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QVC INC - Quarter Report: 2013 March (Form 10-Q)

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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-Q
x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended March 31, 2013
OR
o TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from to
Commission File Number 333-184501
QVC, Inc.
(Exact name of Registrant as specified in its charter)
State of Delaware
(State or other jurisdiction of
incorporation or organization)
23-2414041
(I.R.S. Employer Identification Number)
 
 
1200 Wilson Drive
West Chester, Pennsylvania
(Address of principal executive offices)
19380
(Zip Code)
Registrant's telephone number, including area code: (484) 701-1000
Indicate by check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports) and (2) has been subject to such filing requirements for the past 90 days. Yes x No o
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes x No o
Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of "large accelerated filer," "accelerated filer" and "smaller reporting company" in Rule 12b-2 of the Exchange Act.
Large accelerated filer o
Accelerated filer o
Non-accelerated filer x
(do not check if
smaller reporting company)
Smaller reporting company o
Indicate by check mark whether the Registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes o No x
None of the voting stock of the registrant is held by a non-affiliate of the registrant. There is no publicly traded market for any class of voting stock of the registrant. There is one holder of record of our equity, Liberty Interactive Corporation.
 





QVC, Inc.
2013 QUARTERLY REPORT ON FORM 10‑Q



Table of Contents

 
 
 
 
Part I
Page
 
 
 
Item 1
I-1
 
I-1
 
I-2
 
I-3
 
I-4
 
I-5
 
I-6
Item 2
I-24
Item 3
I-33
Item 4
I-34
 
 
 
 
Part II
 
Item 6
II-1
 
II-2
 
II-3







QVC, Inc.
Condensed Consolidated Balance Sheets
 
March 31,

December 31,

 
2013

2012

(in millions)
(unaudited)

 
Assets


Current assets:


Cash and cash equivalents
$
439

540

Restricted cash
15

15

Accounts receivable, less allowance for doubtful accounts of $75 million at March 31, 2013 and $74 million at December 31, 2012
775

1,055

Inventories
935

909

Deferred income taxes
155

151

Prepaid expenses
50

53

Total current assets
2,369

2,723

Property, plant and equipment, net of accumulated depreciation of $857 million at March 31, 2013 and $866 million at December 31, 2012
1,084

1,131

Cable and satellite television distribution rights, net
722

764

Goodwill
5,179

5,234

Other intangible assets, net
3,461

3,509

Other noncurrent assets
83

77

Total assets
$
12,898

13,438

Liabilities and equity


Current liabilities:


Current portion of debt and capital lease obligations
$
11

12

Accounts payable-trade
422

566

Accrued liabilities
754

955

Total current liabilities
1,187

1,533

Long-term portion of debt and capital lease obligations
3,585

3,465

Deferred compensation
11

12

Deferred income taxes
1,367

1,410

Other long-term liabilities
158

184

Total liabilities
6,308

6,604

Equity:


QVC, Inc. shareholder's equity:


Common stock, $0.01 par value


Additional paid-in capital
6,676

6,665

Accumulated deficit
(312
)
(161
)
Accumulated other comprehensive income
108

186

Total QVC, Inc. shareholder's equity
6,472

6,690

Noncontrolling interest
118

144

Total equity
6,590

6,834

Total liabilities and equity
$
12,898

13,438


See accompanying notes to condensed consolidated financial statements.

I-1


QVC, Inc.
Condensed Consolidated Statements of Operations
(unaudited)
 
Three months ended March 31,
 
(in millions)
2013

2012

Net revenue
$
1,974

1,932

Cost of goods sold
1,252

1,230

Gross profit
722

702

Operating expenses:


Operating
173

175

Selling, general and administrative, including stock-based compensation
155

142

Depreciation
30

31

Amortization of intangible assets
104

96


462

444

Operating income
260

258

Other income (expense):


Equity in earnings of investee
1


Gain on financial instruments
12

11

Interest expense
(63
)
(55
)
Interest income

1

Foreign currency (loss) gain
(1
)
6

Loss on extinguishment of debt
(41
)


(92
)
(37
)
Income before income taxes
168

221

Income tax expense
(62
)
(82
)
Net income
106

139

Less net income attributable to the noncontrolling interest
(12
)
(14
)
Net income attributable to QVC, Inc. shareholder
$
94

125



See accompanying notes to condensed consolidated financial statements.

I-2


QVC, Inc.
Condensed Consolidated Statements of Comprehensive Income
(unaudited)
 
Three months ended March 31,
 
(in millions)
2013

2012

Net income
$
106

139

Foreign currency translation adjustments
(91
)
13

Total comprehensive income
15

152

Comprehensive loss (income) attributable to noncontrolling interest
1

(4
)
Comprehensive income attributable to QVC, Inc. shareholder
$
16

148



See accompanying notes to condensed consolidated financial statements.

I-3


QVC, Inc.
Condensed Consolidated Statements of Cash Flows
(unaudited)
 
Three months ended March 31,
 
(in millions)
2013

2012

Operating activities:
 
 
Net income
$
106

139

Adjustments to reconcile net income to net cash provided by operating activities:


Equity in earnings of investee
(1
)

Deferred income taxes
(22
)
(26
)
Foreign currency loss (gain)
1

(6
)
Depreciation
30

31

Amortization of intangible assets
104

96

Change in fair value of interest rate swaps and noncash interest
(10
)
(9
)
Loss on extinguishment of debt
41


Stock-based compensation
10

5

Change in other long-term liabilities
4

10

Effects of changes in working capital items
(88
)
161

Net cash provided by operating activities
175

401

Investing activities:
 
 
Capital expenditures, net
(33
)
(45
)
Expenditures for cable and satellite television distribution rights, net
(25
)
(2
)
Cash paid for acquisitions of businesses, net of cash received

(16
)
Changes in other noncurrent assets
(4
)

Net cash used in investing activities
(62
)
(63
)
Financing activities:
 
 
Principal payments of debt and capital lease obligations
(1,168
)
(319
)
Principal borrowings of debt from senior secured credit facility
240

275

Proceeds from issuance of senior secured notes
1,050


Payment of debt origination fees
(14
)

Payment of bond premium fees
(33
)

Other financing activities
4


Dividends paid to Liberty, net
(244
)
(238
)
Dividend paid to noncontrolling interest
(25
)
(29
)
Net cash used in financing activities
(190
)
(311
)
Effect of foreign exchange rate changes on cash and cash equivalents
(24
)
(9
)
Net (decrease) increase in cash and cash equivalents
(101
)
18

Cash and cash equivalents, beginning of period
540

560

Cash and cash equivalents, end of period
$
439

578

Effects of changes in working capital items:
 
 
Decrease in accounts receivable
$
274

308

Increase in inventories
(36
)
(50
)
(Increase) decrease in prepaid expenses
(2
)
3

Decrease in accounts payable‑trade
(130
)
(48
)
Decrease in accrued liabilities and other
(194
)
(52
)
Effects of changes in working capital items
$
(88
)
161


See accompanying notes to condensed consolidated financial statements.

I-4


QVC, Inc.
Condensed Consolidated Statements of Equity
(unaudited)
 
Common stock
 
Additional paid-in capital

Retained earnings

Accumulated other
comprehensive income

Noncontrolling interest

Total equity

(in millions, except share data)
Shares

Amount

Balance, December 31, 2012
1

$

6,665

(161
)
186

144

6,834

Net income



94


12

106

Foreign currency translation adjustments




(78
)
(13
)
(91
)
Dividend paid to Liberty and other


(3
)
(245
)

(25
)
(273
)
Tax benefit resulting from exercise of employee stock options


4




4

Stock‑based compensation


10




10

Balance, March 31, 2013
1

$

6,676

(312
)
108

118

6,590


See accompanying notes to condensed consolidated financial statements.

I-5


QVC, Inc.
Notes to Condensed Consolidated Financial Statements
(unaudited)
(1) Basis of Presentation
QVC, Inc. (unless otherwise indicated or required by the context, the terms "we," "our," "us," the "Company" and "QVC" refer to QVC, Inc. and its consolidated subsidiaries) is a retailer of a wide range of consumer products, which are marketed and sold primarily by merchandise‑focused televised shopping programs, the internet and mobile applications. In the United States, QVC's live programming is distributed via its nationally televised shopping program 24 hours a day, 364 days per year ("QVC-U.S."). Internationally, QVC's program services are based in Japan ("QVC-Japan"), Germany ("QVC-Germany"), the United Kingdom ("QVC-U.K.") and Italy ("QVC-Italy"). QVC-Japan distributes live programming 24 hours a day, QVC-Germany distributes its program 24 hours a day with 23 hours of live programming and QVC-U.K. distributes its program 24 hours a day with 17 hours of live programming. QVC-Italy distributes programming live for 17 hours a day on satellite and digital terrestrial television and an additional seven hours a day of recorded programming on satellite and seven hours a day of general interest programming on digital terrestrial television.
On July 4, 2012, QVC entered into a joint venture with China Broadcasting Corporation, a limited liability company owned by China National Radio (''CNR''), for a 49% interest in a CNR subsidiary, CNR Home Shopping Co., Ltd. (''CNRS''). CNRS is distributing live programming for 12 hours a day and recorded programming for 12 hours a day. This joint venture is being accounted for as an equity method investment recorded as equity in earnings of investee in the condensed consolidated statements of operations.
The Company has a venture with Mitsui & Co. LTD ("Mitsui") for a television and multimedia retailing service in Japan. QVC-Japan is owned 60% by the Company and 40% by Mitsui. The Company and Mitsui share in all profits and losses based on their respective ownership interests. During the three months ended March 31, 2013 and 2012, QVC-Japan paid dividends to Mitsui of $25 million and $29 million, respectively.
We are an indirect wholly owned subsidiary of Liberty Interactive Corporation ("Liberty") (Nasdaq: LINTA and LINTB), which owns interests in a broad range of digital commerce businesses. We are attributed to the Liberty Interactive tracking stock, which tracks the assets and liabilities of Liberty's Interactive Group (the "Interactive Group"). The Interactive Group does not represent a separate legal entity; rather, it represents those businesses, assets and liabilities that are attributed to that group. Liberty attributes to its Interactive Group those businesses primarily focused on digital commerce. Liberty also attributes to its Interactive Group its 37% ownership interest in HSN, Inc., one of our two closest televised shopping competitors.
The condensed consolidated financial statements include the accounts of the Company and its majority‑owned subsidiaries. All significant intercompany accounts and transactions were eliminated in consolidation.
The accompanying (a) condensed consolidated balance sheet as of December 31, 2012, which has been derived from audited financial statements, and (b) the interim unaudited condensed consolidated financial statements have been prepared in accordance with U.S. generally accepted accounting principles ("U.S. GAAP") for interim financial information and the instructions to Form 10-Q and Article 10 of Regulation S-X as promulgated by the Securities and Exchange Commission. Accordingly, they do not include all of the information and footnotes required by U.S. GAAP for complete financial statements. In the opinion of management, all adjustments (consisting of normal recurring accruals) considered necessary for a fair presentation of the results for such periods have been included. The results of operations for any interim period are not necessarily indicative of results for the full year. These condensed consolidated financial statements should be read in conjunction with the condensed consolidated financial statements and notes thereto contained in QVC's Annual Report on Form 10-K for the year ended December 31, 2012.

I-6

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)

The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. Actual results could differ from those estimates. Estimates include, but are not limited to, sales returns, uncollectible receivables, inventory obsolescence, depreciable lives of fixed assets, internally‑developed software, valuation of acquired intangible assets and goodwill, income taxes and stock‑based compensation.
In February 2013, the FASB issued ASU No. 2013-02, which amends ASC Topic 220, Comprehensive Income and requires that companies present information about reclassification adjustments from accumulated other comprehensive income in their interim and annual financial statements. The standard requires that companies present either in a single note, or parenthetically on the face of the financial statements, the effect of significant amounts reclassified from each component of accumulated other comprehensive income based on its source and the income statement line items affected by the reclassification. If a component is not required to be reclassified to net income in its entirety, companies will instead cross reference to the related footnote for additional information. QVC adopted this guidance as of January 1, 2013, and adoption did not have an impact on the QVC's condensed consolidated financial position, results of operations or cash flows.
Certain prior period amounts have been reclassified to conform with current period presentation.
(2) Cable and Satellite Television Distribution Rights, Net
Cable and satellite television distribution rights consisted of the following:
 
March 31,

December 31,

(in millions)
2013

2012

Cable and satellite television distribution rights
$
2,276

2,304

Less accumulated amortization
(1,554
)
(1,540
)
Cable and satellite television distribution rights, net
$
722

764

The Company recorded amortization expense of $42 million and $41 million for the three months ended March 31, 2013 and 2012, respectively, related to cable and satellite television distribution rights.
As of March 31, 2013, related amortization expense for each of the next five years ended December 31 was as follows (in millions):
Remainder of 2013
$
130

2014
168

2015
162

2016
161

2017
111

(3) Goodwill
The changes in the carrying amount of goodwill were as follows:
(in millions)
QVC-U.S.

QVC-U.K.

QVC-Germany

QVC-Japan

QVC-Italy

Total

Balance as of December 31, 2012
$
4,190

212

334

349

149

5,234

Exchange rate fluctuations

(14
)
(9
)
(28
)
(4
)
(55
)
Balance as of March 31, 2013
$
4,190

198

325

321

145

5,179


I-7

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)

(4) Other Intangible Assets, Net
Other intangible assets consisted of the following:
 
March 31,
 
December 31,
 
 
2013
 
2012
 
(in millions)
Gross
cost

Accumulated
amortization

Gross
cost

Accumulated
amortization

Purchased and internally developed software
$
554

(340
)
575

(352
)
Affiliate and customer relationships
2,435

(1,661
)
2,445

(1,624
)
Debt origination fees
62

(18
)
54

(18
)
Trademarks (indefinite life)
2,429


2,429



$
5,480

(2,019
)
5,503

(1,994
)
The Company recorded amortization expense of $62 million and $55 million for the three months ended March 31, 2013 and 2012, respectively, related to other intangible assets.
As of March 31, 2013, the related amortization expense and interest expense for each of the next five years ended December 31 was as follows (in millions):
Remainder of 2013
$
205

2014
261

2015
237

2016
185

2017
120

(5) Accrued Liabilities
Accrued liabilities consisted of the following:
 
March 31,

December 31,

(in millions)
2013

2012

Accounts payable non-trade
$
195

264

Accrued compensation and benefits
93

100

Income taxes
95

154

Allowance for sales returns
69

92

Deferred revenue
67

85

Accrued interest
67

50

Liability for consigned goods sold
57

56

Sales and other taxes
40

62

Other
71

92

 
$
754

955


I-8

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)

(6) Long-Term Debt and Interest Rate Swap Arrangements
Long-term debt consisted of the following:
 
March 31,

December 31,

(in millions)
2013

2012

7.125% Senior Secured Notes due 2017
$
376

500

7.5% Senior Secured Notes due 2019, net of original issue discount
760

988

7.375% Senior Secured Notes due 2020
500

500

5.125% Senior Secured Notes due 2022
500

500

4.375% Senior Secured Notes due 2023, net of original issue discount
750


5.95% Senior Secured Notes due 2043, net of original issue discount
300


Senior secured credit facility
328

903

Capital lease obligations
82

86

Total debt
3,596

3,477

Less current portion
(11
)
(12
)
Long-term portion of debt and capital lease obligations
$
3,585

3,465

Senior Secured Credit Facility
On March 1, 2013, we amended and restated our senior secured credit facility, which provides for a $2.0 billion revolving credit facility with a $250 million sub-limit for standby letters of credit and $1.0 billion of uncommitted incremental revolving loan commitments or incremental term loans. QVC may elect that the loans extended under the senior secured credit facility bear interest at a rate per annum equal to the ABR Rate or LIBOR, as each is defined in the senior secured credit facility agreement, plus a margin of 0.25% to 2.00% depending on various factors. Each loan may be prepaid at any time and from time to time without penalty other than customary breakage costs. Any amounts prepaid on the revolving credit facility may be reborrowed. Payment of loans may be accelerated following certain customary events of default. The senior secured credit facility is a multi-currency facility. The senior secured credit facility is secured by the stock of QVC. QVC had $1.7 billion available under the terms of the senior secured credit facility at March 31, 2013. The interest rate on the senior secured credit facility was 1.7% at March 31, 2013.
The purpose of the amendment was to, among other things, extend the maturity of our senior secured credit facility to March 1, 2018 and lower the interest rate on borrowings.
The senior secured credit facility contains certain affirmative and negative covenants, including certain restrictions with respect to, among other things: incurring additional indebtedness; creating liens on property or assets; making certain loans or investments; selling or disposing of assets; paying certain dividends and other restricted payments; dissolving, consolidating or merging; entering into certain transactions with affiliates; entering into sale or leaseback transactions; restricting subsidiary distributions; and limiting QVC's ratio of consolidated total debt to consolidated Adjusted OIBDA.
Senior Secured Notes
On March 4, 2013, QVC announced the commencement of cash tender offers (the "Offers") for any and all of its outstanding $500 million in aggregate principal amount of 7.125% Senior Secured Notes due 2017 and up to $250 million in aggregate principal amount of its 7.5% Senior Secured Notes due 2019. On March 18, 2013, $124 million of the 7.125% Senior Secured Notes due 2017 were tendered pursuant to the Offers, whereby holders of the 7.125% Senior Secured Notes due 2017 received consideration of $1,039.40 for each $1,000 principal amount of tendered 7.125% Senior Secured Notes due 2017. On March 18, 2013, $231 million of the 7.5% Senior Secured Notes due 2019 were tendered pursuant to the Offers, whereby holders of the 7.5% Senior Secured Notes due 2019 received consideration of $1,120 for each $1,000 principal amount of tendered 7.5% Senior Secured Notes due 2019.
On April 17, 2013, QVC completed the redemption of the remaining $376 million principal amount of its 7.125% Senior Secured Notes due 2017 using a combination of borrowings on the senior secured credit facility and cash on hand.

I-9

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)

On March 18, 2013, QVC issued $750 million principal amount of 4.375% Senior Secured Notes due 2023 at an issue price of 99.968% and issued $300 million principal amount of 5.95% Senior Secured Notes due 2043 at an issue price of 99.973%. These notes are secured by the stock of QVC, pari passu with the senior secured credit facility and QVC's existing notes. Interest is payable semi-annually.
The net proceeds from the issuance of these instruments were used to reduce the outstanding principal under QVC's existing 7.125% Senior Secured Notes due 2017, the 7.5% Senior Secured Notes due 2019 and the senior secured credit facility, as well as for general corporate purposes.
Additionally, as a result of these refinancing transactions in the first quarter, we incurred an extinguishment loss of $41 million recorded as loss on extinguishment of debt in the condensed consolidated statements of operations.
Interest Rate Swap Arrangements
In March 2013, QVC's notional interest rate swaps of $3.1 billion expired. These swap arrangements did not qualify as cash flow hedges under U.S. GAAP. Accordingly, changes in the fair value of the swaps were reflected in gain on financial instruments in the accompanying condensed consolidated statements of operations. We recorded a $12 million and an $11 million gain on financial instruments for three months ended March 31, 2013 and 2012, respectively.
At December 31, 2012, the fair value of the swap instruments was a net liability position of $12 million, of which $13 million was included in accrued liabilities, offset by $1 million included in prepaid expenses in the condensed consolidated balance sheet.
Other Debt Related Information
QVC was in compliance with all of its debt covenants at March 31, 2013.
During the quarter, there were no significant changes to QVC's debt credit ratings.
The weighted average rate applicable to all of the outstanding debt (excluding capital leases) was 5.8% as of March 31, 2013.
(7) Leases and Transponder Service Arrangements
Future minimum payments under noncancelable operating leases and capital transponder leases with initial terms of one year or more at March 31, 2013 consisted of the following:
(in millions)
Capital transponders

Operating leases

Remainder of 2013
$
11

16

2014
11

15

2015
11

12

2016
10

8

2017
10

7

Thereafter
38

96

Total
$
91

154

The Company has entered into ten separate agreements with transponder suppliers to transmit its signals in the U.S., Germany and the U.K. via various satellites at an aggregate monthly cost of $1 million. Depreciation expense related to the transponders was $4 million and $4 million for the three months ended March 31, 2013 and 2012, respectively. Total future minimum capital lease payments of $91 million include $9 million of imputed interest. Our transponder service agreement for our U.S. transponders expires at the end of the lives of the satellites, which are currently estimated to be 2020. Our transponder service agreements for our international transponders expire between 2013 and 2022.
Expenses for operating leases, principally for data processing equipment and facilities and for satellite uplink service agreements, amounted to $8 million and $7 million for the three months ended March 31, 2013 and 2012, respectively.

I-10

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)

(8) Income Taxes
The Company calculates its interim income tax provision by applying its best estimate of the annual expected effective tax rate to its ordinary year-to-date income or loss. The tax or benefit related to significant, unusual or extraordinary items that will be separately reported or reported net of their related tax effect are individually computed and recognized in the interim period in which those items occur.
The computation of the annual estimated effective tax rate at each interim period requires certain estimates and significant judgment including, but not limited to, the expected operating income for the year, projections of the proportion of income earned and taxed in foreign jurisdictions, permanent and temporary differences as a result of differences between amounts measured and recognized in accordance with tax laws and financial accounting standards, and the likelihood of recovering deferred tax assets. The accounting estimates used to compute the provision for income taxes may change as new events occur, additional information is obtained or as the tax environment changes. To the extent that the estimated annual effective tax rate changes during a quarter, the effect of the change on the prior quarters is included in the tax expense for the current quarter.
For the three month period ended March 31, 2013, the Company recorded a tax provision of $62 million, which represented an effective tax rate of 36.9%. For the three month period ended March 31, 2012, the Company recorded a tax provision of $82 million, which represented an effective tax rate of 37.1%. These rates differ from the U.S. federal income tax rate of 35.0% due primarily to state tax expense.
The Company's tax years 2013 and 2012 are currently under examination by the Internal Revenue Service (“IRS”). The Company files Federal tax returns on a consolidated basis with its parent company, Liberty. The Company, or one of its subsidiaries, files income tax returns in various states and foreign jurisdictions. As of March 31, 2013, the Company, or one of its subsidiaries, was under examination in California, Minnesota, New Jersey, New York, New York City, North Carolina and Pennsylvania, as well as in Japan, Germany and the U.K.
The amounts of the tax-related balances due to Liberty at March 31, 2013 and December 31, 2012 were $56 million and $70 million, respectively, and were included in accrued liabilities in the accompanying condensed consolidated balance sheets.
The Company entered into a Tax Liability Allocation and Indemnification Agreement (the “Agreement”), dated April 26, 2004, with Liberty Interactive LLC. The Agreement establishes the methodology for the calculation and payment of income taxes in connection with the consolidation of the Company with Liberty for income tax purposes. Generally, the Agreement provides that the Company will pay Liberty Interactive LLC an amount equal to the tax liability, if any, that it would have if it were to file as a consolidated group separate and apart from Liberty, with exceptions for the treatment and timing of certain items, including but not limited to deferred intercompany transactions, credits, and net operating and capital losses. To the extent that the separate company tax expense is different from the payment terms of the Agreement, the difference is recorded as either a dividend or capital contribution.
(9) Commitments and Contingencies
The Company has contingent liabilities related to legal and tax proceedings and other matters arising in the ordinary course of business. Although it is reasonably possible the Company may incur losses upon conclusion of such matters, an estimate of any loss or range of loss cannot be made. In the opinion of management, it is expected that the amounts, if any, which may be required to satisfy such contingencies will not be material in relation to the accompanying condensed consolidated financial statements.
Network and information systems, including the internet and telecommunication systems, third party delivery services and other technologies are critical to our business activities. Substantially all our customer orders, fulfillment and delivery services are dependent upon the use of network and information systems, including the use of third party telecommunication and delivery service providers. If information systems including the internet or telecommunication services are disrupted, or if the third party delivery services experience a disruption in their transportation delivery services, we could face a significant disruption in fulfilling our customer orders and shipment of our products. We have active disaster recovery programs in place to help mitigate risks associated with these critical business activities.

I-11

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)

(10) Assets and Liabilities Measured at Fair Value
For assets and liabilities required to be reported or disclosed at fair value, U.S. GAAP provides a hierarchy that prioritizes inputs to valuation techniques used to measure fair value into three broad levels. Level 1 inputs are quoted market prices in active markets for identical assets or liabilities that the reporting entity has the ability to access at the measurement date. Level 2 inputs are inputs, other than quoted market prices included within Level 1, that are observable for the asset or liability, either directly or indirectly. Level 3 inputs are unobservable inputs for the asset or liability.
The Company's assets and liabilities measured or disclosed at fair value were as follows:


Fair value measurements
at March 31, 2013 using
 
(in millions)
Total

Quoted prices
in active
markets for
identical
assets
(Level 1)

Significant
other
observable
inputs
(Level 2)

Significant
unobservable
inputs
(Level 3)

Current assets:




Cash equivalents
$
314

314



Long-term liabilities:




Debt (note 6)
3,703


3,703




Fair value measurements
at December 31, 2012 using
 
(in millions)
Total

Quoted prices
in active
markets for
identical
assets
(Level 1)

Significant
other
observable
inputs
(Level 2)

Significant
unobservable
inputs
(Level 3)

Curret assets:




Cash equivalents
$
424

424



Interest rate swap arrangements (note 6)
1


1


Current liabilities:




Interest rate swap arrangements (note 6)
13


13


Long-term liabilities








Debt (note 6)
3,626


3,626


The majority of the Company's Level 2 financial assets and liabilities are debt instruments with quoted market prices that are not considered to be traded on “active markets,” as defined in U.S. GAAP. Accordingly, the financial instruments are reported in the foregoing tables as Level 2 fair value instruments.
U.S. GAAP requires the incorporation of a credit risk valuation adjustment in the Company's fair value measurements to estimate the impact of both its own nonperformance risk and the nonperformance risk of its counterparties. The Company estimates credit risk associated with its own and its counterparties' nonperformance primarily by using observable credit default swap rates for terms similar to those of the remaining life of the instrument, adjusted for any master netting arrangements or other factors that provide an estimate of nonperformance risk. These are Level 3 inputs. However, as the credit risk valuation adjustments were not significant, the Company reported its interest rate swaps as Level 2. The counterparties to the Company's interest rate swap arrangements were all major international financial institutions.


I-12

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)

(11) Information about QVC's Operating Segments
Each of the Company's operating segments are retailers of a wide range of consumer products, which are marketed and sold primarily by merchandise-focused televised-shopping programs as well as via the internet and mobile applications in certain markets. The Company has operations in the United States, Japan, Germany, the United Kingdom and Italy. As such, the Company has identified five reportable segments: the United States, Japan, Germany, the United Kingdom and Italy.
The Company evaluates performance and makes decisions about allocating resources to its operating segments based on financial measures such as net revenue, Adjusted OIBDA, gross margin, average sales price per unit, number of units shipped and revenue or sales per subscriber equivalent. The Company defines Adjusted OIBDA as revenue less cost of sales, operating expenses, and selling, general and administrative expenses (excluding stock-based compensation). The Company believes this measure is an important indicator of the operational strength and performance of its segments, including the ability to service debt and fund capital expenditures. In addition, this measure allows management to view operating results and perform analytical comparisons and benchmarking among our businesses and identify strategies to improve performance. This measure of performance excludes depreciation, amortization and stock-based compensation, that are included in the measurement of operating income pursuant to U.S. GAAP. Accordingly, Adjusted OIBDA should be considered in addition to, but not as a substitute for, operating income, net income, cash flow provided by operating activities and other measures of financial performance prepared in accordance with U.S. GAAP.
Performance measures
 
Three months ended March 31,
 
Three months ended March 31,
 
 
2013
 
2012
 
(in millions)
Net
revenue

Adjusted
OIBDA

Net
revenue

Adjusted
OIBDA

QVC-U.S.
$
1,297

291

1,240

270

QVC-Japan
256

54

289

63

QVC-Germany
250

43

247

46

QVC-U.K.
140

19

140

20

QVC-Italy
31

(3
)
16

(9
)
Consolidated QVC
$
1,974

404

1,932

390

Net revenue amounts by product category are not available from our general purpose financial statements.
Other information
 
Three months ended March 31,
 
Three months ended March 31,
 
 
2013
 
2012
 
(in millions)
Depreciation

Amortization

Depreciation

Amortization

QVC-U.S.
$
13

88

13

80

QVC-Japan
3

2

4

3

QVC-Germany
8

9

9

8

QVC-U.K.
4

3

3

3

QVC-Italy
2

2

2

2

Consolidated QVC
$
30

104

31

96


I-13

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)

 
March 31,
 
December 31,
 
 
2013
 
2012
 
(in millions)
Total
assets

Capital
expenditures

Total
assets

Capital
expenditures

QVC-U.S.
$
10,216

14

10,541

88

QVC-Japan
819

11

969

105

QVC-Germany
1,043

5

1,064

25

QVC-U.K.
581

2

619

22

QVC-Italy
239

1

245

6

Consolidated QVC
$
12,898

33

13,438

246

Long-lived assets, net of accumulated depreciation, by geographic area were as follows:
 
March 31,

December 31,

(in millions)
2013

2012

QVC-U.S.
$
422

429

QVC-Japan
264

280

QVC-Germany
235

247

QVC-U.K.
119

128

QVC-Italy
44

47

Consolidated QVC
$
1,084

1,131

The following table provides a reconciliation of Adjusted OIBDA to income before income taxes:
 
Three months ended March 31,
 
(in millions)
2013

2012

Adjusted OIBDA
$
404

390

Stock‑based compensation
(10
)
(5
)
Depreciation and amortization
(134
)
(127
)
Equity in earnings of investee
1


Gain on financial instruments
12

11

Interest expense
(63
)
(55
)
Interest income

1

Foreign currency (loss) gain
(1
)
6

Loss on extinguishment of debt
(41
)

Income before income taxes
$
168

221


I-14

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)

(12) Other Comprehensive Income
The change in the component of accumulated other comprehensive income, net of taxes ("AOCI"), is summarized as follows:
(in millions)
Foreign currency translation adjustments
AOCI
Balance at January 1, 2012
$
194

194

Other comprehensive income attributable to QVC, Inc. shareholder
23

23

Balance at March 31, 2012
217

217

 
 
 
Balance at January 1, 2013
$
186

186

Other comprehensive income attributable to QVC, Inc. shareholder
(78
)
(78
)
Balance at March 31, 2013
108

108

The component of other comprehensive income is reflected in QVC's condensed consolidated statements of comprehensive income, net of taxes. The following table summarizes the tax effects related to the component of other comprehensive income:
(in millions)
Before-tax amount
Tax (expense) benefit
Net-of-tax amount
Three months ended March 31, 2013:



Foreign currency translation adjustments
$
(116
)
25

(91
)
Other comprehensive income (loss)
(116
)
25

(91
)
 
 
 
 
Three months ended March 31, 2012:



Foreign currency translation adjustments
$
17

(4
)
13

Other comprehensive income (loss)
17

(4
)
13

(13) Subsequent Events
On April 17, 2013, QVC completed the redemption of the remaining $376 million principal amount of its 7.125% Senior Secured Notes due 2017 using a combination of borrowings on the senior secured credit facility and cash on hand.
QVC declared and paid dividends to Liberty in the amount of $50 million subsequent to March 31, 2013.
(14) Guarantor/Non-guarantor Subsidiary Financial Information
The following information contains the condensed consolidating financial statements for the Company, the parent on a stand-alone basis (QVC, Inc.), the combined subsidiary guarantors (Affiliate Relations Holdings, Inc.; Affiliate Investment, Inc.; AMI 2, Inc.; ER Marks, Inc.; QVC International LLC; QVC Rocky Mount, Inc. and QVC San Antonio, LLC) and the combined non-guarantor subsidiaries pursuant to Rule 3-10 of Regulation S-X. Certain non-guarantor subsidiaries are majority owned by QVC International LLC, which is a guarantor subsidiary.
These condensed consolidating financial statements have been prepared from the Company’s financial information on the same basis of accounting as the Company’s condensed consolidated financial statements. The principal elimination entries relate to investments in subsidiaries and intercompany balances and transactions, such as management fees, royalty revenue and expense and interest income and expense. Goodwill and other intangible assets have been allocated to the subsidiaries based on management’s estimates. Certain costs have been partially allocated to all of the subsidiaries of the Company.
The subsidiary guarantors are 100% owned by the Company. All guarantees are full and unconditional and are joint and several. There are no significant restrictions on the ability of the Company to obtain funds from its U.S. subsidiaries, including the guarantors, by dividend or loan. The Company has not presented separate notes and other disclosures concerning the subsidiary guarantors as the Company has determined that such material information is available in the notes to the Company’s condensed consolidated financial statements.

I-15

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)


Condensed consolidated balance sheets
March 31, 2013
 
(in millions)
Parent
issuer-
QVC, Inc.

Combined
subsidiary
guarantors

Combined
non-guarantor
subsidiaries

Eliminations

Consolidated-
QVC, Inc. and
subsidiaries

Assets
Current assets:





Cash and cash equivalents
$
3

168

268


439

Restricted cash
13


2


15

Accounts receivable, net
532


243


775

Inventories
699


236


935

Deferred income taxes
135


20


155

Prepaid expenses
22


28


50

Total current assets
1,404

168

797


2,369

Property, plant and equipment, net
243

66

775


1,084

Cable and satellite television distribution rights, net

589

133


722

Goodwill
4,169


1,010


5,179

Other intangible assets, net
1,245

2,049

167


3,461

Other noncurrent assets
16


67


83

Investments in subsidiaries
3,599

1,750


(5,349
)

Total assets
$
10,676

4,622

2,949

(5,349
)
12,898

Liabilities and equity
Current liabilities:





Current portion of debt and capital lease obligations
$
2


9


11

Accounts payable-trade
210


212


422

Accrued liabilities
264

95

395


754

Intercompany accounts (receivable) payable
(368
)
(315
)
683



Total current liabilities
108

(220
)
1,299


1,187

Long-term portion of debt and capital lease obligations
3,527


58


3,585

Deferred compensation
10


1


11

Deferred income taxes
423

952

(8
)

1,367

Other long-term liabilities
136


22


158

Total liabilities
4,204

732

1,372


6,308

Equity:





QVC, Inc. shareholder's equity
6,472

3,890

1,459

(5,349
)
6,472

Noncontrolling interest


118


118

Total equity
6,472

3,890

1,577

(5,349
)
6,590

Total liabilities and equity
$
10,676

4,622

2,949

(5,349
)
12,898


I-16

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)


Condensed consolidated balance sheets
December 31, 2012
 
(in millions)
Parent
issuer-
QVC, Inc.

Combined
subsidiary
guarantors

Combined
non-guarantor
subsidiaries

Eliminations

Consolidated-
QVC, Inc. and
subsidiaries

Assets
Current assets:





Cash and cash equivalents
$
75

165

300


540

Restricted cash
13


2


15

Accounts receivable, net
747


308


1,055

Inventories
691


218


909

Deferred income taxes
131


20


151

Prepaid expenses
19


34


53

Total current assets
1,676

165

882


2,723

Property, plant and equipment, net
247

67

817


1,131

Cable and satellite television distribution rights, net

618

146


764

Goodwill
4,169


1,065


5,234

Other intangible assets, net
1,280

2,049

180


3,509

Other noncurrent assets
14


63


77

Investments in subsidiaries
3,789

1,838


(5,627
)

Total assets
$
11,175

4,737

3,153

(5,627
)
13,438

Liabilities and equity
Current liabilities:





Current portion of debt and capital lease obligations
$
2


10


12

Accounts payable-trade
324


242


566

Accrued liabilities
402

106

447


955

Intercompany accounts (receivable) payable
(226
)
(411
)
637



Total current liabilities
502

(305
)
1,336


1,533

Long-term portion of debt and capital lease obligations
3,404


61


3,465

Deferred compensation
11


1


12

Deferred income taxes
431

964

15


1,410

Other long-term liabilities
137

17

30


184

Total liabilities
4,485

676

1,443


6,604

Equity:





QVC, Inc. shareholder's equity
6,690

4,061

1,566

(5,627
)
6,690

Noncontrolling interest


144


144

Total equity
6,690

4,061

1,710

(5,627
)
6,834

Total liabilities and equity
$
11,175

4,737

3,153

(5,627
)
13,438


I-17

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)


Condensed consolidated statements of operations
Three months ended March 31, 2013
 
(in millions)
Parent
issuer-
QVC, Inc.

Combined
subsidiary
guarantors

Combined
non-guarantor
subsidiaries

Eliminations

Consolidated-
QVC, Inc. and
subsidiaries

Net revenue
$
1,368

183

654

(231
)
1,974

Cost of goods sold
854

25

434

(61
)
1,252

Gross profit
514

158

220

(170
)
722

Operating expenses:





Operating
45

46

82


173

Selling, general and administrative, including stock-based compensation
235


90

(170
)
155

Depreciation
10

1

19


30

Amortization of intangible assets
51

34

19


104

Intercompany management expense (income)
17

(4
)
(13
)



358

77

197

(170
)
462

Operating income
156

81

23


260

Other income (expense):





Equity in earnings of investee


1


1

Gain on financial instruments
12




12

Interest expense
(62
)

(1
)

(63
)
Foreign currency (loss) gain
(1
)
(1
)
1


(1
)
Loss on extinguishment of debt
(41
)



(41
)
Intercompany interest (expense) income
(3
)
12

(9
)



(95
)
11

(8
)

(92
)
Income before income taxes
61

92

15


168

Income tax expense
(10
)
(28
)
(24
)

(62
)
Equity in earnings of subsidiaries, net of tax
55

16


(71
)

Net income (loss)
106

80

(9
)
(71
)
106

Less net income attributable to the noncontrolling interest
(12
)

(12
)
12

(12
)
Net income (loss) attributable to QVC, Inc. shareholder
$
94

80

(21
)
(59
)
94


I-18

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)


Condensed consolidated statements of operations
Three months ended March 31, 2012
 
(in millions)
Parent
issuer-
QVC, Inc.

Combined
subsidiary
guarantors

Combined
non-guarantor
subsidiaries

Eliminations

Consolidated-
QVC, Inc. and
subsidiaries

Net revenue
$
1,310

172

672

(222
)
1,932

Cost of goods sold
822

28

439

(59
)
1,230

Gross profit
488

144

233

(163
)
702

Operating expenses:





Operating
42

44

89


175

Selling, general and administrative, including stock-based compensation
224

1

80

(163
)
142

Depreciation
9

1

21


31

Amortization of intangible assets
48

32

16


96

Intercompany management (income) expense
(4
)
3

1




319

81

207

(163
)
444

Operating income
169

63

26


258

Other income (expense):





Gain on financial instruments
11




11

Interest expense
(55
)



(55
)
Interest income


1


1

Foreign currency (loss) gain
(2
)
4

4


6

Intercompany interest (expense) income
(3
)
13

(10
)



(49
)
17

(5
)

(37
)
Income before income taxes
120

80

21


221

Income tax expense
(34
)
(25
)
(23
)

(82
)
Equity in earnings of subsidiaries, net of tax
53

12


(65
)

Net income (loss)
139

67

(2
)
(65
)
139

Less net income attributable to the noncontrolling interest
(14
)

(14
)
14

(14
)
Net income (loss) attributable to QVC, Inc. shareholder
$
125

67

(16
)
(51
)
125


I-19

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)


Condensed consolidated statements of comprehensive income (loss)
Three months ended March 31, 2013
 
(in millions)
Subsidiary
issuer-
QVC, Inc.

Combined
subsidiary
guarantors

Combined
non-guarantor
subsidiaries

Eliminations

Consolidated-
QVC, Inc. and
subsidiaries

Net income (loss)
$
106

80

(9
)
(71
)
106

Foreign currency translation adjustments
(91
)

(91
)
91

(91
)
Total comprehensive income (loss)
15

80

(100
)
20

15

Comprehensive loss (income) attributable to noncontrolling interest
1


1

(1
)
1

Comprehensive income (loss) attributable to QVC, Inc. shareholder
16

80

(99
)
19

16


I-20

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)


Condensed consolidated statements of comprehensive income (loss)
Three months ended March 31, 2012
 
(in millions)
Subsidiary
issuer-
QVC, Inc.

Combined
subsidiary
guarantors

Combined
non-guarantor
subsidiaries

Eliminations

Consolidated-
QVC, Inc. and
subsidiaries

Net income (loss)
$
139

67

(2
)
(65
)
139

Foreign currency translation adjustments
13


13

(13
)
13

Total comprehensive income (loss)
152

67

11

(78
)
152

Comprehensive loss (income) attributable to noncontrolling interest
(4
)

(4
)
4

(4
)
Comprehensive income (loss) attributable to QVC, Inc. shareholder
148

67

7

(74
)
148


I-21

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)


Condensed consolidated statements of cash flows
Three months ended March 31, 2013
 
(in millions)
Parent
issuer-
QVC, Inc.

Combined
subsidiary
guarantors

Combined
non-guarantor
subsidiaries

Eliminations

Consolidated-
QVC, Inc. and
subsidiaries

Operating activities:










Net cash provided by (used in) operating activities
101

77

(3
)

175

Investing activities:










Capital expenditures, net
(8
)

(25
)

(33
)
Expenditures for cable and satellite television distribution rights

(24
)
(1
)

(25
)
Changes in other noncurrent assets and liabilities
(3
)
2

(3
)

(4
)
Intercompany investing activities
245

104


(349
)

Net cash provided by (used in) investing activities
234

82

(29
)
(349
)
(62
)
Financing activities:










Principal payments of debt and capital lease obligations
(1,167
)

(1
)

(1,168
)
Principal borrowings of debt from senior secured credit facility
240




240

Proceeds from issuance of senior secured notes
1,050




1,050

Payment of debt origination fees
(14
)



(14
)
Payment of bond premium fees
(33
)



(33
)
Other financing activities
4




4

Dividends paid to Liberty, net
(244
)



(244
)
Dividends paid to noncontrolling interest


(25
)

(25
)
Net short-term intercompany debt (repayments) borrowings
(142
)
96

46



Intercompany financing activities
(101
)
(252
)
4

349


Net cash (used in) provided by financing activities
(407
)
(156
)
24

349

(190
)
Effect of foreign exchange rate changes on cash and cash equivalents


(24
)

(24
)
Net (decrease) increase in cash and cash equivalents
(72
)
3

(32
)

(101
)
Cash and cash equivalents, beginning of year
75

165

300


540

Cash and cash equivalents, end of year
3

168

268


439


I-22

QVC, Inc.
Notes to Condensed Consolidated Financial Statements (continued)
(unaudited)


Condensed consolidated statements of cash flows
Three months ended March 31, 2012
 
(in millions)
Parent
issuer-
QVC, Inc.

Combined
subsidiary
guarantors

Combined
non-guarantor
subsidiaries

Eliminations

Consolidated-
QVC, Inc. and
subsidiaries

Operating activities:





Net cash provided by operating activities
264

83

54


401

Investing activities:





Capital expenditures, net
(7
)
(1
)
(37
)

(45
)
Expenditures for cable and satellite television distribution rights

(1
)
(1
)

(2
)
Cash paid for acquisitions of businesses, net of cash received


(16
)

(16
)
Changes in other noncurrent assets and liabilities
2

(1
)
(1
)


Intercompany investing activities
135

121


(256
)

Net cash provided by (used in) investing activities
130

118

(55
)
(256
)
(63
)
Financing activities:










Principal payments of debt and capital lease obligations
(315
)

(4
)

(319
)
Principal borrowings of debt from senior secured credit facility
275




275

Dividends paid to Liberty, net
(238
)



(238
)
Dividends paid to noncontrolling interest


(29
)

(29
)
Net short-term intercompany debt (repayments) borrowings
(89
)
28

61



Intercompany financing activities

(235
)
(21
)
256


Net cash (used in) provided by financing activities
(367
)
(207
)
7

256

(311
)
Effect of foreign exchange rate changes on cash and cash equivalents


(9
)

(9
)
Net increase (decrease) in cash and cash equivalents
27

(6
)
(3
)

18

Cash and cash equivalents, beginning of year
3

223

334


560

Cash and cash equivalents, end of year
30

217

331


578



I-23


Item 2. Management's Discussion and Analysis of Financial Condition and Results of Operations
Certain statements in this Quarterly Report on Form 10-Q constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding our business, product and marketing strategies; new service offerings; revenue growth and subscriber trends; the recoverability of our goodwill and other long-lived assets; our projected sources and uses of cash and the anticipated impact of certain contingent liabilities related to legal and tax proceedings and other matters arising in the ordinary course of business. Where, in any forward-looking statement, we express an expectation or belief as to future results or events, such expectation or belief is expressed in good faith and believed to have a reasonable basis, but there can be no assurance that the expectation or belief will result or be achieved or accomplished. The following include some but not all of the factors that could cause actual results or events to differ materially from those anticipated:
customer demand for our products and services and our ability to adapt to changes in demand;
competitor responses to our products and services;
the levels of online traffic on our websites and our ability to convert visitors into customers or contributors;
uncertainties inherent in the development and integration of new business lines and business strategies;
our future financial performance, including availability, terms and deployment of capital;
our ability to successfully integrate and recognize anticipated efficiencies and benefits from the businesses we acquire;
the ability of suppliers and vendors to deliver products, equipment, software and services;
the outcome of any pending or threatened litigation;
availability of qualified personnel;
changes in, or failure or inability to comply with, government regulations, including, without limitation, regulations of the Federal Communications Commission, and adverse outcomes from regulatory proceedings;
changes in the nature of key strategic relationships with partners, distributors, suppliers and vendors;
general economic and business conditions and industry trends;
consumer spending levels, including the availability and amount of individual consumer debt;
advertising spending levels;
changes in distribution and viewing of television programming, including the expanded deployment of personal video recorders, video on demand and IP television;
increased digital TV penetration and the impact on channel positioning of our programs;
rapid technological changes;
the regulatory and competitive environment of the industries in which we operate;
threatened terrorist attacks and ongoing military action around the world;
fluctuation in foreign currency exchange rates and political unrest in international markets;
Liberty's dependence on our cash flow for servicing its debt and for other purposes; and
The risks identified under "Risk Factors" in Item 1A. of our annual report on Form 10-K for the year ended December 31, 2012.

I-24


These forward-looking statements and such risks, uncertainties and other factors speak only as of the date of this Quarterly Report, and we expressly disclaim any obligation or undertaking to disseminate any updates or revisions to any forward-looking statement contained herein, to reflect any change in our expectations with regard thereto, or any other change in events, conditions or circumstances on which any such statement is based.
The following discussion and analysis provides information concerning our results of operations and financial condition. This discussion should be read in conjunction with our accompanying condensed consolidated financial statements and the notes thereto and our annual report on Form 10-K for the year ended December 31, 2012.
Overview
QVC is a retailer of a wide range of consumer products, which are marketed and sold primarily by merchandise-focused televised shopping programs, the internet and mobile applications. In the United States, QVC's live programming is distributed via its nationally televised shopping program 24 hours a day, 364 days per year. Internationally, QVC's program services are based in Japan, Germany, the United Kingdom and Italy. QVC-Japan distributes live programming 24 hours a day, QVC-Germany distributes its program 24 hours a day with 23 hours of live programming and QVC-U.K. distributes its program 24 hours a day with 17 hours of live programming. QVC-Italy distributes programming live for 17 hours a day on satellite and digital terrestrial television and an additional seven hours a day of recorded programming on satellite and seven hours a day of general interest programming on digital terrestrial television.
On July 4, 2012, QVC entered into a joint venture with China Broadcasting Corporation, a limited liability company, owned by China National Radio (''CNR'') for a 49% interest in a CNR subsidiary, CNR Home Shopping Co., Ltd. (''CNRS''). CNRS is distributing live programming for 12 hours a day and recorded programming for 12 hours a day. This joint venture is being accounted for as an equity method investment recorded as equity in earnings of investee in the condensed consolidated statements of operations.
The Company has a venture with Mitsui & Co. LTD ("Mitsui") for a television and multimedia retailing service in Japan. QVC-Japan is owned 60% by the Company and 40% by Mitsui. The Company and Mitsui share in all profits and losses based on their respective ownership interests.
We are an indirect wholly owned subsidiary of Liberty Interactive Corporation ("Liberty") (Nasdaq: LINTA and LINTB), which owns interests in a broad range of digital commerce businesses. We are attributed to the Liberty Interactive tracking stock, which tracks the assets and liabilities of Liberty's Interactive Group (the "Interactive Group"). The Interactive Group does not represent a separate legal entity; rather, it represents those businesses, assets and liabilities that are attributed to that group. Liberty attributed to its Interactive Group those businesses primarily focused on digital commerce. Liberty also attributed to its Interactive Group its 37% ownership interest in HSN, Inc., one of our two closest televised shopping competitors.
Strategies and challenges of business units
QVC's goal is to become the preeminent global multimedia shopping community for people who love to shop, and to offer a shopping experience that is as much about entertainment and enrichment as it is about buying. QVC's objective is to provide an integrated shopping experience that utilizes all forms of media including television, the internet and mobile devices. In 2013, QVC intends to employ several strategies to achieve these goals and objectives. Among these strategies are to (i) extend the breadth, relevance and exposure of the QVC brand; (ii) source products that represent unique quality and value; (iii) create engaging presentation content both in televised programming, mobile and online; (iv) leverage customer loyalty and continue multi-platform expansion; and (v) create a compelling and differentiated customer experience. In addition, QVC expects to expand globally by leveraging its existing systems, infrastructure and skills in other countries around the world.

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QVC's televised shopping program is already received by substantially all the multichannel television households in the U.S., Germany and the U.K. QVC's future net revenue growth will primarily depend on international expansion, sales growth from e-commerce and mobile platforms, additions of new customers from households already receiving QVC's television programming and growth in sales to existing customers and new customers as a result of expansion of the programming reach of QVC-Japan and QVC-Italy. QVC's future net revenue may also be affected by (i) the willingness of multichannel television distributors to continue carrying QVC's programming service; (ii) QVC's ability to maintain favorable channel positioning, which may become more difficult due to governmental action or from distributors converting analog customers to digital; (iii) changes in television viewing habits because of personal video recorders, video-on-demand and internet video services; and (iv) general economic conditions.
In the first quarter of 2013, QVC-US launched over-the-air broadcasting in designated US markets that can be accessed by any television household regardless of whether they subscribe to a paid television service. This will allow QVC-US to reach new customers who previously did not have access to the live television broadcast through other platforms.
The current economic downturn in the U.S. and in other regions of the world in which our subsidiaries and affiliates operate could adversely affect demand for our products and services since a substantial portion of our revenue is derived from discretionary spending by individuals, which typically falls during times of economic instability. Global financial markets continue to experience disruptions, including increased volatility and diminished liquidity and credit availability. In particular, the current European debt crisis, particularly most recently in Greece, Italy, Ireland, Portugal and Spain, and related European financial restricting efforts may cause volatility in the European currencies and reduce the purchasing power of European customers. In the event that one or more countries were to replace the Euro with their legacy currency, then our revenue and operating results in such countries, or Europe generally, would likely be adversely affected until stable exchange rates were established and economic confidence restored. In addition, the European crisis is contributing to instability in global credit markets. The world has recently experienced a global macroeconomic downturn, and if economic and financial market conditions in the United States or other key markets, including Europe, remain uncertain, persist, or deteriorate further, our customers may respond by suspending, delaying, or reducing their discretionary spending. A suspension, delay or reduction in discretionary spending could adversely affect revenue. Accordingly, our ability to increase or maintain revenue and earnings could be adversely affected to the extent that relevant economic environments remain weak or decline further. Such weak economic conditions may also inhibit our expansion into new European markets. We currently are unable to predict the extent of any of these potential adverse effects.

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Results of Operations
QVC's operating results were as follows:
 
Three months ended March 31,
 
(in millions)
2013
2012
Net revenue
$
1,974

1,932

Costs of goods sold
1,252

1,230

Gross profit
722

702

Operating expenses:


Operating
173

175

SG&A expenses (excluding stock‑based compensation)
145

137

Adjusted OIBDA
404

390

Stock-based compensation
10

5

Depreciation
30

31

Amortization of intangible assets
104

96

Operating income
260

258

Other income (expense):


Equity in earnings of investee
1


Gain on financial instruments
12

11

Interest expense
(63
)
(55
)
Interest income

1

Foreign currency (loss) gain
(1
)
6

Loss on extinguishment of debt
(41
)


(92
)
(37
)
Income before income taxes
168

221

Income tax expense
(62
)
(82
)
Net income
106

139

Less net income attributable to the noncontrolling interest
(12
)
(14
)
Net income attributable to QVC, Inc. shareholder
$
94

125

Net revenue
Net revenue was generated in the following geographical areas:
 
Three months ended March 31,
 
(in millions)
2013

2012

QVC-U.S.
$
1,297

1,240

QVC-Japan
256

289

QVC-Germany
250

247

QVC-U.K.
140

140

QVC-Italy
31

16

Consolidated QVC
$
1,974

1,932


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QVC's consolidated net revenue increased 2.2% for the three months ended March 31, 2013 as compared to the corresponding prior year. The increase in net revenue was primarily comprised of $93 million due to a 4.3% increase in average selling price per unit (“ASP”) and $13 million due to a 0.6% increase in units sold. These amounts were partially offset by $43 million in unfavorable foreign currency rates primarily in Japan, and to a lesser extent, in the U.K., which were partially offset by favorable foreign currency rates in Germany and Italy. Net revenue was also negatively impacted by $21 million due to an increase in estimated product returns primarily as a result of the sales increase. Returns as a percent of gross product revenue remained relatively flat at 19.9% compared to 19.8% in the prior year.
During the three months ended March 31, 2013 and 2012, the changes in revenue and expenses were affected by changes in the exchange rates for the Japanese Yen, the Euro and the U.K. Pound Sterling. In the event the U.S. Dollar strengthens against these foreign currencies in the future, QVC's revenue and operating cash flow will be negatively affected.
The percentage increase (decrease) in net revenue for each of QVC's geographic areas in U.S. Dollars and in local currency was as follows:
 
Three months ended March 31,
 
 
2013
 
 
U.S. Dollars

Local currency

QVC-U.S.
4.6
 %
4.6
%
QVC-Japan
(11.4
)%
3.2
%
QVC-Germany
1.2
 %
0.8
%
QVC-U.K.
 %
1.3
%
QVC-Italy
93.8
 %
89.8
%
QVC-U.S. net revenue growth was primarily due to a 6.1% increase in ASP, partially offset by a 1.5% decrease in units shipped. QVC-U.S. shipped sales increased mainly due to growth in sales in the electronics and beauty categories. QVC-Japan experienced growth in all categories except home. QVC-Germany shipped sales increased mainly due to growth in sales in the beauty, apparel and accessories categories, partially offset by lower jewelry sales. QVC-U.K. primarily experienced growth in the home and beauty categories, somewhat offset by a decline in jewelry products. QVC-Italy's sales consisted primarily of cooking and dining, beauty and apparel products.
Gross profit
QVC's gross profit percentage was 36.6% and 36.3% for the three months ended March 31, 2013 and 2012, respectively. The increase in gross profit percentage in 2013 was primarily due to favorable warehouse, freight and inventory obsolescence expenses in the U.S., somewhat offset by unfavorable product margins in Germany and the U.K. Warehouse expenses were favorable in the U.S. due to sales leverage and lower packaging expenses. U.S. freight costs were favorable due to fewer units shipped and inventory obsolescence expense declined due to improved inventory control.
Operating expenses
QVC's operating expenses are principally comprised of commissions, order processing and customer service expenses, credit card processing fees, telecommunications expenses and production costs. Operating expenses decreased $2 million or 1.1% for the three months ended March 31, 2013. The decrease was primarily due to a $5 million effect of exchange rates, mainly from the strengthening of the U.S. Dollar against the Japanese Yen. This was offset by a $2 million increase in credit card processing fees and a $1 million increase in commissions expense primarily as a result of the sales increase in the U.S.
Selling, general and administrative expenses (excluding stock-based compensation)
QVC's SG&A expenses include personnel, information technology, provision for doubtful accounts, credit card income and marketing and advertising expenses. Such expenses increased $8 million, and as a percent of net revenue, from 7.1% to 7.3% for the three months ended March 31, 2013 due to a variety of factors.

I-28


The change was primarily due to a $13 million increase in personnel expenses due to merit, benefits and bonus increases primarily in the U.S., and to a lesser extent, in Germany. Also, there was an additional $3 million in expenses associated with duplicate running costs at QVC-Japan associated with the transition to its new headquarters, including a lease cancellation accrual. These amounts were offset by a decrease of $4 million in U.S. franchise taxes and a $3 million effect of exchange rates.
Stock-based compensation
Stock-based compensation includes compensation related to options and restricted stock granted to certain officers and employees. QVC recorded $10 million and $5 million of stock-based compensation expense for the three months ended March 31, 2013 and 2012, respectively. The increase in stock-based compensation expense was primarily the result of the one-time option exchange for certain officers in December 2012.
Depreciation and amortization
Depreciation and amortization consisted of the following:
 
Three months ended March 31,
 
(in millions)
2013

2012

Affiliate agreements
$
38

38

Customer relationships
43

43

Acquisition related amortization
81

81

Property, plant and equipment
30

31

Software amortization
19

12

Channel placement amortization and related expenses
4

3

Total depreciation and amortization
$
134

127

Equity in earnings of investee
The gain was associated with our joint venture in China that is accounted for as an equity method investment.
Gain on financial instruments
In March 2013, QVC's notional interest rate swaps of $3.1 billion expired. These swap arrangements did not qualify as cash flow hedges under U.S. GAAP. Accordingly, changes in the fair value of the swaps were reflected in gain on financial instruments in the accompanying condensed consolidated statements of operations. We recorded a $12 million and an $11 million gain on financial instruments for three months ended March 31, 2013 and 2012, respectively.
Interest expense
Consolidated interest expense increased 14.5% for the three months ended March 31, 2013 as compared to the corresponding prior year. The increase in 2013 was primarily due to higher average additional borrowings on our senior secured credit facility.
Foreign currency gains (losses)
Certain loans between QVC and its subsidiaries were deemed to be short-term in nature, and accordingly, the translation of these loans is recorded on the statements of operations. The change in foreign currency gains (losses) was primarily due to variances in interest and operating payable balances between QVC and its international subsidiaries denominated in the currency of the subsidiary and the effects of currency exchange rate changes on those balances.
Loss on extinguishment of debt
During the quarter, QVC purchased $355 million of its 7.125% Senior Secured Notes due 2017 and 7.5% Senior Secured Notes due 2019. The increase was primarily due to premiums paid for the tenders of these notes. Refer to note six and the below section, "Financial Position, Liquidity and Capital Resources," for further details.

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Income taxes
QVC's effective tax rate was 36.9% and 37.1% for the three months ended March 31, 2013 and 2012, respectively. These rates differ from the U.S. federal income tax rate of 35.0% due primarily to state tax expense.
Adjusted Operating Income before Depreciation and Amortization (Adjusted OIBDA)
QVC defines Adjusted OIBDA as net revenue less cost of goods sold, operating expenses and selling, general and administrative expenses (excluding stock-based compensation). QVC's chief operating decision maker and management team use this measure of performance in conjunction with other measures to evaluate the businesses and make decisions about allocating resources among the businesses. QVC believes that this is an important indicator of the operational strength and performance of the businesses, including the ability to service debt and fund capital expenditures. In addition, this measure allows QVC to view operating results, perform analytical comparisons and perform benchmarking among its businesses and identify strategies to improve performance. This measure of performance excludes such costs as depreciation, amortization and stock-based compensation that are included in the measurement of operating income pursuant to U.S. GAAP. Accordingly, Adjusted OIBDA should be considered in addition to, but not as a substitute for, operating income, net income, cash flow provided by operating activities and other measures of financial performance prepared in accordance with U.S. GAAP.
The primary material limitations associated with the use of Adjusted OIBDA as compared to GAAP results are (i) it may not be comparable to similarly titled measures used by other companies in the industry, and (ii) it excludes financial information that some may consider important in evaluating QVC's performance. QVC compensates for these limitations by providing disclosure of the difference between Adjusted OIBDA and GAAP results, including providing a reconciliation of Adjusted OIBDA to GAAP results, to enable investors to perform their own analysis of QVC's operating results. Refer to note 11 to the accompanying condensed consolidated financial statements for a reconciliation of Adjusted OIBDA to Income before income taxes.
Seasonality
QVC's business is seasonal due to a higher volume of sales in the fourth calendar quarter related to year-end holiday shopping. In recent years, QVC has earned on average between 22% and 23% of its revenue in each of the first three quarters of the year and 32% of its revenue in the fourth quarter of the year.
Financial Position, Liquidity and Capital Resources
General
Historically, QVC's primary sources of cash have been cash provided by operating activities and borrowings. In general, QVC uses this cash to fund its operations, make capital purchases, make payments to Liberty, make interest payments and minimize QVC's outstanding senior secured credit facility balance.
As of March 31, 2013, substantially all of QVC's cash and cash equivalents were invested in AAA rated money market funds and time deposits with banks rated equal to or above A.
Senior Secured Credit Facility
On March 1, 2013, we amended and restated our senior secured credit facility, which provides for a $2.0 billion revolving credit facility with a $250 million sub-limit for standby letters of credit and $1.0 billion of uncommitted incremental revolving loan commitments or incremental term loans. QVC may elect that the loans extended under the senior secured credit facility bear interest at a rate per annum equal to the ABR Rate or LIBOR, as each is defined in the senior secured credit facility agreement, plus a margin of 0.25% to 2.00% depending on various factors. Each loan may be prepaid at any time and from time to time without penalty other than customary breakage costs. No mandatory prepayments will be required other than when borrowings and letter of credit usage exceed availability. Any amounts prepaid on the revolving credit facility may be reborrowed. Payment of loans may be accelerated following certain customary events of default. The senior secured credit facility is a multi-currency facility. The senior secured credit facility is secured by the stock of QVC. QVC had $1.7 billion available under the terms of the senior secured credit facility at March 31, 2013. The interest rate on the senior secured credit facility was 1.7% at March 31, 2013.

I-30


The purpose of the amendment was to, among other things, extend the maturity of our senior secured credit facility to March 1, 2018 and lower the interest rate on borrowings.
The senior secured credit facility contains certain affirmative and negative covenants, including certain restrictions with respect to, among other things: incurring additional indebtedness; creating liens on property or assets; making certain loans or investments; selling or disposing of assets; paying certain dividends and other restricted payments; dissolving, consolidating or merging; entering into certain transactions with affiliates; entering into sale or leaseback transactions; restricting subsidiary distributions; and limiting QVC's ratio of consolidated total debt to consolidated Adjusted OIBDA.
Senior Secured Notes
On March 4, 2013, QVC announced the commencement of cash tender offers (the "Offers") for any and all of its outstanding $500 million in aggregate principal amount of 7.125% Senior Secured Notes due 2017 and up to $250 million in aggregate principal amount of its 7.5% Senior Secured Notes due 2019. On March 18, 2013, $124 million of the 7.125% Senior Secured Notes due 2017 were tendered pursuant to the Offers, whereby holders of the 7.125% Senior Secured Notes due 2017 received consideration of $1,039.40 for each $1,000 principal amount of tendered 7.125% Senior Secured Notes due 2017. On March 18, 2013, $231 million of the 7.5% Senior Secured Notes due 2019 were tendered pursuant to the Offers, whereby holders of the 7.5% Senior Secured Notes due 2019 received consideration of $1,120 for each $1,000 principal amount of tendered 7.5% Senior Secured Notes due 2019.
On April 17, 2013, QVC completed the redemption of the remaining $376 million principal amount of its 7.125% Senior Secured Notes due 2017 using a combination of borrowings on the senior secured credit facility and cash on hand.
On March 18, 2013, QVC issued $750 million principal amount of 4.375% Senior Secured Notes due 2023 at an issue price of 99.968% and issued $300 million principal amount of 5.95% Senior Secured Notes due 2043 at an issue price of 99.973%. These notes are secured by the stock of QVC, pari passu with the senior secured credit facility and QVC's existing notes. Interest is payable semi-annually.
The net proceeds from the issuance of these instruments were used to reduce the outstanding principal under QVC's existing 7.125% Senior Secured Notes due 2017, the 7.5% Senior Secured Notes due 2019 and the senior secured credit facility, as well as for general corporate purposes.
Additionally, as a result of these refinancing transactions in the first quarter, we incurred an extinguishment loss of $41 million recorded as loss on extinguishment of debt in the condensed consolidated statements of operations.
Interest Rate Swap Arrangements
In March 2013, QVC's notional interest rate swaps of $3.1 billion expired. These swap arrangements did not qualify as cash flow hedges under U.S. GAAP. Accordingly, changes in the fair value of the swaps were reflected in gain on financial instruments in the accompanying condensed consolidated statements of operations. We recorded a $12 million and an $11 million gain on financial instruments for three months ended March 31, 2013 and 2012, respectively.
At December 31, 2012, the fair value of the swap instruments was a net liability position of $12 million, of which $13 million was included in accrued liabilities, offset by $1 million included in prepaid expenses in the condensed consolidated balance sheet.
Other Debt Related Information
QVC was in compliance with all of its debt covenants at March 31, 2013.
During the quarter, there were no significant changes to QVC's debt credit ratings.
The weighted average rate applicable to all of the outstanding debt (excluding capital leases) was 5.8% as of March 31, 2013.

I-31




There are no restrictions under the debt agreements on QVC's ability to pay dividends or make other restricted payments if QVC is not in default on its senior secured notes or credit facility, and QVC's consolidated leverage ratio would be no greater than 3.25 to 1.0. As a result, Liberty will, in many instances, be permitted to rely on QVC's cash flow for servicing Liberty's debt and for other purposes, including payments of dividends on Liberty's capital stock, if declared, or to fund acquisitions or other operational requirements of Liberty and its subsidiaries. These events may deplete QVC's equity or require QVC to borrow under the senior secured credit facility, increasing QVC's leverage and decreasing liquidity. QVC has made significant distributions to Liberty in the past.
Additional Cash Flow Information
During the three months ended March 31, 2013, our primary uses of cash were $928 million of net principal payments on debt and capital lease obligations, $244 million of net dividends to Liberty, $58 million of capital and cable and satellite television distribution rights expenditures, $33 million in premiums paid for the tenders of QVC's existing 7.125% Senior Secured Notes due 2017 and 7.5% Senior Secured Notes due 2019 and a $25 million dividend payment from QVC-Japan to Mitsui. These uses of cash were funded primarily with $1,050 million in proceeds from the issuance of the 4.375% Senior Secured Notes Due 2023 and 2043 and $175 million of cash provided by operating activities. As of March 31, 2013, our cash balance (excluding restricted cash) was $439 million.
The change in cash provided by operating activities for the three months ended March 31, 2013 compared to the previous year was primarily due to variances in accounts payable and accrued liabilities balances. The variance in accounts payable was primarily due to timing of payments to vendors and the change in accrued liabilities was primarily due to variances in taxes payable balances as a result of timing of payments.
As of March 31, 2013, $260 million of the $439 million in cash was held by foreign subsidiaries. Cash in foreign subsidiaries is generally accessible, but certain tax consequences may reduce the net amount of cash we are able to utilize for U.S. purposes. QVC accrues taxes on the unremitted earnings of its international subsidiaries. Approximately one-half of this foreign cash balance was that of QVC-Japan. QVC owns 60% of QVC-Japan and shares all profits and losses with the 40% minority interest holder, Mitsui. We believe that we currently have appropriate legal structures in place to repatriate foreign cash as tax efficiently as possible and meet the business needs of QVC.
During the three months ended March 31, 2012, our primary uses of cash were $238 million of net dividends to Liberty, $45 million of capital expenditures, $44 million of net principal payments on debt and capital lease obligations and a $29 million dividend payment from QVC-Japan to Mitsui. These uses of cash were funded primarily with $401 million of cash provided by operating activities. As of March 31, 2012, our cash balance (excluding restricted cash) was $578 million.
Other
Capital expenditures spending in 2013 is expected to be approximately $260 million, including $33 million already expended.
Refer to the chart under the "Off-balance Sheet Arrangements and Aggregate Contractual Obligations" section below for additional information concerning the amount and timing of expected future payments under QVC's contractual obligations at March 31, 2013.
QVC has contingent liabilities related to legal and tax proceedings and other matters arising in the ordinary course of business. Although it is reasonably possible QVC may incur losses upon the conclusion of such matters, an estimate of any loss or range of loss cannot be made. In the opinion of management, it is expected that amounts, if any, that may be required to satisfy such contingencies will not be material in relation to the accompanying condensed consolidated financial statements.

I-32


Off-balance Sheet Arrangements and Aggregate Contractual Obligations
Information concerning the amount and timing of required payments, both accrued and off-balance sheet, under our contractual obligations at March 31, 2013 is summarized below:
 
Payments due by period
 
(in millions)
Total

Less than
1 year

2-3 years

4-5 years

After
5 years

Long-term debt (1)
$
3,523

376



3,147

Interest payments(2)
1,867

152

361

361

993

Capital lease obligations (including imputed interest)
91

11

22

20

38

Operating lease obligations
154

16

27

15

96

(1) Amounts exclude capital lease obligations and the issue discounts on the 7.5%, 4.375% and 5.95% Senior Secured Notes.
(2) Amounts (i) are based on the terms of QVC's senior secured credit facility and senior secured notes, (ii) assumes the interest rates on the floating rate debt remain constant at the rates in effect as of March 31, 2013, (iii) assumes that our existing debt is repaid at maturity and (iv) excludes capital lease obligations.
Our purchase obligations did not materially change as of March 31, 2013.
Recent Accounting Pronouncements
In February 2013, the FASB issued ASU No. 2013-02, which amends ASC Topic 220, Comprehensive Income and requires that companies present information about reclassification adjustments from accumulated other comprehensive income in their interim and annual financial statements. The standard requires that companies present either in a single note, or parenthetically on the face of the financial statements, the effect of significant amounts reclassified from each component of accumulated other comprehensive income based on its source and the income statement line items affected by the reclassification. If a component is not required to be reclassified to net income in its entirety, companies will instead cross reference to the related footnote for additional information. QVC adopted this guidance as of January 1, 2013, and adoption did not have an impact on the QVC's condensed consolidated financial position, results of operations or cash flows.
Item 3. Quantitative and Qualitative Disclosures about Market Risk
QVC is exposed to market risk in the normal course of business due to ongoing investing and financial activities and the conduct of operations by subsidiaries in different foreign countries. Market risk refers to the risk of loss arising from adverse changes in stock prices, interest rates and foreign currency exchange rates. The risk of loss can be assessed from the perspective of adverse changes in fair values, cash flows and future earnings. QVC has established procedures and internal processes governing the management of market risks and the use of financial instruments to manage exposure to such risks.
Interest rate risk
QVC is exposed to changes in interest rates primarily as a result of borrowing activities. QVC manages the exposure to interest rates by maintaining what QVC believes is an appropriate mix of fixed and variable rate debt. QVC believes this best protects itself from interest rate risk. As of March 31, 2013, QVC's debt, excluding capital leases and unamortized discounts, was comprised of $3.2 billion of fixed rate debt and $328 million of variable rate debt. The weighted average rate of all of QVC's variable rate debt was 1.7% and the weighted average rate of all of QVC's fixed rate debt (including capital leases) was 6.1% as of March 31, 2013.
In March 2013, QVC's notional interest rate swaps of $3.1 billion expired. These swap arrangements did not qualify as cash flow hedges under U.S. GAAP. Accordingly, changes in the fair value of the swaps were reflected in gain on financial instruments in the accompanying condensed consolidated statements of operations. We recorded a $12 million and $11 million gain on financial instruments as of March 31, 2013 and March 31, 2012 respectively.

I-33


Foreign currency exchange rate risk
QVC is exposed to foreign exchange rate fluctuations related to the monetary assets and liabilities and the financial results of its foreign subsidiaries. Assets and liabilities of foreign subsidiaries for which the functional currency is the local currency are translated into U.S. Dollars at period-end exchange rates, and the statements of operations are translated at the average exchange rate for the period. Exchange rate fluctuations on translating foreign currency financial statements into U.S. Dollars that result in unrealized gains or losses are referred to as translation adjustments. Cumulative translation adjustments are recorded in other comprehensive income as a separate component of shareholder's equity. Transactions denominated in currencies other than the functional currency are recorded based on exchange rates at the time such transactions arise. Subsequent changes in exchange rates result in transaction gains and losses, which are reflected in income as unrealized (based on period-end transactions) or realized upon settlement of the transactions. Cash flows from operations in foreign countries are translated at the average rate for the period. Accordingly, QVC may experience economic loss and a negative impact on earnings and equity with respect to its holdings solely as a result of foreign currency exchange rate fluctuations. QVC's reported Adjusted OIBDA for the three months ended March 31, 2013 would have been impacted by approximately $1 million for every 1% change in foreign currency exchange rates relative to the U.S. Dollar.
The credit facility provides QVC the ability to borrow in multiple currencies. This allows QVC to somewhat mitigate foreign currency exchange rate risks. As of March 31, 2013, QVC had borrowings of 5.5 billion Japanese Yen, equivalent to $58 million based on an exchange rate of 94.22 Japanese Yen per U.S. Dollar, outstanding under the credit facility. As of March 31, 2013, the foreign currency exchange exposure to these borrowings approximated $1 million for every 1% change in the Japanese Yen exchange rate per U.S. Dollar.
Item 4. Controls and Procedures
In accordance with Exchange Act Rules 13a-15(e) and 15d-15(e) ("the Exchange Act"), the Company carried out an evaluation, under the supervision and with the participation of management, including its chief executive officer and its principal accounting and financial officer (the "Executives"), of the effectiveness of its disclosure controls and procedures as of the end of the period covered by this report. Based on that evaluation, the Executives concluded that the Company's disclosure controls and procedures were effective as of March 31, 2013 to provide reasonable assurance that information required to be disclosed in its reports filed or submitted under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission's rules and forms.
There has been no change in the Company's internal control over financial reporting that occurred during the three months ended March 31, 2013 that has materially affected, or is reasonably likely to materially affect, its internal control over financial reporting.

I-34


PART II - OTHER INFORMATION
Item 6. Exhibits
(a) Exhibits
Listed below are the exhibits which are filed as a part of this Report (according to the number assigned to them in Item 601 of Regulation S-K):
10.1

Amended and Restated Credit Agreement, dated as of March 1, 2013, among QVC, Inc., as Borrower, J.P. Morgan Securities LLC, as Lead Arranger and Lead Bookrunner, JPMorgan Chase Bank, N.A., as Administrative Agent, Wells Fargo Bank, N.A., and BNP Paribas, as Syndication Agents, and the parties named therein as Lenders, Documentation Agents and Co-Lead Arrangers and Co-Bookrunners (incorporated by reference to Exhibit 99.2 to the 8-K as filed on March 7, 2013)
10.2

Form of the Indenture dated as of March 18, 2013 among QVC, Inc., the guarantors party thereto and U.S. Bank National Association*
10.3

Form of the Registration Rights Agreement, dated as of March 18, 2013, by and among QVC, Inc., the guarantors named therein and the initial purchasers named therein*
31.1

Rule 13a-14(a)/15d-14(a) Certification*
31.2

Rule 13a-14(a)/15d-14(a) Certification*
32.1

Section 1350 Certification*
101.INS

XBRL Instance Document**
101.SCH

XBRL Taxonomy Extension Schema Document**
101.CAL

XBRL Taxonomy Calculation Linkbase Document**
101.LAB

XBRL Taxonomy Label Linkbase Document**
101.PRE

XBRL Taxonomy Presentation Linkbase Document**
101.DEF

XBRL Taxonomy Definition Document**
*Filed herewith.
**Furnished herewith.

II-1


SIGNATURES
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
QVC, Inc.
Date: May 9, 2013
By:/s/ MICHAEL A. GEORGE
 
Michael A. George
 
President and Chief Executive Officer (Principal Executive Officer)
 
 
Date: May 9, 2013
By:/s/ DANIEL T. O'CONNELL
 
Daniel T. O'Connell
 
Executive Vice President, Chief Financial Officer and Treasurer (Principal Financial Officer and Principal Accounting Officer)



II-2


EXHIBIT INDEX
Listed below are the exhibits which are filed as a part of this Report (according to the number assigned to them in Item 601 of Regulation S-K):
10.1

Amended and Restated Credit Agreement, dated as of March 1, 2013, among QVC, Inc., as Borrower, J.P. Morgan Securities LLC, as Lead Arranger and Lead Bookrunner, JPMorgan Chase Bank, N.A., as Administrative Agent, Wells Fargo Bank, N.A., and BNP Paribas, as Syndication Agents, and the parties named therein as Lenders, Documentation Agents and Co-Lead Arrangers and Co-Bookrunners (incorporated by reference to Exhibit 99.2 to the 8-K as filed on March 7, 2013)
10.2

Form of the Indenture dated as of March 18, 2013 among QVC, Inc., the guarantors party thereto and U.S. Bank National Association*
10.3

Form of the Registration Rights Agreement, dated as of March 18, 2013, by and among QVC, Inc., the guarantors named therein and the initial purchasers named therein*
31.1

Rule 13a-14(a)/15d-14(a) Certification*
31.2

Rule 13a-14(a)/15d-14(a) Certification*
32.1

Section 1350 Certification*
101.INS

XBRL Instance Document**
101.SCH

XBRL Taxonomy Extension Schema Document**
101.CAL

XBRL Taxonomy Calculation Linkbase Document**
101.LAB

XBRL Taxonomy Label Linkbase Document**
101.PRE

XBRL Taxonomy Presentation Linkbase Document**
101.DEF

XBRL Taxonomy Definition Document**
*Filed herewith.
**Furnished herewith.

II-3