4,366,000
|
5,252,000
|
|||||
Other
liabilities and deferred credits
|
|||||||
Long-term
debt, net of current portion
|
4,615,000
|
3,509,000
|
|||||
Total
liabilities
|
8,981,000
|
8,761,000
|
|||||
Stockholders'
Equity:
|
|||||||
Preferred
stock, $.001 par value (1,500,000 authorized, no shares issued
and
outstanding)
|
-
|
-
|
|||||
Common
stock; par value $.001 per share; 20,000,000 shares
authorized;
|
|||||||
13,709,098
and 13,631,898 shares issued and outstanding
|
14,000
|
14,000
|
|||||
Additional
paid-in capital
|
26,930,000
|
26,629,000
|
|||||
Accumulated
other comprehensive income
|
367,000
|
334,000
|
|||||
Retained
earnings
|
9,216,000
|
5,981,000
|
|||||
36,527,000
|
32,958,000
|
||||||
Less:
cost of 270,534 and 249,184 shares of common stock in
treasury
|
(1,971,000
|
)
|
(1,686,000
|
)
|
|||
Less:
Unearned compensation
|
(2,864,000
|
)
|
(3,356,000
|
)
|
|||
Total
stockholders' equity
|
31,692,000
|
27,916,000
|
|||||
TOTAL
LIABILITIES AND STOCKHOLDERS' EQUITY
|
$
|
40,673,000
|
$
|
36,677,000
|
See
accompanying notes to condensed consolidated financial
statements.
3
MEDIFAST,
INC. AND SUBSIDIARIES
|
|||||||||||||
CONDENSED
CONSOLIDATED STATEMENTS OF INCOME
|
|||||||||||||
(Unaudited)
|
|||||||||||||
Three
Months Ended September 30,
|
Nine
Months Ended September 30,
|
||||||||||||
2007
|
2006
|
2007
|
2006
|
||||||||||
(Restated)
|
(Restated)
|
||||||||||||
Revenue
|
$
|
21,846,000
|
$
|
19,642,000
|
$
|
63,975,000
|
$
|
58,779,000
|
|||||
Cost
of sales
|
5,523,000
|
4,705,000
|
15,944,000
|
14,334,000
|
|||||||||
Gross
Profit
|
16,323,000
|
14,937,000
|
48,031,000
|
44,445,000
|
|||||||||
Selling,
general, and administration
|
14,766,000
|
13,166,000
|
43,116,000
|
37,362,000
|
|||||||||
|
|
|
|
||||||||||
Income
from operations
|
1,557,000
|
1,771,000
|
4,915,000
|
7,083,000
|
|||||||||
Other
income/(expense)
|
|||||||||||||
Interest
expense, net
|
(159,000
|
)
|
(42,000
|
)
|
(284,000
|
)
|
(134,000
|
)
|
|||||
Other
income
|
2,000
|
24,000
|
90,000
|
184,000
|
|||||||||
(157,000
|
)
|
(18,000
|
)
|
(194,000
|
)
|
50,000
|
|||||||
Income
before provision for income taxes
|
1,400,000
|
1,753,000
|
4,721,000
|
7,133,000
|
|||||||||
Provision
for income tax (expense)
|
(446,000
|
)
|
(298,000
|
)
|
(1,486,000
|
)
|
(2,219,000
|
)
|
|||||
Net
income
|
$
|
954,000
|
$
|
1,455,000
|
$
|
3,235,000
|
$
|
4,914,000
|
|||||
Basic
earnings per share
|
$
|
0.07
|
$
|
0.11
|
$
|
0.25
|
$
|
0.39
|
|||||
Diluted
earnings per share
|
$
|
0.07
|
$
|
0.11
|
$
|
0.24
|
$
|
0.36
|
|||||
Weighted
average shares outstanding -
|
|
|
|
|
|||||||||
Basic
|
12,982,730
|
12,767,629
|
12,939,562
|
12,657,842
|
|||||||||
Diluted
|
13,683,809
|
13,603,208
|
13,640,641
|
13,493,421
|
See
accompanying notes to condensed consolidated financial statements.
4
MEDIFAST,
INC. AND SUBSIDIARIES
|
|||||||
CONDENSED
CONSOLIDATED STATEMENTS OF CASH FLOWS
|
|||||||
(Unaudited)
|
|||||||
Nine
Months Ended September 30,
|
|||||||
2007
|
2006
|
||||||
(Restated)
|
|||||||
Cash
flows from operating activities:
|
|||||||
Net
income
|
$
|
3,235,000
|
$
|
4,914,000
|
|||
Adjustments
to reconcile net income to net cash
|
|||||||
provided
by operating activities from
|
|||||||
continuing
operations:
|
|||||||
Depreciation
and amortization
|
2,536,000
|
1,633,000
|
|||||
Realized
(gain) loss on investment securities
|
43,000
|
(62,000
|
)
|
||||
Loss
on sale of Consumer Choice Systems
|
-
|
323,000
|
|||||
Common
stock issued for services
|
21,000
|
64,000
|
|||||
Stock
options vested during period
|
77,000
|
18,000
|
|||||
Excess
tax benefits from share-based payment arrangements
|
(30,000
|
)
|
6,000
|
||||
Vesting
of unearned compensation
|
492,000
|
346,000
|
|||||
Net
change in other comprehensive income (loss)
|
33,000
|
(74,000
|
)
|
||||
Deferred
income taxes
|
(291,000
|
)
|
(563,000
|
)
|
|||
|
|||||||
Changes
in assets and liabilities:
|
|||||||
Decrease
in accounts receivable
|
23,000
|
56,000
|
|||||
(Increase)
in inventory
|
(216,000
|
)
|
(1,048,000
|
)
|
|||
(Increase)
in prepaid expenses & other current assets
|
(609,000
|
)
|
(2,886,000
|
)
|
|||
(Increase)
in deferred compensation
|
(157,000
|
)
|
346,000
|
||||
(
Increase) in prepaid taxes
|
-
|
(115,000
|
)
|
||||
(Increase)
decrease in other assets
|
(37,000
|
)
|
23,000
|
||||
(Decrease)
Increase in accounts payable and accrued expenses
|
(108,000
|
)
|
398,000
|
||||
(Decrease)
in income taxes payable
|
(434,000
|
)
|
(516,000
|
)
|
|||
Net
cash provided by operating activities
|
4,578,000
|
2,863,000
|
|||||
Cash
Flow from Investing Activities:
|
|||||||
Sales
of investment securities
|
30,000
|
341,000
|
|||||
(Purchase)
of property and equipment
|
(3,551,000
|
)
|
(2,745,000
|
)
|
|||
(Purchase)
of intangible assets
|
(844,000
|
)
|
(607,000
|
)
|
|||
Net
cash (used in) investing activities
|
(4,365,000
|
)
|
(3,011,000
|
)
|
|||
Cash
Flow from Financing Activities:
|
|||||||
Issuance
of common stock, options and warrants
|
216,000
|
658,000
|
|||||
Increase
(repayment) of long-term debt, net
|
(138,000
|
)
|
(433,000
|
)
|
|||
Increase
(Decrease) in line of credit, net
|
900,000
|
(21,000
|
)
|
||||
Decrease
in note receivable
|
105,000
|
-
|
|||||
Excess
tax benefits from share-based payment arrangements
|
30,000
|
(6,000
|
)
|
||||
(Purchase)
of treasury stock
|
(309,000
|
)
|
(420,000
|
)
|
|||
Net
cash provided by (used in) financing activities
|
804,000
|
(222,000
|
)
|
||||
NET
INCREASE (DECREASE) IN CASH AND
|
|||||||
CASH
EQUIVALENTS
|
1,017,000
|
(370,000
|
)
|
||||
Cash
and cash equivalents - beginning of the period
|
1,085,000
|
1,484,000
|
|||||
Cash
and cash equivalents - end of period
|
$
|
2,102,000
|
$
|
1,114,000
|
|||
Supplemental
disclosure of cash flow information:
|
|||||||
Interest
paid
|
$
|
313,000
|
$
|
271,000
|
|||
Income
taxes
|
$
|
1,435,000
|
$
|
3,403,000
|
|||
Supplemental
disclosure of non cash activity:
|
|||||||
Common
stock issued to executives over 6-year vesting period
|
|
$
|
3,373,000
|
||||
Common
shares issued for options and warrants
|
|
$
|
454,000
|
||||
Options
vested during period
|
$
|
77,000
|
$
|
18,000
|
|||
Common
stock issued for services
|
$
|
21,000
|
$
|
64,000
|
|||
Line
of credit converted to long-term debt
|
$
|
2,156,000
|
|
See
accompanying notes to condensed consolidated financial statements.
5
MEDIFAST,
INC. AND SUBSIDIARIES
|
|||||||
CONDENSED
CONSOLIDATED STATEMENTS OF CASH FLOWS (CONT.)
|
|||||||
(Unaudited)
|
|||||||
Nine
Months Ended September 30,
|
|||||||
2007
|
2006
|
||||||
(Restated)
|
|||||||
Supplemental
disclosure of non cash activity:
|
|||||||
Sale
of Consumer Choice Systems
|
|||||||
Inventory
|
$
|
-
|
$
|
358,000
|
|||
Accounts
Receivable
|
-
|
131,000
|
|||||
Intangible
assets, net
|
-
|
1,337,000
|
|||||
Note
receivable
|
-
|
(1,503,000
|
)
|
||||
Loss
on sale of Consumer Choice Systems
|
-
|
(323,000
|
)
|
||||
|
$ |
-
|
$
|
-
|
See
accompanying notes to condensed consolidated financial
statements.
6
Notes
to Condensed Consolidated Financial Statements
General
1.
|
Basis
of Presentation
|
The
condensed unaudited interim consolidated financial statements included herein
have been prepared, without audit, pursuant to the rules and regulations of
the
Securities and Exchange Commission. The condensed consolidated financial
statements and notes are presented as permitted on Form 10-Q and do not
contain information included in the Company’s annual statements and notes.
Certain information and footnote disclosures normally included in financial
statements prepared in accordance with accounting principles generally accepted
in the United States of America have been condensed or omitted pursuant to
such
rules and regulations, although the Company believes that the disclosures are
adequate to make the information presented not misleading. It is suggested
that
these condensed consolidated financial statements be read in conjunction with
the December 31, 2006 audited consolidated financial statements and the
accompanying notes thereto. While management believes the procedures followed
in
preparing these condensed consolidated financial statements are reasonable,
the
accuracy of the amounts are in some respects dependent upon the facts that
will
exist, and procedures that will be accomplished by the Company later in the
year.
These
condensed unaudited consolidated financial statements reflect all adjustments,
including normal recurring adjustments, which, in the opinion of management,
are
necessary to present fairly the operations and cash flows for the period
presented.
2.
|
Presentation
of Financial Statements
|
The
Company’s condensed consolidated financial statements include the accounts of
Medifast, Inc. and its wholly-owned subsidiaries. All significant intercompany
accounts and transactions have been eliminated.
3.
|
Inventories
|
Inventories
consist principally of finished packaged foods, packaging and raw materials
held
in either the Company’s manufacturing facility or distribution warehouse.
Inventories are valued with cost determined using the first-in, first-out (FIFO)
method.
4.
|
Goodwill and Other Intangible Assets |
In
June
2001, the Financial Accounting Standards Board (“FASB”) issued Statement No. 142
“Goodwill and Other Intangible Assets”. This statement addresses financial
accounting and reporting for acquired goodwill and other intangible assets
and
supersedes APB Opinion No. 17, “Intangible Assets”. It addresses how intangible
assets that are acquired individually or with a group of other assets (but
not
those acquired in a business combination) should be accounted for in financial
statements upon their acquisition. This Statement also addresses how goodwill
and other intangible assets should be accounted for after they have been
initially recognized in the financial statements. Upon the sale of Consumer
Choice Systems, Inc. on January 17, 2006, the goodwill balance of $894,000
was
removed from the Company’s books.
In
addition, the Company has acquired other intangible assets, which include:
customer lists, non-compete agreements, trademarks, patents, and copyrights.
The
non-compete agreements are being amortized over the legal life of the agreements
ranging between 3 to 7 years. The customer lists are being amortized over a
period ranging between 5 and 7 years based on management’s best estimate of the
expected benefits to be consumed or otherwise used up. The costs of patents
and
copyrights are amortized over 5 and 7 years based on their estimated useful
life, while trademarks representing brands with an infinite life, and are
carried at cost and tested annually for impairment as outlined below. Goodwill
and other intangible assets are tested annually for impairment in the fourth
quarter, and are tested for impairment more frequently if events and
circumstances indicate that the asset might be impaired. An impairment loss
is
recognized to the extent that the carrying amount exceeds the asset’s fair
value. The Company assesses the recoverability of its goodwill and other
intangible assets by comparing the projected undiscounted net cash flows
associated with the related asset, over their remaining lives, in comparison
to
their respective carrying amounts. Impairment, if any, is based on the excess
of
the carrying amount over the fair value of those assets.
7
As
of September 30, 2007
|
As
of December 31, 2006
|
||||||||||||
(Restated)
|
(Restated)
|
||||||||||||
Gross
Carrying
|
Accumulated
|
Gross
Carrying
|
Accumulated
|
||||||||||
Amount
|
Amortization
|
Amount
|
Amortization
|
||||||||||
Customer
lists
|
$
|
6,369,000
|
$
|
2,761,000
|
$
|
5,587,000
|
$
|
1,969,000
|
|||||
Non-compete
agreements
|
840,000
|
840,000
|
840,000
|
840,000
|
|||||||||
Trademarks,
patents, and copyrights
|
|||||||||||||
finite
life
|
1,619,000
|
387,000
|
1,557,000
|
210,000
|
|||||||||
infinite
life
|
909,000
|
-
|
909,000
|
-
|
|||||||||
Total
|
$
|
9,737,000
|
$
|
3,988,000
|
$
|
8,893,000
|
$
|
3,019,000
|
|||||
Amortization
expense for the nine months ended September 30, 2007 and 2006 was
as
follows:
|
|||||||||||||
|
(Restated)
|
||||||||||||
2007
|
2006
|
||||||||||||
Customer
lists
|
$
|
791,000
|
580,000
|
||||||||||
Non-compete
agreements
|
-
|
251,000
|
|||||||||||
Trademarks
and patents
|
178,000
|
102,000
|
|||||||||||
Total
Trademarks and Intangibles
|
$
|
969,000
|
$
|
933,000
|
Amortization
expense is included in selling, general and administrative
expenses.
5.
|
Fixed Assets |
Fixed
assets are stated at cost. Depreciation is provided using the straight-line
method over the estimated useful lives of the related assets, which are
generally three to seven years. Leasehold improvements and equipment under
capital leases are amortized on a straight-line basis over the lesser of the
estimated useful life of the asset or the related lease terms. Expenditures
for
repairs and maintenance are charged to expense as incurred, while major renewals
and improvements are capitalized.
6.
|
Note Receivable |
Medifast
realized a $1,503,000 note receivable as a result of the sale of Consumer Choice
Systems on January 17, 2006 to a former board member. The note has a 10-year
term with imputed interest of 4% collateralized by 50,000 shares of Medifast
stock and all the assets of Consumer Choice Systems. The amount of principal
to
be collected over each of the next 5 years is $174,000 per year with the
remaining amount collectible thereafter of $495,000.
7.
|
Income Per Common Share |
Basic
income per share is calculated by dividing net income by the weighted average
number of outstanding common shares during the year. Basic income per share
excludes any dilutive effects of options, warrants and other stock-based
compensation.
8
8.
|
Estimates
|
The
preparation of financial statements in conformity with accounting principles
generally accepted in the United States of America requires management to make
estimates and assumptions that affect the reported amounts of assets and
liabilities and disclosure of contingent assets and liabilities at the date
of
the financial statements and the reported amounts of revenues and expenses
during the reporting periods. Actual results could differ from those
estimates.
9.
|
Deferred Compensation Plans |
We
maintain a non-qualified deferred compensation plan for Senior Executive
management. Currently, Bradley MacDonald is the only participant in the plan.
Under the deferred compensation plan that became effective in 2003, executive
officers of the Company may defer a portion of their salary and bonus
(performance-based compensation) annually. A participant may elect to receive
distributions of the accrued deferred compensation in a lump sum or in
installments upon retirement
Each
participating officer may request that the deferred amounts be allocated among
several available investment options established and offered by the Company.
These investment options provide market rates of return and are not subsidized
by the Company. The benefit payable under the plan at any time to a participant
following termination of employment is equal to the applicable deferred amounts,
plus or minus any earnings or losses attributable to the investment of such
deferred amounts. The Company has established a trust for the benefit of
participants in the deferred compensation plan. Pursuant to the terms of the
trust, as soon as possible after any deferred amounts have been withheld from
a
plan participant, the Company will contribute such deferred amounts to the
trust
to be held for the benefit of the participant in accordance with the terms
of
the plan and the trust.
Retirement
payouts under the plan upon an executive officer’s retirement from the Company
are payable either in a lump-sum payment or in annual installments over a period
of up to ten years. Upon death, disability or termination of employment, all
amounts shall be paid in a lump-sum payment as soon as administratively
feasible.
10.
|
Share
Based Payments
|
Stock-Based
Compensation
Effective
December 31, 2005, the Company adopted the provisions of Financial Accounting
Standards Board Statement of Financial Accounting Standard (“SFAS”) No. 123(R),
“Share-Based Payments,” which establishes the accounting for employee
stock-based awards. Under the provisions of SFAS No.123(R), stock-based
compensation is measured at the grant date, based on the calculated fair value
of the award, and is recognized as an expense over the requisite employee
service period (generally the vesting period of the grant). The Company adopted
SFAS No. 123(R) using the modified prospective method and, as a result, periods
prior to December 31, 2005 have not been restated. The Company recognized
stock-based compensation for awards issued under the Company’s stock option
plans in other income/expenses included in the Condensed Consolidated Statement
of Operations. Additionally, no modifications were made to outstanding stock
options prior to the adoption of SFAS No. 123(R), and no cumulative adjustments
were recorded in the Company’s financial statements.
Prior
to
December 31, 2005, the Company accounted for stock-based compensation in
accordance with provisions of Accounting Principles Board Opinion No. 25 (“APB
No. 25”), “Accounting for Stock Issued to Employees,” and related
interpretations. Under APB No. 25, compensation cost was recognized based on
the
difference, if any, on the date of grant between the fair value of the Company’s
stock and the amount an employee must pay to acquire the stock. The Company
grants stock options at an exercise price equal to 100% of the market price
on
the date of grant. Accordingly, no compensation expense was recognized for
the
stock option grants in periods prior to the adoption of SFAS No.
123(R).
Unearned
compensation represents shares issued to executives that will be vested over
a
5-6 year period. These shares will be amortized over the vesting period in
accordance with FASB 123(R). The expense related to the vesting of unearned
compensation was $570,000 and $346,000 at September 30, 2007 and September
30,
2006, respectively.
9
The
following summarizes the stock option activity for the Nine Months ended
September 30, 2007:
September
30, 2007
|
||||||||||
Shares
|
Weighted
Average Exercise Price |
Weighted
Average Contractual Term (Years) |
||||||||
Outstanding,
December 31, 2006
|
321,579
|
3.76
|
||||||||
Options
granted
|
||||||||||
Options
reinstated
|
||||||||||
Options
exercised
|
(27,500
|
)
|
0.89
|
|||||||
Options
forfeited or expired
|
|
|
|
|||||||
Outstanding,
September 30, 2007
|
294,079
|
4.16
|
2.47
|
|||||||
Options
exercisable, September 30, 2007
|
204,077
|
3.36
|
2.11
|
|||||||
Options
available for grant at end of year
|
928,421
|
10.
|
Recent
Accounting Pronouncements
|
In
February 2006, the FASB issued SFAS No. 155, “Accounting for Certain
Hybrid Financial Instruments, an amendment of FASB Statements No. 133 and
140.” SFAS No. 155 resolves issues addressed in SFAS No. 133
Implementation Issue No. D1, “Application of Statement 133 to Beneficial
Interests in Securitized Financial Assets,” and permits fair value
re-measurement for any hybrid financial instrument that contains an embedded
derivative that otherwise would require bifurcation, clarifies which
interest-only strips and principal-only strips are not subject to the
requirements of SFAS No. 133, establishes a requirement to evaluate
interests in securitized financial assets to identify interests that are
freestanding derivatives or that are hybrid financial instruments that contain
an embedded derivative requiring bifurcation, clarifies that concentrations
of
credit risk in the form of subordination are not embedded derivatives and amends
SFAS No. 140 to eliminate the prohibition on a qualifying special-purpose
entity from holding a derivative financial instrument that pertains to a
beneficial interest other than another derivative financial instrument. SFAS
No. 155 is effective for all financial instruments acquired or issued after
the beginning of the first fiscal year that begins after September 15,
2006. This standard did not have a material impact on the Company’s consolidated
financial position, results of operations, or cash flows.
In
March 2006, the FASB issued SFAS No. 156, “Accounting for Servicing of
Financial Assets, an amendment of FASB Statement No. 140.” SFAS
No. 156 requires an entity to recognize a servicing asset or liability each
time it undertakes an obligation to service a financial asset by entering into
a
servicing contract under a transfer of the servicer’s financial assets that
meets the requirements for sale accounting, a transfer of the servicer’s
financial assets to a qualified special-purpose entity in a guaranteed mortgage
securitization in which the transferor retains all of the resulting securities
and classifies them as either available-for-sale or trading securities in
accordance with SFAS No. 115, “Accounting for Certain Investments in Debt
and Equity Securities” and an acquisition or assumption of an obligation to
service a financial asset that does not relate to financial assets of the
servicer or its consolidated affiliates. Additionally, SFAS No. 156
requires all separately recognized servicing assets and servicing liabilities
to
be initially measured at fair value, permits an entity to choose either the
use
of an amortization or fair value method for subsequent measurements, permits
at
initial adoption a one-time reclassification of available-for-sale securities
to
trading securities by entities with recognized servicing rights and requires
separate presentation of servicing assets and liabilities subsequently measured
at fair value and additional disclosures for all separately recognized servicing
assets and liabilities. SFAS No. 156 is effective for transactions entered
into after the beginning of the first fiscal year that begins after
September 15, 2006. This standard did not have a material impact on the
Company’s consolidated financial position, results of operations, or cash
flows.
In
September 2006, the FASB issued Statement of Financial Accounting Standards
No.
157, Fair Value Measurements, and (“FAS 157”). This Standard defines fair value,
establishes a framework for measuring fair value in generally accepted
accounting principles and expands disclosures about fair value measurements.
FAS
157 is effective for financial statements issued for fiscal years beginning
after November 15, 2007 and interim periods within those fiscal years. The
adoption of FAS 157 is not expected to have a material impact on the Company’s
consolidated financial position, results of operations or cash flows.
10
The
FASB also issued in September 2006 Statement of Financial Accounting Standards
No. 158, Employers’ Accounting for Defined Benefit Pension and Other
Postretirement Plans — an amendment of FASB Statement No. 87, 88, 106 and
132(R), (“FAS 158”). This Standard requires recognition of the funded status of
a benefit plan in the statement of financial position. The Standard also
requires recognition in other comprehensive income certain gains and losses
that
arise during the period but are deferred under pension accounting rules, as
well
as modifies the timing of reporting and adds certain disclosures. FAS 158
provides recognition and disclosure elements to be effective as of the end
of
the fiscal year after December 15, 2006 and measurement elements to be effective
for fiscal years ending after December 15, 2008. The Company has not yet
analyzed the impact FAS 158 will have on the Company’s consolidated financial
condition, results of operations, cash flows or disclosures.
In
September 2006, the Securities and Exchange Commission (“SEC”) issued Staff
Accounting Bulletin (“SAB”) No. 108, “Quantifying Misstatements.” SAB 108
provides interpretative guidance on how public companies quantify financial
statement misstatements. There have been two common approaches used to quantify
such errors. Under an income statement approach, the “roll-over” method, the
error is quantified as the amount by which the current year income statement
is
misstated. Alternatively, under a balance sheet approach, the “iron curtain”
method, the error is quantified as the cumulative amount by which the current
year balance sheet is misstated. In SAB 108, the SEC established an approach
that requires quantification of financial statement misstatements based on
the
effects of the misstatements on each of the company’s financial statements and
the related financial statement disclosures. This model is commonly referred
to
as a “dual approach” because it requires quantification of errors under both the
roll-over and iron curtain methods. SAB 108 is effective for the first fiscal
year ending after November 15, 2006. The adoption of SAB 108 did not have a
material impact on the Company’s consolidated financial position and results of
operations.
In
June
2006, the FASB issued FASB Interpretation No. 48, “Accounting for
Uncertainty in Income Taxes - an interpretation of FASB Statement No. 109”
(“FIN 48”). FIN 48 prescribes a recognition threshold and measurement attribute
for financial statement recognition and measurement of a tax position taken
or
expected to be taken in a tax return, and also provides guidance on
de-recognition, classification, interest and penalties, accounting in interim
periods, disclosure, and transition. FIN 48 is effective for fiscal years
beginning after December 15, 2006. The adoption of FIN 48 did not have a
material impact on the Company’s consolidated financial position, results of
operations, or cash flows.
In
February, 2007 the FASB issued SFAS No. 159, “The Fair Value Option for
Financial Assets and Liabilities,” including an amendment to SFAS No. 115,
“Accounting for Certain Investments in Debt and Equity Securities,” applicable
to all entities with available-for-sale and trading securities. SFAS No. 159
permits entities to measure many financial instruments and certain other items
at fair value. Eligible items include recognized financial assets and
liabilities other than investments or interests which an entity is required
to
consolidate, financial assets or liabilities recognized under leases, deposit
liabilities of financial institutions, or financial instruments that are
classified by the issuer as a component of shareholders’ equity. Also eligible
are firm commitments that would otherwise not be recognized at inception and
that involve only financial instruments, non-financial insurance contracts
and
warranties that the issuer can settle by paying a third party to provide those
goods or services, and host financial instruments that result from separation of
an embedded non-financial derivative instrument from a non-financial hybrid
instrument. SFAS No. 159 is effective as of the beginning of an entity’s fiscal
year that begins after November 15, 2007. This pronouncement has no effect
on
the Company at this time.
11.
|
Revenue
Recognition
|
Revenue
is recognized net of discounts, rebates, promotional adjustments, price
adjustments, returns and other potential adjustments upon shipment and passing
of risk to the customer and when estimates of are reasonably determinable,
collection is reasonably assured and the Company has no further performance
obligations.
12.
|
Restatements
|
The
September 30, 2006 financial statements have been restated to increase
amortization expense on customer lists by $35,000. Net income for the
quarter-ended September 30, 2006 decreased by $35,000 from $1,490,000 to
$1,455,000 and retained earnings decreased from $5,764,000 to $5,729,000. The
restatement decreased basic earnings per share by $.01 from $.12 to $.11.
Diluted earnings per share remained unchanged at $.11.
13.
Reclassifications
Certain
amounts for the quarter ended September 30, 2006 have been reclassified to
conform to the presentation of the September 30, 2007 amounts. The
reclassifications have no effect on net income for the quarters ended September
30, 2007 and 2006.
11
14.
|
Business
Segments
|
Operating
segments are components of an enterprise about which separate financial
information is available that is regularly reviewed by the chief operating
decision maker about how to allocate resources and in assessing performance.
The
Company has two reportable operating segments: Medifast and All Other. The
Medifast reporting segment consists of the following distribution channels:
Medifast Direct, Take Shape for Life, and Doctors and Clinics. The All Other
reporting segments consist of Hi-Energy and Medifast Weight Control Centers,
the
Company’s parent company operations, as well as the Consumer Choice Systems,
Inc. division which was sold in January of 2006.
The
accounting policies of the segments are the same as those of the Company. The
presentation and allocation of assets, liabilities and results of operations
may
not reflect the actual economic costs of the segments as stand-alone businesses.
If a different basis of allocation were utilized, the relative contributions
of
the segments might differ, but management believes that the relative trends
in
segments would likely not be impacted.
12
The
following tables present segment information for the three and nine month
periods ended September 30, 2007 and September 30, 2006:
Three
Months Ended September 30, 2007
|
||||||||||
Medifast
|
All
Other
|
Consolidated
|
||||||||
Revenues,
net
|
20,792,000
|
1,054,000
|
21,846,000
|
|||||||
Cost
of Sales
|
5,374,000
|
149,000
|
5,523,000
|
|||||||
Other
Selling, General and Adminstrative Expenses
|
12,712,000
|
1,172,000
|
13,884,000
|
|||||||
Depreciation
and Amortization
|
579,000
|
301,000
|
880,000
|
|||||||
Interest
(net)
|
30,000
|
129,000
|
159,000
|
|||||||
Provision
for income taxes
|
446,000
|
-
|
446,000
|
|||||||
Net
income (loss)
|
1,651,000
|
(697,000
|
)
|
954,000
|
||||||
Segment
Assets
|
21,917,000
|
18,756,000
|
40,673,000
|
|||||||
|
Three
Months Ended September 30, 2006
|
|||||||||
|
Medifast
|
All
Other
|
Consolidated
|
|||||||
|
(restated)
|
|||||||||
Revenues,
net
|
18,812,000
|
830,000
|
19,642,000
|
|||||||
Cost
of Sales
|
4,557,000
|
148,000
|
4,705,000
|
|||||||
Other
Selling, General and Adminstrative Expenses
|
10,907,000
|
1,476,000
|
12,383,000
|
|||||||
Depreciation
and Amortization
|
333,000
|
426,000
|
759,000
|
|||||||
Interest
(net)
|
39,000
|
3,000
|
42,000
|
|||||||
Provision
for income taxes
|
298,000
|
-
|
298,000
|
|||||||
Net
income (loss)
|
2,678,000
|
(1,223,000
|
)
|
1,455,000
|
||||||
Segment
Assets
|
18,869,000
|
16,259,000
|
35,128,000
|
|||||||
|
Nine
Months Ended September 30, 2007
|
|||||||||
|
Medifast
|
All
Other
|
Consolidated
|
|||||||
Revenues,
net
|
60,977,000
|
2,998,000
|
63,975,000
|
|||||||
Cost
of Sales
|
15,566,000
|
378,000
|
15,944,000
|
|||||||
Other
Selling, General and Adminstrative Expenses
|
37,350,000
|
3,141,000
|
40,491,000
|
|||||||
Depreciation
and Amortization
|
2,060,000
|
475,000
|
2,535,000
|
|||||||
Interest
(net)
|
112,000
|
172,000
|
284,000
|
|||||||
Provision
for income taxes
|
1,486,000
|
-
|
1,486,000
|
|||||||
Net
income (loss)
|
4,403,000
|
(1,168,000
|
)
|
3,235,000
|
||||||
Segment
Assets
|
21,917,000
|
18,756,000
|
40,673,000
|
|||||||
|
Nine
Months Ended September 30, 2006
|
|||||||||
|
Medifast
|
All
Other
|
Consolidated
|
|||||||
|
(restated)
|
|||||||||
Revenues,
net
|
56,422,000
|
2,357,000
|
58,779,000
|
|||||||
Cost
of Sales
|
13,944,000
|
390,000
|
14,334,000
|
|||||||
Other
Selling, General and Adminstrative Expenses
|
31,178,000
|
4,210,000
|
35,388,000
|
|||||||
Depreciation
and Amortization
|
1,223,000
|
567,000
|
1,790,000
|
|||||||
Interest
(net)
|
123,000
|
11,000
|
134,000
|
|||||||
Provision
for income taxes
|
2,219,000
|
-
|
2,219,000
|
|||||||
Net
income (loss)
|
7,735,000
|
(2,821,000
|
)
|
4,914,000
|
||||||
Segment
Assets
|
18,869,000
|
16,259,000
|
35,128,000
|
13
Management
Discussion and Analysis of
Financial
Condition and Results of Operations
Except
for the historical information contained herein, this Report on Form 10-Q
contains certain forward-looking statements that involve substantial risks
and
uncertainties. When used in this Report, the words “anticipate,” “believe,”
“estimate,” “expect” and similar expressions, as they relate to Medifast, Inc.
or its management, are intended to identify such forward-looking statements.
The
Company’s actual results, performance or achievements could differ materially
from the results expressed in, or implied by, these forward-looking statements.
Accordingly, there is no assurance that the results in the forward-looking
statements will be achieved.
Critical
Accounting Policies and Estimates
Our
consolidated financial statements are prepared in accordance with U.S. generally
accepted accounting principles. Our significant accounting policies are
described in Note 2 of our audited consolidated financial statements as of
December 31, 2006.
The
preparation of these financial statements requires management to make estimates
and assumptions that affect the reported amounts of assets and liabilities,
the
disclosure of contingent assets and liabilities at the date of the financial
statements, and the reported amounts of revenue and expenses during the
reporting period. Management develops, and changes periodically, these estimates
and assumptions based on historical experience and on various other factors
that
are believed to be reasonable under the circumstances. Actual results may differ
from these estimates under different assumptions or conditions. Management
considers the following accounting estimates to be the most critical in
preparing our consolidated financial statements. These critical accounting
estimates have been discussed with our audit committee.
Revenue
Recognition. Revenue is recognized net of discounts, rebates, promotional
adjustments, price adjustments, returns and other potential adjustments upon
shipment and passing of risk to the customer and when estimates of are
reasonably determinable, collection is reasonably assured and the Company has
no
further performance obligations.
Impairment
of Fixed Assets and Intangible Assets. We
continually assess the impairment of long-lived assets whenever events or
changes in circumstances indicate that the carrying value of the assets may
not
be recoverable. Judgments regarding the existence of impairment indicators
are
based on legal factors, market conditions and our operating performance. Future
events could cause us to conclude that impairment indicators exist and the
carrying values of fixed and intangible assets may be impaired. Any resulting
impairment loss would be limited to the value of net fixed and intangible
assets.
Income
Taxes.
In the preparation of consolidated financial statements, the Company estimates
income taxes based on diverse legislative and regulatory structures that exist
in jurisdictions where the company conducts business. Deferred income tax assets
and liabilities represent tax benefits or obligations that arise from temporary
differences due to differing treatment of certain items for accounting and
income tax purposes. The Company evaluates deferred tax assets each period
to
ensure that estimated future taxable income will be sufficient in character
amount and timing to result in their recovery. A valuation allowance is
established when management determines that it is more likely than not that
a
deferred tax asset will not be realized to reduce the assets to their realizable
value. Considerable judgments are required in establishing deferred tax
valuation allowances and in assessing probable exposures related to tax matters.
The Company’s tax returns are subject to audit and local taxing authorities that
could challenge the company’s tax positions. The Company believes it records
and/or discloses such potential tax liabilities as appropriate and has
reasonably estimated its income tax liabilities and recoverable tax
assets.
Allowance
for doubtful accounts.
In
determining the adequacy of the allowance for doubtful accounts, we consider
a
number of factors including the aging of the receivable portfolio, customer
payment trends, and financial condition of the customer, industry conditions
and
overall credibility of the customer. Actual amounts could differ significantly
from our estimates.
14
General
Nine
Months Ended September 30, 2007 and September 30, 2006
Revenue:
Revenue increased to $64 million for the first nine months of 2007 as compared
to $58.8 million for the first nine months of 2006, an increase of $5.2 million
or 9%. The direct marketing sales channel accounted for 58% of total revenue,
Take Shape for Life 31%, doctors 5%, and clinics 6%. As compared to the first
nine months of 2006, the direct response sales channel revenue increased by
2%.
Direct response is fueled primarily by consumer advertising via print, TV,
web,
and radio, however, in the first quarter of 2006 it was also fueled largely
by a
substantial editorial placement in a major consumer publication at no cost
to
the Company. Take Shape for Life sales, which are fueled by person-to-person
recruiting and support increased by 17% year-over-year. The Company’s doctor’s
sales increased by 13% compared to the first nine months of 2006. The Company’s
clinic division which began operating under the Medifast Weight Control Center
name in late 2006, increased sales by 34% as compared to the first nine months
of 2006.
The
Take
Shape for Life division grew 17% year-over-year. This growth can largely be
attributed to the tools and training that led to an increase in the ability
of
the division to both promote growth in recruiting of health coaches, as well
as
better supporting this growth as it occurs. This continued investment proved
to
be a large part of the current growth trends in Take Shape for Life sales,
as
well as the number of active health coaches. The number of active health coaches
grew to 1,650 at the end of the third quarter 2007 compared to 1,200 at the
same
time period in 2006, an increase of 38%. This recent growth in health coaches
was recently observed in July of 2007, with over 80% attendance growth at the
2007 National Convention compared to the attendance at the 2006 Convention.
The
company believes that the growth in health coach activity is a positive trend
that should continue, and will lead to significant revenue growth in the near
future
The
Medifast Weight Control Centers, which represent approximately 6% of the
Company’s overall revenues, are currently operating in 9 locations in Dallas and
Orlando. In the first nine months of 2007, the Company experienced revenue
growth of 34% versus the same time period last year. The average monthly revenue
per clinic also witnessed significant growth of 57%, averaging $36,000 per
clinic in 2007 as compared to $23,000 in the first nine months of 2006. In
the
expanding Dallas, TX market, the average monthly revenue per clinic is
approximately $50,000. In the estimated $40 billion weight loss and health
living industry, the brick and mortar clinic model has always made up a
significant portion of overall sales. Medifast has incorporated this model
with
the creation of the Medifast Weight Control Centers. The recent growth in this
division has proven that the model is in high demand from a select portion
of
the weight loss consumers. The Company believes that with the recent industry
launches of over-the-counter and anticipated launches of prescription appetite
suppressant medications that this model will continue to grow. Therefore,
throughout the 2nd
and 3rd
quarter, the Company invested in the infrastructure of its medical clinic model.
The major aspects of the investment in this division included an expanded
executive team, the creation of a point of sale system, a robust customer data
tracking system, finalizing the franchise opportunity documentation, and the
beginning stages of expansion into several new locations. The Company believes
this business will be a major driver of revenues and profits for the Medifast
business as it continues to expand. The Company plans to continue the expansion
of the Medifast Weight Control Centers with both additional corporate locations
as well as offering the model through a franchise opportunity. The Company
plans
to open an additional 6 corporately owned locations in a major market by the
end
of the first quarter of 2008.
Overall,
selling, general and administrative expenses increased by $5.8 million as
compared to the first nine months of 2006. The majority of the increase was
due
to investments in the Company’s future advertising campaigns, along with the
necessary infrastructure support tools to allow the future campaigns to improve
in effectiveness. Advertising expense for the first nine months of 2007 was
approximately $15.1 million compared to approximately $12.2 million for the
same
period last year, an increase of $2.9 million. In the prior year, the Company
benefited from a substantial editorial placement in a major consumer publication
at no cost to the Company. During 2007, the Company has invested in multiple
celebrity endorsement contracts as well as increased public relations expense
to
focus on increasing brand awareness that will benefit our future advertising
campaigns. Salaries and benefits increased by approximately $1,300,000 for
the
nine months ended September 30, 2007 as the Company hired additional expertise
in critical areas in order to assist in future growth and meet regulatory needs.
This primarily includes IT, nutrition and product development, marketing,
Medifast Weight Control Centers, and Take Shape for Life. Take Shape for Life
commission expense, which is completely variable based upon revenue, increased
by approximately $1,200,000. Communication expense which includes outsourced
call centers increased by $270,000 due to two outsourced call centers handling
calls relating to TV, print, and Take Shape for Life sales. The Company has
spent a significant amount of time and materials in the first nine months of
2007 building the future call center infrastructure with related technology
and
personnel. This investment will allow the call center to increase the percentage
of advertising calls to be handled in-house. It is believed that this initiative
will amount to significant savings and improved closing rates in the future.
In
the third quarter of 2007 additional call volume was moved in-house resulting
in
an $80,000 decrease in communication expense. The reduction of the outsourced
call center expenses will occur in stages throughout the remainder of 2007
and
into 2008. Other expenses increased by $400,000, which included items such
as
depreciation, amortization, credit card processing fees, charitable
contributions, and property taxes. Stock compensation expense increased by
$208,000 as compared to the first nine months of 2006 as stock awards vest
over
5 and 6 year terms for executives. These increases were offset by an
approximately $175,000 decrease in office expense and the absence of a $323,000
loss resulting from the sale of the Consumer Choice Systems division in the
first quarter of 2006.
15
Costs
and
Expenses: Cost of revenue increased $1.6 million to $16 million in the first
nine months of 2007 from $14.3 million in 2006. As a percentage of sales, gross
margin remained at approximately 75% for the first nine months of 2007 and
2006.
Income
taxes: For
the
first nine months of 2007, we recorded $1,486,000 in income tax expense, which
represents an annual effective rate of 31.5%. For the first nine months of
2006,
we recorded income tax expense of $2,219,000 which reflected an estimated annual
effective tax rate of 31.1%. The Company anticipates a tax rate of approximately
32-34% in 2007.
Net
income: Net income was $3.2 million in the first nine months of 2007 as compared
to $4.9 million in the first nine months of 2006, which reflected a decrease
of
$1.7 million or 35%. The decrease was directly related to the initiatives of
the
Company to create its new advertising campaign and improve future capabilities
to increase advertising effectiveness. Additionally, the Company did not have
the benefit of the no cost editorial publication that occurred in the first
quarter of 2006 that led to significant profits.
Three
Months Ended September 30, 2007 and September 30, 2006
Revenue:
Revenue increased to $21.8 million for the three months ended September 30,
2007
as compared to $19.6 million for the same period in 2006, an increase of $2.2
million or 11%. The direct marketing sales channel accounted for 58% of total
revenue, Take Shape for Life 31%, doctors 5%, and clinics 6%. As compared to
the
three months ended September 30, 2006, the direct response sales channel revenue
increased by 2%. Take Shape for Life sales, which are fueled by person-to-person
recruiting and support increased by 30% year-over-year. Doctor’s sales increased
10% as compared to prior year and the Company’s clinic division, which began
operating under the Medifast Weight Control Center name in late 2006, increased
sales by 34% as compared to the quarter-ended September 30, 2006.
The
Take
Shape for Life division grew 30% year-over-year. This growth can largely be
attributed to the 2007 National Convention that had over 80% attendance growth
as compared to 2006. Health coaches were trained on tools and training materials
that promoted growth in the recruitment of health coaches as well as enhanced
customer support. As compared to prior year, health coach recruitment increased
by 75% in the third quarter of 2007. The company believes that the growth in
health coach activity is a positive trend that should continue, and will lead
to
significant revenue growth in the near future
Throughout
the third quarter of 2007 the Company spent significant time and materials
investing in the future growth capabilities of the Medifast business. This
included building internal technical and personnel abilities, strategic
alliances with industry leaders, and large investments in future advertising
campaigns and awareness of the Medifast brand.
The
Company believes that the expenses associated with investing in these necessary
areas for future growth will be recognized in the near term and well into the
future. Several of these expenses include two celebrity endorsement contracts
for future advertising campaigns, investment in public relations efforts for
building brand awareness, a state of the art in-house call center infrastructure
to include a phone system and experienced call center personnel to make it
effective, and investments in technical capabilities for several of the Medifast
business models. The Company believes these expenses and improvements, which
were largely associated with the future advertising campaign, will lead to
a
more effective advertising spend moving forward, and the ability to
significantly increase the run rate of the advertising spend as the
effectiveness is proven.
The
Company believes that these expenses will prove to be the infrastructure
building blocks of the future growth in the Medifast business. While building
for the future, the Company spent significant time analyzing the current metrics
of the business and the overall industry. The knowledge gained from this effort
allow for significant tracking improvements in the Company’s core metrics as it
moves forward. These metrics include but are not limited to, advertising
response rates, customer closing rates via web and telephone, lifetime value
of
consumers, customer success statistics across our multiple channels and media
costs. The Company made noteworthy advances in its ability to track these
metrics, and is confident that with the investments it has placed in its future
advertising campaigns and internal capabilities, that these metrics should
continue to improve as it moves forward.
In
the
third quarter of 2007, the Company also continued to spend on the infrastructure
necessary to meet the requirements of being a micro cap public company in
today’s regulatory environment. In 2006, the Company was required to become
Sarbanes-Oxley compliant and in 2007, the Company has invested in both systems
and personnel to maintain compliance and ensure the highest level of internal
control over financial reporting.
In
the
third quarter of 2007 selling, general, and administrative expenses increased
by
$1.6 million as compared to Q3 of 2006. As compared to prior year, advertising
expense increasing by approximately $400,000. Advertising expense for Q3 of
2007
was approximately $5.1 million compared to $4.7 million for the same period
last
year. The primary reason for the increase in advertising expense was due to
increased spending on future campaigns that include celebrity endorsement
contracts and the public relations and promotions associated with them, that
the
Company feels would increase sales and exposure of the Medifast brand. The
Company has invested in multiple celebrity endorsement contracts that increased
advertising expense in the current year. In the third quarter of 2007, in order
to prepare for the first quarter of 2008 the Company invested in testing a
celebrity endorsed campaign, while only minimal weight loss had been experienced
by both celebrities. This test was done to prove the believed increased
effectiveness of a celebrity endorsed campaign. Due to the proven success of
the
celebrity endorsed campaign in the third quarter, and with the celebrities
now
having experienced substantially more weight loss, the Company invested in
the
creation of an advertising campaign to be launched in the first quarter of
2008.
Salaries and benefits increased by approximately $500,000 as compared to the
third quarter of 2006 as the Company hired additional expertise and incurred
additional recruiting fees in critical areas in order to assist in future
growth. This primarily includes IT, nutrition and product development,
marketing, Medifast Weight Control Centers, and Take Shape for Life. The
salaries are attributed to the investing of internal abilities to improve
capabilities of the Company moving forward. These internal teams were associated
with the building of several areas to include the additional capabilities of
the
Company’s website and call center. One of these major initiatives was the mid
June launch of the Company’s auto-ship program that has proven successful as
approximately 35% of all new customers choose the auto-ship option. The Company
believes that this, along with the many other innovative updates completed,
will
significantly improve its customer retention strategies, while positively
impacting the lifetime value of consumers and providing clearer future revenue
expectations from reoccurring customers. Take Shape for Life commission expense,
which is directly related to sales, increased by approximately $700,000.
Communication expense which includes outsourced call centers decreased by
$80,000 as the Company continues to bring more call volume into its in-house
call center. Other expenses increased by $200,000, which included items such
as
depreciation, amortization, credit card processing fees, charitable
contributions, and property taxes. These increases were offset by an
approximately $75,000 decrease in office expense.
16
The
Company has continued to invest in building the platform for the future growth
of the business. The building of a seasoned Executive Team with extensive
experience and capabilities, along with providing the internal resources
required to utilize these capabilities was a core focus of the business
throughout the third quarter. The Company believes that each investment has
provided positive improvements, however the true effect of these investments
will be in the near future as the company continues its long term growth plan.
Costs
and
Expenses: Cost of revenue increased $800,000 to $5.5 million in Q3 of 2007
from
$4.7 million in 2006. As a percentage of sales, gross margin remained at
approximately 75% for the third quarter of 2007 and 2006.
Income
taxes: In
the
third quarter of 2007, we recorded $446,000 in income tax expense, which
represents an annual effective rate of 31.9%. In the third quarter of 2006,
we
recorded income tax expense of $298,000 which reflected an estimated annual
effective tax rate of 17%. The Company anticipates a tax rate of approximately
32-34% in 2007.
Net
income: Net income was $954,000 in the third quarter of 2007 as compared to
$1,455,000 in the third quarter of 2006, which reflected a decrease of $501,000
or 34%. The decrease was directly related to the initiatives of the Company
to
create its new advertising campaign and improve future capabilities to increase
advertising effectiveness through technology and personnel.
SEGMENT
RESULTS OF OPERATIONS
Net
Sales by Segment for the Three Months Ended September
30,
2007
|
2006
|
||||||||||||
Segments
|
Sales
|
%
of Total
|
Sales
|
%
of Total
|
|||||||||
Medifast
|
20,792,000
|
95
|
%
|
18,812,000
|
96
|
%
|
|||||||
All
Other
|
1,054,000
|
5
|
%
|
830,000
|
4
|
%
|
|||||||
Eliminations
|
-
|
0
|
%
|
-
|
0
|
%
|
|||||||
Total
Sales
|
21,846,000
|
100
|
%
|
19,642,000
|
100
|
%
|
Net
Sales by Segment for the Nine Months Ended September
30,
2007
|
2006
|
||||||||||||
Segments
|
Sales
|
%
of Total
|
Sales
|
%
of Total
|
|||||||||
Medifast
|
60,977,000
|
95
|
%
|
56,422,000
|
96
|
%
|
|||||||
All
Other
|
2,998,000
|
5
|
%
|
2,357,000
|
4
|
%
|
|||||||
Eliminations
|
-
|
0
|
%
|
-
|
0
|
%
|
|||||||
Total
Sales
|
63,975,000
|
100
|
%
|
58,779,000
|
100
|
%
|
17
Three
Months Ended September 30, 2007 and September 30, 2006
Medifast
Segment: The Medifast reporting segment consists of the sales of Medifast
Direct, Take Shape for Life, and Doctors and Clinics. As this represents the
majority of our business this is referenced to the “Consolidated Results of
Operations” management discussion for the three months ended September 30, 2007
and 2006 above.
All
Other
Segment: The All Other reporting segment consists of the sales of Medifast
Weight Control Centers. Sales increased by $224,000 year-over year as a result
of an increase in Medifast Weight Control Centers sales to $1,054,000. The
increase in the Medifast Weight Control Center’s sales was due to the opening of
more clinics in Texas, the closing of less profitable centers, spending
efficiencies in advertising, improved closing rates on sales, as well as the
hiring of more experienced clinic operators to manage the clinics. In addition,
new programs were developed that extended the lifetime value of each
customer.
Nine
Months Ended September 30, 2007 and September 30, 2006
Medifast
Segment: The Medifast reporting segment consists of the sales of Medifast
Direct, Take Shape for Life, and Doctors and Clinics. As this represents the
majority of our business this is referenced to the “Condensed Consolidated
Results of Operations” management discussion for the nine months ended September
30, 2007 and 2006 above.
All
Other
Segment: The All Other reporting segment consists of the sales of Medifast
Weight Control Centers. Sales increased by $641,000 year-over year as a result
of an increase in Medifast Weight Control Centers sales to $2,998,000. The
increase in the Medifast Weight Control Center’s sales was due to the opening of
more clinics in Texas, the closing of less profitable centers, spending
efficiencies in advertising, improved closing rates on sales, as well as the
hiring of more experienced clinic operators to manage the clinics. In addition,
new programs were developed that extended the lifetime value of each customer.
The “umbrella” effect of Medifast direct advertising has also had an impact on
sales by increasing brand recognition as well as walk-in customers.
Net
Profit by Segment for the Three Months Ended September 30,
2007
|
2006
|
||||||||||||
Segments
|
Profit
|
%
of Total
|
Profit
|
%
of Total
|
|||||||||
Medifast
|
1,651,000
|
173
|
%
|
2,678,000
|
184
|
%
|
|||||||
All
Other
|
(697,000
|
)
|
-73
|
%
|
(1,223,000
|
)
|
-84
|
%
|
|||||
Eliminations
|
-
|
0
|
%
|
-
|
0
|
%
|
|||||||
Total
Sales
|
954,000
|
100
|
%
|
1,455,000
|
100
|
%
|
Net
Profit by Segment for the Nine Months Ended September 30,
2007
|
2006
|
||||||||||||
Segments
|
Profit
|
%
of Total
|
Profit
|
%
of Total
|
|||||||||
Medifast
|
4,403,000
|
136
|
%
|
7,735,000
|
157
|
%
|
|||||||
All
Other
|
(1,168,000
|
)
|
-36
|
%
|
(2,821,000
|
)
|
-57
|
%
|
|||||
Eliminations
|
-
|
0
|
%
|
-
|
0
|
%
|
|||||||
Total
Sales
|
3,235,000
|
100
|
%
|
4,914,000
|
100
|
%
|
Three
Months Ended September 30, 2007 and September 30, 2006
Medifast
Segment: The Medifast reporting segment consists of the profits of Medifast
Direct, Take Shape for Life, and Doctors and Clinics. As this represents the
majority of our business this is referenced to the “Condensed Consolidated
Results of Operations” management discussion for the three months ended
September 30, 2007 and 2006 above. See footnote 14, “Business Segments” for a
detailed breakout of expenses
18
All
Other
Segment: The All Other reporting segment consists of the losses of Medifast
Weight Control Centers, and corporate expenses related to the parent company
operations. Year-over-year, the loss in the All Other segment improved by
$526,000. The decreased expenses were due to a restructuring of the Hi-Energy
and Medifast Weight Control Centers management team, improved advertising spend,
and reduction in salary expense. The Hi-Energy and Medifast Weight Control
Centers showed an improvement year-over-year of $231,000. Corporate expenses
increased in the third quarter of 2007 as compared to the prior year, which
includes auditor’s fees, refinancing fees, attorney’s fees, board of director
expenses, investor relations, corporate consulting, education and training,
and
corporate outings. See footnote 14, “Business Segments” for a detailed breakout
of expenses.
Nine
Months Ended September 30, 2007 and September 30, 2006
Medifast
Segment: The Medifast reporting segment consists of the profits of Medifast
Direct, Take Shape for Life, and Doctors and Clinics. As this represents the
majority of our business this is referenced to the “Condensed Consolidated
Results of Operations” management discussion for the nine months ended September
30, 2007 and 2006 above. See footnote 14, “Business Segments” for a detailed
breakout of expenses
All
Other
Segment: The All Other reporting segment consists of the losses of Medifast
Weight Control Centers, and corporate expenses related to the parent company
operations. Year-over-year, the loss in the All Other segment decreased by
$1,653,000. These segments include the selling, general, and administrative
expenses of the corporate operation, which includes auditor fees, refinancing
fees, attorney’s fees, board of director expenses, investor relations, corporate
consulting, education and training, and corporate outings, and the Hi-Energy
and
Medifast Weight Control Centers. The Medifast Weight Control Centers showed
an
improvement year-over-year of $440,000 associated with expanding the clinic
model, and increased sales within that model. See footnote 14, “Business
Segments” for a detailed breakout of expenses
Seasonality
The
Company's weight management products and programs have historically been subject
to seasonality. Traditionally the holiday season in November/December of each
year is considered poor for diet control products and services. January and
February generally show increases in sales, as these months are considered
the
commencement of the “diet season.” In 2007, seasonality has not been a
significant factor. This is largely due to the increase in the consumer’s
awareness of the overall health and nutritional benefits accompanied with the
use of the Company’s product line. As consumers continue to increase their
association of nutritional weight loss programs with overall health, seasonality
will continue to decrease.
Inflation
To
date,
inflation has not had a material effect on the Company’s business.
Item
5. Other Information
Litigation:
Leonard
Z. Sotomeyer on December 30, 2003 filed an action in the Supreme Court of the
State of New York, County of New York, against his former business partner,
David Scheffler, and T-1 Holdings, LLC, and included Medifast, Inc., formerly
Heathrite, Inc., as a Defendant, Case 604076-03, seeking monetary damages for
failure of his former business partner to compensate him under several
consulting agreements with Medifast, Inc. made with H-T Capital, Inc. and
derivatively on behalf of T-1 Holdings, LLC. The Court dismissed on Defendants’
motions Sotomeyer’s complaint in its entirety by Order of September 30, 2004.
Following an appeal, the Appellate Division, First Department, reinstated the
first and second causes of action while affirming the dismissal of Plaintiff’s
remaining derivative claims by its decision April 13, 2006. During the third
quarter of 2007, the Court ruled favorably to Medifast preliminarily dismissing
all counts against Medifast, except one. Medifast believes it continues to
have
a meritorious defense to the sole remaining count and that any decision rendered
would not materially impact the ongoing operations of Medifast,
Inc.
Earnings
Per Share:
The
Company follows the provisions of Statement of Financial Accounting Standards
No. 128, “Earnings Per Share.” The calculation of basic and diluted earnings per
share (“EPS”) is reflected on the accompanying Consolidated Statement of
Operations.
Code
of Ethics:
In September 2002, the Company implemented a Code of Ethics by which directors,
officers and employees commit and undertake to personal and corporate growth,
dedicate themselves to excellence, integrity and responsiveness to the
marketplace, and work together to enhance the value of the Company for the
shareholders, vendors, and customers.
Trading
Policy:
In March 2003, the Company implemented a Trading Policy whereby if a director,
officer or employee has material non-public information relating to the Company,
neither that person nor any related person may buy or sell securities of the
Company or engage in any other action to take advantage of, or pass on to
others, that information. Additionally, on October 16, 2006 the Board of
Directors approved an updated trading policy in which insiders may purchase
or
sell MED securities if such purchase or sale is made 7 days after or 14 days
before an earnings announcement to include the 10-K
or
10-Q in
order to insure that investors have available the same information necessary
to
make investment decisions as insiders.
19
Controls
and Procedures:
The
Corporation maintains disclosure controls and procedures designed to ensure
that
information required to be disclosed in reports filed under the Securities
Exchange Act of 1934, as amended, is recorded, processed, summarized, and
reported within the specified time periods.
Medifast’s
management, with the participation of its chief executive officer and its chief
financial officer, evaluated the effectiveness of Medifast’s disclosure controls
and procedures (as defined in the Securities Exchange Act of 1934
Rules 13a-15(e) or 15d-15(e)) as of September 30, 2007. Based on that
evaluation, Medifast’s chief executive officer and chief financial officer
concluded that, as of that date, Medifast’s disclosure controls and procedures
required by paragraph (b) of Exchange Act Rules 13a-15 or 15d-15,
were effective at the reasonable assurance level.
As
discussed in Medifast’s Annual Report on Form 10-K/A for the year ended
December 31, 2006, management’s assessment identified the following
material weakness and significant deficiency:
(A) As
previously disclosed in our Form 10-K/A for the year ended December 31, 2006
the
Company identified a material weakness related to its internal control over
the
accounting for its customer lists under Statement of Financial Accounting
Standards No. 142, “Goodwill and Other Intangible Assets.” The material
weakness resulted in the restatement of the Company’s consolidated financial
statements as of December 31, 2006 and 2005, and the interim financial
information for each of the quarters in 2006, commencing with the quarter ended
March 31, 2006.
In
the third quarter of 2007, management implemented enhanced internal controls
over its accounting for all intangible assets under Statement of Financial
Accounting Standards No. 142, “Goodwill and Other Intangible Assets.” All key
management involved in the financial reporting process was trained on the
accounting for intangible assets under FASB 142. In addition, any new intangible
assets are reviewed by three financial management personnel before being
recorded on the financial statements to ensure proper accounting and disclosure.
As a result of the additional controls, management has assessed the operating
effectiveness of these enhanced internal controls and believes the material
weakness has been remediated.
Other
than indicated above, there were no changes in the Corporation’s internal
control over financial reporting that occurred during the quarter ended
September 30, 2007, that have materially affected, or are reasonably likely
to materially affect, the Corporation’s internal control over financial
reporting.
20
SIGNATURES
Pursuant
to the requirements of the Securities Exchange Act of 1934, the Registrant
has
duly caused this Report to be signed on its behalf by the undersigned, thereunto
duly authorized.
Medifast,
Inc.
|
|
|
|
|
|
|
BY:
|
|
/S/
MICHAEL S. MCDEVITT
|
|
November
8, 2007
|
|
|
|
|
Michael
S. McDevitt
|
|
|
|
|
|
|
Chief
Executive Officer and Chief Financial Officer
|
|
|
|
|
|
|
(principal
executive officer and principal financial officer)
|
|
|
|
|
|
|
|
|
21
Index
to
Exhibits
Exhibit
Number Description
of Exhibit
31.1
|
Certification
of Chief Executive Officer pursuant to Item 601(b)(31) of Regulation
S-K,
as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of
2002.
|
31.2
|
Certification
of Chief Financial Officer pursuant to Item 601(b)(31) of Regulation
S-K,
as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of
2002.
|
32.1
|
Certification
of Chief Executive Officer and Chief Financial Officer pursuant to
Section
906 of the Sarbanes-Oxley Act of
2002
|
22