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Pazoo, Inc. - Annual Report: 2015 (Form 10-K)

pazoo10k123115.htm


 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
 
________________________
 
Form 10-K

________________________
 
 
x ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the fiscal year ended: December 31, 2015

OR 
 
o TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the transition period from ________________ to ________________  
 
Commission File No. 333-178037
 
 PAZOO, INC.
(Exact name of registrant as specified in its charter)
 
Nevada
 
27-3984713
(State or other jurisdiction of
incorporation or organization)
 
(I.R.S. Employer
Identification Number)
     
760 Route 10 West, Suite 203
Whippany, NJ
 
07981
(Address of Principal Executive Offices)
 
(Zip Code)

(973) 884-0136
(Registrant’s Telephone Number, Including Area Code)
 
 
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.
  Yes x   No o
 
Indicate by check mark whether the registrant has submitted electronically and posted on its Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§230.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).
Yes x  No o
 
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company. See the definitions of “large accelerated file,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act. 

 
Large accelerated filer
o
Accelerated filer
o
 
Non-accelerated filer
o  (Do not check if a smaller reporting company)
Smaller reporting company
x
 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes o  No x
 
23,657,196 shares of common stock, par value $0.001 per share, outstanding as of April 13, 2016.  
 
 
 
 
 
Table of Contents
 
 
   
   
   
 
 
 
 
 

 
 
 
PART I

Forward-Looking Statements

This Annual Report on Form 10-K contains forward-looking statements within the meaning of the federal securities laws. These forward-looking statements include, but are not limited to, statements regarding: our core strategy; the growth of the marijuana testing market; liquidity; free cash flows; revenues; net income; legal costs; operating cash flows; stock price volatility; timing of facilities construction; nature of our licensing agreements; future governmental regulation; obtaining additional capital; significance of future contractual obligations; domestic expansion. These forward-looking statements are subject to risks and uncertainties that could cause actual results and events to differ. A detailed discussion of these and other risks and uncertainties that could cause actual results and events to differ materially from such forward-looking statements is included throughout this filing and particularly in Item 1A: "Risk Factors" section set forth in this Annual Report on Form 10-K. Forward-looking statements include those that use forward-looking terminology, such as the words "anticipate," "believe," "estimate," "expect,” "intend," "may." "project," "plan,” ''will,'' “shall," "should,” and similar expressions, including when used in the negative. Although we believe that the expectations reflected in these forward-looking statements are reasonable and achievable, these statements involve risks and uncertainties and we cannot assure you that actual results will be consistent with these forward-looking statements. All forward-looking statements included in this document are based on information available to us on the date hereof, and we assume no obligation to revise or publicly release any revision to any such forward-looking statement, except as may otherwise be required by law.
 
Item 1.  Business
 
Organization
 
Pazoo, Inc. (“Pazoo”), was incorporated in Nevada on November 16, 2010 under the name “IUCSS, Inc.” A name change from IUCSS, Inc. to Pazoo occurred on May 9, 2011. As of April 13, 2016 there were 23,657,196 shares of common stock outstanding. There are also the following Preferred Stock issued and outstanding on April 13, 2016: Series A – 492,143; Series B - 1,762,500; and Series C – 2,148,500 shares outstanding.  Certain of these Series of Preferred Stock convert into Pazoo Common Stock.  Copies of the filed Certificates of Designations, as amended, can be obtained from the Nevada Secretary of State or the Company.
 
Our principal executive offices are located at 760 Route 10, Suite 203, Whippany, New Jersey 07981. Our telephone number is (855) PAZOO-US. Our internet address is www.pazoo.com. Information on our website does not constitute part of this Annual Report.

On March, 30, 2016, the Company effectuated its Definitive 14C filing through FINRA resulting in a reverse split to the common stock of a ratio of 100:1. All fractional shares were rounded up. The total amount authorized and all Preferred shareholders were unaffected by the reverse split. The impact of this reverse stock split has been retroactively applied to the financial statements and the related notes.
 
Our Company
 
We are a health and wellness company. Presently, our primary source of revenue is pazoo.com, an online, content driven, advertising supported health and wellness web site for people and their pets. This site has e-commerce functionality which allows pazoo.com to be an online retailer of nutritional foods/supplements, wellness goods, and fitness apparel. The Company has also moved into the cannabis industry where it seeks to provide, through its wholly owned subsidiaries (MA & Associates, LLC and Harris Lee Holdings, LLC), quality control services to the medical and recreational cannabis industry.  The company’s primary mission is to protect the public health by providing infrastructure and analytical services to legally authorized distributors and producers of cannabis and to regulators tracking their operations.  This will be accomplished by the exclusive use of a ‘best-in-class” testing protocol established by Steep Hill Labs, Inc. The company will provide the medical cannabis industry guidelines on how the regulation and inspection by public health authorities is to be implemented.  It is anticipated that this segment of the company will be its primary revenue source in the future. The cannabis industry is heavily regulated on the Federal, State and Local levels and the company is subject to changing regulation and enforcement.
 
Lines of Business
 
We currently have three lines of business relating to and revolving around the health and wellness arena; at this time no significant revenue has been derived from any of these sources

●           Pharmaceutical Testing Facilities.   We entered this arena through our acquisition of a 100% equity stake in MA & Associates, LLC in order to set up two testing locations.   MA & Associates was launched in September of 2013 to provide quality control services to the medical cannabis industry. MA & Associates’ primary mission is to protect the public health by providing infrastructure and analytical services to legally authorized distributors and producers of cannabis and to regulators tracking their operations.
 
 
 
 
The company will provide the medical cannabis industry guidelines on how the regulation and inspection by public health authorities is to be implemented.  MA & Associates’ primary customer base includes all of the licensed cannabis cultivators, in the State of Nevada, and their customers are required by law to have their products tested before they can be transferred to the dispensaries.  Furthermore, we have acquired all of the Membership interest in Harris Lee Holdings, LLC. Harris Lee was set up to take the MA model and testing operations to additional states above and beyond Nevada either in direct testing laboratories or through licensing the testing protocol. As such, we are in a unique position to provide the mandated health and safety testing in this burgeoning industry.
 
●           Advertising Revenue from our Website, www.pazoo.com.  Through advertising providers and agencies, pazoo.com is paid for every ad impression that appears on a page for which a visitor goes to. As we build our visitor base, ad revenue will increase. However, just having the traffic does not effectively increase advertising revenue. To get the full value of each visitor, the time on site must be long enough so that a visitor is interested in going to multiple pages for which there are ads on each page. The only way this will transpire is if the visitor’s experience is gratifying. This is why pazoo.com is so focused on quality content that’s interesting and informative. A bad visitor experience will result in a low time on site and fewer page views. Internet tracking tools have much improved over the past decade and will continue to improve in the coming years, especially when it comes to advertising and overall website analytics. Pazoo continues to constantly improve is this area at all times.
 
Pazoo.com has a unique and compelling online marketing platform. Pazoo.com offers the following important marketing advantages to its target audiences:
 
 
1.
A comprehensive solution as a content source – information on a full spectrum of disciplines within the health and wellness marketplace;
 
2.
Health and wellness experts that have expertise in these varied disciplines and write about their areas expertise; and
 
3.
Content that is both for the health and wellness of people as well as their pets (over 50% of American homes have pets).
 
4.
Content in the Health and Wellness sector of cannabis.  To empower users to read and learn about the benefits and the need for the testing of the cannabis plant.
 
●           E-commerce. We have limited e-commerce offerings which we anticipate will increase as we begin to offer the sale of non-regulated cannabis related products. In this way we could establish a revenue source over and above advertising revenue which is driven based on each visitor. We have the following e-commerce elements ready for an activated marketing program:
 
 
1.
An e-commerce platform that is functional;
 
2.
Relationships with manufacturers, distributors and other e-commerce companies so that increasing product offerings will not be time consuming;
 
3.
Members on the pazoo.com content team with merchandising experience; and
 
4.
Members on the pazoo.com content team that are experienced in e-commerce marketing; i.e. we will look to offer our consumers low cost and timely delivery of product by negotiating with shipping companies to offer a flat rates on various products.
 
Growth Strategy
 
We plan to grow our assets and earnings per share by employing the following business strategies:

●           Opportunistically Pursue Strategic Acquisitions.   We plan to selectively pursue strategic, investments in, or acquisitions of, companies (like MA & Associates and Harris Lee Holdings, LLC) and assets that are complementary to our existing lines of business. We believe that our existing management platform can support more assets without significant increases to our infrastructure due to the scalable nature of our operations.
 
           Expand Our Foot Print in the Pharmaceutical Testing Arena. Through the acquisitions of MA & Associates, LLC and Harris Lee Holdings, LLC, Pazoo has entered the business of pharmaceutical testing of cannabis products.  MA & Associates, LLC (d/b/a Steep Hill Nevada under a License Agreement to use the Steep Hill name and testing protocols) has obtained a provisional license from the State of Nevada to operate a cannabis testing laboratory.  While there is no guaranty, it is anticipated that MA & Associates, LLC will be granted its permanent license from the State of Nevada and will be able to open the lab and begin testing in the second quarter of this year.  Harris Lee Holdings, LLC maintains an exclusive license, in certain states, to use the testing protocols of Steep Hill, Inc.  Due to Colorado residency requirements Harris Lee Holdings, LLC cannot meet, Harris Lee Holdings, LLC has sub-licensed the testing protocols to Harris Lee Colorado, LLC in exchange for a testing fee for each test conducted.  The Colorado MED has recently approved the transfer of management of an existing laboratory, operating as Steep Hill Colorado, to Harris Lee Colorado, LLC (a related party) and Harris Lee Holdings, LLC has begun to derive testing revenue from Harris Lee Colorado, LLC.  Harris Lee Holdings is also in the process of establishing a testing facility in Oregon where there are currently no residency requirements that would prohibit direct ownership of that laboratory.  In states where direct ownership is not possible, acquisitions and strategic alliances as discussed above will be sought.
 
 
 
 
●           Continue to invest in www.pazoo.com.   We look to leverage our in-house experts and industry contacts to expand our market presence.  On our website, www.Pazoo.com, experts blog on health and wellness within their areas of expertise, disseminating information on trends, developments and other pertinent industry facts. Additionally, through its own writers and other outside content sources, Pazoo.com provides videos and articles on health and wellness and provides an additional focus on the latest total health concepts.
 
The purpose of these various sources of content is to offer a creative solution that comprehensively covers the full spectrum of disciplines within health and wellness. This comprehensive solution has become compelling for our visitors because we have focused on offering vital and entertaining information content that is updated periodically throughout the day.  Combining our strategy to be an online library of comprehensive health and wellness information with multiple sources of well written content has helped to establish pazoo.com as a content driven provider of total health and wellness.
  
●           Focus on E-commerce.   The product offerings on pazoo.com’s e-commerce platform will expand in terms of the number of products offered when our visitor base increases and management will put more marketing dollars into this business line. At that point, additional manufacturing relationships will be cultivated which will be a main factor in increasing the product offerings on pazoo.com.
 
●           Grow Secondary Revenue Streams. Pazoo is a health and wellness company with a strategy of growing revenues through a number of sources. From our inception, the strategy has been to be an integrated health and wellness company offering quality products and services in many lines of business which include the following:
 
 
1.
Advertising revenue through more traditional media outlets, such as television and radio. The internet has given direct response an inexpensive, effective way to test a direct response offer in terms of the product itself, the pricing of that product, the messaging associated with that product and the target audience. Limited, focused, pay per click (PPC) campaigns can be effectively executed for a fraction of broadcast costs. If a test campaign can successfully determine the elements for a profitable PPC, on line campaigns can be rolled out leading to testing for traditional media outlets such as television, radio and print. conventions. Once the consulting business has enough transactions, visibility and awareness, Pazoo can put on a forum which would be marketed using the Pazoo brand which will have substantial awareness, promoted through the pazoo.com web site and existing partnerships, and feature our own Experts. By rolling out this division in the aforementioned manner, Pazoo will be effectively able to introduce this service without exposing itself to some of the risks that others are exposed to when they enter the public forum business.

 
2.
Consulting services featuring our experts. Generally, our Experts regularly advise consumers and/or companies on matters related to each Expert’s specific discipline. At some point in the future, it would be a natural extension of our relationship with the Experts to find them “for pay” consulting engagements. The consulting engagement could be in the form of working with a person one-on-one or advising a small or large group in a forum or presentation.  For Pazoo, this would be a natural extension of our relationship with our Experts (which is already provided for in their contracts with Pazoo). Additionally, with the size of the Pazoo.com audience we have a built in solicitation vehicle for our Experts’ services. Additionally, the Pazoo management is regularly meeting with potential customers for consulting services. The attractive part of this additional revenue stream is that the risk is minimal because there is not meaningful overhead attached to it as a startup opportunity. And, Pazoo only has to pay the Experts when it gets paid.

 
3.
Pazoo branded events like forums and conventions. As a further extension to our consulting business, Pazoo will put on its own health and wellness forums. Pazoo will continue to sell health and wellness products through their website www.pazoo.com as well as their subsidiary CK Distribution, LLC.
 
Marketing and Promotion
 
To achieve our marketing goal and objective of being the leading provider of pharmaceutical testing, health and wellness content, services and products, our marketing strategy has focused on the following:
 
           Leverage, under the existing license, the Steep Hill brand name;
           Increase testing revenue through sales employees and independent sales representatives;
●           Strengthen the Pazoo.com brand name;
●           Increase customer traffic to the Pazoo.com website;
●           Continue to build strong customer loyalty; and
●           Maximize repeat involvement with our visitors and develop incremental revenue opportunities.
 
 
 
 
We have and will utilize a variety of marketing tools to increase testing revenue and traffic on pazoo.com and awareness about the Steep Hill, Pazoo brand names and www.pazoo.com.  this site.  These marketing tools include the following:
 
Sales and Employee Agents
 
           Hire dedicated sales employees to drive testing  sales to the Steep Hill laboratories in Nevada, Colorado and Oregon in the future;
           Contract with independent sales agents, on a commission basis, employees to drive testing  sales to the Steep Hill laboratories in Nevada, Colorado and Oregon in the future

On-Line Marketing
 
●           Search Engine Optimization (SEO)
●           Pay-per-click marketing 
●           Social media (Facebook, Twitter, Instagram, YouTube)
●           Online promotions
●           Online promotional partners – event marketing
 
Brick and Mortar Marketing and Promotion
 
●           Take advantage of market relationships from suppliers and retailers
●           Take advantage of combined sales efficiencies from online as well as off-line
●           Build strong relationships with suppliers from both a sales standpoint as well as a promotional standpoint

To achieve our marketing goal and objective of being a leader in the cannabis laboratory testing industry our marketing strategy has focused on the following:
 
●           Promote through business to business direct sales and have our lab managers and directors conduct direct sales calls as well as in person appointments and networking events
●           Promote laboratory testing an educational cannabis information on the Pazoo.com website as well as partner websites such as Steep Hill Labs
●           Promote through an array of media outlets including social media, online interviews and articles, and newspaper and magazine interviews and articles; and
●           Routinely provide tours of the labs to potential new clients to introduce them to the company and answer any questions they might have.

By marketing and advertising pazoo.com, we are able to drive our targeted audience to pazoo.com while increasing awareness about pazoo.com as the leading on line health and wellness community for people as well as their pets. In fact, to retain awareness we have added a memorable tagline to the pazoo.com’s logo ‘Be Inspired. Live Powerful.’ This challenging tagline is an example of pazoo.com having its own personality that stands out and can be remembered.
 
We feel that loyal, satisfied visitors to our site have vast potential to generate additional visits as returning visitors as well as word-of-mouth sources for new visitors to come to pazoo.com.  However, to maintain this loyalty we have to maintain high quality content on pazoo.com that’s constantly being updated.
 
Please note that as pazoo.com’s traffic and revenue increase, Pazoo will cost effectively continue to increase the content to the site as well as the quality of this content. To have successful advertising sales, there needs to be a long term commitment to quality content so that all returning visitors will know that we are source of broad based, high quality health and wellness content. Though content development is a manageable, yet increasing expense, this cost highlights an important market advantage for pazoo.com. A large part of our content development cost does not require cash outlays (the compensation is in stock). This reduces our cash requirements. However, this situation exemplifies the ever increasing barrier to entry for others to create a health and wellness web site. Since pazoo.com launched its web site the cost of content has significantly gone up as well as marketing costs while ad revenues haven’t moved in a comparable manner. So, startup costs today and cash flow requirements have become much more challenging since pazoo.com launched its first version of pazoo.com.
 
 
 
 
Industry Trends
 
●           Steady and Rapid Growth in Online Advertising. Over the past decade in particular, the internet has changed the landscape of how we share and obtain information.  More and more businesses are realizing the power of an online presence and are taking their businesses to the internet for marketing, brand recognition, and sales.  The industry trend for 2016 is that online advertising and online marketing will continue to increase and permeate aspects of both business and personal life.  Specifically, content marketing will continue to increase. Specifically, the diversification of online social media platforms and marketing is now a crucial trend in the industry. By consistently creating and disseminating content through an array of online channels, businesses are reaching consumers and retaining consumer bases in a whole new way.  Further, Social Media will continue to be a powerful driving force in online advertising, marketing, and branding. Mobile content will be increasingly necessary and important.  Due to the ever expanding use of smartphones and mobile devices, consumers are spending more time searching and purchasing products and information on their handheld devices than ever before.  In addition, due to our emergence in the cannabis sector in 2015, the website will be re-branded to properly display our diversity in the health and wellness sector.
 
The marijuana testing industry will continue to increase as it is just in its infancy.  The following States have enacted some form of medical marijuana laws: Alaska, Arizona, California, Colorado, Connecticut, Delaware, Georgia, Hawaii, Illinois, Maine, Maryland, Massachusetts, Michigan, Minnesota, Montana, Nevada, New Hampshire, New Jersey, New Mexico, New York, Oregon, Rhode Island, Vermont, Washington, and the District of Columbia. The following States have legalized the recreational use of marijuana: Colorado and Washington. Of the States that have enacted some form of medical marijuana laws, the following have enacted marijuana testing or sampling requirements: Alaska, California, Colorado, Connecticut, Delaware, Hawaii, Illinois, Maine, Maryland, Massachusetts, Minnesota, Nevada, New Hampshire, New Jersey, Mexico, New York, Oregon, Vermont, and Washington. The State of Georgia does not allow for dispensaries or cultivation, and only permits the medicinal use of a low dose of cannabis oil, therefore the State has not enacted marijuana testing requirements.

Competition

           Health & Wellness Websites.  Pazoo.com is a site for people who want to live a healthy life and also want the same for their pets.  Based on our market research, we have not identified other web sites that offer our dual health and wellness offerings, catering to the health of people and pets.
 
There are indirect competitors, which offer medical advice such as WebMD. However, these sites have, in relative terms, a narrow focus on medical issues and don't focus on the broader area of health and wellness. We are not looking to be an in depth resource about a specific ailment or condition, which is the main focus for WebMD and other similar sites. In effect, we are not competing with those sites per se, because if you want specific information on a specific ailment or condition a consumer will perform internet searches and end up at sites such as WebMD.
 
People Focused.  We are about living a healthy and happy lifestyle which includes making sure that a visitor has the proper health and wellness experts involved in their lives when professionals are needed. On the people side we are looking for the same audience as Health.com, Shape.com, EveryDayHealth.com, etc., which are very informative sites. These sites primarily focus on diets and exercise. While Pazoo does provide content related to diets and exercise (as good, if not better than these competitors), we go beyond that offering a comprehensive look at health and wellness by going to areas like military health and wellness. We not only have professional writers addressing these issues but we have our Pazoo experts discussing these issues. In another words, we go outside the narrow focus that other sites have, utilizing our own Experts as well as professional writers. This combination is rare in health and wellness web sites.
 
Pet Focused.  We compete with websites in the pet owner space. These sites are usually more narrowly focused than Pazoo's approach to a broad view of the Pet world. Most pet sites are for shopping (Petco.com) or a specific area like adoption/rescue, etc. (Breeders.net, Dogfriendly.com -- travel advice). We take a broad view, providing an ongoing experience to learn more about a lot of different areas in the pet world. So, if a visitor is a pet lover (over 60% of American homes have pets) then this visitor can go to pazoo.com and find a wide array of topics and new information.
           E-Commerce.  The online commerce market is rapidly evolving and intensely competitive, and we expect the competition to intensify in the future. Barriers to entry are minimal, and current and new competitors can launch new sites at a relatively low cost. In addition, the health improvement industry is intensely competitive. We currently or potentially compete with a variety of other companies. These competitors include:
 
 
1.
Direct competitors that specialize in or derive a substantial portion of their revenues from online retail and direct marketing of health and wellness products, including Vitacost;
 
2.
Various nutrition centers and vendors of other health related products such as sports nutrition, diet or other wellness products, including General Nutrition Centers; and
 
3.
Online vendors of dietary supplements, vitamins, minerals and herbs, with significant brand awareness, sales volume and customer bases, such as and VitaminShoppe.
 
 
 
 
We believe that the principal competitive factors in our market are brand recognition, selection, convenience, price, accessibility, customer service, and speed of order fulfillment. Many of our current and potential competitors have longer operating histories, larger customer bases, greater brand recognition and significantly greater financial, marketing and other resources than Pazoo. In addition, online retailers may be acquired by, receive investments from or enter into other commercial relationships with larger, well-established and well-financed companies as use of the Internet and other online services increases. Some of our competitors may be able to secure merchandise from vendors on terms that are more favorable, devote greater resources to marketing and promotional campaigns, adopt more aggressive pricing or inventory availability policies and devote substantially more resources to website and systems development than our company. Increased competition may result in reduced operating margins, loss of market share and a diminished brand franchise. There can be no assurance that we will be able to compete successfully against current and future competitors, and competitive pressures faced by us may have a material adverse effect on our financial condition, operational results, business, and prospects.  Furthermore, as a strategic response to changes in the competitive environment, we may from time to time make certain pricing, service or marketing decisions or acquisitions that could have a material adverse effect on our financial condition, operational results, business, and prospects.

           Pharmaceutical Testing.  Inasmuch as this industry is in its infancy, it is clear that there is currently competition and if the industry goes as we anticipate it will, new entrants to the market will be inevitable.  However, there are certain barriers to entry which clearly benefit Pazoo.  For example:

1.           Cost of establishing a testing laboratory.  The cost to setting up a fully operational laboratory, depending on the variety and number of tests the laboratory can do, can range for $500,000 to $2,000,000.  Pazoo has the advantage of going through this process with MA & Associates, LLC and had built relationships with equipment suppliers for the lease and/or purchase of the equipment needed to run a laboratory.
2.           The Need for a Proven Set of Testing protocols.  Harris Lee Holdings, LLC as entered into a License Agreement with one of the industry leaders for the exclusive use of their proven testing protocols in certain states and a right of first refusal to expand into other states.  It would be very costly for a new entrant into the market to develop or license such protocols.
3.           Limited Number of Licenses to be Issued.  Each state has its own regulations for the licensing of testing laboratories.   Many states, such as Nevada, limit the number of licenses which may be issued.  Accordingly, if the maximum number of licenses has been issued, there would be a complete bar to the entry of new competitors.

Item 1A.  Risk Factors

General Risks Relating to the our Business
 
We have only a limited operating history. We have had only limited sales and revenue during our operating history. We have never been profitable. We cannot therefore forecast with any accuracy the results of operations for the next fiscal year, nor predict our need for cash. Our revenues may not grow as anticipated, and revenues are dependent on consumer acceptance of our products and website, our ability to market our products and website, the effect of competition, and general economic factors beyond our control.
 
Regulation of Pharmaceutical Testing Facilities.  There are stringent regulatory risks and guidelines.  The risk factors set forth below relate to risks related to testing facilities in the State of Nevada, where MA Associates has been granted a provisional State license as a testing facility.  Because Harris Lee Holdings, LLC does not operate a testing laboratory in Colorado, but rather acts a sub-licensor of the testing protocol used by Harris Lee Colorado, LLC, we are not subject to regulatory compliance in Colorado, where Harris Lee Colorado, LLC will hold the Colorado testing license.
 
 
1.
Local Regulatory Risk.  The primary local regulatory risk faced by medical marijuana facilities is that of the local municipality enacting a moratorium on the issuance of business licenses.  Some of the local municipalities have gone back and forth regarding whether and what categories of medical marijuana facilities they will allow in their jurisdiction.  Municipalities from the City of Henderson to the City of North Las Vegas have vacillated between a full moratorium, a moratorium on dispensaries only, and no moratorium at all.
 
2.
State Regulatory Risk.  On November 7th, 2000, 65% of Nevada voters passed 'Question 9' which went into effect October 1st, 2001. Question 9 amended the States' constitution recognizing the medical use of marijuana and removing the state-level criminal penalties for the use, possession and cultivation of marijuana by qualified patients.  Nevada marijuana laws allow the legal use of medical marijuana by a patient with 'written documentation' and a 'registry identification card’. The will of the people was codified in Nevada Revised Statute 453A. Despite the fact that the people of the State of Nevada expressed their wish to legalize medical marijuana in 2000, NRS 453A was not fully adopted until April 1, 2014.
 
3.
Federal Regulatory Risk.  Due to the current federal laws prohibiting the use of cannabis for any reason, medical or non-medical, the regulatory risks associated with federal enforcement of the Controlled Substances Act are the most serious threat to the medical marijuana industry as a whole.  Fortunately, the U.S. Department of Justice has taken an official stance on the matter and has declared that it will enforce the law to prevent sales to minors, sales by criminal enterprises or gangs, interstate commercial trade of medical marijuana, and medical marijuana as a pretext for trafficking other controlled substances.  The USDOJ has specifically declared that it will leave all other enforcement to the States to enforce as they see fit and in compliance with their own State laws.  There is no guaranty that this policy of limited enforce by the USDOJ will continue in the future.  Strict enforcement of the Controlled Substances Act could have a crippling effect on the marijuana industry.  It is not expected that the current administration will change its view on relaxed enforcement.  However, there is no assurance what any new administration will due in January of 2017.  Many of the 2016 Presidential Candidates have not taken an official position with regard to the legalization of marijuana for medical and /or recreational use. Presidential candidate Donald Trump would seek to enforce the federal law.  The remaining candidates (Hillary Clinton, Bernie Sanders, Ted Cruz, and John Kasich) have been unclear in their position.  Additionally, because of the uncertainly in the future outcome of federal enforcement, many conventional lenders and banking institutions are reluctant to make large investments, or create banking and clearing relationships in this industry.
 
 

 
Federal regulation and enforcement may adversely affect the implementation of medical marijuana laws and regulations may negatively impact our revenues and profits.  Currently, there are 24 states plus the District of Columbia that have laws and/or regulations that recognize, in one form or another, legitimate medical uses for cannabis and consumer use of cannabis in connection with medical treatment. Many other states are considering similar legislation. Conversely, under the Controlled Substance Act (the “CSA”), the policies and regulations of the Federal government and its agencies are that cannabis has no medical benefit and a range of activities including cultivation and the personal use of cannabis is prohibited. Unless and until Congress amends the CSA with respect to medical marijuana, as to the timing or scope of any such potential amendments there can be no assurance, there is a risk that federal authorities may enforce current federal law, and we may be deemed to be possession of  marijuana in violation of federal law with respect to Harris Lee Holdings, LLC’s and MA & Associates, LLC’s business operations or we may be deemed to be facilitating the selling or distribution, or aiding and abetting the selling or distribution, of drug paraphernalia in violation of federal law with respect to CK Distribution’s  business operations. Active enforcement of the current federal regulatory position on cannabis may thus indirectly and adversely affect our revenues and profits. The risk of strict enforcement of the CSA in light of Congressional activity, judicial holdings and stated federal policy remains uncertain.
 
The U.S. Supreme Court declined to hear a case brought by San Diego County, California that sought to establish federal preemption over state medical marijuana laws. The preemption claim was rejected by every court that reviewed the case. The California 4th District Court of Appeals wrote in its unanimous ruling, “Congress does not have the authority to compel the states to direct their law enforcement personnel to enforce federal laws.” However, in another case, the U.S. Supreme Court held that, as long as the CSA contains prohibitions against marijuana, under the Commerce Clause of the United States Constitution, the United States may criminalize the production and use of homegrown cannabis even where states approve its use for medical purposes.
 
In an effort to provide guidance to federal law enforcement, the Department of Justice (the “DOJ”) has issued Guidance Regarding Marijuana Enforcement to all United States Attorneys in a memorandum from Deputy Attorney General David Ogden on October 19, 2009, in a memorandum from Deputy Attorney General James Cole on June 29, 2011 and in a memorandum from Deputy Attorney General James Cole on August 29, 2013. Each memorandum provides that the DOJ is committed to the enforcement of the CSA, but, the DOJ is also committed to using its limited investigative and prosecutorial resources to address the most significant threats in the most effective, consistent and rational way.
 
The August 29, 2013 memorandum provides updated guidance to federal prosecutors concerning marijuana enforcement in light of state laws legalizing medical and recreational marijuana possession in small amounts.
 
The memorandum sets forth certain enforcement priorities that are important to the federal government:
 
 
·
Distribution of marijuana to children;
 
·
Revenue from the sale of marijuana going to criminals;
 
·
Diversion of medical marijuana from states where it is legal to states where it is not;
 
·
Using state authorized marijuana activity as a pretext of other illegal drug activity;
 
·
Preventing violence in the cultivation and distribution of marijuana;
 
·
Preventing drugged driving;
 
·
Growing marijuana on federal property; and
 
·
Preventing possession or use of marijuana on federal property.
 
The DOJ has not historically devoted resources to prosecuting individuals whose conduct is limited to possession of small amounts of marijuana for use on private property but has relied on state and local law enforcement to address marijuana activity. In the event the DOJ reverses its stated policy and begins strict enforcement of the CSA in states that have laws legalizing medical marijuana and recreational marijuana in small amounts, there may be a direct and adverse impact to our business and our revenue and profits.
 
We could be found to be violating laws related to medical cannabis.  The risk of strict enforcement of the CSA in light of Congressional activity, judicial holdings and stated federal policy remains uncertain. Because we do not currently cultivate, produce, sell or distribute any medical marijuana, but we do test marijuana for growers and dispensaries and may be deemed to facilitate the selling or distribution of medical marijuana in violation of federal law. Also, CK Distribution, LLC intends to sell hydroponic and other equipment to marijuana growers. Should it be determined under the CSA that our products or equipment are deemed to fall under the definition of drug paraphernalia because our products could be determined to be primarily intended or designed for use in manufacturing or producing cannabis, we could be found to be in violation of federal drug paraphernalia laws and there may be a direct and adverse effect on our business and our revenues and profits.
 
 

 
Variations in state and local regulation and enforcement in states that have legalized medical cannabis that may restrict marijuana-related activities, including activities related to medical cannabis may negatively impact our revenues and profits.  Individual state laws do not always conform to the federal standard or to other states laws. A number of states have decriminalized marijuana to varying degrees, other states have created exemptions specifically for medical cannabis, and several have both decriminalization and medical laws. Two states, Colorado and Washington, have legalized the recreational use of cannabis. Variations exist among states that have legalized, decriminalized or created medical marijuana exemptions. For example, Alaska and Colorado have limits on the number of marijuana plants that can be homegrown. In most states, the cultivation of marijuana for personal use continues to be prohibited except for those states that allow small-scale cultivation by the individual in possession of medical marijuana needing care or that person’s caregiver. Active enforcement of state laws that prohibit personal cultivation of marijuana may indirectly and adversely affect our business and our revenue and profits.
 
Marijuana remains illegal under Federal law.  Marijuana is a schedule-I controlled substance and is illegal under federal law. Even in those states in which the use of marijuana has been legalized, its use remains a violation of federal law. Since federal law criminalizing the use of marijuana preempts state laws that legalize its use, strict enforcement of federal law regarding marijuana would likely result in our inability to proceed with our business plan.
 
Laws and regulations affecting the medical marijuana industry are constantly changing, which could detrimentally affect the proposed operations.  Local, state and federal medical marijuana laws and regulations are broad in scope and subject to evolving interpretations, which could require us to incur substantial costs associated with compliance or alter certain aspects of our business plan. In addition, violations of these laws, or allegations of such violations, could disrupt certain aspects of our business plan and result in a material adverse effect on certain aspects of our planned operations. In addition, it is possible that regulations may be enacted in the future that will be directly applicable to certain aspects of our proposed medical marijuana businesses. We cannot predict the nature of any future laws, regulations, interpretations or applications, nor can we determine what effect additional governmental regulations or administrative policies and procedures, when and if promulgated, could have on our business.

We may not obtain the necessary permits and authorizations to operate our marijuana businesses.  We may not be able to obtain or maintain the necessary licenses, permits, authorizations or accreditations, or may only be able to do so at great cost, to operate our marijuana testing businesses. In addition, we may not be able to comply fully with the wide variety of laws and regulations applicable to the marijuana industry. Failure to comply with or to obtain the necessary licenses, permits, authorizations or accreditations could result in restrictions on our ability to operate our marijuana businesses, which could have a material adverse effect on our business.
 
If we incur substantial liability from litigation, complaints, or enforcement actions, our financial condition could suffer.  Our participation in the marijuana industry may lead to litigation, formal or informal complaints, enforcement actions, and inquiries by various federal, state, or local governmental authorities against these subsidiaries. Litigation, complaints, and enforcement actions involving these subsidiaries could consume considerable amounts of financial and other corporate resources, which could have a negative impact on our sales, revenue, profitability, and growth prospects. As our subsidiaries are in various stages of the process of applying for licenses to test marijuana in Nevada and Oregon, and are not as such presently engaged in the testing of marijuana, our subsidiaries have not been, and are not currently, subject to any material litigation, complaint or enforcement action regarding marijuana (or otherwise) brought by any federal, state, or local governmental authority.
 
We may have difficulty accessing the service of banks, which may make it difficult for us to operate.  Since the use of marijuana is illegal under federal law, there is a strong argument that banks cannot accept for deposit funds from businesses involved with the marijuana industry. Consequently, businesses involved in the marijuana industry often have difficulty finding a bank willing to accept their business. The inability to open bank accounts may make it difficult for us to operate our contemplated marijuana businesses.

There is only a limited public trading market for the common stock.  Investors may not be able to resell their common stock or stock underlying convertible debt, warrants and/or preferred stock, if at all, and thus could lose all or part of their investment. The common stock is listed on the OTC Bulletin Board under the symbol PZOO (temporarily PZOOD). Listing on the OTC Bulletin Board does not constitute any endorsement or approval of a listed company or its securities, and the OTC Bulletin Board does not review or monitor an issuer’s activities.   Our common stock is a “penny stock” (as defined in Exchange Act Rule 3a-51) which means that brokers can only buy or sell the common stock on an unsolicited basis. The penny stock rule and similar regulations will reduce the likelihood that a liquid trading market will arise for the common stock. The common stock may trade at less than the offering price. Because our stock is a “penny stock” a shareholder may find it more difficult to dispose of, or to obtain accurate quotations as to the price of, Pazoo's common stock.
 
In the absence of a security being quoted on NASDAQ, or the Company having $2,000,000 in net tangible assets, trading in the Common Stock is covered by Rule 15c2-6 promulgated under the Securities Exchange Act of 1934 for non-NASDAQ and non-exchange listed securities.  Under such rule, broker/dealers who recommend such securities to persons other than established customers and accredited investors (generally institutions with assets in excess of $5,000,000 or individuals with a net worth in excess of $1,000,000 or an annual income exceeding $200,000 or $300,000 jointly with their spouse) must make a special written suitability determination for the purchaser and receive the purchaser's written agreement to a transaction prior to sale.  Securities are also exempt from this rule if the market price is at least $5.00 per share, or for warrants, if the warrants have an exercise price of at least $5.00 per share.
 
 
 
 
The Securities Enforcement and Penny Stock Reform Act of 1990 requires additional disclosures related to the market for penny stocks and for trades in any stock defined as a penny stock.  The Commission's regulations under such Act define a penny stock to be any NASDAQ or non-NASDAQ equity security that has a market price or exercise price of less than $5.00 per share and allow for the enforcement against violators of the proposed rules.  In addition, unless exempt, the rules require the delivery, prior to any transaction involving a penny stock, of a disclosure schedule prepared by the Commission explaining important concepts involving the penny stock market, the nature of such market, terms used in such market, the broker/dealer's duties to the customer, a toll-free telephone number for inquiries about the broker/dealer's disciplinary history, and the customer's rights and remedies in case of fraud or abuse in the sale.  Disclosure also must be made about commissions payable to both the broker/dealer and the registered representative, current quotations for the securities, and if the broker/dealer is the sole market-maker, the broker/dealer must disclose this fact and its control over the market.  Finally, monthly statements must be sent disclosing recent price information for the penny stock held in the account and information on the limited market in penny stocks.
 
While many NASDAQ stocks are covered by the proposed definition of penny stock, transactions in NASDAQ stock are exempt from all but the sole market-maker provision for (i) issuers who have $2,000,000 in tangible assets ($5,000,000 if the issuer has not been in continuous operation for three years), (ii) transactions in which the customer is an institutional accredited investor and (iii) transactions that are not recommended by the broker/dealer.  In addition, transactions in a NASDAQ security directly with the NASDAQ market-maker for such securities, are subject only to the sole market-maker disclosure, and the disclosure with regard to commissions to be paid to the broker/dealer and the registered representatives.

Our financial statements have been prepared assuming that the Company will continue as a going concern. Our audited consolidated financial statements for the fiscal year ended December 31, 2015 have been prepared assuming the Company will continue as a going concern. As discussed in Note 2 to the consolidated financial statements for the period ended December 31, 2015, the continuation of the Company as a going concern is dependent upon the continued financial support through sales of the Company's common stock, the ability to raise equity or debt financing, and the attainment of profitable operations from the Company's planned business. Our independent registered public accounting firm has included an explanatory paragraph expressing substantial doubt about our ability to continue as a going concern in their audit report for the fiscal year ended December 31, 2015. If we are unable to raise additional capital or borrow money we will not be able to continue our operating plans. If that were to occur the Company would be forced to suspend or terminate operations and, in all likelihood cause investors to lose their entire investment.

Dependence on Key Personnel and Management of Growth.  The Company's success and growth will depend upon its ability to attract and retain skilled employees and the ability of its officers and key employees to initiate and to manage successfully any growth.  Any failure to do so could have a material adverse effect on the Company's operations.  The Company expects that, in order to attract and retain skilled employees, the Company will have to offer to such prospective employees an equity participation in the Company.  Such equity participation could dilute the existing investors' ownership interest, resulting in diminished potential earnings per share and/or book value.
 
If we fail to maintain an effective system of internal controls, we may not be able to accurately report our financial results or prevent fraud. As a result, current and potential stockholders could lose confidence in our financial reporting, which would harm our business and the trading price of our stock. Effective internal controls are necessary for us to provide reliable financial reports and effectively prevent fraud. If we cannot provide reliable financial reports or prevent fraud, our brand and operating results could be harmed. We have in the past discovered, and may in the future discover, areas of our internal controls that need improvement. We are continuing to work to improve our internal controls, including in the areas of access, segregation of duties and security. We cannot be certain that these measures will ensure that we implement and maintain adequate controls over our financial processes and reporting in the future. Any failure to implement required new or improved controls, or difficulties encountered in their implementation, could harm our operating results or cause us to fail to meet our reporting obligations. Inferior internal controls could also cause investors to lose confidence in our reported financial information, which could have a negative effect on the trading price of our stock.

Item 1B.  Unresolved Staff Comments

None.

Item 2.  Properties 

Our corporate headquarters is located at 760 Route 10 West, Suite 203, Whippany, New Jersey, 07052.  We lease 750 square feet of office space which is comprised of three offices for corporate personnel, storage space to house inventory and one conference room for meeting space.   Pazoo’s office facilities are specifically used to further our business endeavors.  MA & Associates, LLC has leased approximately 3,250 square feet of space at 2900 Western Avenue, Las Vegas, Nevada which houses the testing laboratory and administrative offices for the Nevada testing laboratory.  Harris Lee LLC has leased approximately 3,300 square feet of space at 2201 North East Columbia Boulevard, Suite 1D, Portland, Oregon 97211 which will house the testing laboratory and administrative officers for the Oregon testing laboratory.
 
 

 
Item 3.  Legal Proceedings 

In April 2013, the Company filed a complaint against Edataworx, Inc. for return of monies and stock under an agreement dated August 2012. On November 4, 2013, the Company filed an amended complaint now seeking total damages of $105,000 and a return, for cancellation, of the 20,000 shares of company’s common stock issued to Edataworx Inc.  On November 21, 2013 Edataworx, Inc. filed an Answer to the Amended Complaint denying the allegations and asserted a Counter-Claim against the Company in the amount of $25,000. Edataworx, Inc. also filed a Third-Party Complaint against Integrated Capital Partners, Inc. (an investor of the Company) for the same $25,000. On February 27, 2015, the parties agreed to settle all claims whereby Edataworx, Inc. will pay to the Company a total of $35,000 in three installments.  Additionally, Edataworx, Inc. will be allowed to retain a minimum of 15,000 shares of the Company’s common stock previously issued with the possibility to retain all 20,000 shares if Edataworx Inc. elects to sell the 15,000 shares agreed upon, and the aggregate sales price is less than $2.00 per share. Edataworx, Inc. failed to make any required payments.  The Company is holding the entire 20,000 shares previously issued.  On February 25, 2016 new action to enforce the Settlement Agreement, including a claim for attorney’s fees as provided for in the Settlement Agreement, was filed.  The Morris County Sheriff served the Summons and Complaint on Edataworx, Inc.  The Company intends to file a motion for summary judgment as soon as Edataworx, Inc.’s time to answer has expired.
 
Item 4.  Mine Safety Disclosures 

None.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PART II
 
Item 5.  Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities.
 
(a) Market for Our Common Shares
 
Our common shares are quoted on the OTC Pink Sheets under the temporary symbol PZOOD. The high and low common closing stock prices per share during the periods indicated were as follows:
 
Quarter Ended
 
March 31
   
June 30
   
September 30
   
December 31
   
Year
 
                               
2015
                             
High
   
1.75
     
1.60
     
0.75
     
0.45
     
1.75
 
Low
   
0.42
     
0.55
     
0.38
     
0.03
     
0.03
 
                                         
2014
                                       
High
   
2.35
     
6.34
     
5.00
     
3.97
     
6.34
 
Low
   
1.65
     
1.65
     
1.60
     
1.51
     
1.51
 
 
NUMBER OF HOLDER OF OUR COMMON SHARES
As of the date of this filing there are four thousand six hundred and fifty four (4,654) holders of record of our common shares.
 
DIVIDEND POLICY
We have never paid cash or any other form of dividend on our common stock, and we do not anticipate paying cash dividends in the foreseeable future. Moreover, any future credit facilities might contain restrictions on our ability to declare and pay dividends on our common stock. We plan to retain all earnings, if any, for the foreseeable future for use in the operation of our business and to fund the pursuit of future growth. Future dividends, if any, will depend on, among other things, our results of operations, capital requirements and on such other factors as our board of directors, in its discretion, may consider relevant.  We have issued shares of Series A Preferred Stock dividends on our preferred stock in accordance with the Series A Certificate of Designation.

In March 2016, the Company effected a 1-for-100 reverse stock split of the outstanding common stock (“the Reverse Stock Split”) whereby every one hundred (100) shares of outstanding common stock decreased to one (1) share of common stock. The impact of this reverse stock split has been retroactively applied to the consolidated financial statements and the related notes.
 
Item 6.  Selected Consolidated Financial Data 

As a smaller reporting company we are not required to provide the information required by this item.

Item 7.  Management’s Discussion and Analysis of Financial Condition and Results of Operations
 
This report on Form 10-K contains forward-looking statements within the safe harbor provisions of the Private Securities Litigation Reform Act of 1995.  Any statements in this Annual Report that are not statements of historical facts but rather are forward-looking statements, which involve risks and uncertainties. Without limiting the foregoing, the words “believes,” “anticipates,” “plans,” “expects,” and similar expressions are intended to identify forward-looking statements. Our actual results may differ materially from those indicated in the forward-looking statements as a result of the factors set forth elsewhere in this Annual Report on Form 10-K, including under “Risk Factors.” You should read the following discussion and analysis together with our audited financial statements for the periods specified and the related notes included herein.

This report on Form 10-K contains terminology referring to Pazoo, Inc., such as “us,” “our,” and “the Company.”
 
Management intends the following discussion to assist in the understanding of our financial position and our results of operations for the years ended December 31, 2015 and December 31, 2014.

Although the Company believes that the expectations reflected in the forward-looking statements are reasonable, the Company cannot guarantee future results, levels of activity, performance, or achievements. Except as required by applicable law, including the securities laws of the United States, the Company does not intend to update any of the forward-looking statements to conform these statements to actual results.

Overview
We were incorporated as a C-Corporation in the State of Nevada as IUCSS, Inc. on November 16, 2010 and we established a fiscal year end of December 31.  On May 9, 2011, we changed our name to Pazoo, Inc. to take advantage of unique branding and website opportunities. We are a start-up health and wellness social community that has developed its website (www.pazoo.com) to provide information, services, and online products for improvement of everyday living.  Our mission is to be 1) a leading social community offering best-in-class health and wellness products for both people and pets; 2) an important resource for consumers and professionals with diverse information about health and wellness and 3) specifically as it relates to medical marijuana and the testing of medical marijuana to ensure quality and safety for the consumer.
 
 

 
On or about April 8, 2014 Pazoo moved into the pharmaceutical testing space with the acquisition of a 40% interest in MA & Associates, LLC a Nevada limited liability company formed with the purpose of opening a cannabis testing laboratory based in Las Vegas, Nevada to be branded under the Steep Hill labs name.  On or about June 1, 2015, the Company agreed to purchase the remaining 60% interest in MA & Associates, LLC, whereby MA & Associates, LLC became a wholly owned subsidiary of the Company.  Harris Lee Holdings, LLC was formed, as a Nevada limited liability company, on or about July 23, 2014 and was formed to hold a License from Steep Hill Labs, Inc. for cannabis testing protocols and the use of the Steep Hill Labs name.  At formation the Company was issued a 45% interest in Harris Lee Holdings, LLC.  In 2015, the Company purchased the remaining 55% interest in Harris Lee Holdings, LLC and Harris Lee Holdings, LLC is now a wholly owned subsidiary of the Company.  The intent is that Harris Lee Holdings, LLC will directly own and operate testing laboratories in states where permitted to do so, and sub-license the Steep Hill testing protocol in states where direct ownership would be prohibited.

Liquidity and Capital Resources at December 31, 2015 Compared with December 31, 2014
As of December 31, 2015 and December 21, 2014, the Company had cash and cash equivalents of $16,819 and $733,637.  As of December 31, 2015, we had a working capital deficit of $4,368,295.

During the year ended December 31, 2015, Pazoo sold 2,990,132 Preferred Series A and C stock.  The Series A and Series C Preferred Stock sold in 2015 consisted of 2,542,132 shares of Series A Preferred Stock and 448,000 shares of Series C Preferred Stock.  Each Series A Preferred Stock consists of one share of Series A Preferred Stock convertible into 100 shares of common stock subject to adjustment, and holds a dividend of 5% compounded annually, issued in Series A Preferred Stock.  Each Series Preferred Stock C share consists of one share of Series C Preferred stock convertible into 100 shares of common stock subject to adjustment.  The Company received gross proceeds of $1,028,000 related to such offerings during the year ended December 31, 2015.

The Company has no agreements, arrangements or understandings with any officer, director or shareholder as to any future financing, either equity or debt. In view of general economic conditions, there can be no assurance that any additional financing will be available to us, that any affiliate will provide additional investments in the Company or that adequate funds for our operations will otherwise be available when needed or on terms acceptable to us.
 
Cash used in operating activities during Fiscal 2015 was ($1,928,310) compared to cash used of ($1,273,707) during Fiscal 2014. This resulted from a net loss of $4,478,725 in Fiscal 2015 and $4,899,583 in 2014. The net losses were offset by $1,787,692 and $3,603,081 of none-cash charges in 2015 and 2014, respectively.
 
Net cash provided by financing activities as of December 31, 2014 and December 31, 2015 was $2,514,276, and $2,282,183 respectively.  At December 31, 2015, our principal source of liquidity had been funded primarily through the borrowings on convertible notes and preferred stock offset by repayment of convertible notes in the period.
 
Net cash used in investing activities as of December 31, 2014 and December 31, 2015 was $542,780, and $1,070,691 respectively.  At December 31, 2015, the majority of the net cash used in investing activities consisted of $778,638 equity investment in equity method investee and $307,500 in cash paid for licenses, compared to a $542,780 investment in equity method investee and $0 cash paid for licenses in the year ended December 31, 2014.
 
As a result of the foregoing, the Company’s cash decreased by $716,818 during Fiscal 2015 from $733,637 to $16,819.
 
The consolidated financial statements included in this report have been prepared in conformity with generally accepted accounting principles that contemplate our continuance as a going concern. The Company has had minimal revenues and has generated losses from operation. As set forth in Note 2 to the audited Financial Statements, the continuation of the Company as a going concern is dependent upon the Company obtaining adequate capital to fund operating losses until it becomes profitable, if ever. The financial statements do not include any adjustments to the recoverability and classification of recorded asset amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern.

Critical Accounting Policy and Estimates
Our financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America.  The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements, and the reported amounts of revenue and expenses during the reporting period.  On an on-going basis, management evaluates its estimates and judgments, including those related to revenue recognition, accrued expenses, financing operations, and contingencies and litigation. Management bases its estimates and judgments on historical experience and on various other factors that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates under different assumptions or conditions.
 
 
 
 
Revenue Recognition
 
Revenues are recognized when evidence of an agreement exists, the price is fixed or determinable, collectability is reasonably assured and goods have been delivered or services performed.  The Company is paid revenue from various advertising sources.  Typically advertising revenue is based upon the activity reports received from the advertising brokers and revenue is paid in accordance with the broker agreements at varying intervals from 30 to 75 days following the close of the particular advertising period.  The Company recognizes the revenue, and records the accounts receivable, upon receipt of the activity report from the broker.  In the event payment is not received within 120 days of the due date, the Company will classify such amount as an account where collection is doubtful.  At this time the Company has no reason to believe any accounts are not collectible and therefore no allowance for doubtful accounts has been made at this time for any advertising revenue.  The Company has only recognized minimal revenue to date.
 
Stock Based Compensation
 
We follow ASC 718 "Compensation - Stock Compensation" which prescribes accounting and reporting standards for all stock-based payments awarded to employees, including employee stock options, restricted stock, employee stock purchase plans and stock appreciation rights, which may be classified as either equity or liabilities. The Company determines if a present obligation to settle the share-based payment transaction in cash or other assets exists. A present obligation to settle in cash or other assets exists if: (a) the option to settle by issuing equity instruments lacks commercial substance or (b) the present obligation is implied because of an entity's past practices or stated policies. If a present obligation exists, the transaction is recognized as a liability; otherwise, the transaction is recognized as equity.  The Company accounts for stock-based compensation issued to non-employees and consultants in accordance with the provisions of ASC 505-50 "Equity-Based Payments to Non-Employees." Measurement of share-based payment transactions with non-employees is based on the fair value of whichever is more reliably measurable: (a) the goods or services received; or (b) the equity instruments issued. The fair value of the share-based payment transaction is determined at the earlier of performance commitment date, the performance completion date, or the contract date.  To date, the Company has not issued any stock options, but has issued common stock to non-employees for services.
 
Fair Value of Financial Instruments
 
We follow ASC Topic 820, Fair Value Measurement, to measure certain financial instruments.  The fair value of our long-term debt is determined by using estimated market prices. Assets and liabilities measured at fair value are categorized based on whether or not the inputs are observable in the market and the degree that the inputs are observable. The categorization of financial instruments within the valuation hierarchy is based upon the lowest level of input that is significant to the fair value measurement. The hierarchy is prioritized into three levels (with Level 3 being the lowest) defined as follows:
 
Level 1:  Inputs are based on quoted market prices for identical assets or liabilities in active markets at the measurement date.
 
Level 2:  Inputs include quoted prices for similar assets or liabilities in active markets and/or quoted prices for identical or similar assets or liabilities in markets that are not active near the measurement date.
 
Level 3:  Inputs include management’s best estimate of what market participants would use in pricing the asset or liability at the measurement date. The inputs are unobservable in the market and significant to the instrument’s valuation.

Derivatives

We follow ASC Topic 815, Derivatives and Hedging, to evaluate our financial instruments to determine if such instruments are derivatives or contain features that qualify as embedded derivatives. For derivative financial instruments that are accounted for as liabilities, the derivative instrument is initially recorded at its fair value and is then re-valued at each reporting date, with changes in the fair value reported as charges or credits to income. For option-based derivative financial instruments, the Company uses the Black-Scholes option-pricing model to value the derivative instruments at inception and subsequent valuation dates. The classification of derivative instruments, including whether such instruments should be recorded as liabilities or as equity, is re-assessed at the end of each reporting period.

Comparison of Fiscal Years Ended December 31, 2015 and 2014
 
Revenues. Revenues were $111,287 in the fiscal year ended December 31, 2014, compared to $26,662 in the fiscal year ended December 31, 2015, a decrease of $84,625, or 76%. The decrease was a result of a shift in efforts towards developing advertising sales to replace merchandise sales as well as an increased overall focus on getting the testing laboratories operational.
 
Cost of Sales. Cost of sales were $541 in fiscal 2014, compared to $0 in fiscal 2015, a decrease of $541 or 100%. The decrease in cost of sales was due to our shift in selling product to online advertising. There are no cost of sales in the online advertising space market because we are not selling a product, but instead selling a space on our website.  The cost to drive traffic is considered an overhead cost and that cost then creates the opportunity for the particular ad space. We handed out some product free of charge at networking events, marketing events, and conventions to increase our marketing and awareness.
 
 
 
 
Operating Expenses.  Operating expenses consisted of the following expenses: selling, general and administrative expenses; professional fees; and website setup.  Total operating expenses were $2,479,057 in fiscal 2014, compared to $4,101,904 in fiscal 2015, an increase of 65%.  Selling, general and administrative (SG&A) expenses were $1,639,228 or 66% of total expenses in fiscal 2014 compared to $3,143,262 in fiscal 2015, an increase of $1,504,034 or 92%. SG&A expenses were mainly comprised of Branding and Public Relations, Marketing and Advertising, and Payroll.  Marketing and Advertising expense was comprised of website advertising, including contracts with Maximum Harvest and MobileSeed LLC to provide website optimization and social media optimization. In addition this included the hiring of a full time web designer, full time web content operator, and many freelance copywriters, editors, and bloggers. Professional fees were $642,740 or 26% of total expenses in fiscal 2014, compared to $823,488 or 20% of total expenses in fiscal 2015, an increase of $180,748. This was due to the large increase in investor relations and awareness.
 
Other Expenses.  For the year ended December 31, 2015, other expense was $403,483 mostly from the following factors. $839,919 from a loss on impairment of equity-method investment, $2,087,070 for interest expense, $898,759 loss on derivative liabilities, and offset by an approximate $3.4 million gain on debt extinguished.  For the year ended December 31, 2014, other expenses were $2,531,272 primarily from the loss on impairment of equity-method investment consisting of $542,780, interest expense of $696,073 and loss of $1,242,419 on derivative liability.
 
Net loss. The net loss was $4,899,583 for the year ended December 31, 2014, compared to net loss of $4,478,725 for the year ended December 31, 2015.
 
Subsequent Events

In 2016, the company issued an aggregate of 7,528,617 common shares to debt holders valued at a total of $45,075 for conversions pursuant to convertible notes. The conversion prices on these stock issuances ranged from $0.007 to $0.7.

In 2016, investors converted 368,526 Series A Preferred stock into 368,526 common stock.

Investors of Series A Preferred stock converted 875,000 shares of Preferred A stock into 875,000 sharese of common stock which was issued on January 4, 2016.

In 2016, the Company issued an aggregate of 97,500 Series C Preferred stock for an aggregate amount of $50,000.
 
In January 2016, the Company entered into short term capital loans in the aggregate amount of $20,000.

In February 2016, the company entered into convertible note agreements for an aggregate total of $102,750. The interest rates range from 8% - 12% and the conversion terms are at a 50% discount to the 25 prior trading days

In February 2016, Pazoo licensee Harris Lee Colorado, LLC, a related party, received official approval from the Colorado Marijuana Enforcement Division (MED) on 2/22/16 to officially take over management control of the Denver testing lab.

In March 2016, Pazoo entered into a convertible agreement note with private investors for the amount of $300,000 with an interest rate of 12% and a maturity date of March 2021.

On March, 30, 2016, the Company effectuated its Definitive 14C filing through FINRA resulting in a reverse split to the common stock of a ratio of 100:1. All fractional shares were rounded up. The total amount authorized and all Preferred shareholders were unaffected by the reverse split. The impact of this reverse stock split has been retroactively applied to the financial statements and the related notes.

Off-Balance Sheet Agreements

None noted.

Item 7A.  Quantitative and Qualitative Disclosures About Market Risk

As a smaller reporting company we are not required to provide the information required by this item.
 
 

 
Item 8.  Financial Statements
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Board of Directors and Stockholders of
Pazoo, Inc.
Whippany, New Jersey

We have audited the accompanying consolidated balance sheet of Pazoo, Inc. (the "Company") as of December 31, 2015 and the related statements of operations, stockholders' deficit, and cash flows for the year then ended. These consolidated financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on these financial statements based on our audit.

We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform an audit to obtain reasonable assurance about whether the consolidated financial statements are free of material misstatements. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. Our audit included consideration of internal control over financial reporting as a basis for designing audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting.  Accordingly, we express no such opinion. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the consolidated financial statements. An audit also includes assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audit provides a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of Pazoo, Inc. as of December 31, 2015 and the results of its operations and its cash flows for the year then ended, in conformity with accounting principles generally accepted in the United States of America.

The accompanying consolidated financial statements have been prepared assuming that the Company will continue as a going concern. As discussed in Note 2 to the financial statements, the Company has suffered recurring losses from operations and has a working capital deficit, which raises substantial doubt about its ability to continue as a going concern. Management’s plans regarding those matters are described in Note 2. The consolidated financial statements do not include any adjustments that might result from the outcome of this uncertainty.

/s/ Friedman LLP
Marlton, New Jersey
April 15, 2016
 
 
 
 
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
 
 
To the Board of Directors and Stockholders of
Pazoo, Inc.
Whippany, New Jersey
 
 
We have audited the accompanying balance sheet of Pazoo, Inc. (the "Company") as of December 31, 2014, and the related statements of operations, stockholders' equity (deficit), and cash flows for the year then ended. These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on these financial statements based on our audit.
 
We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform an audit to obtain reasonable assurance about whether the financial statements are free of material misstatements. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. Our audit included consideration of internal control over financial reporting as a basis for designing audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audit provides a reasonable basis for our opinion.
 
In our opinion, the financial statements referred to above present fairly, in all material respects, the financial position of Pazoo, Inc. as of December 31, 2014 and the results of its operations and its cash flows for the year then ended, in conformity with accounting principles generally accepted in the United States of America.
 
The accompanying financial statements have been prepared assuming that the Company will continue as a going concern. As discussed in Note 2 to the financial statements, the Company has suffered recurring losses from operations and has a working capital deficit, which raises substantial doubt about its ability to continue as a going concern. Managements, plans regarding those matters are described in Note 2. The financial statements do not include any adjustments that might result from the outcome of this uncertainty.
 
 
/s/ MaloneBailey, LLP
www.malonebailey.com
Houston, Texas
May 13, 2015
 
 
 
 
 
 
 
 
PAZOO, INC.
 
CONSOLIDATED BALANCE SHEETS
 
             
             
   
December 31,
   
December 31,
 
   
2015
   
2014
 
             
ASSETS
           
Current assets:
           
Cash and cash equivalents
  $ 16,819     $ 733,637  
Accounts receivable
    -       87,949  
Stock subscription receivable
    -       18,253  
Inventories
    -       2,668  
Prepaid expenses
    5,448       6,181  
                 
Total current assets
    22,267       848,688  
                 
Fixed assets, net
    749,841       -  
Intangible assets, net
    1,590,935       -  
                 
Total other assets
    2,340,776       -  
                 
Total assets
  $ 2,363,043     $ 848,688  
                 
LIABILITIES AND STOCKHOLDERS' DEFICIT
               
                 
Current liabilities:
               
Line of credit
  $ 19,500     $ -  
Accounts payable and accrued liabilities
    406,176       84,189  
Loans payable
    203,000       3,000  
Interest payable
    172,709       46,862  
Convertible debt, net of unamortized discounts of $533,391 and $413,898
    809,644       895,664  
Contingent consideration liabilites
    718,581       -  
Derivative liabilities
    1,756,435       2,576,025  
Capital lease liability
    304,516       -  
                 
Total current liabilities
    4,390,561       3,605,740  
                 
Long-term liabilities:
               
Long-term portion of convertible debt, net of unamortized discounts of $794,036, and $783,668
    198,464       28,832  
Capital lease
    242,771       -  
Total long-term liabilities
    441,235       28,832  
                 
Total liabilities
    4,831,796       3,634,572  
                 
Commitments and contingencies      -       -  
                 
Stockholders' deficit:
               
Convertible Preferred Stock, 50,000,000 shares authorized, $0.001 par value
 
Series A; 10,000,000 shares authorized, 860,669 and 1,036,394 shares issued and outstanding, respectively.
    861       1,036  
Series B; 5,000,000 shares authorized, 1,762,500 and 1,187,500  shares issued and outstanding, respectively.
    1,762       1,187  
Series C; 10,000,000 shares authorized, 2,051,000 and 0  shares issued and outstanding, respectively.
    2,051       -  
Series D; 12,500,000 shares authorized, 0 and 0 shares issued and outstanding, respectively.
    -       -  
Series E, 12,500,000 shares authorized, 0 and 0 shares issued and outstanding, respectively.
    -       -  
Common stock, $0.001 par value; 2,950,000,000 shares authorized, 14,865,053 and 1,930,304 shares issued and outstanding at December 31, 2015 and 2014, respectively.
    14,865       1,930  
Additional paid-in capital
    9,410,382       4,629,912  
Accumulated deficit
    (11,898,674 )     (7,419,949 )
                 
Total stockholders' deficit
    (2,468,753 )     (2,785,884 )
Total liabilities and stockholders' deficit
  $ 2,363,043     $ 848,688  

 
The accompanying notes are an integral part of these financial statements.
 
 
 
PAZOO, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS
             
             
   
Years Ended
 
   
December 31,
 
   
2015
   
2014
 
             
Revenues:
           
Advertising sales
  $ 26,662     $ 111,036  
Merchandise sales
    -       251  
Total revenues
    26,662       111,287  
                 
Cost of sales
               
Merchandise sales
    -       541  
Total cost of sales
    -       541  
                 
Gross profit
    26,662       110,746  
                 
Operating expenses:
               
Selling, general and administrative expenses
    3,143,262       1,639,228  
Professional fees
    823,488       642,740  
Website setup
    135,154       197,089  
Total operating expenses
    4,101,904       2,479,057  
                 
Loss from operations
    (4,075,242 )     (2,368,311 )
                 
Other income/(expenses):
               
Gain/(loss) on derivative liabilities
    (898,759 )     (1,292,419 )
Gain on debt extinguishment
    3,412,265       -  
Gain on change in FV of contingent consideration
    10,000       -  
Loss on impairment of equity method investment
    (839,919 )     (542,780 )
Interest expense
    (2,087,070 )     (696,073 )
                 
Net loss
  $ (4,478,725 )   $ (4,899,583 )
                 
Series A preferred stock dividends
    (39,743 )     (105,079 )
                 
Net loss attributable to common stockholders
  $ (4,518,468 )   $ (5,004,662 )
                 
Net loss per common share – basic and diluted
  $ (0.69 )   $ (3.85 )
                 
Weighted average common shares outstanding - basic and diluted
    6,553,747       1,298,345  
 
 
 
 
 
 
 
The accompanying notes are an integral part of these financial statements.
 
 
 
PAZOO, INC.
 
CONSOLIDATED STATEMENTS OF CASH FLOWS
 
             
             
 
Years Ended
 
 
December 31,
 
    2015     2014  
             
Cash flows from operating activities:
           
Net loss
  $ (4,478,725 )   $ (4,899,583 )
Adjustments to reconcile net loss to net cash used in operating activities:
         
Amortization of debt discounts
    1,971,984       635,273  
Depreciation
    140,047       -  
Amortization
    62,337       -  
Change in fair value of contingent consideration
    (10,000 )     -  
Stock-based compensation
    1,297,481       1,116,008  
(Gain)/loss on derivative liabilities
    898,759       1,292,419  
(Gain)/loss on debt extinguishment
    (3,412,265 )        
Convertible debt issued for rent expense
    -       16,601  
Impairment loss on equity method investment
    839,919       542,780  
Changes in operating assets and liabilities:
               
Accounts receivable
    87,949       (54,488 )
Inventory
    2,668       1,461  
Prepaid expenses and other current assets
    733       (4,270 )
Accounts payable, accrued liabilities and interest payable
    670,803       80,092  
Net cash used in operating activities
    (1,928,310 )     (1,273,707 )
                 
Cash flows from investing activities:
               
Deposit made on acquisition of investment
    -       -  
Line of credit
    19,500       -  
Cash paid for purchase of licenses
    (307,500 )     -  
Acquisition of fixed assets
    (4,052 )        
Equity investment in equity method investee
    (778,639 )     (542,780 )
Net cash used in investing activities
    (1,070,691 )     (542,780 )
                 
Cash flows from financing activities:
               
Borrowings on convertible note, net of original issue discounts
    1,443,287       2,297,200  
Stock subscription receivable
    18,253       -  
Payments towards capital leases
    (67,737 )     -  
Repayments on convertible notes
    (413,000 )     (240,000 )
Borrowings on loan payable
    200,000       -  
Proceeds from issuing common stock
    48,380       77,076  
Proceeds from sale of Series A preferred stock and warrants
    580,000       340,000  
Proceeds from exercise of Series A preferred warrants
    25,000       40,000  
Proceeds from sale of Series C preferred stock
    448,000       -  
Net cash provided by financing activities
    2,282,183       2,514,276  
                 
Net increase (decrease) in cash and cash equivalents
    (716,818 )     697,789  
                 
Cash and cash equivalents beginning of period
    733,637       35,848  
                 
Cash and cash equivalents end of period
  $ 16,819     $ 733,637  
                 
Supplemental Disclosure of Cash Flows Information
               
Cash paid for interest
  $ -     $ -  
Cash paid for income taxes
    -       -  
                 
Noncash Investing and Financing Activities
               
Preferred shares issued for acquisition of MA & Associates
  $ 1,000,000     $ -  
Fixed assets acquired under capital lease
    615,024       -  
Contingent consideration for acquisition of MA & Associates
    1,228,501       -  
Common stock issued for the conversion of Series A preferred stock
    3,115       270  
Common stock issued for the conversion of Series C preferred stock
    200       -  
Debt discount due to derivative liabilities
    2,296,385       1,556,574  
Resolution of derivative liabilities
    -       445,017  
Common shares issued for conversion of debt and interest
    1,303,908       207,843  
Common shares issued with debt
    93,087       35,897  
Common shares issued for stock subscription receivable
    -       18,253  
 
 
The accompanying notes are an integral part of these financial statements.
 
 
 
PAZOO, INC.
STATEMENTS OF STOCKHOLDERS' (DEFICIT)
 
 
 
Common Stock
   
Series A Preferred Stock
Series B Preferred Stock
Series C Preferred Stock
Additional
Paid-In
 
    Accumulated
 
Shares
Par
   
Shares
 
 
Par    
Shares
 
Par
   
Shares
 
Par
 
Capital
 
Deficit
 
Total
                                                                       
December 31, 2013
1,014,095
  $
1,014
     
923,394
    $
923
     
1,187,500
    $
1,187
     
0
    $
0
 
 $    2,350,848
  $
(2,520,366)
 
$    (166,395)
                                                                       
Common shares issued for services
353,743
   
                354
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
          1,061,004
   
                       -
 
        1,061,358
                                                                       
Conversion of preferred stock to common stock
269,500
   
270
     
(269,500)
     
      (270)
     
                -
     
           -
     
                -
     
           -
 
 -
   
                       -
 
                     -
                                                                       
Preferred stock and warrants issued for cash
                      -
   
                  -
     
      287,500
     
        288
     
                -
     
           -
     
                -
     
           -
 
             339,712
   
                       -
 
           340,000
                                                                       
Preferred shares issued for services
                      -
   
                  -
     
        15,000
     
          15
     
                -
     
           -
     
                -
     
           -
 
               54,635
   
                       -
 
             54,650
                                                                       
Common shares issued for subscription receivable
              17,396
   
                  17
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
               18,236
   
                       -
 
             18,253
                                                                       
Common shares issued for cash
              51,961
   
                  52
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
               77,024
   
                       -
 
             77,076
                                                                       
Issuance of preferred stock for warrant exercises
                      -
   
                  -
     
        80,000
     
          80
     
                -
     
           -
     
                -
     
           -
 
               39,920
   
                       -
 
             40,000
                                                                       
Common shares issued for conversion of debt
            211,109
   
                211
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
             207,632
   
                       -
 
           207,843
                                                                       
Common shares issued with debt
              12,500
   
                  13
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
               35,884
   
                       -
 
             35,897
                                                                       
Resolution of derivative liabilities
                      -
   
                  -
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
             445,017
   
                       -
 
           445,017
                                                                       
Net Loss
                      -
   
                  -
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
                       -
   
        (4,899,583)
 
       (4,899,583)
                                                                       
December 31, 2014
1,930,304
  $
1,930
     
1,036,394
    $
1,036
     
1,187,500
    $
1,187
     
0
    $
-
 
 $    4,629,912
  $
(7,419,949)
 
 $ (2,785,884)
                                                                       
Common shares issued for services
            522,208
   
                522
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
             135,459
   
                       -
 
           135,981
                                                                       
Conversion of preferred stock to common stock
         3,315,000
   
             3,315
     
 (3,115,000)
     
   (3,115)
     
                -
     
           -
     
     (200,000)
     
      (200)
 
                       -
   
                       -
 
                     -
                                                                       
Preferred Series A stock and warrants issued for cash
                      -
   
                  -
     
   2,542,132
     
     2,542
     
                -
     
           -
     
                -
     
           -
 
             577,458
   
                       -
 
           580,000
                                                                       
Preferred shares issued for services
                      -
   
                  -
     
        50,000
     
          50
     
       575,000
     
        575
     
       803,000
     
        803
 
          1,160,072
   
                       -
 
        1,161,500
                                                                       
Preferred shares issued for acquisitions
                      -
   
                  -
     
                -
     
           -
     
                -
     
           -
     
    1,000,000
     
     1,000
 
             999,000
   
                       -
 
        1,000,000
                                                                       
Preferred shares issued for cash
     
                -
     
           -
     
                -
     
           -
     
       448,000
     
        448
 
             447,552
   
                       -
 
           448,000
                                                                       
Common shares issued for cash
              54,601
   
                  55
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
               48,325
   
                       -
 
             48,380
                                                                       
Issuance of preferred stock for warrant exercises
                      -
   
                  -
     
      347,143
     
        348
     
                -
     
           -
     
                -
     
           -
 
               24,652
   
                       -
 
             25,000
                                                                       
Common shares issued for conversion of debt
         8,921,288
   
             8,921
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
          1,294,987
   
                       -
 
        1,303,908
                                                                       
Common shares issued with debt
            121,652
   
                122
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
               92,965
   
                       -
 
             93,087
                                                                       
Net Loss
                      -
   
                  -
     
                -
     
           -
     
                -
     
           -
     
                -
     
           -
 
                       -
   
        (4,478,725)
 
       (4,478,725)
                                                                       
December 31, 2015
14,865,053
  $
14,865
     
860,669
    $
861
     
1,762,500
    $
1,762
     
2,051,000
    $
2,051
 
 $    9,410,382
  $
(11,898,674)
 
$ (2,468,753)
 
 

The accompanying notes are an integral part of these financial statements.
 
 
 
Pazoo, Inc.
Notes to Consolidated Financial Statements

 
Note 1—DESCRIPTION OF BUSINESS, BASIS OF PRESENTATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
 
Description of Business
 
The Company is a growth stage health and wellness company. Presently, their business consists of pazoo.com, an online, content driven, ad supported health and wellness web site for people and their pets. Additionally, this site has e-commerce functionality which allows pazoo.com to be an online retailer of nutritional foods/supplements, wellness goods, and fitness apparel. Pazoo, Inc. does not have any brick and mortar establishments.
 
Further, the Company entered the pharmaceutical testing laboratory market with their acquisitions of MA & Associates, LLC (see Note 3) which will operate pharmaceutical testing laboratories in Nevada, and Harris Lee Holdings, LLC (see Note 3) which will operate pharmaceutical testing laboratories within other states, or license testing protocols as independently owned laboratories.  These pharmaceutical testing laboratories focus on providing quality control services to the medical cannabis industry.  The mission is to protect the public health by providing infrastructure and analytical services to legally-authorized cannabis producers and distributors as well as to regulators.  States that have legalized cannabis are developing cannabis health and safety criteria that we will fulfill through their testing laboratories.  Lastly, the Company’s wholly owned subsidiary, CK Distribution LLC, provides the marketing and sales agent for the distribution of non-controlled hemp products throughout the USA. Non-controlled hemp products are the items utilized by the industry that support grow facilities, infusion companies and dispensaries.
 
Basis of Presentation

The accompanying consolidated financial statements include the accounts of the Pazoo, Inc. (“Pazoo” or the “Company”) and its wholly-owned subsidiaries MA & Associates, LLC. and Harris Lee Holdings LLC  These consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States (“GAAP”). All significant inter-company transactions and accounts have been eliminated in consolidation.

In March 2016, the Company effected a 1-for-100 reverse stock split of the outstanding common stock (the “Reverse Stock Split”) whereby every one hundred (100) shares of outstanding common stock decreased to one (1) share of common stock. Similarly, the number of shares of common stock, par value $0.001 (“Common Stock”) into which each outstanding Preferred stock and warrant to purchase common stock is to be exercisable decreased on a 1-for-100 basis and the exercise price of each outstanding preferred stock and warrant to purchase common stock increased proportionately. The impact of this reverse stock split has been retroactively applied to the financial statements and the related notes.

Equity Method Investments

Equity method investees are all entities over which the Company has significant influence, but not control. Significant influence is presumed with a shareholding of between 20% and 50% of the voting rights. Investments in equity method investees are accounted for using the equity method of accounting and are initially recognized at cost. As of December 31, 2014, the Company has investments in, MA & Associates, LLC and Harris Lee, LLC which provide the Company with significant influence. In 2015, both entities became wholly owned subsidiaries.
 
Use of Estimates
 
In accordance with GAAP the preparation of these consolidated financial statements requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the consolidated financial statements and the reported amount of revenues and expenses during the reporting period.
 
On an ongoing basis, management evaluates its estimates and judgments, including those related to revenue recognition, accrued expenses, financing operations, and contingencies and litigation. Management bases its estimates and judgments on historical experience and on various other factors that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates under different assumptions and conditions. The most significant accounting estimates inherent in the preparation of the Company’s financial statements include estimates as to the appropriate carrying value of certain assets and liabilities which are not readily apparent from other sources. These accounting policies are described at relevant sections in the notes to the financial statements.
 
 
 
 
Principles of Consolidation
 
The consolidated financial statements include the accounts of Pazoo and its subsidiaries, which are wholly owned. All significant intercompany transactions and balances have been eliminated in consolidation.
 
Fixed Asset
 
Fixed assets are presented at cost at the date of acquisition. Depreciation and amortization is calculated based on the straight-line method over the estimated useful lives of the depreciable assets, or in the case of leasehold improvements, the shorter of the lease term or the estimated useful life of the asset, a portion of which is allocated to cost of sales. Improvements are capitalized while repairs and maintenance are charged to operations as incurred. 

Impairment of Long-Lived Assets
 
The Company’s intangible assets are reviewed for impairment whenever events or changes in circumstances indicate that the historical-cost carrying value of an asset may no longer be appropriate.  The Company assesses recoverability of the asset by comparing the undiscounted future net cash flows expected to result from the asset to its carrying value.  If the carrying value exceeds the undiscounted future net cash flows of the asset, an impairment loss is measured and recognized.  An impairment loss is measured as the difference between the net book value and the fair value of the long-lived asset.  The Steep Hill and MA license, along with the in-process research & development, were evaluated for impairment and no impairment loss was incurred as of December 31, 2015.  During the year ended December 31, 2014, the Company performed an impairment analysis and determined that due to the fact that MA is a start up with no current cash flows; we impaired 100% of the equity method investment resulting in an impairment loss of $542,780 during 2014.

Fair Value of Financial Instruments
 
The Company’s financial instruments consist principally of cash and cash equivalents and accounts payable. The Company believes that the recorded values of all of its other financial instruments approximate their fair values because of their nature and respective maturity dates or durations. The fair value of our long-term debt is determined by using estimated market prices. Assets and liabilities measured at fair value are categorized based on whether or not the inputs are observable in the market and the degree that the inputs are observable. The categorization of financial instruments within the valuation hierarchy is based upon the lowest level of input that is significant to the fair value measurement. The hierarchy is prioritized into three levels (with Level 3 being the lowest) defined as follows:
 
Level 1: Inputs are based on quoted market prices for identical assets or liabilities in active markets at the measurement date.
Level 2: Inputs include quoted prices for similar assets or liabilities in active markets and/or quoted prices for identical or similar assets or liabilities in markets that are not active near the measurement date.
Level 3: Inputs include management’s best estimate of what market participants would use in pricing the asset or liability at the measurement date. The inputs are unobservable in the market and significant to the instrument’s valuation.
 
The following table sets forth by level within the fair value hierarchy the Company’s financial assets and liabilities that were accounted for at fair value as December 31, 2015 and 2014.
 
Recurring Fair Value Measurements
 
Level 1
   
Level 2
   
Level 3
   
Total
 
LIABILITIES:
                       
Derivative liability – December 31, 2015
  $ -     $ -     $ 1,756,435     $ 1,756,435  
Derivative liability – December 31, 2014
  $ -     $ -     $ 2,576,025     $ 2,576,025  
 
Cash and Cash Equivalents
 
We classify all highly liquid instruments with an original maturity of three months or less at the time of purchase as cash equivalents.
 
 
 
 
Stock Based Compensation
 
ASC 718 "Compensation - Stock Compensation" prescribes accounting and reporting standards for all stock-based payments awarded to employees, including employee stock options, restricted stock, employee stock purchase plans and stock appreciation rights, which may be classified as either equity or liabilities. The Company determines if a present obligation to settle the share-based payment transaction in cash or other assets exists. A present obligation to settle in cash or other assets exists if: (a) the option to settle by issuing equity instruments lacks commercial substance or (b) the present obligation is implied because of an entity's past practices or stated policies. If a present obligation exists, the transaction is recognized as a liability; otherwise, the transaction is recognized as equity.  The Company accounts for stock-based compensation issued to non-employees and consultants in accordance with the provisions of ASC 505-50 "Equity-Based Payments to Non-Employees." Measurement of share-based payment transactions with non-employees is based on the fair value of whichever is more reliably measurable: (a) the goods or services received; or (b) the equity instruments issued. The fair value of the share-based payment transaction is determined at the earlier of performance commitment date, the performance completion date, or the contract date.
 
Revenue Recognition
 
Revenues are recognized when evidence of an agreement exists, the price is fixed or determinable, collectability is reasonably assured and goods have been delivered or services performed.  The Company is paid revenue from various advertising sources.  Typically advertising revenue is based upon the activity reports received from the advertising brokers and revenue is paid in accordance with the broker agreements at varying intervals from 30 to 75 days following the close of the particular advertising period.  The Company recognizes the revenue, and records the accounts receivable, upon receipt of the activity report from the broker.  In the event payment is not received within 120 days of the due date, the Company with classify such amount as an account where collection is doubtful.  At this time the Company has no reason to believe any accounts are not collectible and therefore no allowance for doubtful accounts has been made at this time for any advertising revenue.
 
Inventories
 
Inventory currently consists predominately of goods purchased from third party suppliers and does not include raw materials. Certain inventory contains expiration dates (“shelf life”) and the efficacy of any product which is held beyond its shelf life may be impaired. Our inventory reserve is zero. The company purchased most inventory in 2011 with very little purchases in 2012 and as such, there are some products that are approaching the end of their shelf life and were written off in 2013 and 2014. Inventory cost is determined using the weighted average cost method.
 
Income Taxes
 
Deferred tax assets and liabilities are recognized for the estimated future tax consequences attributable to temporary differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases. These assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which the temporary differences are expected to reverse.
 
We have net operating loss carryforwards available to reduce future taxable income. Future tax benefits for these net operating loss carryforwards are recognized to the extent that realization of these benefits is considered more likely than not. To the extent that we will not realize a future tax benefit, a valuation allowance is established.
 
Basic and Diluted Net Loss Per Common Share
 
Basic net loss per common share is computed by dividing net loss applicable to common stockholders by the weighted average number of common shares outstanding during the period. Diluted net loss per common share reflects, in addition to the weighted average number of common shares, the potential dilution if shares of convertible preferred stock were converted into shares of common stock and a corresponding accrued 5% dividend, unless the effects of such exercises and conversions would have been anti-dilutive.
 
Advertising Expenses

Costs associated with advertising are charged to expense as incurred.
 
Recent Accounting Pronouncements
 
February 2016, the Financial Accounting Standards Board (“FASB”) issued new guidance related to how an entity should recognize lease assets and lease liabilities. The guidance specifies that an entity who is a lessee under lease agreements should recognize lease assets and lease liabilities for those leases classified as operating leases under previous FASB guidance. Accounting for leases by lessors is largely unchanged under the new guidance. The guidance is effective for us beginning in the first quarter of 2019. Early adoption is permitted.  In transition, lessees and lessors are required to recognize and measure leases at the beginning of the earliest period presented using a modified retrospective approach. The Company is evaluating the impact of adopting this guidance on our consolidated financial condition, results of operations and cash flows.
 
 
 
 
In March 2016, the FASB issued new guidance which involves several aspects of the accounting for share-based payment transactions including the income tax consequences, classification of awards as either equity or liabilities, and classification on the statement of cash flows. Under the new standard, income tax benefits and deficiencies are to be recognized as income tax expense or benefit in the income statement and the tax effects of exercised or vested awards should be treated as discrete items in the reporting period in which they occur. An entity should also recognize excess tax benefits regardless of whether the benefit reduces taxes payable in the current period. Excess tax benefits should be classified along with other income tax cash flows as an operating activity. In regards to forfeitures, the entity may make an entity-wide accounting policy election to either estimate the number of awards that are expected to vest or account for forfeitures when they occur. This ASU is effective for fiscal years beginning after December 15, 2016 including interim periods within that reporting period, however early adoption is permitted. The Company is currently evaluating the guidance to determine the Company's adoption method and the effect it will have on the Company's Consolidated Financial Statements.

In January 2016, the FASB issued ASU 2016-01, Financial Instruments-Overall (Subtopic 825-10): Recognition and Measurement of Financial Assets and Financial Liabilities. The amendments in ASU 2016-01, among other things, requires equity investments (except those accounted for under the equity method of accounting, or those that result in consolidation of the investee) to be measured at fair value with changes in fair value recognized in net income; Requires separate presentation of financial assets and financial liabilities by measurement category and form of financial asset (i.e., securities or loans and receivables); Eliminate the requirement to disclose the fair value of financial instruments measured at amortized cost for entities that are not public business entities. The amendments in this ASU are effective for non-public companies for fiscal years beginning after December 15, 2018, and interim periods within fiscal years beginning December 15, 2019.  Early adoption of the amendments in the ASU is permitted as early as the fiscal years beginning after December 15, 2017, including interim periods within those fiscal years.  The adoption of this standard is not expected to have a material effect on the consolidated financial position and results of operations and statements of cash flows.
 
In August 2014, the FASB issued ASU No. 2014-15, Presentation of Financial Statements-Going Concern (Subtopic 205-40)—Disclosure of Uncertainties about an Entity’s Ability to Continue as a Going Concern, or ASU 2014-15. ASU 2014-15 provides guidance about management’s responsibility to evaluate whether there is a substantial doubt about an entity’s ability to continue as a going concern and to provide related footnote disclosures. Specifically, ASU 2014-15 defines the term substantial doubt, requires an evaluation of every reporting period including interim periods, provides principles for considering the mitigating effect of management’s plan, requires certain disclosures when substantial doubt is alleviated as a result of consideration of management’s plans, requires an express statement and other disclosures when substantial doubt is not alleviated, and requires an assessment for a period of one year after the date that the financial statements are issued or available to be issued. The amendments in ASU 2014-15 are effective for annual periods beginning after December 15, 2016 and interim periods within those reporting periods. Earlier adoption is permitted. The Company is currently evaluating the impact this guidance may have on our consolidated financial statements.

In September 2015, the FASB issued Accounting Standards Update (ASU) 2015-16—Business Combinations, as part of its initiative to reduce complexity in accounting standards (the Simplification Initiative). The amendment eliminates the requirement to retrospectively apply adjustments made to provisional amounts recognized in a business combination. The amendment is effective for fiscal years, and interim periods within those fiscal years, beginning after December 15, 2016. Early adoption is permitted. The Company expects to adopt this guidance for the year ended December 31, 2016. The Company does not expect this guidance to have a material effect on its consolidated financial statements.

On May 28, 2014, the FASB issued ASU No. 2014-09, Revenue from Contracts with Customers, which requires an entity to recognize the amount of revenue to which it expects to be entitled for the transfer of promised goods or services to customers. The ASU will replace most existing revenue recognition guidance in U.S. GAAP when it becomes effective. In August 2015, the FASB issued ASU No. 2015-14, Revenue from Contracts with Customers (Topic 606): Deferral of the Effective Date, which delayed the effective date of the new standard from January 1, 2017 to January 1, 2018. The FASB also agreed to allow entities to choose to adopt the standard as of the original effective date. This ASU permits the use of either the retrospective or cumulative effect transition method. The Company is evaluating the effect that ASU 2014-09 will have on our consolidated financial statements and related disclosures. The Company has not yet selected a transition method nor have we determined the effect of the standard on our ongoing financial reporting.

Other recent accounting pronouncements issued by the FASB, including its Emerging Issues Task Force, the American Institute of Certified Public Accountants, and the Securities and Exchange Commission did not or are not believed to have a material impact on our present or future consolidated financial statements.
 
Note 2—GOING CONCERN
 
During 2015 and 2014, the Company incurred net losses of $4,478,725 and $4,899,583, respectively. In addition, as of December 31, 2015, the Company had a working capital deficit of $4,368,294. These factors, among others, raise substantial doubt about the Company’s ability to continue as a going concern. These consolidated financial statements do not include any adjustments relating to the recoverability and classification of assets or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern. The Company’s continuation as a going concern is dependent upon our ability to generate sufficient cash flow and raise additional capital to meet our obligations on a timely basis and ultimately attain profitability.  If the Company is unable to generate sufficient cash flow or raise additional capital, it could be forced to cease operations.
 
 
 
 
Note 3—ACQUISITIONS
 
MA & Associates, LLC
 
On April 8, 2014 the Company entered into a Limited Liability Company Membership Interest Purchase Agreement with MA & Associates, LLC (“MA”) under which the Company agreed to acquire a 40% equity interest in MA for two testing locations in exchange for a purchase price of $2,000,000 and 150,000 shares of the Company’s Series C Preferred Stock. MA was formed to become a cannabis testing laboratory within the State of Nevada. In 2014 and 2015, prior to the purchase of the remaining 60% and obtaining control as discussed below, the Company paid an aggregate of $1,321,419 of the cash portion and issued 100,000 shares of the Series C Preferred Stock.  
 
During 2014 and 2015, prior to taking control through the acquisition of the remaining 60% interest, the consideration paid was originally recorded as an investment in equity method investment, and was subsequently impaired prior to entering into the second investment agreement noted below.
 
On June 3, 2015, the Company entered into a 2nd agreement to acquire the remaining 60% interest in MA for 1,000,000 shares of Series C preferred stock, valued at $1,000,000.  In accordance with generally accepted accounting principles (“GAAP”) in accounting for a step-acquisition, the Company estimated the fair value of the previously held equity method investment at $667,666, resulting in a total purchase price of approximately $1.7 million.
 
As of December 31, 2015 the Company was still obligated to pay the remaining portion under the original 40% investment agreement, consisting of $678,000 of cash and 50,000 shares of Series C Preferred Stock (valued at $40,000 as of December 31, 2015), totaling $718,581 and included in contingent consideration liability on the accompanying consolidated balance sheet.
 
The remaining contingent consideration will be issued in the future after the testing laboratory is operational.
 
ICPI, who is a related party, was entitled to 500,000 Series C shares as a commission for services related to the MA & Associates LLC., acquisition, of which 300,000 were issued during the year ended December 31, 2015 valued and expensed at $300,000. The remaining 200,000 shares will be issued upon achieving certain milestones in 2016 and this amount has been properly accrued for as of December 31, 2015.
 
The acquisition was accounted for using the purchase method and accordingly, the purchase price was allocated based on the estimated fair market values of the assets acquired and liabilities assumed on the date of each acquisition.
 
ACQUIRED ASSETS:
     
Current assets
  $ 4,866  
Fixed assets
    270,811  
Intangible - License Agreement     1,345,771  
Other assets
    56,985  
Total assets acquired
  $ 1,678,433  
         
LIABILITIES ASSUMED:
       
Current liabilities
  $ (11,756 )
Other liabilities
    (9 )
Total liabilities assumed
  $ (11,766 )
Net assets acquired
  $ 1,666,667  
         
Acquisition Price
  $ 1,666,667  
 
 
 
 
 
The Company obtained a 3rd party valuation for the value of the intangible assets with an estimated life of twenty years. Intangibles related to the acquisition of MA will not be deductible for tax purposes.  Management deemed the unaudited pro forma results of operations data for the year ended December 31, 2015 and 2014 immaterial and are thus not shown.
 
Harris Lee Holdings, LLC
 
On July 23, 2014, the Company and the MA founders formed Harris Lee Holdings, LLC (“Harris Lee”) of which the Company obtained a 45% equity interest for an initial cash contribution of $45.  On October 24, 2014, the Company agreed to acquire an additional 10% interest in Harris Lee in exchange for 300,000 shares of the Company’s Series C Preferred stock based on a series of milestone events. As of December 31, 2014, the acquisition of this additional 10% interest had not closed. Then on January 13, 2015, the Company agreed to acquire the remaining 45% of Harris Lee in exchange for 450,000 shares of the Company’s Series B Preferred Stock, again issued upon completion of certain milestones.  No construction has commenced on any Harris Lee facility and accordingly no cash has been paid to date.  No shares were issued in 2014. In 2015, based on the milestones, 150,000 shares of Series C Preferred Stock were issued, and all of the 450,000 shares of Series B Preferred Stock were issued.  At December 31, 2014, the Company owned 45% of Harris Lee Holdings, LLC (“Harris Lee”).
 
During 2015, the company acquired the remaining 55% interest in Harris Lee in exchange for 150,000 shares of the Company’s Series C Preferred stock to be issued based on a series of milestone events and 450,000 shares of the Company’s Series B Preferred Stock.  Management deemed it had control of Harris Lee prior to the 2015 preferred issuance. As such, value was considered compensation and not a business combination.
 
The aggregate fair value of the 450,000 Series B and the 150,000 Series C shares was determined to be $219,450 and it was recognized as compensation expense to the sellers of Harris Lee. Harris Lee is now consolidated in the Company’s financial results.
 
During the year ended December 31, 2015, Harris Lee was not operating and its impact on the Company’s Statement of Operations was zero as it was determined to be nominal.
 
Note 4—LINE OF CREDIT

The Company entered into a line of credit with Wells Fargo in December 2015 in the amount of $25,000.  The credit line bares an interest rate of 9.75% annually, compounded daily, and there is no term on the account. There are no financial covenants and the guarantor on the account is Steve Basloe. The line of credit has been used for general operating expenses.

Note 5—FIXED ASSETS

Fixed assets consists of the following:
 
   
Estimated Useful Life
(in years)
   
December 31,
2015
   
December 31,
2014
 
                   
Cost:
                 
Equipment
    3-5     $ 643,195     $ -  
Furniture and fixture
    7       6,687       -  
Leasehold improvements
    3-5       238,620       -  
Website
    3       1,385       -  
            $ 889,887     $ -  
Accumulated depreciation and amortization
            (140,046 )     -  
                         
Fixed Assets, Net
          $ 749,841     $ -  
 
 
 
 
Costs of assets acquired under capital leases were approximately $615,000 for the year ended December 31, 2015.  The capital lease represents a total of three leases for testing equipment. The leases hold an interest rate of 0% and monthly payments are approximately $17,000 per month. The depreciation for the years ended December 31, 2015 and December 31, 2014 was $140,046 and $0, respectively.
 
Note 6—INTANGIBLE ASSETS & GOODWILL

Intangible assets as of December 31, 2015 consisted of a license agreement acquired for $307,500 from Steep Hill Labs for the right to take the Steep Hill software and methodology to states above and beyond Nevada, and the MA license derived for the acquisition of $1,345,771.  The cost basis of the intangible asset will be amortized over a twenty year useful life. Amortization expense during the year ended December 31, 2015 was $62,336.  Annual amortization expense is approximately $107,000 per year.

Note 7—STOCKHOLDERS’ EQUITY
 
Preferred Stock
 
On August 14, 2015 the Company filed a Definitive Information Statement with the SEC on Form 14C with regard to changes in its capital structure.  On October 1, 2015 the Company filed an Amendment to its Articles of Incorporation   authorizing 50 million shares of $0.001 par value Preferred Stock. The preferred shares available for issuance are 10,000,000 Series A Convertible Preferred Stock, 5,000,000 Series B Non-convertible Preferred Stock,  10,000,000 Series C Non-convertible Preferred Stock,12,500,000 Series D Preferred Stock, and 12,500,000 Series E Preferred Stock.
 
On or about March 17, 2014, the Board of Directors voted to affect a 10 for 1 reverse stock split on all outstanding Series A Preferred Stock As a result of the reverse stock split, the Series A Preferred Stock is now convertible into one hundred shares of common stock (which giving effect to the reverse stock split of 100 for 1 in March of 2016, is now one to one on conversion) for each Preferred share at the option of the holder, does not have voting rights and pays a Series A Preferred Stock dividend of 5% annually and an expiration date of February 1, 2022. The Company shall pay the amount due on the Maturity Date in kind with shares of Common Stock. The number of shares of Common Stock to be issuable to a Holder on the Maturity Date (the “Maturity Shares”) shall be equal to the quotient of (x) the aggregate Liquidation Preference for such Holder’s Shares on the Maturity Date divided by (y) the Conversion Price in effect as of the Maturity Date. On or before the third (3rd) Business Day following the Maturity Date (the “Maturity Share Delivery Date”), the Company must deliver to each Holder the Maturity Shares issuable to such Holder. In the event of any liquidation, dissolution or winding up of the Company, either voluntarily or involuntarily, each Holder shall be entitled to receive prior and in preference to any distribution of any of the assets or surplus funds of the Company to the holders of any Junior Stock, an amount (the “Liquidation Preference”) equal to (A) $1,000 per Share held by such Holder, plus (B) a further amount equal to any Dividends accrued but unpaid on such Shares. If, upon such liquidation, dissolution or winding up of the Company, the assets of the Company available for distribution to the stockholders of the Company are insufficient to provide for the payment of the full aforesaid preferential amount, such assets as are so available shall be distributed among the Holders in proportion to the relative aggregate Liquidation Preferences of the Shares held by such Holders. The Liquidation Preference shall be appropriately adjusted for any stock splits, stock combinations, stock dividends or similar recapitalizations.
 
The Series B Preferred Stock is non-convertible, does not pay a dividend, and contains preferential voting rights.  On August 14, 2015 the Company filed a Definitive Information Statement with the SEC on Form 14C increased the voting rights from  a ratio of 200 votes for each share of Series B Preferred Stock to 1,000 votes for each share of Series B Preferred Stock. In the event of any liquidation, dissolution or winding up of the Company, either voluntarily or involuntarily, each Holder shall be entitled to receive prior and in preference to any distribution of any of the assets or surplus funds of the Company to the holders of any Junior Stock, an amount (the “Liquidation Preference”) equal to $0.001 per Share held by such Holder, or such other amount as any Securities Purchase Agreement under which the Shares are issued may provide. If, upon such liquidation, dissolution or winding up of the Company, the assets of the Company available for distribution to the stockholders of the Company are insufficient to provide for the payment of the full aforesaid preferential amount, such assets as are so available shall be distributed among the Holders in proportion to the relative aggregate Liquidation Preferences of the Shares held by such Holders. The Liquidation Preference shall be unaffected for any stock splits, stock combinations, stock dividends or similar recapitalizations.
 
 
 
 
The Series C Preferred Stock is non-convertible and has no voting rights and has an expiration date for redemption to February 1, 2022. The Company shall pay the amount due on the Maturity Date in kind with shares of Common Stock. The number of shares of Common Stock to be issuable to a Holder on the Maturity Date (the “Maturity Shares”) shall be equal to the quotient of (x) the aggregate Liquidation Preference for such Holder’s Shares on the Maturity Date divided by (y) the Conversion Price in effect as of the Maturity Date. On or before the third (3rd) Business Day following the Maturity Date (the “Maturity Share Delivery Date”), the Company must deliver to each Holder the Maturity Shares issuable to such Holder. In the event of any liquidation, dissolution or winding up of the Company, either voluntarily or involuntarily, each Holder shall be entitled to receive prior and in preference to any distribution of any of the assets or surplus funds of the Company to the holders of any Junior Stock, an amount (the “Liquidation Preference”) equal to (A) $0.001per Share held by such Holder, plus (B) a further amount equal to any Dividends accrued but unpaid on such Shares. If, upon such liquidation, dissolution or winding up of the Company, the assets of the Company available for distribution to the stockholders of the Company are insufficient to provide for the payment of the full aforesaid preferential amount, such assets as are so available shall be distributed among the Holders in proportion to the relative aggregate Liquidation Preferences of the Shares held by such Holders. The Liquidation Preference shall be appropriately adjusted for any stock splits, stock combinations, stock dividends or similar recapitalizations.

The Company and ICPI have engaged in a total of six investment agreements between the time of January 2011 and April 2016, with the last amendment to Investment Agreement No. 6 coming November 2016. All of the investment agreements between ICPI and the Company provide for Series A Preferred Stock to be issued by the Company upon a cash investment provided to the Company by ICPI.  ICPI makes up the majority of the Series A Preferred Stock outstanding at December 31, 2015.

Total stock-based compensation recognized during 2015 totaled $1,221,981, consisting of 522,208 common shares and 50,000 Series A preferred shares, 575,000 Series B preferred shares and 803,000 Series C preferred shares.  Total stock-based compensation recognized during 2014 totaled $1,116,008, consisting of 353,742 common shares and 15,000 Series A preferred shares.  

On or about March 17, 2014, the Board of Directors voted to affect a 10 for 1 reverse stock split on all outstanding Series A Preferred Stock. All share and per share amounts herein have been retroactively restated to reflect the split.

In 2014, The Company sold an aggregate of 287,500 of Series A Preferred Stock and 287,500 Series A preferred stock warrants for cash proceeds of $340,000.

In 2014, ICPI exercised warrants in the amount of 80,000 Series A Preferred Stock warrants for cash proceeds of $40,000.
 
In August 2014, 10,000 shares of Series A Preferred Stock was issued to Jordan Stroum as Pazoo’s representative to MA & Associates in Las Vegas, Nevada per the agreement signed July 25, 2014. Series A Preferred Stock converts at a rate of 100:1. The 10,000 Series A Preferred Stock convert into 10,000 shares of common stock. The shares were valued at $34,800.
 
In October 2014, 5,000 Series A Preferred Stock was issued to Jordan Stroum in exchange for services rendered as Pazoo’s representative to MA & Associates in Las Vegas, Nevada as per the agreement signed July 25, 2014.  Series A Preferred Stock converts at a rate of 1:1.  The 5,000 Series A Preferred Stock convert into 5,000 shares of common stock. The shares were valued at $19,850.
 
During 2014, 269,500 shares of Series A preferred stock were converted into 269,500 common shares.
 
Total Series A Preferred shares outstanding as of December 31, 2014 were 1,036,394.

In 2015, the Company sold an aggregate of 2,542,132 Series A Preferred Stock for cash proceeds of $580,000

In 2015, the Company issued an aggregate of 50,000 Series A Preferred Stock for services, valued at a total of $20,300.
 
 

 
During 2015, 3,115,000 shares of Series A Preferred stock were converted into 3,115,000 common shares.

In 2015, ICPI exercised warrants in the amount of 347,143 Series A Preferred Stock warrants for cash proceeds of $25,000.

Total Series A Preferred shares outstanding as of December 31, 2015 were 860,669.

In 2015, the Company issued an aggregate of 450,000 Series B Preferred Stock in connection with the MA and Associates, LLC, which was recorded as stock compensation and issued 125,000 Series B Preferred Stock as compensation.

Total Series B Preferred shares outstanding as of December 31, 2015 were 1,762,500.

In 2015, the Company issued an aggregate of 1,803,000 Series C Preferred Stock for acquisitions and services.

In 2015, the Company sold an aggregate of 448,000 Series C Preferred Stock for cash proceeds of $448,000.

During 2015, 200,000 Series C Preferred Stock were converted into 200,000 common shares.

Total Series C Preferred shares outstanding as of December 31, 2015 were 2,051,000.

In 2015, there have been no issuances or sales of Series D Preferred Stock or Series E Preferred Stock.

Common Stock
 
Issuances
 
In 2014, we issued a total of 51,961 common shares for aggregate cash proceeds of $77,076, in accordance with the put agreements per the equity agreement with Premier Venture Capital dated April 4, 2014.
 
In 2014, we issued a total of 17,395 common shares for a stock subscription receivable $18,253 which was collected during 2015.
 
In 2014, we issued a total of 353,742 common shares to consultants and experts who have agreed to be included in the “Our Experts” section of our Company website (www.pazoo.com) as well as certain consultants.  Each expert has executed an expert services contract giving them a certain number of shares issued upon the signing of the agreement and further shares on each anniversary of the contract date. Consultants were used by the Company to increase its marketing, advertising, and awareness. Consultants were issued shares based on individual service contracts. The total stock compensation expense recorded during 2014 was $1,061,358. As of December 31, 2014, there were 5,893,333 shares to be issued that will be earned through 2015.
 
In 2014, we issued 12,500 common shares with debt valued and recorded as a debt discount at $35,897.
 
In 2015, we issued a total of 54,601 common shares for aggregate cash proceeds of $48,380, in accordance with an agreement with Premier Venture Capital.

In 2015, we issued a total of 522,208 common shares to consultants and experts who have agreed to be included in the “Our Experts” section of our Company website (www.pazoo.com) as well as certain consultants.  Each expert has executed an expert services contract giving them a certain number of shares issued upon the signing of the agreement and further shares on each anniversary of the contract date. Consultants were used by the Company to increase its marketing, advertising, and awareness. Consultants were issued shares based on individual service contracts.

In 2015, we issued 9,042,939 common shares with debt or for the conversion of debt valued at $1,303,908.
 
Conversions
 
In 2014, we issued an aggregate of 211,109 common shares for the conversion of debt and accrued interest totaling $207,843.

In 2015, we issued an aggregate of 9,042,939 common shares for the conversion of debt and accrued interest totaling $1,396,995.
  
Preferred Stock Warrants
 
In 2014, The Company sold an aggregate of 287,500 of Series A Preferred Stock and 287,500 Series A preferred stock warrants for cash proceeds of $340,000.
 
 

 
In 2014, ICPI exercised 80,000 Series A Preferred Stock warrants for cash proceeds of $40,000.

In 2015, in connection to the Preferred Stock above, the Company issued 2,325,000 Series A Preferred Stock warrants with an exercise price of $0.50.

In 2015, ICPI exercised 347,143 Series A Preferred Stock warrants for cash proceeds of $25,000.
 
The following table presents the Series A preferred stock warrant activity during 2015 and 2014:

         
Weighted
 
         
Average
 
   
Warrants
   
Exercise Price
 
                 
Outstanding – December 31, 2013
   
823,226
   
$
2.200
 
Granted
   
287,000
     
2.180
 
Forfeited/canceled
   
(80,000)
     
0.500
 
Exercised
   
-
     
-
 
Outstanding – December 31, 2014
   
1,030,226
   
$
2.230
 
Granted
   
2,325,000
     
0.500
 
Forfeited/canceled
   
(50,000)
     
0.050
 
Exercised
   
(347,143)
     
0.007
 
Outstanding – December 31, 2015
   
2,958,083
   
$
0.960
 
Exercisable – December 31, 2015
   
2,958,083
   
$
0.960
 
 
The weighted average remaining life of the outstanding Series A preferred stock warrants as of December 31, 2015 and December 31, 2014 was 4.22 and 3.26 years, respectively.
    
Common Stock Warrants

The following table presents the common stock warrant activity during 2015 and 2014:
 
   
Warrants
   
Weighted
Average
Exercise Price
 
Outstanding - December 31, 2013
    5,000,000     $ 0.05  
Granted
    1,130,470       0.05  
Forfeited/canceled
    (2,200,000 )     0.05  
Exercised
    -       -  
Outstanding - December 31, 2014
    3,930,470     $ 0.05  
Granted
    -       0.05  
Forfeited/canceled
    (2,600,000 )     0.05  
Exercised
    (1,330,470 )     0.05  
Outstanding – December 31, 2015
    -     $ -  
Exercisable – December 31, 2015
    -     $ -  
 
As of December 31, 2014 two warrants exercisable into 3,930,470 common shares were outstanding, which were comprised of a warrant for 2,600,000 shares relating to ICPI Investment Agreement No. 1, dated January 11, 2011, all of which expired during the twelve months ended December 31, 2015 and a warrant for 1,330,470 that was exercisable into $67,500 worth of common stock, which was exercised during 2015.  See below for additional details regarding this warrant.  As of December 31, 2015, no warrants for common stock were outstanding.
 
On June 22, 2015 Typenex Co-Investments, LLC submitted a cashless warrant Notice of Exercise seeking 529,682 shares pursuant to a Warrant dated on or about May 14, 2014.  The Company disputed the Notice of Exercise due to what the company believes was bad faith upon the holder acting in such a fashion to deflate the Company’s stock price in order to obtain more share under the Warrant. On or about July 29, 2015 the Company permitted Typenex to submit a new Notice of Exercise for 45,000 shares.  It is the Company’s position that Typenex is not entitled to any additional shares under the Warrant.  The Company and Typenex have reached an agreement in principal to resolve this dispute.  Under the terms of the proposed settlement, Typenex will be issued common stock of the Company in the total aggregate value of $50,000.  Typenex is prohibiting from holding more than 4.99% of the outstanding common stock of the Company and will be subject to leak out provisions restricting the amount of stock of the Company that sold. These terms and stock to be issued has been properly accrued for.
 
 
 
 
Note 8—RELATED PARTY TRANSACTIONS
 
In July 2013, the Company entered into a consulting agreement with an affiliate of Mr. Basloe, a board member of the Company. The agreement provides for consulting on marketing-related services for the Company. The amounts paid under this agreement in the years ended December 31, 2015 and December 31, 2014 were $46,617 and $57,650, respectively.

In January 2015, the Company entered into a services agreement with a family member of board member Mr. Basloe. The agreement provided for consultation services related to the Colorado recreational and medical marijuana marketplace and onsite retail operations studies in Boulder, CO and Denver, CO. The consultant was granted 250,000 common shares under the agreement which vest after six months. The fair value of the award was determined to be $1,750, of which $1,750 was recognized during the year ended December 31, 2015 as stock-based compensation.
 
In connection with the investments in Harris Lee Holdings, LLC and MA & Associates, LLC the Company issued Series B and Series C Preferred shares to two current board members, Mr. Del Hierro and Mr. Lieberthal. Mr. Del Hierro was issued 150,000 shares of Series B Preferred and 380,000 shares of Series C Preferred. Mr. Lieberthal was issued 150,000 shares of Series B Preferred shares and 332,000 shares of Series C Preferred shares for total compensation of $891,000, which was recorded as stock compensation.
 
In July 2015 Harris Lee Holdings, LLC entered into a series of agreements related to the operations of the Colorado testing facility being managed by Harris Lee Colorado, LLC.  The Managing Member of Harris Lee Colorado, LLC is an immediate family member of Steve Basloe, President and Director of the Company.  Among the agreements signed is a sub-license Agreement whereby Harris Lee Holdings, LLC sub-licenses the Steep Hill Labs testing protocol to Harris Lee Colorado, LLC in exchange for licensing fees based on the number of tests conducted by Harris Lee Colorado, LLC.
   
Note 9—CONVERTIBLE NOTES

 The following table summarizes the changes in the convertible notes during 2014 and 2015:

   
Short Term
   
Long Term
   
Total
 
                   
Balance as of December 31, 2013
  $ 1,849     $ -     $ 1,849  
                         
Cash additions
    1,444,700       852,500       2,297,200  
Non-cash additions
    14,752       -       14,752  
Cash payments
    (240,000 )     -       (240,000 )
Conversions
    (88,400 )     (50,000 )     (138,400 )
Original issue discount
    176,661       10,000       186,661  
Total
    1,309,562       812,500       2,122,062  
                         
Less:  unamortized discount
    (413,898 )     (783,668 )     (1,197,566 )
                         
Balance as of December 31, 2014
  $ 895,664     $ 28,832     $ 924,496  
                         
Cash additions
    1,263,287       180,000       1,443,287  
Non-cash additions
    331,193       -       331,193  
Cash payments
    (413,000 )     -       (413,000 )
Conversions
    (1,224,163 )     -       (1,224,163 )
Original issue discount
    76,156       -       76,156  
Total
    1,343,035       992,500       2,335,535  
                         
Less:  unamortized discount
    (533,391 )     (794,036 )     (1,327,427 )
                         
Balance as of December 31, 2015
  $ 809,644     $ 198,464     $ 1,008,108  
 
In February 2014, the Company entered into a 10% convertible note with Tangiers in the amount of $60,500. Of this amount, $5,500 was an original issue discount on the note. The note is amortized using the straight line method through the maturity date of February 27, 2015. The note is convertible at a variable price of the lower of $0.01 or 50% of the lowest trading price during the 25 day period prior to the date of conversion. The note is convertible 180 days from the date of the note. The note matures on February 27, 2015. In September 2014, the entire balance was converted into 80,666 shares of common stock using a conversion price of $0.0075 per share. The note was fully amortized since it was converted in full during the year 2014.
 
 
 
 
In April 2014, the Company entered into a 12% Convertible Note with JSJ Investments, Inc. (“JSJ”) in the amount of $100,000.  Prior to October 28, 2014, the Company may redeem the Note for $150,000.  Thereafter, JSJ may convert the Note into common stock of the Company at a stated discount of 50% based on the average of the lowest three trades in the previous ten days, or $0.06 per share. The note matures on October 28, 2014.  The note was amended on October 21, 2014. The new conversion rate is now either 50% discount to the average of the three lowest trades in the previous ten days immediately prior to the date of conversion or a 50% discount to the average of the three lowest trades in the previous ten trading days immediately prior to October 28, 2014.  The new maturity date is April 28, 2015.  The amendment included a standstill provision whereby the parties agree to no conversions under the Note until February 1, 2015 and in consideration of the standstill provision the Company agrees to pay JSJ $36,000 by October 28, 2014, of which $1,000 is for legal fees payable to New Venture Attorneys, P.C. The payment of $35,000 to JSJ and payment of $1,000 to New Venture Attorneys, P.C. were both paid on October 27, 2014.

In April 2014, the Company entered into an Equity Purchase Agreement and a Securities Purchase Agreement with Premier Venture Partners, LLC (“Premier”) whereby Premier is obligated, providing the Company has met certain conditions including the filing of a Form S-1 Registration Statement for the shares to be acquired, to purchase up to $5,000,000 of the Company’s common stock at the rates set forth at the request of the Company by issuing a Put Notice when funds are needed.  The Securities Purchase Agreement is a facility whereby the Company will receive $22,500 pursuant to two Convertible Promissory Notes.
 
In April 2014, the Company entered into a Convertible Promissory note totaling $16,601 with ICPI for expense of rent of office space. ICPI may convert the note into fully paid and non-assessable shares of Series A Preferred Stock. The conversion price is $0.50 per share.
 
In April 2014, the Company entered into a $10,000 Convertible Promissory Note (the “Note”) with Premier Venture Partners, LLC.  Under the terms of the Note the Company will receive $10,000 for the preparation and filing of the Form S-1 Registration Statement required for the Equity Purchase Agreement (Attached as Exhibit 99.02 to the Company's Form 8-K filed April 9, 2014). Premier Venture Partners, LLC shall have the right to convert any unpaid sums into common stock of the Company at the rate of the lesser of $.03 per share or 50% of the lowest trade reported in the 10 days prior to date of conversion.  A second Convertible Promissory Note, in the amount of $12,500, will be issued after the Form S-1 Registration Statement is filed in order to cover any additional expense of making the Form S-1 Registration Statement effective.  All of the $22,500 was paid directly to legal for the expense of preparing and making the S-1 Registrations Statement effective.
 
In May 2014, the Company entered into a 10% Convertible Note with Typenex Co Investment LLC (“Typenex”) in the amount of $139,500, of which $14,500 is the original issue discount. The discount is amortized using the straight line method over the term of the note. Typenex may convert the Note into common stock of the Company at a conversion price of $0.07 per share. The note matures on March 28, 2015. In conjunction with the note, a total of 11,304 common stock warrants were issued. The warrants were accounted for as derivative liabilities resulting in a discount to the note of $83,682. In December 2014, $35,174 of the note and accrued interest was converted into 27,140 shares of common stock using a conversion price of $1.30 per share.
 
In May 2014, the Company entered into an 8% Convertible Note with LG Capital Funding LLC (“LG”) in the amount of $58,500, of which $10,000 is the original issue discount.  The discount is amortized using the straight line method over the term of the note. LG may convert the Note into common stock of the Company at a stated discount of 50% based average of the lowest trading bid price for the 15 prior trading days. The note is convertible 180 days from the date of the note.
 
In July 2014, the Company entered into a $200,000 Convertible Note with WHC Capital LLC, of which there is a $40,000 original issue discount. WHC was also issued 12,500 common shares as part of the agreement and those shares were recorded as debt discount of $52,500. WHC may convert the note into common stock of the Company at a 50% discount to the lowest trading price of 25 trading days prior to the conversion date. The note is convertible 180 days from the date of the note.  WHC was fully repaid in October of 2014 in the amount of $240,000.
 
In July 2014, Tangiers provided additional funding to the Company in the amount of $50,000 in accordance with the February 2014 agreement.  The note had a $5,000 original issue discount and accrues interest at 10%.
  
In August 2014, the Company entered into a 12% $100,000 Convertible Note with JSJ Investments. JSJ may convert the Note into common stock of the Company at a 50% discount to the average 3 lowest trading days of 20 trading days prior to conversion OR 20 trading days prior to the date the note was executed.
 
In August 2014, the Company entered into a $56,250 Convertible Note with Auctus Private Equity Fund LLC, of which $6,250 is original issue discount. Auctus may convert the note into common stock at a 50% discount to the average 2 lowest trading days of 25 trading days prior to the conversion. The note is convertible 180 days from the date of the note.
 
 

 
In September 2014, the Company entered into an amendment to the Tangiers convertible note up to the amount of $220,000 from February 2014.   Company borrowed a total of $55,000 of which $5,000 is original issue discount. Tangiers may convert the Note into common stock of the Company at the lower of $2.30 or a 50% discount to the trading price of the prior 25 trading days. The note is convertible 180 days from the date of the note.  The new term of the note is September 22, 2014.
 
In September 2014, JMJ Investments provided additional funding to the Company in the amount of $50,000 in accordance with the December 2013 agreement of which $5,556 is original issue discount.
 
In September 2014, the Company entered into a $55,250 Convertible Note with Auctus Private Equity Fund LLC, of which $5,250 is original issue discount. Auctus may convert the note into common stock at a 50% discount to the average 2 lowest trading days of 25 trading days prior to the conversion. The note is convertible 180 days from the date of the note.
 
In October 2014, the Company entered into a 8% Convertible Note with Union Capital LLC in the amount of $50,000 of which $2,500 is original issue discount. Union may convert the note into common shares of the Company at a discount of 50% to the lowest trading price of the 20 trading days prior to the conversion date.
 
In October 2014, the Company entered into a $55,000 Convertible Note with Vista Capital Investments LLC, of which $6,111 is original issue discount. Vista may convert the note into common shares of the Company at $5.00 or a 60% discount to the lowest trading price of the 25 days prior to the conversion date.
 
In October 2014, JMJ Investments provided additional funding to the Company in the amount of $40,000 in accordance with the December 2013 agreement of which $4,444 is original issue discount.
 
In October 2014, the Company entered into a 8% Convertible Note with LG Capital Funding LLC in the amount of $47,250, of which $6,750 is original issue discount. LG may convert the note into common shares of the Company at a 50% discount to the lowest trading price of the 15 days prior to the conversion date.
 
In October 2014, the Company entered into a 10% Convertible Note with Sarna Family Limited Partnership in the amount of $200,000. Sarna may convert the note into common shares of the Company at $1.00. In November 2014, $25,000 of the note was converted into 25,000 shares of common stock using a conversion price of $1.00 per share.
 
In October 2014, the Company entered into a 10% Convertible Note with private investor Mark Sarna in the amount of $200,000. Mr. Sarna may convert the note into common shares of the Company at $1.00. In November 2014, $25,000 of the note was converted into 25,000 shares of common stock using a conversion price of $1.00 per share.
 
In October 2014, the Company paid off the WHC Capital LLC Convertible Note in the amount of $240,000.
 
In October 2014, the Company entered into a 10% Convertible Note with Macallan Partners in the amount of $110,000, of which $10,000 is original issue discount.  Macallan may convert the note into common shares of the Company at the lesser of a 50% discount to the lowest price in the previous 20 days prior to conversion or at a 50% discount to the bid price on the day of conversion.

In November 2014, the Company entered into a 12% Convertible Note with Eastmore Capital in the amount of $55,000, of which $4,000 is original issue discount. Eastmore may convert the note into common shares of the Company at the lesser of the lowest trading price of the day preceding the conversion or at a 50% discount to the lowest price in the previous 15 trading days before the conversion.

In November 2014, the Company entered into a 12% Convertible Note with Carebourn Capital in the amount of $128,000, of which $15,800 is original issue discount.  Carebourn may convert the note into common shares of the Company at a discount of 50% of the average 3 lowest trading days within the previous 10 trading days prior to conversion.

In December 2014, the Company entered into a 10% Convertible Note with SBI Investments in the amount of $240,000, of which $40,000 is original issue discount. SBI may convert the note into common shares of the Company at a 50% discount to the lowest trading price in the previous 25 trading days prior to the conversion.

In December 2014, the Company entered into a 10% Convertible Note with investor Joshua Parkiel in the amount of $12,500. Mr. Parkiel may convert the note into common shares of the Company at $1.00.
 
In December 2014, the Company entered into a 10% Convertible Note with private investor David Sarna in the amount of $12,500. Mr. Sarna may convert the note into common shares of the Company at $1.00.

In December 2014, the Company entered into a 10% Convertible Note with investor Howard Schwartz in the amount of $25,000. Mr Schwartz may convert the note into common shares of the Company at $1.00.
 
 
 
 
In December 2014, the Company entered into a 10% Convertible Note with private investor Larry Pantirer in the amount of $25,000. Mr. Pantirer may convert the note into common shares of the Company at $1.00.

In December 2014, the Company entered into a 10% Convertible Note with investor Seymour Pinewski in the amount of $50,000. Mr Pinewski may convert the note into common shares of the Company at $1.00.
 
In December 2014, the Company entered into a 10% Convertible Note with private investor Stuart Troyetsky in the amount of $50,000. Mr. Troyetsky may convert the note into common shares of the Company at $1.00.

In December 2014, the Company entered into a 10% Convertible Note with investor Alan Pines in the amount of $75,000. Mr Pines may convert the note into common shares of the Company at $1.00.
 
In December 2014, the Company entered into a 10% Convertible Note with private investor Martin Statfield in the amount of $50,000. Mr. Statfield may convert the note into common shares of the Company at $1.00.

In December 2014, the Company entered into a 10% Convertible Note with investor Morris Sarna in the amount of $50,000. Mr. Sarna may convert the note into common shares of the Company at $1.00.
 
In December 2014, the Company entered into a 10% Convertible Note with private investor Steve Montag in the amount of $12,500. Mr. Montag may convert the note into common shares of the Company at $1.00.
 
In 2014, JMJ Investments converted an aggregate of $62,169 of notes and accrued interest into 53,302 shares of common stock using conversion prices ranging from $0.75 to $20.4 per share.
 
The Company received $1,443,287 of new cash additions in the year ended December 31, 2015. In addition to the funds received, noteholders converted $1,224,163 during the year ended December 31, 2015 into common stock exclusive of accrued interest.  Non-cash additions, which are due to the increase in principle for compounding interest, including accrued interest, to new assignee, totaled $331,193 in 2015.  As of December 31, 2015, the unamortized debt discounts totaled $1,327,427.
 
During 2014, the Company received $2,297,200 of new cash additions. Noteholders converted $138,400 during the year ended December 31, 2014 into common stock. Non-cash additions totaled $16,601 in the year ended December 31, 2014. As of December 31, 2014, the unamortized debt discount totaled $1,197,566.  Interest rates ranged from 8% to 22% and the conversion rates on average are $1.00 to $0.02 at December 31, 2015.
 
The Company evaluated all convertible notes describe above under ASC 815 and determined that they qualify as derivative liabilities (see Note 10).
 
Certain convertible Notes above, as of December 31, 2015, were in default because they were past due so these notes were amended to extend maturity dates into 2016 or converted into common stock in 2016.

In 2016, interest rates of 10% increased to 12% retroactively and starts when the debt was issued. The maturity dates of these notes were also extended by 2 years retroactively and starts when the debt was issued.

Future minimum payments owed on the outstanding debt of the Company as of December 31, 2015 are as follows:

   
Year Ended December 31,
 
   
2016
   
2017
   
2018
   
2019
   
2020
   
Total
 
                                     
Convertible Notes
    1,343,035       -       -       712,500       280,000       2,335,535  
Short-term Non-Convertible Note
    203,000       -       -       -       -       203,000  
Total
    1,546,035       -       -       712,500       280,000       2,538,535  

Note 10—DERIVATIVE LIABILITIES
 
The Company evaluates all of it financial instruments to determine if such instruments are derivatives or contain features that qualify as embedded derivatives. For derivative financial instruments that are accounted for as liabilities, the derivative instrument is initially recorded at its fair value and is then re-valued at each reporting date, with changes in the fair value reported as charges or credits to income. For option-based derivative financial instruments, the Company uses the Black-Scholes option-pricing model to value the derivative instruments at inception and subsequent valuation dates. The classification of derivative instruments, including whether such instruments should be recorded as liabilities or as equity, is re-assessed at the end of each reporting period.
 
 
 
 
Derivative instrument liabilities are classified in the balance sheet as current or non-current based on whether or not net-cash settlement of the derivative instrument could be required within 12 months of the balance sheet date.
 
Under ASC-815 the conversion options embedded in the notes payable described in Note 9 require liability classification because they do not contain an explicit limit to the number of shares that could be issued upon settlement. In addition, all of the Company’s outstanding common stock warrants are tainted, as they include price protection clauses, in 2014 and 2015 and accounted for as derivative liabilities.
 
The following table summarizes the changes in the derivative liabilities during 2014 and 2015:

Balance as of December 31, 2013
 
$
172,049
 
         
Additions at fair value recognized as expense
   
2,310,191
 
Additions at fair value recognized as debt discounts
   
1,556,574
 
Gain on change in fair value
   
(1,017,772)
 
Resolution of derivative liabilities
   
(445,017)
 
         
Balance as of December 31, 2014
 
$
2,576,025
 
         
Initial value derivatives
   
5,962,270
 
Extinguished
   
(4,014,734)
 
Change in fair value
   
(2,767,126)
 
         
Balance as of December 31, 2015
 
$
1,756,435
 

During 2015 and 2014, the aggregate loss on derivative liabilities was $898,759 and $1,292,419, respectively, consisting of initial derivative expense and the change in the fair value of the derivative liabilities.
 
The Company uses the Black Scholes Option Pricing Model to value its convertible debt and warrant derivative liabilities based upon the following assumptions:

   
2014
   
2015
 
                 
Dividend yield:
   
0
%
   
0
%
Expected volatility
   
145.0% to 243.0
%
 
145.0% to 228.0
%
Risk free interest rate
   
.03% to 1.65
%
 
.03% to 1.63
%
Expected life (years)
   
0.13 to 5.05
   
0.13 to 4.89
 

Note 11—INCOME TAXES
 
The Company uses the liability method, where deferred tax assets and liabilities are determined based on the expected future tax consequences of temporary differences between the carrying amounts of assets and liabilities for financial and income tax reporting purposes. During 2014 and 2015, the company incurred net losses and, therefore, has no tax liability. The net deferred tax asset generated by the loss carry-forward has been fully reserved. The cumulative net operating loss carry-forward is approximately $3,881,918 at December 31, 2015, and will expire in the years 2031 – 2033.
 
Internal Revenue Section 382 restricts the ability to use these carryforwards whenever an ownership change as defined occurs.
 
At December 31, 2015, deferred tax assets consisted of the following:
 
Deferred tax assets
       
Net operating losses
 
$
1,552,767
 
Less: valuation allowance
   
(1,552,767
)
Net deferred tax asset
 
$
-
 
 
 
 

 
At December 31, 2014, deferred tax assets consisted of the following:
 
Deferred tax assets
       
Net operating losses
 
$
1,226,720
 
Less: valuation allowance
   
(1,226,720)
 
Net deferred tax asset
 
$
-
 
 
Note 12—LOANS PAYABLE
 
In June 2013, Pazoo, Inc. entered into a Promissory note totaling $9,000 with ICPI for expenses paid directly to vendors.  In November 2013, $6,000 was converted into 15,000 Series A Preferred shares.  ICPI is a Series A Preferred stockholder.  As of December 31, 2015 and 2014, $3,000 still remains outstanding.

In September 2015, Pazoo, Inc. entered into a loan note totaling $200,000 with Mark Sarna and Sarna Family Limited Partnership. The note has an interest rate of 15.0% and matures September 22, 2016.  As of December 31, 2015, $200,000 still remains outstanding.

Note 13—COMMITMENTS

On March 10, 2015, Harris Lee signed a 9-year licensing agreement with Steep Hill Labs, LLC, with options to renew for an additional 9 years. The purpose of the agreement is to take the Steep Hill licensing to additional states to test medical marijuana above and beyond the State of Nevada, namely Oregon and Colorado. Under the license agreement for the first two states (Oregon and Colorado), if certain gross revenue thresholds are met, the Company is obligated to pay an additional $250,000. In addition, the Company is obligated to pay certain royalties over the life of the license agreement to Steep Hill Labs, LLC, based on the greater of the number of tests ($5 dollars a test) or an escalating royalty rate (7% to 15%) of the initial purchase price.
 
The Company has the option to enter into additional states with similar commitments and royalties.
 
During the twelve months ended December 31, 2015 MA and Associates, LLC entered into various capital lease agreements to finance fixed asset purchases for approximately $615,000. Total monthly payments over the 36 month terms are approximately $17,000.
 
The Company rents office space in New Jersey with a term ending on February of 2016 and monthly payments of approximately $1,500. The Company’s MA and Associates, LLC subsidiary rents space in Nevada with a 60 month term ending in May of 2019, with monthly rent expense of $1,632. The Company’s Harris Lee, LLC subsidiary rents space in Portland, Oregon under a 96 month lease, ending October of 2023 with escalating monthly rental payments from $1,650 to $2,322.
 
Note 14—SUBSEQUENT EVENTS
 
In 2016, the company issued an aggregate of 7,528,617 common shares to debt holders valued at a total of $45,075 for conversions pursuant to convertible notes. The conversion prices on these stock issuances ranged from $0.007 to $0.7.
 
In 2016, investors converted 368,526 Series A Preferred stock into 368,526 common stock.
 
Investors of Series A Preferred stock converted 875,000 shares of Preferred A stock into 875,000 shares of common stock which was issued on January 4, 2016.
 
In 2016, the Company issued an aggregate of 97,500 Series C Preferred stock for an aggregate amount of $50,000.
 
In January 2016, the Company entered into short term capital loans in the aggregate amount of $20,000.
 
In February 2016, the company entered into convertible note agreements for an aggregate total of $102,750. The interest rates range from 8% - 12% and the conversion terms are at a 50% discount to the 25 prior trading days
 
In February 2016, Pazoo licensee Harris Lee Colorado, LLC, a related party, received official approval from the Colorado Marijuana Enforcement Division (MED) on 2/22/16 to officially take over management control of the Denver testing lab.
 
In March 2016, Pazoo entered into a convertible agreement note with private investors for the amount of $300,000 with an interest rate of 12% and a maturity date of March 2021.
 
On March, 30, 2016, the Company effectuated its Definitive 14C filing through FINRA resulting in a reverse split to the common stock of a ratio of 100:1. All fractional shares were rounded up. The total amount authorized and all Preferred shareholders were unaffected by the reverse split. The impact of this reverse stock split has been retroactively applied to the financial statements and the related notes.
 
 
 
 
Item 9.  Changes in and Disagreements with Accountants on Accounting and Financial Disclosure 

None.

Item 9A.  Controls and Procedures
 
As of December 31, 2015, management, with the participation of our Chief Executive Officer and Acting Chief Financial Officer, performed an evaluation of the effectiveness of the design and operation of our disclosure controls and procedures as defined in Rules 13a-15(e) and 15d-15(e) of the Exchange Act. Our disclosure controls and procedures are designed to ensure that information required to be disclosed in the reports we file or submit under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission’s rules and forms, and that such information is accumulated and communicated to our management, including the Chief Executive Officer and the Chief Financial Officer, to allow timely decisions regarding required disclosures. Because of inherent limitations, any controls and procedures, no matter how well designed and operated, can provide only reasonable, and not absolute, assurance of achieving the desired control objective. Based on this evaluation, our Chief Executive Officer and Acting Chief Financial Officer concluded that, as of December 31, 2015, the design and operation of our disclosure controls and procedures were not effective at the reasonable assurance level.
 
There has been no change in our internal control over financial reporting during the year ended December 31, 2015, that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.
 
Our management is responsible for establishing and maintaining adequate internal control over financial reporting as defined in Rule 13a-15(f) of the Exchange Act. Internal control over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that in reasonable detail accurately and fairly reflect the transactions and dispositions of our assets; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, and that our receipts and expenditures are being made only in accordance with authorizations of our management and directors; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use or disposition of our assets that could have a material effect on the financial statements.  Under the supervision and with the participation of our management, including our Chief Executive Officer and Chief Financial Officer, we conducted an evaluation of the effectiveness of our internal control over financial reporting based on criteria established in the 2013 Internal Control — Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission. Management’s assessment included evaluation of such elements as the design and operating effectiveness of key financial reporting controls, process documentation, accounting policies, and our overall control environment. Based on this evaluation, our management concluded that, as of December 31, 2015, our internal control over financial reporting was not effective based on such criteria.  Contributing to our deficiency is the Company’s small size and the Company’s lack of an Audit Committee.  As defined by the Public Company Accounting Oversight Board’s Auditing Standard No. 5, a material weakness is a significant control deficiency, or a combination of significant control deficiencies, that results in there being more than a remote likelihood that a material misstatement of the annual or interim financial statements will not be prevented or detected. Management continues to monitor and assess the controls to ensure compliance.  As of the date of this Report, the material weaknesses discovered were as follows:
 
(i) The Company’s Chief Financial Officer resigned from the Company on May 21, 2014.  As of this date the Company has not hired a replacement Chief Financial Officer and the Chief Operations Officer is splitting his responsibilities and is the Acting Chief Financial Officer.  We did not maintain sufficient personnel with an appropriate level of technical accounting knowledge, experience, and training in the application of generally accepted accounting principles commensurate with our complexity and our financial accounting and reporting requirements.
 
(ii) Due to the size of the Company, the Company does not have an internal accounting staff to provide checks and balances, thus one individual primarily controls the accounting and finance functions with limited review by other members of management. We do not have sufficient policies and procedures in place to provide for multiple levels of supervision and review.
 
(iii) We have inadequate segregation of duties.
 
The Company expects that as we grow, an Audit Committee (which requires outside Board Members) will be added, as well as internal accounting staff to provide further internal checks and balances.
 
Item 9B.  Other Information
 
None.
 
 
 
 
 
PART III
 
Item 10.  Directors, Officers, and Corporate Governance
 
Our directors serve until their successors are elected and qualified. Our directors elect our officers to a term of one (1) year and they serve until they are reelected or their successors are duly elected and qualified, or until they are removed from office. The board of directors has no nominating or compensation committees.
 
The name, age, and position of our present officers and directors is set forth below:
 
Name
 
Age
 
Title
Steven Basloe
 
64
 
President, Chairman of the Board of Directors
David Cunic
 
36
 
Co-Chief Executive Officer, Director
Ben Hoehn
 
34
 
Chief Operating Officer, Chief Financial Officer, Director
Antonio Del Hierro
 
33
 
Director
David Lieberthal
 
43
 
Director
 
Steven Basloe – President, and Executive Vice President of Marketing/Sales, Chairman of the Board
Steven Basloe holds a Bachelor of Science degree and a Master in Business Administration in Marketing, as well as a Juris Doctorate, all from Syracuse University.  Mr. Basloe brings over three decades of sales and marketing experience to Pazoo and will play a key role in developing strategic plans for advertising, sales, marketing, and distribution.  Since 1996, Mr. Basloe has served as owner of SMB Marketing Group, Inc. where he successfully provided consulting services in creative and strategic planning to major corporations such as Bertelsmann, Warner’s, Samsung, S. Rothschild, and Alfred Haber Distribution.  He was chosen to serve as the Chairman of the Board of Directors based on his previous success in operating SMB Marketing Group, a full service marketing firm providing strategic marketing, sales consulting services, planning and creative production for marketing, advertising and promotions. He maintained 100% responsibility for budgeting, planning and execution for his client’s campaigns based strategy and planning.
 
David M. Cunic – Chief Executive Officer, Director
David Cunic is a member of various physical therapy and community service organizations and was an owner and manager of DMC Athletics & Rehabilitation, Inc. (DMC) from its founding in 2006 until he sold his interest in November 2013.  David had grown the company from himself, as the only employee, to 23 employees in just over seven years with sales reaching approximately $2 million per year.    Educated with a Bachelor of Health Science and Master of Physical Therapy from the University of New England, David is highly trained in sports medicine, orthopedics, and manual therapy and has had the honor of working with prestigious doctors from numerous professional and Olympic sport teams.  In addition, prior to forming DMC, he has worked at inpatient facilities and has managed several outpatient orthopedic clinics.  Mr. Cunic periodically refines his knowledge and manual skills through workshops and continuing education seminars, but what makes him truly unique is his ability to relate to his patients, which is a result of receiving intensive physical therapy himself for four years.  David is a certified personal trainer and a licensed referee for the United States Soccer Federation.  He was chosen to serve as the CEO and on the Board of Directors based on the fact that it was his vision and concept to create Pazoo, Inc.
 
Ben Hoehn – Chief Operating Officer, acting Chief Financial Officer
Ben Hoehn has both a Bachelor and a Master of Science in Criminal Justice from the University of Cincinnati.  He was formerly the Chief Operating Officer for all 3 of DMC Athletics and Rehabilitation’s physical therapy and personal training facilities, in New Jersey as well as DMC's Nutritional Line.  He had held this post since April 2010, managing its current staff, handling all day to day business operations and implementing new policies and procedures to ensure patient satisfaction.  Prior to his work at DMC, from 2007 to 2010 he was employed in Cincinnati by Community Police Partnering Center, a non-profit organization that worked with the Cincinnati Police Department in crime and problem solving techniques.  His duties included developing, extracting, and analyzing criminal data as well as providing technical and analytical assistance to all stages of the criminal problem solving process.

Antonio Del Hierro – Director
Antonio Del Hierro is a native of Southern California and Mexico before settling in Las Vegas, NV.  He had lived his adolescent life in Brownsville, TX on the border with Mexico close to the spring break destination of South Padre Island.  He has had residences in Tennessee, Monterrey, Mexico Los Angeles, CA and in Austin, TX.  His extraordinary talent in tennis took to all walks of life and traveling adventures.  He was nationally ranked as a junior and on the ATP tour as a young adult.  In 2003 he decided to hang up the rackets and move to Austin Texas.  This is where he entertained the hospitality industry and started to work on the infamous 6th Street.  After a short stint he felt it was time to make a move to Los Angeles, CA to go back to school.  He gravitated towards the nightlife industry despite his educational background in which he obtained a degree in Political Science and Economics He attended West Los Angeles College and California Polytechnic State University in Pomona California.  Antonio had an array of positions to managing Saddle Ranch Chop House, food & beverage manager of the Hustler Casino, to the renowned Mondrian Hotel on the infamous Sunset Blvd.  At the ripe age of 25 he decided to leap into the Las Vegas market, landing his first job in Mandalay Bay managing Eye Candy.  After a year he decided to become a VIP host with Pure Nightclub.  Within Pure Management Group he bounced around from different positions from promoting to hosting to management.  He analyzed his life past and present and decided it was time to see the light and took a position with Light Group: surviving the rigorous training program he obtained a management position in Revolution Lounge.   He was overseeing the General Manager duties of Revolution and assisting in the management role within 1OAK Nightclub.  
 
 

 
David Lieberthal - Director
David Lieberthal is an attorney licensed to practice in the State of California and the principle of the Lieberthal Law Firm.  David is a graduate of the University of California at Irvine, where he earned a bachelor’s degree in economics.  Prior to enrollment in law school, David worked for the U.S. House of Representatives, on public policy issues concerning the monitoring of human rights violations during the Bosnia-Herzegovina War.  David graduated from the University of San Diego School of Law and worked as a trial lawyer before forming his own law firm in 2005.  The Lieberthal Law Firm continues to offer expert counsel in the areas of business law, business transactions, corporate governance, and entrepreneurship.  In 2013, David was hired as C.O.O. for MA & Associates, a startup company formed for the purpose of providing medical marijuana laboratory safety testing within the State of Nevada.  David then co-founded Harris Lee, along with Antonio Del Hierro, and Pazoo, Inc., for the purpose of providing medical marijuana laboratory safety testing on a nationwide scale.  
 
Possible Potential Conflicts
 
The OTC Pink Sheets on which shares of our common stock is quoted does not currently have any director independence requirements.
 
No member of management will be required by us to work on a full time basis. Accordingly, certain conflicts of interest may arise between us and our officers and directors in that they may have other business interests in the future to which they devote their attention, and may be expected to continue to do so although management time must also be devoted to our business. As a result, conflicts of interest may arise that can be resolved only through their exercise of such business judgment as is consistent with each officer's understanding of his fiduciary duties to us.
 
Currently we have three officers and five directors and will seek to add additional officer(s) and/or director(s) as and when the proper personnel are located and terms of employment are mutually negotiated and agreed, and we have sufficient capital resources and cash flow to make such offers.
 
We cannot provide assurances that our efforts to eliminate the potential impact of any conflicts of interest will be effective.
 
Code of Business Conduct and Ethics
 
In January 1, 2011, we adopted a Code of Ethics and Business Conduct that is applicable to our future employees, concurrently with adopting a separate Code of Ethics for Principal Executive and Senior Financial Officers or persons performing similar functions. A code of ethics is a written standard designed to deter wrongdoing and to promote:
 
honest and ethical conduct, including the ethical handling of actual or apparent conflicts of interest between personal and professional relationships
   
full, fair, accurate, timely, and understandable disclosure in reports and documents that the Company files with, or submits to, the SEC and in other public communications made by the Company
   
compliance with applicable governmental laws, rules and regulations
   
the prompt internal reporting of violations of the Code of Ethics to an appropriate person or persons identified in the Code of Ethics; and
   
accountability for adherence to the Code of Ethics.
 
Copies of our Code of Ethics and Business Conduct and Code of Ethics for Principal and Senior Financial Officers were filed as Exhibit 99.2 of the Company’s Form S-1 filed with the Securities and Exchange Commission on November 18, 2011.
 
 
 
 

Board of Directors
 
Our directors hold office until the completion of their terms of office, which is not longer than one year, or until they have been reelected or their successor(s) have been elected. On November 16, 2015 each of our directors was reelected for a one year term. Therefore, our director’s terms of office expire on November 16, 2016. All officers are appointed annually by the board of directors and, subject to existing employment agreements (of which there is currently one), serve at the discretion of the board. Currently, directors receive no compensation for their role as directors but may receive compensation for their role as officers. In hope of attracting exemplary professionals, the company reserves the right to compensate outside directors when such outside directors are elected.
 
Involvement in Certain Legal Proceedings
 
During the past five years, no present director, executive officer or person nominated to become a director or an executive officer of us:
 
(1) had a petition under the federal bankruptcy laws or any state insolvency law filed by or against, or a receiver, fiscal agent or similar officer appointed by a court for the business or property of such person, or any partnership in which he was a general partner at or within two years before the time of such filing, or any corporation or business association of which he was an executive officer at or within two years before the time of such filing;
 
(2) was convicted in a criminal proceeding or subject to a pending criminal proceeding (excluding traffic violations and other minor offenses);
 
(3) was subject to any order, judgment or decree, not subsequently reversed, suspended or vacated, of any court of competent jurisdiction, permanently or temporarily enjoining him from or otherwise limiting his involvement in any of the following activities:
 
i. acting as a futures commission merchant, introducing broker, commodity trading advisor commodity pool operator, floor broker, leverage transaction merchant, any other person regulated by the Commodity Futures Trading Commission, or an associated person of any of the foregoing, or as an investment adviser, underwriter, broker or dealer in securities, or as an affiliated person, director or employee of any investment company, bank, savings and loan association or insurance company, or engaging in or continuing any conduct or practice in connection with such activity;
 
ii. engaging in any type of business practice; or
 
iii. engaging in any activity in connection with the purchase or sale of any security or commodity or in connection with any violation of federal or state securities laws or federal commodities laws; or

(4) was the subject of any order, judgment or decree, not subsequently reversed, suspended or vacated, of an federal or state authority barring, suspending or otherwise limiting for more than 60 days the right of such person to engage in any activity described in paragraph (3) (i), above, or to be associated with persons engaged in any such activity; or
 
(5) was found by a court of competent jurisdiction (in a civil action), the Securities and Exchange Commission or the Commodity Futures Trading Commission to have violated a federal or state securities or commodities law, and for which the judgment has not been reversed, suspended or vacated.
 
Committees of the Board of Directors
 
Concurrent with having sufficient members and resources, our board of directors will establish an audit committee and a compensation committee. We believe that we will need a minimum of five directors to have effective committee systems. The audit committee will review the results and scope of the audit and other services provided by the independent auditors and review and evaluate the system of internal controls. The compensation committee will manage any stock option plan we may establish and review and recommend compensation arrangements for the officers. No final determination has yet been made as to the memberships of these committees or when we will have sufficient members to establish committees. See “Executive Compensation” hereinafter.
 
Item 11.  Executive Compensation
 
We will reimburse all directors for any expenses incurred in attending directors' meetings provided that we have the resources to pay these fees. At the current time we do not have officers and directors liability insurance. We will consider applying for officers and directors liability insurance at such time when we have the resources to do so.
 
 
 
 
Summary Executive Compensation Table
 
The following table shows, for the fiscal year ended December 31, 2015 and the fiscal year ended December 31, 2014, compensation awarded to or paid to, or earned by, our Chief Executive Officer, Chief Operating Officer, and Chief Financial Officer.
 
Executive Compensation.
 
Summary Compensation Table
Name
and
principal
position
(a)
 
Year
(b)
 
Salary
($)
(c)
 
Bonus
($)
(d)
 
Stock
Awards
($)
(e)
 
Option
Awards
($)
(f)
 
Non-Equity
Incentive
Plan
Compensation
($)
(g)
 
Nonqualified
Deferred
Compensation
Earnings
($)
(h)
 
All Other
Compensation
($)
(i)
 
Total
($)
(j)
Steven Basloe,
 
2015
 
-
 
 -
 
-
 
-
 
-
 
-
 
-
 
-
President and Director
 
2014
 
-
 
 -
 
-
 
-
 
-
 
-
 
-
 
-
                                     
David Cunic,
 
2015
 
-
 
 -
 
-
 
-
 
-
 
-
 
15,310
 
15,310
CEO and Director
 
2014
 
-
 
5,250
 
-
 
-
 
-
 
-
 
22,000(1)
 
27,250
                                     
Ben Hoehn,
 
2015
 
55,022
 
 -
 
-
 
-
 
-
 
-
 
-
 
55,022
COO/Acting CFO
 
2014
 
29,833
 
5,250
 
-
 
-
 
-
 
-
 
16,784(2)
 
51,867
                                     
Antonio Del Hierro
 
2015
 
34,029
 
 -
 
-
 
-
 
-
 
-
 
-
 
34,029
Director
 
2014
 
-
 
-
 
-
 
-
 
-
 
-
 
-
 
-
                                     
David Lieberthal
 
2015
 
37,019
 
 -
 
-
 
-
 
-
 
-
 
-
 
37,019
Director
 
2014
 
-
 
-
 
-
 
-
 
-
 
-
 
-
 
-
 
(1)
David Cunic earned $5,250 as a Pazoo employee and $22,000 as a 1099 consultant.
(2)
Ben Hoehn earned $29,833 as a Pazoo employee and $16,784 as a 1099 consultant.
 
Item 12.  Security Ownership of Certain Beneficial Owners and Management
 
The following table sets forth, as of April 13, 2015, the beneficial ownership of our common stock by each executive officer and director, by each person known by us to beneficially own more than 5% of our common stock and by the executive officers and directors as a group. Except as otherwise indicated, all shares are beneficially owned directly and the percentage shown is based on 25,920,891 shares of common stock.
 
 
 
 
 
Title of class
 
Name and address of
beneficial owner
 
Amount of
beneficial
ownership
 
      Percent of class
 
                 
Common
 
Steve Basloe
   
150,000
 
1.0
%
(1)
   
560 Sylvan Avenue
             
   
Englewood NJ 07632
             
                   
Common
 
David Cunic
   
150,000
 
1.0
%
 
   
13 Old Mill Drive
             
   
Denville NJ 07834
             
                   
Common
 
Ben Hoehn
   
25,000
 
0.2
%
(2)
   
32 Osborne Place
             
   
West Orange, NJ 07052
             
                   
Common
 
Total Beneficial Ownership
   
325,000
 
2.1
%
 
 
(1)
Mr. Basloe's beneficial ownership includes 10,000 shares of stock issued in the names of his four children at his request and direction.
(2)
Ben Hoehn is the Chief Operating Officer and replaced Gina Morreale as Secretary and Treasurer in September 2011.
(3)
Directors David Lieberthal and Antonio Deli Hierro were not issued common shares.
 
As of April 13, 2016, shares of the Company's common stock issued and outstanding were 23,657,196.

Preferred stock voting rights are as follows: Series A contain no voting rights, Series B has voting rights of 1000:1, Series C has no voting rights.

As used in this table, "beneficial ownership" means the sole or shared power to vote, or to direct the voting of, a security, or the sole or shared investment power with respect to a security (i.e., the power to dispose of, or to direct the disposition of, a security). In addition, for purposes of this table, a person is deemed, as of any date, to have "beneficial ownership" of any security that such person has the right to acquire within 60 days after such date.
 
The persons named above have full voting and investment power with respect to the shares indicated.  Under the rules of the Securities and Exchange Commission, a person (or group of persons) is deemed to be a "beneficial owner" of a security if he or she, directly or indirectly, has or shares the power to vote or to direct the voting of such security, or the power to dispose of or to direct the disposition of such security.  Accordingly, more than one person may be deemed to be a beneficial owner of the same security.
 
Item 13.  Certain Relationships and Related Transactions, and Director Independence
 
The following is a summary of transactions during the 2014 and 2015 fiscal years between the Company and its executive officers, directors, nominees, principal shareholders and other related parties involving amounts in excess of $120,000 or which the Company has chosen to voluntarily disclose.
 
In June of 2013, Steve Basloe, the Chairman of the Board and the President of the Company, is also the owner of SMB Marketing. SMB Marketing, signed a consulting agreement with the Company to create strategy and execute against this plan to roll out the design and production of Pazoo.com and the content for Pazoo.com. The agreement is for a term of two years and requires minimum weekly compensation of $1,000. During 2015 and 2014, he received $46,617 and $57,650 for services provided.
 
On or about April 8, 2014 the Company entered into a Limited Liability Company Membership Interest Purchase Agreement with MA and Associates, LLC (“MA”) whereby the Company will acquire a 40% equity interest in MA in exchange for $2,000,000 and 150,000 shares of the Company’s Series C Preferred Stock.  The founders, officers and principal equity holders of MA are David Lieberthal and Antonio Del Heirro.  Mr. Lieberthal was later appointed the Board of Directors of the Company and Mr. Del Heirro was also later appointed to the Board of Directors of the Company.
 
 
 
On July 23, 2014, the Company and the MA founders formed Harris Lee Holdings, LLC (“Harris Lee”) of which the Company obtained a 45% equity interest for an initial cash contribution of $45.
 
On October 24, 2014, the Company agreed to acquire an additional 10% interest in Harris Lee in exchange for 300,000 shares of the Company’s Series C Preferred stock based on a series of milestone events. As of December 31, 2014, the acquisition of this additional 10% interest had not closed. Thereafter, on January 13, 2015, the Company agreed to acquire the remaining 45% of Harris Lee in exchange for 450,000 shares of the Company’s Series B Preferred Stock, again issued upon completion of certain milestones.  No construction has commenced on any Harris Lee facility and accordingly no cash has been paid to date.  No shares were issued in 2014. In 2015, based on the milestones, 150,000 shares of Series C Preferred Stock were issued, and all of the 450,000 shares of Series B Preferred Stock were issued.

In January 2015, the company acquired the remaining 45% interest in Harris Lee in exchange for 150,000 shares of the Company’s Series C Preferred stock to be issued based on a series of milestone events and 450,000 shares of the Company’s Series B Preferred Stock.  Management deemed it had control of Harris Lee prior to the 2015 preferred issuance. As such, value was considered compensation and not a business combination.  Pazoo Board Member Steve Basloe’s son Adam Basloe is a managing member of Harris Lee Colorado, LLC.  Monies paid to Harris Lee Colorado, LLC during 2015 totaled $13,507, consisting of $12,000 for legal fees and the remaining $1,507 for small operational costs.

On June 3, 2015, the Company entered into an agreement to acquire the remaining 60% interest in MA & Associates, LLC for 1,000,000 shares of Series C preferred stock. 500,000 of the shares were issued and valued at $500,000. The remaining 500,000 shares under the 60% agreement and the remaining 50,000 shares under the 40% agreement will be issued in the future after the testing laboratory is operational in 2016.
 
Under current NASDAQ rules, a director is not considered independent if he or she is also an executive officer or employee of the corporation.  All or our directors are also officers of the Company or its wholly owned subsidiary Harris Lee Holdings, LLC.  As a result we do not have any independent directors.
 
As a result of the limited operating history of the Company, and its limited financial resources, our management believes that we will have difficulty in attracting independent directors.
 
Item 14.  Principal Accountant Fees and Services
 
Our Board of Directors is responsible for the selection, appointment, retention and dismissal of our independent auditors and pre-approves all services to be provided by our independent auditors.  All of the above services and fees were reviewed and approved by our Board of Directors either before or after the respective services were rendered.  Our Board of Directors has considered the nature and amount of fees billed by our independent auditors and believes that the provision of services is compatible with maintaining our independent auditors’ independence.
 
The following table shows fees paid for the periods ended December 31, 2015 and 2014:
 
   
Friedman LLP
   
Malone & Bailey, LLP
   
Malone & Bailey, LLP
 
   
2015
   
2015
    2014  
                   
Audit fees
  $ 10,500     $ 49,995     $ 82,683  
Audit related fees
    -       -       -  
Tax fees
    -       -          
All other fees
    -       -       -  
Total
  $ 10,500     $ 49,995     $ 82,683  
 
The Audit Committee (the “Committee”) of the Board of Directors of Pazoo, Inc. recently conducted a competitive selection process to determine the Company’s independent registered public accounting firm for the fiscal year ending December 31, 2015. The Committee invited several public accounting firms to participate in this process.  As a result of this process, the Committee approved the appointment of Friedman LLP (“Friedman”) as the Company’s independent registered public accounting firm for the fiscal year ending December 31, 2015. This action effectively dismissed Malone & Bailey, LLP as the Company’s independent registered public accounting firm as of September 30, 2015.
 
 
 
 
 
PART IV
 
Item 15.  Exhibits and Financial Statement Schedules
 
Exhibit
Number
 
Description
     
 
 
 
 
 
 
 
SIGNATURE
 
In accordance with the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
 
 
April 15, 2016
PAZOO, INC.
 
     
 
By:
/s/ David M. Cunic
 
   
David M. Cunic, Individually and as
 
   
Chief Executive Officer and Director
 
   
(Principal Executive Officer)
 
 
 
April 15, 2016
PAZOO, INC.  
 
     
 
By:
/s/ Ben Hoehn
 
   
Ben Hoehn,
 
   
Chief Operating Officer, Acting Chief Financial Officer and Director
 
   
(Principal Financial and Accounting Officer)
 
 
 
 
 
 
 
 
46